Bachelor of Business - Pathway to Master of Management in Advertising and Brand Management

at University of South Australia - City West Campus Australia

This innovative Masters degree will give you a broad knowledge of IT disciplines and a solid foundation in business practices.

Taught by world-class lecturers, researchers and practitioners, you’ll learn about IT stakeholder engagement, business intelligence, business systems analysis and modelling, and the day-to-day operation of information systems.

What you'll learn

You will study an industry relevant blend of business, IT and information systems course to develop a solid cross-disciplinary base of skills required for business analyst roles.

Towards the end of your study you’ll complete a major project where you’ll work in a structured project team, getting practical experience in contemporary IT techniques and practices.

The Bachelor of Creative Industries is one of Australia’s most industry-connected degrees. This innovative, hands-on degree allows you to tailor your studies to your interests and career objectives. You'll be engaged with industry from day one, which will culminate in a final year industry placement/project or mentoring to help you launch your own creative venture.

This degree will prepare you to work in the Creative Industries, you will use your business skills and specialised knowledge to support, influence and grow the creative industry of your choice.

Industry Majors include:

• Animation and Visual Effects (with Rising Sun Pictures)
• Comicbook Creation (with Writers SA)
• Communication and Media
• Contemporary Art Studies (with Guildhouse)
• Creative Writing and Literature (with Writers SA)
• Digital Media (with Solstice Media)
• Festivals (with Festivals Adelaide)
• Film and Television (with Channel 44)
• Games Design and Production (with Epic Games and Mighty Kingdom)
• Performing Arts
• Screen Studies (with Adelaide Film Festival)
• Social Media (with KOJO)

You can tailor your degree by pairing your Industry Major with a second Major, allowing you to study areas directly focused towards your career pathway, as you develop crucial professional, business and enterprise skills.

By studying the Bachelor of Creative Industries, you’ll become professional, adaptable and creatively focused with multidisciplinary skills, allowing you to work in commercial contexts and settings, freelance as an independent artist or launch creative start-ups in your chosen field. 

What you'll learn

Your undergraduate degree will start with core courses in communication, where you will create, develop and deliver communication strategies for traditional and online media. You will also develop writing skills for a range of platforms, including traditional media, social media and digital platforms.

You will:

• Learn how to manage media and public relations in contemporary society, including the analytical thinking required for strategic planning and communication management 
• Study emerging trends within the communications industry, along with media law and ethics
• Major in Communication and Media covering strategic communication, media management, public relations, social media, advertising, and professional communication
• Select a sub-major in areas including digital media, film and television, journalism, linguistics, marketing or social media
• Undertake an industry internship in your third year
• Study courses in areas such as campaigns and crises; digital design; communication, media and creative industries; and digital entrepreneurship
• Undertake an industry-supervised project or research thesis in the final year of your masters degree.

Through your postgraduate studies, you’ll build your professional skills in social and digital media management, public relations and strategic communication. You’ll also:

• Develop your knowledge of the social and political aspects of communication underpinned by advanced research methods and planning skills
• Explore topics including digital design and strategic communication in campaigns and crises
• Develop your knowledge of the social and political aspects of communication underpinned by advanced research methods and planning skills
• Study in a workshop-based environment with connections to industry partners, real-world projects, and placement and networking opportunities

The Master of Information Technology (Cyber Security) aims to develop cyber security professionals with advanced knowledge in cyber security governance, risk and compliance (GRC). To ensure you graduate job-ready, significant consultation with industry has taken place to establish both the technical and non-technical expertise demanded by employers. In recent years, calls for cyber security professionals with a strong working-knowledge of GRC in complex organisational environments has significantly increased. As such, this program will build your professional proficiency, as well your ability to examine and implement a range of technology-based cyber security defences to address emerging threats and attacks.

What you'll Learn

The Master of Information Technology (Cyber Security) has been designed to develop foundational, discipline specific knowledge in IT in your first semester of study. From there, you will complete courses that develop your knowledge in governance, risk management and compliance, business practices, network security and cyber criminal behaviour, before completing advanced topics in:

• security operations
• security architectures
• enterprise and cyber physical security, and
• cyber law and digital evidence.

This industry-accredited degree will provide you with a strong foundation of knowledge in accounting combined with business, taxation, auditing, finance and sustainability. You will learn about the current economic, legal and political influences affecting global business as well as develop critical problem solving, decision-making, communication, teamwork and technical skills.

What you'll learn

You will start with core courses in business. These will give you a solid grounding in important areas including accounting and quantitative methods for business, business law, finance, business intelligence, data analysis, economics and management.

You’ll then branch out into your accounting specialisation, learning cutting edge knowledge and skills in:

•     Financial and management accounting
•     Taxation and company law
•     Auditing
•     Sustainability accounting
•     Global and contemporary accounting issues
•     Strategic financial analysis.

Modern managers are skilled problem solvers ­– they organise people, manage money and leverage technology to achieve business objectives. They are at the forefront of business.

In this degree, you will get a grounding in key business disciplines through industry and business-focused courses. Your management specialisation will give you the knowledge and skills to manage resources and projects in a global business environment. You will learn to address emerging issues, and to recognise the need for innovation as you progress in your career. You will also have the valuable opportunity to embed work integrated learning into your degree through an internship or mentorship.

What you'll learn

The degree starts with core courses in business theory. These will give you a solid grasp of business fundamentals such as international business, economics and business intelligence. You can gain valuable insight and career skills while you study with advanced career-focused electives and internships in industry.

In your management specialisation, you'll study areas such as international management ethics and values, and organisational leadership and behaviour.

This Fast-track to Masters program allows you to fast-track your career by completing an undergraduate and postgraduate degree in just four years. You will be able to diversify your skill set, increase your earning potential with a more advanced qualification, and expand your career opportunities across a range of fields.

What you'll learn

Your undergraduate degree will start with core courses in business. These will give you a solid grounding in important areas including accounting and quantitative methods for business, business law, finance, business intelligence, data analysis, economics and management.

You will then branch out into your accounting specialisation, learning cutting edge knowledge and skills in:

• Financial and management accounting
• Taxation and company law
• Auditing
• Sustainability accounting
• Global and contemporary accounting issues
• Strategic financial analysis

In your postgraduate studies, you will develop skills in contemporary management practice. Build your expertise in core areas such as business ethics, business analytics, leadership and performance, and strategic thinking. Learn how to effectively manage organisations and achieve key business objectives.

Develop advanced management knowledge with a specific focus on building smart solutions to complex marketing issues in modern organisations. Develop your expertise in core areas that include:

• Business ethics
• People, leadership and performance
• Business analytics
• Strategic thinking

Our Master of Finance (Global Investment and Trade) will equip you with the skills to manage critical issues facing global trade, international business and finance.

This degree will provide you with an in-depth understanding of the interconnections between institutions and global financial markets, as well as the implications of changing regulation and policy.

What you'll learn

The Master of Finance (Global Investment and Trade) is made up of 16 courses including two electives and two specialisation electives. You will study core courses in business and global investment and trade and select from specialised electives such as Behavioural Finance, International Business: Strategy and Ethics, and Applied Research in Finance. One of your elective options is also a 150-hour industry placement either in Australia or overseas.

This program is recognised as an approved program by Financial Adviser Standards, The Treasury1 and will equip you with the education requirements to practise as a qualified financial adviser.

We’ve worked closely with industry to develop our course content, and regularly consult with Treasury to ensure your Graduate Diploma meets the most up-to-date industry standards.

Our Graduate Diploma in Financial Planning is best suited to:

•     existing financial advisers with a non-relevant degree; or
•     existing financial advisers with no degree; or
•     new entrants with a relevant degree.*

What you'll learn

This program consists of eight advanced financial planning courses, which you can complete in one year of full-time study (or part-time equivalent). Recognition of Prior Learning (RPL) based on Treasury requirements for existing advisers will be considered and can reduce the number of courses you must complete.

The UniSA Master of Business Administration (MBA) has been designed for experienced managers and enterprising leaders. It has a strong practical focus on senior management decision-making and embeds the latest in management and leadership research.

What you'll learn
The MBA degree comprises eight compulsory core courses, three electives and a final capstone experience. The MBA academic year is divided into four study periods of 10 weeks each. Courses are delivered in the evenings over the 10-week period, or can be studied in intensive mode if you require more flexibility.

All MBA courses have an applied focus. They draw on real-life business case studies, and you are encouraged to draw on your own industry and workplace-based scenarios for assessment tasks. Courses also feature visiting industry leaders, who will lead discussions around contemporary business problems.