Bachelor of Digital Business

at University of South Australia - City West Campus Australia

The Bachelor of Digital Business is the first degree offered by The Innovation Academy, an initiative combining the best of Accenture’s global practice and expertise with UniSA’s proven leadership in transformative, industry-informed business education and research. The Bachelor of Digital Business can also be studied 100% online through UniSA Online*.

What you'll learn

You'll learn a new hybrid skillset of advanced digital and business principles for a broad and future-proof career.

Learn how to use marketing automation to convert customers, when to use artificial intelligence to streamline processes, why cloud systems can make collaboration easier, and understand how technology can make the difference between business growth and decline.

With access to a suite of carefully curated industry case studies and projects, you’ll:

• Discover how business and technology have evolved to become inseparable
• Understand how emerging technologies will shape organisations in the future
• Learn to apply advanced leadership, stakeholder management, and change management methodologies 
• Explore how to scope and implement digital projects
• Learn how to utilise entrepreneurship for social and market impact.

The Bachelor of Digital Business takes you further than the basics, combining the best of Accenture's global practice and expertise with UniSA's proven leadership in business education and research. You'll build a suite of creative problem-solving tools that will put you at the forefront of change and the job market.

What you'll learn

The degree starts with core courses in business, giving you a solid grasp of business fundamentals such as economics, accounting, management and entrepreneurship.

You will also complete cross-disciplinary courses from Engineering, Design, Information Technology and Project Management, studying specialist topics such as:

• Design thinking and digital innovation
• Project management: principles and strategies

Hands-on teaching and learning is a focus of this degree, and as a contemporary art student you will have access to a comprehensive range of facilities in custom-built studios and workshops. Alongside these are studies in art history, theory, and courses in how to grow your career and opportunities to connect with industry partners in the City West cultural precinct. A key feature of the degree is its flexibility. Students can choose to focus on the development of hand skills or opt for a more multidisciplinary pathway through the program.

Throughout your studies, you can select from a range of the studio areas including:

• Ceramics
• Drawing
• Glass
• Jewellery 
• Painting
• Photography
• Sculpture
• Textiles
• Printmaking

And also be introduced to the contemporary practices of video, sound, performance, and new media art.

This Fast-track to Masters program allows you to fast-track your career by completing an undergraduate and postgraduate degree in just four years. You will be able to diversify your skill set, increase your earning potential with a more advanced qualification, and expand your career opportunities across a range of fields.

What you'll learn

You will start with core courses in areas such as analytics, accounting and economic theory. These will give you a solid grasp of business fundamentals that you can apply to a range of careers.

In your specialisation you will focus on finance and financial markets. Specific areas include financial markets and institutions; international currency and banking markets; portfolio and fund management; macroeconomics; corporate valuation; and financial risk analysis and management.

In the Master of Professional Accounting you will study five core courses and nine accounting specialisation courses. You will gain a solid grounding in the latest accounting methods by studying areas in auditing, taxation, financial and management accounting and corporate finance. You will also study two electives as part of your studies.
 

This hands-on postgraduate qualification will equip you with a comprehensive understanding of sustainable design thinking as it relates to the changing world of design. 

What you'll Learn
Sustainability, emerging materials, new technologies and research are key focal points of this degree.  

You will also study:  

• sustainable design theory and practice
• social, cultural, economic, and technological advancements and their impact on sustainable design
• research methodologies.

Skilled communicators are essential in every organisation and industry sector, and this adaptable degree will equip you with the knowledge and skills to plan, develop and deliver communication activities across a range of platforms.

You will develop skills in:

• writing and creating content for traditional and online media
• Analysing social media and its role in society
• Managing media and public relations
• Critical and analytical thinking required for the strategic planning and management of communication and media.

What you'll learn

You will learn how to write, plan, deliver and evaluate communication strategies that engage and inform target audiences using a range of media platforms. With a focus on communication for both traditional and online media, you'll study:

• Writing and content creation for traditional and online
• Social media strategy, engagement and content creation
• Critical and analytical thinking required for the strategic planning and management of communication and media
• Communication and media research
• Media law and ethics
• Emerging trends

.A key component of this masters degree relates to the planning and development of environmentally sustainable cities and regions that acknowledge social diversity and the need for greater physical activity and contact with nature, which can help to prevent chronic diseases associated with excessive sedentary behaviour. You will also develop advanced research skills when you complete an individual research project under the guidance of a qualified research supervisor.

What you'll learn
This masters degree will equip you with the knowledge, skills and practical expertise needed to embark on a career in the field of urban and regional planning.

You will learn about:

• Sustainable urban design and development
• Planning governance and policy
• Planning for healthy cities
• Planning law and ethics
• Development assessment
• Social policy and community based planning
• Transport and planning
• Research techniques

What you'll learn

During this degree you will study courses that teach you the fundamental legal principles and concepts that underpin the Australian legal system.

Courses such as torts, contracts, criminal law and constitutional law will give you a good understanding of the basic legal principles.

Our Law program also features courses that build your leadership skills, intercultural communication, project management and capacity for community engagement. Through your choice of electives you can expand your knowledge in an area of professional interest such as health law, sports law, family law or human rights law.

Throughout your degree, you will have many opportunities to engage in practical learning experiences including mooting, negotiation, and witness examination. You will also engage in a Community Justice Project, ensuring you’ll be prepared for legal practice upon graduation.

Develop an in-depth understanding of the global business environment focusing on national and international economies, public policies, exchanges and global trades, and how they operate worldwide.

What you'll learn
You will start with core courses in areas such as analytics, accounting and economic theory. These will give you a solid grasp of business fundamentals that you can apply to a range of careers. You’ll then branch out into your specialisation and learn the latest in areas such as macroeconomics; economics of public policy and analysis; portfolio and fund management; as well as national and international economies. You can also embark on an overseas study tour, undertake an industry placement, or work on an industry-related research project.

This degree will develop your knowledge of the global business environment and enable you to maximise your career development opportunities and employment prospects. You will benefit from a range of experience-based learning opportunities, including overseas study trips and business mentorships with a senior business leader through the Executive Partners Program.

You will learn about business strategy, international trade, global marketing and international human resource management with a focus on the design and planning of effective media, and brand management strategy.

What you'll learn

The two year program comprises 16 courses, including 4 electives and an industry placement/project. You will start with seven core courses common to all specialisations in the IMBA. Through these you will develop advanced skills and expertise in areas of international management including:

• Global business environment
• People leadership and performance
• Economic principles for business
• Fundamentals of data analytics