Grand Valley State University

Students choose between a Bachelor of Arts or a Bachelor of Science. A minor is available. The advertising and public relations major stresses an integrated approach. Students may choose a focus in advertising or public relations, but they will take courses in both to prepare them for common practice in the field.

Why Study Advertising And Public Relations At Grand Valley?

• The curriculum is geared to the demands of the industry's ever-changing standards and includes courses recommended by national panels of advertising and public relations educators and professionals.
• Faculty members specialize in teaching communication concepts and skills that are relevant and in-demand. They have academic accomplishments and stellar professional resumes representing a variety of backgrounds in the field.
• Coursework trains students to apply communication theories and concepts in a variety of work settings, while demonstrating the ability to think strategically, solve problems, and act ethically and legally.
• Hands-on experience with real clients in classes, internships, GrandPR (a student-run PR firm), and the National Student Advertising Competition, in which our students have placed five times as national finalists.
• Valuable industry connections through networking and via membership in local student chapters of the American Advertising Federation and the Public Relations Student Society of America.

The Seidman MS in Accounting (MSA) degree offers an intensive, concentrated learning experience that explores the essential aspects of accounting and permits an in-depth exploration and practical experience in areas within the discipline. This specialized degree is designed for students pursuing CPA certification and careers in public, industry and nonprofit accounting.

Students choose between a Bachelor of Arts or a Bachelor of Science. A minor is available. The advertising and public relations major stresses an integrated approach. Students may choose a focus in advertising or public relations, but they will take courses in both to prepare them for common practice in the field.

Why Study Advertising And Public Relations At Grand Valley?

• The curriculum is geared to the demands of the industry's ever-changing standards and includes courses recommended by national panels of advertising and public relations educators and professionals.
• Faculty members specialize in teaching communication concepts and skills that are relevant and in-demand. They have academic accomplishments and stellar professional resumes representing a variety of backgrounds in the field.
• Coursework trains students to apply communication theories and concepts in a variety of work settings, while demonstrating the ability to think strategically, solve problems, and act ethically and legally.
• Hands-on experience with real clients in classes, internships, GrandPR (a student-run PR firm), and the National Student Advertising Competition, in which our students have placed five times as national finalists.
• Valuable industry connections through networking and via membership in local student chapters of the American Advertising Federation and the Public Relations Student Society of America.

AHS can be tailored to meet the health professions goals of students with specific academic emphases.

Pre-health professional emphases for students desiring to apply for a graduate degree in:

• Physical Therapy
• Physician Assistant Studies

Entry level baccalaureate emphases in:

• General Allied Health Sciences
• Histotechnology
• Health Professional degree completion - for those holding an associate degree in particular health professions

Why Study Advertising And Health Sciences At Grand Valley?

• Located in the state-of-the-art Raleigh J. Finkelstein Hall with close proximity to five hospitals, the Grand Rapids Medical Education and Research Center, and many research, clinical, and treatment facilities.
• Strong relationships with the medical community provide students with high-quality clinical opportunities, which are an important aspect of the learning experience.
• Faculty members who meet the highest levels of professional standards, not graduate assistants, teach the courses.
• The College of Health Professions maintains a dedicated staff of academic advisors in its Student Services Office to meet students' academic advising needs.
• The degree can be tailored to meet the health professions goals of students with specific academic emphases.

Students complete at least 96 credits at Grand Valley State University and 24 credits (47 weeks, 40 hours per week) of clinical practicum at William Beaumont Hospital's nationally accredited histotechnology program in Royal Oak, MI. Acceptance into William Beaumont Hospital's program is a competitive process, and program officials determine those admitted to the clinical practicum. Graduates receive a Bachelor of Science degree in allied health sciences with an emphasis in histotechnology. Upon completion of the baccalaureate degree requirements and the clinical requirements, students are eligible to take the American Society for Clinical Pathology certification exam for histotechnology.

Why Study Histotechnology At Grand Valley?

• Courses are taught by faculty members who meet the highest levels of professional standards, not graduate assistants.
• The Bureau of Labor Statistics indicates employment opportunities are expected to increase 16 percent from 2014-2024, faster than the average for all occupations.
• According to the most recent salary survey conducted by the American Society for Clinical Pathology, in 2019, the average hourly wage for an HT is $28.83, while the average hourly wage for an HTL is $29.30.
• The College of Health Professions maintains a dedicated staff of academic advisors to support the academic needs of students pursuing the histotechnology emphasis.
• The William Beaumont Hospital histotechnology program is accredited by the National Accrediting Agency for Clinical Laboratory Sciences, 5600 N. River Rd, Suite 720, Rosemont, IL 60018.