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Master of Commerce with Specialisation in Marketing Analytics

Master of Commerce with Specialisation in Marketing Analytics

at University of New South Wales - Kensington Campus Australia

Overview

UNSW’s Master of Commerce (MCom) is a 1.7 year full-time postgraduate coursework degree. Designed in consultation with industry, this world-class business degree prepares you with the experience and knowledge you need to succeed in the career you want. This degree is career-focused from day one. Whatever you specialise in, you’ll connect with industry, learn with real-world tools and technology, and have access to work-experience, career development, and mentoring opportunities.

Marketing Analytics Specialisation

Marketing analytics is all about enhancing the consumer experience, using big data analytics. Marketing is not just about selling, it’s about truly understanding your consumer and creating innovative ways to improve their experience. That’s where data analysis comes in.

Why study marketing analytics?

Want to be a marketing manager? You’ll need to be on top of big data analytics. In this study area, you’ll learn how to better understand the consumer purchase journey, improving the effectiveness of a marketing strategy. You’ll learn costumer, product, and advertising analytics using marketing models, machine learning, natural language processing, and computer vision methods.

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125

Application Processing Days

Post Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

20

Duration

University of New South Wales - Kensington Campus

Location

Master of Commerce with Specialisation in Marketing Analytics Assistant Fee

$45105

Tuition Fee

$NA

Average Cost of Living

$125

Application Fee

Master of Commerce with Specialisation in Marketing Analytics Admissions Requirements

  • Minimum Level of Education required: To be accepted for this program, students must have a Bachelor's degree.
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Detailed Program and Facts

125

Application Processing Days

Full Time On Campus

Program Intensity

Post Graduate

Program Level

20

Duration

Study Visa

Other Courses by University of New South Wales - Kensington Campus,Australia

Health Sciences, Nursing and Emergency Services

Master of Forensic Mental Health

Explore the ways our criminal justice and mental health systems interact. Forensic mental health services assess and treat people with mental health problems who have a history of or are at risk of criminal offending. Professionals in this field might also work in civil legal settings, such as the family court. Forensic mental health is a major consideration for professionals in a range of fields, including medicine, law, nursing, criminology, psychology, occupational therapy and social work.

The Master of Forensic Mental Health was established in response to a local need for trained professionals to work in this expanding field. This progressive degree brings together a diverse cross-section of experiences and perspectives from mental health professionals, members of the legal profession and those involved in the criminal justice system. Through live video discussions, students can exchange viewpoints and insights in an interdisciplinary setting.

24 month

Duration

$ 25680

Tuition

Health Sciences, Nursing and Emergency Services

Master of Health Leadership and Management in Extension

The Master of Health Leadership and Management (Extension) provides you with advanced disciplinary knowledge and capacities for tackling challenging senior managerial roles in health services in Australia or internationally. The degree is designed to develop judgement-ready, critically reflexive practitioners who can improve health service systems and outcomes.

You will gain a sophisticated understanding across the complex body of multidisciplinary knowledge of health management, including financial and economic management, quality and safety improvement programs, leadership and human resource management, strategic planning and change management, and policy and health program design, implementation and evaluation. Many of our graduates occupy key positions in health services and universities in Australia and across the globe.

20 month

Duration

$ 45317

Tuition

The Master of Engineering Science (Transport Engineering) is designed to develop skills in modelling and analysing transport systems, both passenger and freight.

You will gain deep knowledge in the planning, functional design, operation and management of transport infrastructure, with a focus on its economic and environmental impact.

The program will provide you with advanced study options including transport planning, ITS and land use and risk management and safety, through to network design, demand estimation and sustainability, emissions and health.

It aims to meet the real-world need for safe, quick, reliable and efficient transport systems that are becoming ever more important due to global population growth and urban sprawl.

The typical two-year program, sitting within the UNSW School of Civil and Environmental Engineering, comprises open-ended enquiry-based projects as well as many other opportunities to help you become a leader in the field.

You will develop a systematic approach to solving problems, as well as core project planning skills and the ability to analyse, interpret and communicate results proficiently.

24 month

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$ 50160

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This double degree is designed for students who want to pursue a career in biomedical engineering through the technical base of materials science and engineering. It focuses on the development, processing and application of materials used in many areas of biomedical engineering.

A biomedical engineer can look at a medical problem and analyse it in engineering terms to find a solution. Materials science is the underlying science of high-performance materials such as metals, ceramics, polymers and composites.

You'll learn theoretical and practical skills that will put you at the forefront of innovation in developing systems to maintain and enhance life, as well as how to design body parts or tissues, develop artificial organs, improve robotic surgery, invent health technologies and more. It involves a four-year Bachelor of Engineering in Materials Science (Honours) and a Master of Biomedical Engineering in the fifth year.

60 month

Duration

$ 47520

Tuition

UNSW’s Bachelor of Commerce/Arts is a double degree that will equip you with business experience and expertise, combined with the creativity, analytical and critical thinking skills that come with an arts degree. Both degrees offer flexibility, allowing you to shape your degree to match your ambitions and interests.

The Bachelor of Commerce (BCom) has been designed with consultation from industry to set you up for lifelong employability. By combining your BCom with a Bachelor of Arts, you can choose from a diverse range of majors and subjects in the arts, humanities and social sciences. You'll develop an in-depth knowledge and breadth of understanding, gaining the tools to think critically, communicate effectively and conduct independent research.

48 month

Duration

$ 47760

Tuition

The Master of Public Health (Extension)/Master of Infectious Diseases Intelligence enables you to specialise in both public health and infectious disease epidemiology, prevention and control and develop research skills in public health.

The Master of Public Health is widely recognised as essential for a career in population health, including health promotion, primary health care, policy formulation, research, and management of health programs. This degree also includes a research project which will cultivate your critical thinking and communication skills as you explore contemporary public health issues. When combined with the Master of Infectious Diseases Intelligence, you will gain a sophisticated understanding and application across a complex body of multidisciplinary knowledge - including infectious diseases intelligence, policy design, implementation and evaluation.

The program fosters judgment-ready practitioners who can contribute to improving population health and work across a range of contexts including ministries and departments of health, government and non-government and voluntary organisations, military and first responder organisations, primary care and community healthcare services in both public and private sectors.

24 month

Duration

$ 49920

Tuition

UNSW’s Bachelor of Commerce/Arts is a double degree that will equip you with business experience and expertise, combined with the creativity, analytical and critical thinking skills that come with an arts degree. Both degrees offer flexibility, allowing you to shape your degree to match your ambitions and interests.

The Bachelor of Commerce (BCom) has been designed with consultation from industry to set you up for lifelong employability. By combining your BCom with a Bachelor of Arts, you can choose from a diverse range of majors and subjects in the arts, humanities and social sciences. You'll develop an in-depth knowledge and breadth of understanding, gaining the tools to think critically, communicate effectively and conduct independent research.

48 month

Duration

$ 47760

Tuition

Natural Sciences & Mathematics

Master of Mathematics

The spectrum of mathematics stretches from the most fundamental and abstract research, to specific theories supporting new scientific findings, to concrete analyses of the world around us. The UNSW Master of Mathematics program offers intensive, high level training in all those aspects of mathematical sciences.

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20 month

Duration

$ 41929

Tuition

The Master of Engineering is a flexible postgraduate degree delivered by UNSW Engineering, Australia’s leading engineering faculty. It's designed for students who require an accredited engineering qualification.

You’ll gain the accreditation required for a career in petroleum engineering, the oil and gas industry and other related sectors. While studying this degree you’ll explore a broad range of areas in petroleum engineering including:

  • Project management
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  • Geophysics, Geomechanics, Geothermal engineering
  • Drilling engineering

The Master of Engineering includes an integrated 60 days industrial training component and courses to develop your technical knowledge and skills in engineering management, analysis and design to ensure you graduate career-ready and accredited. This degree will build on your prior undergraduate study and is professionally accredited by Engineers Australia.

Your education will provide in-depth knowledge as well as deeper project experience and increased technical confidence across selected research disciplines. You’ll be prepared for work as a professional engineer through specialised study in your area of professional interest, equipping you with the required knowledge and skills for a rewarding career in engineering.

24 month

Duration

$ 50160

Tuition

Building on UNSW Art & Design’s experience of delivering leading postgraduate education for arts and cultural professionals, the Master of Curating and Cultural Leadership (MCCL) is designed with extensive industry engagement and consultation. With an established and trusted history of producing graduates sought after for their vision, our graduates have secured roles in world-leading cultural institutions such as the Smithsonian, Carriageworks and MAAS.

This degree is for those interested in exploring a wide range of areas across curating and cultural leadership through industry engagement and professional experience with galleries, libraries, archives, museums and other cultural institutions. We deliver our curriculum in close collaboration with our on-campus UNSW Galleries and a broad range of Australian and international creative industries partners. These opportunities allow you to experience integrated, collaborative and diverse industry experiences throughout your postgraduate studies.

This degree provides pathways for both those with backgrounds in museums, galleries, arts organisations, art history and art practice and those who wish to enter curating or cultural leadership from other professional backgrounds.

12 month

Duration

$ 38640

Tuition

View All Courses by University of New South Wales - Kensington Campus, Australia

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