International Master of Business Administration in Advertising and Brand Management

at University of South Australia - City West Campus Australia

Develop an in-depth understanding of the global business environment focusing on national and international economies, public policies, exchanges and global trades, and how they operate worldwide.

What you'll learn
You will start with core courses in areas such as analytics, accounting and economic theory. These will give you a solid grasp of business fundamentals that you can apply to a range of careers. You’ll then branch out into your specialisation and learn the latest in areas such as macroeconomics; economics of public policy and analysis; portfolio and fund management; as well as national and international economies. You can also embark on an overseas study tour, undertake an industry placement, or work on an industry-related research project.

This program is recognised as an approved program by Financial Adviser Standards, The Treasury and will equip you with the education requirements to practise as a qualified financial adviser. Explore an exciting career in a dynamic and growing area of the financial services industry with one of the first bachelor programs in Australia to meet new education requirements.

The Master of Professional Accounting will prepare you for practice as a professional accountant. You will develop analytical, general business management and critical problem-solving skills, and gain a comprehensive understanding of accounting practice.

Your studies will focus on financial and management accounting, finance, commercial law, taxation law and auditing. You’ll study contemporary research and real-life case studies with the opportunity to complete an industry placement in Australia or overseas. You will graduate well-equipped for a global career, knowledgeable in areas such as accounting, tax, financial management, and public practice.

.A key component of this masters degree relates to the planning and development of environmentally sustainable cities and regions that acknowledge social diversity and the need for greater physical activity and contact with nature, which can help to prevent chronic diseases associated with excessive sedentary behaviour. You will also develop advanced research skills when you complete an individual research project under the guidance of a qualified research supervisor.

What you'll learn
This masters degree will equip you with the knowledge, skills and practical expertise needed to embark on a career in the field of urban and regional planning.

You will learn about:

• Sustainable urban design and development
• Planning governance and policy
• Planning for healthy cities
• Planning law and ethics
• Development assessment
• Social policy and community based planning
• Transport and planning
• Research techniques

The UniSA Master of Business Administration (MBA) has been designed for experienced managers and enterprising leaders. It has a strong practical focus on senior management decision-making and embeds the latest in management and leadership research.

Marketing specialisation
The Institute produces groundbreaking research into how brands grow and how consumers behave, and is sponsored by many of the world’s biggest brands including Coca-Cola, HSBC, Kellogg's, and Unilever.

By collaborating with the Institute's experts in marketing science, you will benefit from an evidence-based approach to marketing and gain access to the latest in practical industry-informed research. You will gain advanced marketing knowledge across a range of areas, including:

• Advanced marketing analytics
• Advertising theory and practice
• Brand management
• Buyer behaviour insights
• Marketing strategy and planning.

This program is recognised as an approved program by Financial Adviser Standards, The Treasury1 and will equip you with the education requirements to practise as a qualified financial adviser.

We’ve worked closely with industry to develop our course content, and regularly consult with Treasury to ensure your Graduate Diploma meets the most up-to-date industry standards.

Our Graduate Diploma in Financial Planning is best suited to:

•     existing financial advisers with a non-relevant degree; or
•     existing financial advisers with no degree; or
•     new entrants with a relevant degree.*

What you'll learn

This program consists of eight advanced financial planning courses, which you can complete in one year of full-time study (or part-time equivalent). Recognition of Prior Learning (RPL) based on Treasury requirements for existing advisers will be considered and can reduce the number of courses you must complete.

This degree will develop your knowledge of the global business environment and enable you to maximise your career development opportunities and employment prospects. You will benefit from a range of experience-based learning opportunities, including overseas study and business mentoring by a senior business leader through the Executive Partners Program.

Your studies will focus on international business strategy, international trade, global marketing, and employment law – the knowledge you will need to accelerate your career as a business professional in an international context.

What you'll learn

The two year program comprises 16 courses, including 4 electives and an industry placement/project.  You will start with seven core courses common to all specialisations in the IMBA. Through these you will develop advanced skills and expertise in areas of international management including:

• Global business environment
• People leadership and performance
• Economic principles for business
• Fundamentals of data analytics

This interdisciplinary degree combines two complementary fields to equip you for a specialist marketing career with skills in digital and print design. You’ll gain foundation knowledge in design and evidence-based marketing and learn how to apply design principles across a range of marketing activities.

Your lecturers will also be the very experts who advise brands like Procter & Gamble, CBS and Nestlé.

What you'll learn

The degree starts with core courses in business. These will give you a solid grasp of business fundamentals such as economics, accounting and business law. Elective courses are another key part of your business degree.

In your design and marketing specialisation, you’ll focus on areas such as digital marketing, design for publication, consumer behaviour, and computer graphics and imaging for design.

With a focus on design research, theory and practice, this graduate diploma will prepare you for a career as an interior architect or interior designer. 

You will study the development and application of research processes. Through our industry connections, you will be given the opportunity to work on creative projects, developing skills in writing project proposals and presenting information.

A focus on practical learning also means you will gain the skills and knowledge needed to design stimulating, sustainable and visually appealing interiors, as well as the confidence to embark on real-world projects.

What you'll learn

You will graduate with the confidence and practical capabilities needed to succeed in this competitive field. Through your studies, you will develop an advanced understanding of the theoretical aspects of design, industry trends and design processes. You will also develop cognitive skills needed to review and analyse research. The graduate diploma includes design research studio classes, research methods, sustainable design, business practice, and electives.
 

What you'll learn

Sustainability, emerging materials, new technologies and research are focal points of this graduate diploma. You will also study sustainable design theory and practice; social, cultural, economic and technological advancements and their impact on sustainable design; and research methodologies.

This graduate diploma comprises design research studio classes, sustainable design theory classes, research methods classes, and a selection of electives.   
 

This innovative qualification will provide you with skills and expertise related to information systems in a business context.

Taught by world-class lecturers, researchers and practitioners, you will learn about IT stakeholder engagement, business intelligence and the day-to-day operations of information systems. 

What you'll learn

You will study seven courses in universal IT practices:

• Business practices
• Project management
• Business system analysis
• Business intelligence and analytics
• Security principles
• Professional communication
• IT concepts