Master of Marketing

at Griffith University - Gold Coast Campus Australia

Overview

Marketing is fast-paced, exciting and always challenging. It is an ideal career if you are creative, analytical and a good communicator. You will gain a solid base of knowledge and expertise in the latest techniques and technologies in consumer behaviour, market research and integrated marketing communications.

The Master of Marketing program builds on this foundation, where you will learn advanced marketing principles, best practice and new approaches to build customer relationships. Your studies will enable you to think strategically about value, positioning and competitive advantage in a global context through branding and digital marketing applications.

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50

Application Processing Days

Post Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

18

Duration

Griffith University - Gold Coast Campus

Location

Master of Marketing Assistant Fee

$34500

Tuition Fee

$NA

Average Cost of Living

$50

Application Fee

Master of Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have a Bachelor's degree.
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Detailed Program and Facts

50

Application Processing Days

Full Time On Campus

Program Intensity

Post Graduate

Program Level

18

Duration

Study Visa

Other Courses by Griffith University - Gold Coast Campus,Australia

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You will gain knowledge and skills from across the broad environmental science spectrum, exploring environmental issues from social, physical and biological perspectives. On completion of core science courses in your first year of study, you will choose a major that suits your interests and career plans. The final year includes a "capstone" experience where you have the option to undertake a research project or participate in industry internships to gain employment-relevant experience. Combining a discipline specific major with a major in Environmental Management will equip you with the broad set of knowledge and skills needed to be an environmental science professional.

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Public Safety and Legal Studies

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With this degree, you'll be a part of the leading school of criminology in Queensland. You'll learn from internationally recognised experts and industry leaders who bring their authentic and compelling crime experiences to your study.

In your first year, you'll learn about the current trends in crime in Australia and overseas. Academic and professional experts will explain proven ways that crime can be examined, prevented and reduced. You'll participate in courses that include the police, courts and criminal law, forensic psychology and homicide.

In your second and third years, you'll narrow your focus into a key area of criminology and criminal justice based on your interests and desired career. You can choose from elective courses in policing, corrections, working with offenders and victims, counter-terrorism, or crime analysis and investigation.

Industry and expert connections
In your final year, you'll have the option to complete a professional placement and gain practical experience, which helps expose you to potential careers of interest and employers. You may also have the opportunity to study abroad and gain invaluable learning and experience that can increase employment opportunities.

You will also have the opportunity to gain experience in cutting-edge criminological research through the Criminology Undergraduate Research Internship Program. You'll be mentored one-on-one by criminology experts and can select an internship to suit your interests from a diverse range of research projects. Internship opportunities are offered on a competitive basis three times a year and usually last four to six weeks. It's a priceless opportunity only available through Griffith.

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Health Sciences, Nursing and Emergency Services

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This degree provides an alternative route for entry into a Doctor of Philosophy (PhD) or a Master of Philosophy (MPhil) if you do not meet the entry requirements for direct admission.

When you complete this degree, you will be granted admission to an MPhil or PhD, providing you have fulfilled the entry requirements detailed in the Higher Degree Research policy and have completed the confirmation procedure. Your final grade will determine whether you are eligible for the PhD or MPhil.

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The Master of International Tourism and Hospitality Management develops skills essential for managerial-level professionals in the services industry including advanced business acumen, strategic insight, high-level management skills and specialised industry knowledge - underscored by sustainability principles.

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The Master of Marketing enables you to develop and build on a solid foundation of marketing principles and industry best practice. You will learn how to apply the latest marketing techniques and technologies to areas such as consumer behaviour, market research and integrated marketing communications. Your studies will also show you how to think strategically about value, positioning and competitive advantage in a global context through branding and digital marketing applications.

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Throughout this degree, you'll be learning from world-class researchers and lecturers who have sent robots into space and predicted the outcome of federal elections using big data.

Industry and expert connections:-
What makes our IT degree stand out is the opportunity to put what you learn in the classroom into practice through work-integrated learning. From working in start-ups to large corporations, these opportunities are often a stepping-stone into future employment. Our Apps Factory is another opportunity for you to put what you learn into practice.

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Duration

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Industry and expert connections
In your second year you'll choose your preferred major so you can focus on the area you feel passionate about. Learning from industry kicks into another gear, and you'll participate in genuine engineering projects. You'll also hear from the very best, with guest lecturers explaining their vision and the results of significant projects. You'll have direct access to them for questions and advice as part of our smaller more personalised experience.

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Law component:-
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View All Courses by Griffith University - Gold Coast Campus, Australia

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