Master of Marketing

at Griffith University - Gold Coast Campus Australia

Overview

Marketing is fast-paced, exciting and always challenging. It is an ideal career if you are creative, analytical and a good communicator. You will gain a solid base of knowledge and expertise in the latest techniques and technologies in consumer behaviour, market research and integrated marketing communications.

The Master of Marketing program builds on this foundation, where you will learn advanced marketing principles, best practice and new approaches to build customer relationships. Your studies will enable you to think strategically about value, positioning and competitive advantage in a global context through branding and digital marketing applications.

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50

Application Processing Days

Post Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

18

Duration

Griffith University - Gold Coast Campus

Location

Master of Marketing Assistant Fee

$34500

Tuition Fee

$NA

Average Cost of Living

$50

Application Fee

Master of Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's degree.
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Detailed Program and Facts

50

Application Processing Days

Full Time On Campus

Program Intensity

Post Graduate

Program Level

18

Duration

Study Visa

Other Courses by Griffith University - Gold Coast Campus,Australia

Health Sciences, Nursing and Emergency Services

Bachelor of Medical Science

This degree, designed for high-achieving secondary school leavers, provides the opportunity for you to progress directly into our Doctor of Medicine (5099)*.

In your first year, you will be introduced to the basic sciences underpinning medical science - anatomy, chemistry, biochemistry, genes and disease, law and ethics, microbiology, physiology, and epidemiology. You will also undertake a course in "interpersonal skills" which provides you with knowledge and skills in communication and interaction with patients.

In second year, you will study these areas in greater depth and take medically focused courses in immunology, infectious disease, pharmacology, metabolism, structural biochemistry, and molecular genetics, as well as undertaking a capstone course (Integrated Medical Sciences) which integrates and applies the knowledge of basic sciences learned in your first and second years to solving clinical problems.

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In this degree, you will learn about construction and building practices, developing a rigorous understanding of construction law and ethics, business management, construction economics, and property development in a global context.

On commencing your degree, you will be introduced to the principles of built environment, learning the fundamentals of construction sustainability, project development, construction materials and site operations. From your third year, you will undertake in-depth study of core construction business areas including estimating, tendering, planning and procurement, with a strong focus on ICT applications in the built environment. In your final year, you will grow your professional skills through an industry placement.

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Health Sciences, Nursing and Emergency Services

Bachelor of Human Services (Honours)

This program is designed to provide students with an opportunity to undertake advanced study and supervised research work in the specialisation defined by their undergraduate degree program within the context of a multidisciplinary cohort.

The research skills developed within this program will provide an attractive credential for students seeking employment in the public or private sectors. The program will also provide the necessary preparation for entry into a higher degree research program. The multidisciplinary context of the program, involving team-teaching of students and the sharing of coursework and seminar experiences across disciplines will be invaluable to students given the importance of a multidisciplinary approach to researchers and practitioners seeking to understand complex problems in health.

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Engineering & Technology

Master of Civil Engineering Advanced

This program provides students with advanced study across the breadth of specialisations in Civil Engineering. It is designed to extend and deepen the knowledge and skills gained from an undergraduate degree in civil engineering. It is ideal for professional civil engineers who aspire to develop their design skills and advance their capabilities to analyse and solve structural problems and manage projects across a wide range of real-world civil engineering applications. The program provides a pathway to a research higher degree.

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The Bachelor of Psychological Science will give you a thorough grounding in clinical, developmental, biological, cognitive, social and organisational psychology.

You will learn how to:

  • apply psychological theories to topics such as thinking and perceiving, motivation, stress, health, criminal activity, and group behaviour;
  • evaluate and understand tests that measure intellectual, behavioural and emotional states;
  • use interpersonal skills and the principles of counselling to help people with personal, health, vocational and social difficulties.

As an International student, you will receive dedicated support from your arrival in Australia through to your departure after graduation. You will be introduced to Griffith through an orientation program, and receive ongoing social, personal and academic support throughout your degree.

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Engineering & Technology

Bachelor of Engineering (Honours)

This is your chance to have an impact on the way the world works. You could have the opportunity to make your mark on major global systems and infrastructure or be at the forefront of localised urban projects. When you choose this degree, you'll be engineering from day one.

In your first year, you'll develop a strong foundation in basic science and engineering principles. You'll study a range of engineering areas, letting you decide which area interests you the most. We're strong believers in `learning by doing', so this degree has a strong practical focus. You'll learn from teachers who are passionate about engineering and the difference it makes in the world, so you'll get to experience their energy in your studies.

Industry and expert connections
In your second year you'll choose your preferred major so you can focus on the area you feel passionate about. Learning from industry kicks into another gear, and you'll participate in genuine engineering projects. You'll also hear from the very best, with guest lecturers explaining their vision and the results of significant projects. You'll have direct access to them for questions and advice as part of our smaller more personalised experience.

Entering your final year, you'll take your skills and work with one of our industry partners here or overseas, undertaking a trimester-long project through our capstone Industry Affiliates Program.

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Duration

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Business & Management

Master of Marketing

Marketing is fast-paced, exciting and always challenging. It is an ideal career if you are creative, analytical and a good communicator. You will gain a solid base of knowledge and expertise in the latest techniques and technologies in consumer behaviour, market research and integrated marketing communications.

The Master of Marketing program builds on this foundation, where you will learn advanced marketing principles, best practice and new approaches to build customer relationships. Your studies will enable you to think strategically about value, positioning and competitive advantage in a global context through branding and digital marketing applications.

18 month

Duration

$ 34500

Tuition

Education & Training

Master of Primary Teaching

This postgraduate pre-service teacher education program is offered in intensive mode to enable completion in one and a half years or over two years full-time. The program provides professional preparation for teaching in primary school (Prep to Year 6) settings. It is designed for graduates from a non-education background wishing to teach in this context.

The program covers the theory and practice of teaching concentrating on the characteristics of learners; the social and educational contexts of education; curriculum studies and professional experience in relevant settings.

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As consumer demand for sustainable products and services continues to grow, it has never been more important for businesses to understand the impacts and benefits of sustainable practices. In this double degree, you will learn about key sustainability issues, such as energy, water and waste management, and develop an appreciation of the interrelationships between environmental sustainability and business success. Throughout the degree, you will examine the sustainable use of our natural environment, and graduate with the skills and knowledge needed to find sustainable solutions for business and industry.

Environmental Science component:-
Depending on your chosen major in the environmental science component, you will study topics such as environmental economics and policy, climate change, water resources, biodiversity and species loss, land management and urban environments.

Business component:-
The business component offers a suite of majors and courses that emphasise how core functions of business and management, such as communication, planning, teamwork, strategy, human resources and self-development, work together and relate to sustainability. You will develop the analytical, communication and decision-making skills needed for work in the business world, and graduate with an understanding of how these skills can be applied in an environmental context.

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Architecture and Construction

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You will develop your design and creative problem-solving skills, and learn how to develop designs that meet aesthetic, functional and user needs now and in the future. In your third year, you will get hands-on experience when you complete a supervised industry-based design project.

Griffith University's International students receive dedicated support from their arrival in Australia through to their departure after graduation. You will be introduced to Griffith through an orientation program, and receive ongoing social, personal and academic support throughout your degree.

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View All Courses by Griffith University - Gold Coast Campus, Australia

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