Bachelor of Marketing in Psychology

at Deakin University - Melbourne Burwood Campus Australia

In a complex and changing world, effective communication is one of the most powerful tools to connect with people, pursue truth and inspire change. When you study a Bachelor of Communication at Deakin, you’ll learn how to craft content that resonates with your audience across print, digital, audio and video platforms. Whether you’re breaking a critical news story, writing a press release, creating a national campaign or running a high-profile event, you’ll create persuasive messages that move people to action.

You’ll develop specialised industry skills, with the option to major in the following areas:

• Advertising
• Digital and social media
• Journalism
• Public relations.

Journalism
Get hands-on learning experience and be taught by our expert team of journalism and media practitioners who have extensive experience across all the key media platforms. You'll learn how to identify, research, plan and produce newsworthy stories. Final-year students take part in a program of intensive news production in a digital newsroom, graduating with the ability to create and edit word, sound and vision to craft stories, news and features for print, online, radio, television or multimedia newsrooms.

Deakin’s Bachelor of Science prepares you to enter the exciting world of scientific discovery, while allowing you to forge your own unique path by choosing from a wide range of disciplines. The course is about more than just laboratory work – it equips you for the diverse, innovation-driven real-life settings in which today's science graduates work. With this industry-led degree, you can follow your curiosity into any field of science that inspires you. 

You will explore a range of science disciplines at the beginning of your degree, before specialising in the discipline you enjoy the most. Deakin science graduates enter the workforce with confidence because of the extensive practical experience we offer. You will get hands-on training in our science labs, as well as opportunities to apply your skills in the real world through industry placements and community science projects.

Study the Bachelor of Arts (Psychology) and gain insight into why people think, feel and behave the way they do. At the same time, you will also open the door to a world of opportunity through your study in the arts.

Learn the perfect mix of skills sought by employers by studying one degree, with exposure to two distinct areas of interest. Combining your passions in psychology and the arts can broaden your career options and make you more employable once you graduate.

The added benefit of an arts degree at Deakin is the transferable skills you build through experiential learning. Learn to work in teams during industry placements, develop critical analysis through work-integrated learning, and build valuable life skills through international experiences. Combine this with in-depth study in psychology as a scientific discipline and learn about human behavior and personality.

Explore how humanity can meet its growing needs without limiting the ability of future generations to meet theirs in the Master of Sustainability (Professional). You’ll develop advanced knowledge and contemporary skills to develop successful sustainability strategies by applying multidisciplinary and ‘triple bottom line’ approaches to policy and management solutions, balancing environmental, social and economic considerations.

You’ll build a solid foundation in sustainability, environmental science and global change before undertaking specialised study in an area of your choosing. This flexible course allows you to further tailor your degree to suit your career aspirations by providing a choice of options towards the latter part of your studies – advanced research, elective study, or a combination of elective study and industry practice. Whatever you choose, you’ll be equipped for a rewarding career affecting positive change.

Express your individuality, challenge the norm and create without limitations under the guidance of experienced industry professionals in Deakin's Bachelor of Creative Arts. Get amongst the next generation of dynamic practising creatives when you specialise in areas such as dance, drama, publishing, writing or the visual arts; and explore a diverse range of creative mediums to tell captivating stories through your craft. Immerse yourself in your creative practice and develop the adaptable critical skills necessary to become an agile and versatile creative with a sustainable career in the arts sector.

Get amongst the next generation of dynamic practicing creatives when you major in one of the following specialist areas:

- dance

- drama

- photography

- publishing

- visual arts

- writing.

Gain a competitive edge in the job market by studying the Bachelor of Arts/Bachelor of Science double degree. Complement your understanding of science with invaluable skills like critical thinking and strong communication and open a world of exciting career options once you graduate.

You don’t need to have a defined career path mapped out when you start this combined course. Choose from a wide range of science and arts study areas and discover what disciplines you love as you progress.

The freedom to create your own study journey is a highlight of the course. So too is the extensive practical experience on offer. There are opportunities to gain a global perspective of arts with a range of international experiences. Plus, you’ll get hands-on training in world-class science labs and plenty of industry experience through community science projects and professional placements.

Explore the entire lifecycle of data to develop a deep understanding of how information is used to generate insights that inform strategic decisions in the competitive business world in the Bachelor of Data Science (Honours). You’ll undertake a professional placement, work in teams with an industry partner to tackle authentic business challenges using real-world data sets, hone your skills through focused studies in an area that interests you most and complete a research project in your final year.

Propel yourself into the thriving field of data science. You will study the latest data science trends, insights and emerging topics to ensure you graduate with a highly relevant skill-set that is sought-after by employers across the globe. Explore different analytical methods, tools and techniques as you learn key concepts and deep dive into advanced topics in machine learning, AI and predictive analytics.

More than 7% of total burden of disease in Australia is due to poor diet*. Study Deakin's Bachelor of Nutrition Science and help tackle the challenges facing our society including disease prevention, lifespan nutrition, obesity, the spread of misinformation, and the social and physiological effects of food on our wellbeing. Modelled on commercial laboratories, our food preparation, food analysis and two sensory laboratories give students hands-on real-world laboratory experience preparing you for the workplace.

Gain at least 75 hours of workplace training through industry placement. These experiences ensure you have the practical skills to improve health through food and nutrition – skills that are increasingly in demand as society grapples with nutrition-related diseases and their impact on wellbeing. This course provides a pathway to the Master of Dietetics, which allocates 60% of places to Deakin graduates.

Family, Society and Health
This major focuses on the household and family as a setting for public health. It explores the issues facing households and families, such as the link between healthy human development and healthy households, economic wellbeing and health, and the need for supportive environments. It is ideal for students wishing to work in welfare, health promotion, or with organisations offering support services and resources for families.

Hope your expertise in writing and literature and gain practical tools in critical analysis, editing and research. Whether you want to develop the skills to analyse literary works, build your creative writing practice, or craft publishable pieces of professional writing, the Master of Arts (Writing and Literature) will help fulfil your career aspirations.

In a complex and changing world, effective communication is one of the most powerful tools to connect with people, pursue truth and inspire change. When you study a Bachelor of Communication at Deakin, you’ll learn how to craft content that resonates with your audience across print, digital, audio and video platforms. Whether you’re breaking a critical news story, writing a press release, creating a national campaign or running a high-profile event, you’ll create persuasive messages that move people to action.