Master of Marketing

at EduCo - RMIT University - Melbourne City Campus Australia

Overview

This in-depth master's degree provides current or aspiring managers with high-level expertise in planning, directing, implementing, and monitoring an organisation's marketing efforts.

Through the Master of Marketing, you will understand the role of marketing and its relationship with other important functional areas in management to get an all-of-business view, and develop appropriate marketing tactics and strategies.

You will learn how to design and undertake marketing management planning, identify and improve your strategic marketing thinking, and develop a breadth of knowledge by exploring a number of key marketing areas, such as marketing management, consumer behaviour, marketing communication and marketing research.

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Application Processing Days

Post Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

18

Duration

EduCo - RMIT University - Melbourne City Campus

Location

Master of Marketing Assistant Fee

$43200

Tuition Fee

$NA

Average Cost of Living

$0

Application Fee

Master of Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have a Bachelor's Degree.
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Detailed Program and Facts

Full Time On Campus

Program Intensity

Post Graduate

Program Level

18

Duration

Study Visa

Other Courses by EduCo - RMIT University - Melbourne City Campus,Australia

Our MBA is designed to challenge you, to build real-world business skills, and to teach you creative problem-solving techniques.

It’s suited to those beginning their careers, or with limited professional experience. Established professionals should explore the Executive MBA. Guided by committed and experienced academics and industry practitioners, you’ll study with like-minded peers from a wide range of educational and cultural backgrounds. You will work closely with industry on real-world projects, form professional connections, and become a part of our worldwide network of alumni that you will keep throughout your career.

You’ll graduate with a sound understanding of business fundamentals, a new perspective on problem solving, and a set of business skills that you can immediately apply in professional situations.

24 month

Duration

$ 48000

Tuition

This professionally accredited degree has been designed to provide graduates of non-accounting disciplines with a broad-based accounting and business qualification to broaden their career prospects.

The Master of Professional Accounting (MPA) is designed primarily for students from non-accounting backgrounds who want to develop an understanding of the technical and social dimensions in accounting and business. It is a broad-based qualification that combines core accounting studies with authentic learning experiences delivered through industry-informed work-integrating learning subjects and global study experiences.

Through this combination of accounting studies and electives designed to develop valuable professional and cross-cultural skills, this degree is suited to current workers who have progressed into a role that requires accounting knowledge, as well as people contemplating a career in accounting for the first time.

18 month

Duration

$ 43200

Tuition

Engineering & Technology

Bachelor of Software Engineering

Develop the cutting-edge industry knowledge and skills that are essential for employment as a competent software developer with the potential to move into a leadership role.

RMIT's Bachelor of Software Engineering will equip you with a solid foundation in computer science and maths, and develop deep expertise in software architecture, processes, methodologies and quality frameworks. 

The four-year degree, comprises of two years of study, followed by a one-year industry placement before the final year of study. The work placement provides a unique opportunity to develop your professional and technical skills while creating and extending your professional network.

Working within complex software development environments, operating systems, communications, web software, databases and applications, you'll undertake studies in all facets of the software engineering process.

This degree focuses on the software development life cycle but goes beyond programming to assess and meet customer needs, and to design and test software. It covers studies on software analysis and design, coding, testing and deployment.

Developing software solutions often involves assembling extensive amounts of code into working applications, and updating and fixing problems in existing software.

Choose a software engineering degree if you:

  • Want to develop large-scale software systems
  • Want to create highly efficient products and systems
  • Enjoy maths and systems design combined with computer science.

48 month

Duration

$ 42120

Tuition

Studying business in today's ever-changing, globally-connected and technologically-charged world is an exciting prospect.

Are you a disruptor, a potential entrepreneur who sees opportunity at every turn? Perhaps you are a global citizen, connecting with like minds across the world. Or an innovator; ready to transform business with the latest approaches in cyber, blockchain or digital technologies. Then again, maybe you are more focused on creating social impact, or ensuring sustainability goals are set and met in industry. With so many outcomes from your business studies, the only thing you need to find is your path.

Social Impact
Distinguish yourself in the field of socially responsible business. In this major learn about how businesses can become more socially aware and take concrete action to address social issues and challenges.

36 month

Duration

$ 40320

Tuition

The Master of Engineering (Robotics and Mechatronics Engineering) prepares you to lead the introduction of new technologies and operating practices in advanced manufacturing and a range of other technical industries including robotics and mechanical systems design, mechatronics and micro- and nano-technology.

You'll study high-demand areas including:

  • Advanced mechatronics system design
  • Advanced control systems (including process control)
  • Imaging systems
  • Advanced robotic systems

There is a market demand for engineers with advanced skills such as control and robotics design and the ability to develop and implement new processes in agile manufacturing, ensuring innovations can emanate from all levels of the workforce.

With a focus on project-based and multi-disciplinary learning, you'll develop your professional engineering competencies in project management, teamwork, leadership, problem-solving, communication and research.

24 month

Duration

$ 43200

Tuition

Business & Management

Advanced Diploma in Accounting

This Qualification has been superseded by the Department of Education, Skills and Employment and will change in 2023.

You can still apply for this program and you will be supported to transfer into the new qualification once it becomes available. This may result in changes to the program structure, content and fees.

Pursue your career as a tax agent or prepare for further accounting studies.

Apply your skills and knowledge of financial systems as you undertake a practical placement with an accounting entity.

The Advanced Diploma of Accounting has been designed to equip you with the theoretical and technical skills required to pursue work in the varied accounting and financial services industries.

The skills you will learn in this diploma will include:

  • Introducing and maintaining accounting systems
  • Maintaining internal control systems
  • Preparing financial statements for a non-reporting entity
  • Preparing tax returns
  • Reporting on business performance
  • Managing small teams
  • Developing business plans
  • Preparing accounting reports for management.

Study options include full-time and part-time Blended delivery, or part-time Online.

12 month

Duration

$ 22750

Tuition

Business & Management

Associate Degree in Business

In the Associate Degree in Business, you will study a range of business subjects including marketing, human resources, accountancy and management disciplines.

Blending the academic and the practical, you will explore and understand how the range of subjects work together holistically to enable the effective management of a contemporary business.

In this associate degree, you will be exposed to simulated and real-life business challenges, often working with partner companies on specific group projects. Past partners have included Devondale, Zagame Automotive Group, the Takeda Pharmaceutical Company, Tupperware, and the Transport Accident Commission (TAC).
Working individually and in groups, you will develop cooperative skills essential in the workplace. You will also be mentored by teachers with practical workplace experience in senior industry roles to complement your academic learning journey. Your expansive studies in this qualification will allow you to pursue more specialised further study.

24 month

Duration

$ 31680

Tuition

Journalism & Media

Master of Advertising

In the Master of Advertising you will explore a range of evolutionary communication processes to build professional knowledge and skills for today's competitive global environments related to advertising and promotional activities.

Enrolling in this degree will offer you the opportunity to develop advanced knowledge and transferable skills in advertising. You will be encouraged to build a global and local outlook on marketing and communication practices, including a creative approach to leadership, strategy planning and campaign development in the constantly evolving advertising and broader communication industries.

On completion of the degree, graduates will be responsive professional leaders with specialised knowledge of the global advertising industry. You will be able to work collaboratively in international and interdisciplinary teams and will be prepared for professional roles in advertising and promotional agencies, or consultancies and other organisations (business, government and non-profit) which use advertising to achieve their goals. You will be able to lead and manage high-quality outcomes in delivering international, integrated advertising campaigns.

As a graduate you will be able to:

  • Determine and apply the specialist knowledge and technical skills required to creatively solve problems, demonstrating expert judgement and ethical responsibility relating to your professional practice and discipline
  • Critically analyse, synthesise and reflect on complex theories and recent developments, both local and international, to extend and challenge knowledge and practice in advertising and communication
  • Professionally communicate propositions, processes and outcomes to address specialist and non-specialist audiences
  • Provide leadership within your discipline, as well as collaborate with others
  • Use appropriate research methods to design and execute substantial projects, evaluate the outcomes and theorise about the contribution of your learning to the profession and knowledge area
  • Master a body of knowledge and specific technical skills to progress your professional career within the contemporary media and communication environment.

You will be able to conduct research, develop theories, implement organisational behaviours, create effective structures within the advertising industry and respond effectively to changing societal demands on advertising practice.

24 month

Duration

$ 36480

Tuition

RMIT's Bachelor of Engineering (Aerospace Engineering) (Honours) / Bachelor of Business double degree provides you with the capability to play a pivotal role in planning, implementing and managing aerospace projects and developments in a wide range of industries that require high level business skills.

The aerospace engineering degree is concerned with analysing, designing and operating sophisticated aeronautics and astronautics hardware and software systems, while the business degree is concerned with organisational planning, coordination and resource direction.

You will graduate from the aerospace degree with an internationally recognised qualification, enabling you to have a global career as a leader in a wide range of industries and organisations.

With an extensive range of majors and minors to choose from, you can personalise your degree, developing specialist skills in your area of interest. Specialisations include aircraft techologies, spacecraft technolgies, aviation industry, accounting, finance and international business.

Work integrated learning is embedded throughout the degree, providing you with practical experience and employability skills. Hands-on learning experiences include capstone projects, industry placements, and participation in the Engineers Without Borders Challenge.

60 month

Duration

$ 46640

Tuition

Architecture and Construction

Diploma in Interior Design

Great interior designers understand what makes a space work for a particular purpose.

Whether you’re working on a home, office, hotel, commercial environment or something unique, this course is designed to give you the creative skills you need to build a career in the field of interior design.

In this dynamic, practical, industry-relevant course, you'll learn 2D and 3D design skills and the decorative aspect of design. You’ll delve into the exploration of colour, materials and finishes, interior construction techniques, soft furnishings, and fabrics and furniture. With research and practical tasks across historical and contemporary styles and trends, you’ll develop high-level documentation and technical skills in order to respond to professional briefs for both residential and commercial clients.

You'll develop a deeper understanding of commercial and residential interiors, spatial layout, furnishings and decorative treatments, and the documentation process.

As an interior designer, you will:

  • Develop well-planned and functional spaces
  • Decorate residential and commercial environments
  • Draw sketches and produce samples of your design ideas
  • Source paint colours, lighting, furniture and flooring
  • Provide advice on soft and hard finishes, artwork, and accessories for an interior scheme.
  • Provide on-site design and construction advice.

Through this course, your knowledge and skills will expand to allow you to create and communicate your design concepts, evaluate briefs and apply basic business skills to domestic and commercial projects.

24 month

Duration

$ 24000

Tuition

View All Courses by EduCo - RMIT University - Melbourne City Campus, Australia

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