International Master of Business Administration in Advertising and Brand Management

at University of South Australia - City West Campus Australia

The Graduate Diploma in Communication provides a broad-based communication qualification with a focus on the impact of digital disruption within media and the creative industries. Explore areas of social media management, public relations and professional communication, providing you with key management skills that will be complemented by critical analysis of the possibilities and impacts of digital media and how these impact your sector.

What you'll learn
Graduates of this postgraduate qualification will have advanced management and writing skills, along with knowledge of contemporary practice, social and digital media management, ethical communication, strategic communication plans and practices.

You will study eight industry relevant and informed courses covering emerging communication discipline areas including:

• Communication and Media
• Social Media Management
• Communication Contexts
• Digital Design
• Content Creation
• Campaigns and Crisis Management
• Professional Communication

What you'll learn

This degree incorporates core courses in business which industry consider fundamental when embarking on a sport and recreation management career. These core courses will give you a solid grasp of business fundamentals such as economics and accounting, entrepreneurship and business intelligence.

You can gain valuable insight and career skills while you study specialist areas such as:

• Sports law and governance
• Business development in sport
• Sport practicum
• Leadership in recreation and sport
• Recreation planning

This Fast-track to Masters program allows you to fast-track your career by completing an undergraduate and postgraduate degree in just four years. You will be able to diversify your skill set, increase your earning potential with a more advanced qualification, and expand your career opportunities across a range of fields.

As part of this packaged program, you can:

• Build your own degree by completing two minors (usually eight courses)) across a range of different study areas
• Undertake a one-year international exchange with Rennes School of Business in Brittany, France.

You will be immersed in real-world challenges and have access to practical-based electives including industry internships, simulation projects and our entrepreneur-based course Startup Studio, which teaches you how to bring a business concept to life. You will also benefit from other experience-based learning opportunities, including overseas study and business mentoring. Our summer and winter schools also offer exciting study and learning opportunities.

This degree will cover core courses in business with fundamental concepts such as economics, marketing and management. You will then go on to develop specialist skills in areas such as brand management strategy, media design and planning.

What you'll learn

Your undergraduate degree will start with core courses in business. These will give you a solid grasp of business fundamentals such as international business, economics and entrepreneurship.

This Fast-track to Masters program allows you to fast-track your career by completing an undergraduate and postgraduate degree in just four years. You will be able to diversify your skill set, increase your earning potential with a more advanced qualification, and expand your career opportunities across a range of fields.

What you'll learn

Your undergraduate degree will start with core courses in business. These will give you a solid grounding in important areas including accounting and quantitative methods for business, business law, finance, business intelligence, data analysis, economics and management.

You will then branch out into your accounting specialisation, learning cutting edge knowledge and skills in:

• Financial and management accounting
• Taxation and company law
• Auditing
• Sustainability accounting
• Global and contemporary accounting issues
• Strategic financial analysis

In your postgraduate studies, you will develop skills in contemporary management practice. Build your expertise in core areas such as business ethics, business analytics, leadership and performance, and strategic thinking. Learn how to effectively manage organisations and achieve key business objectives.

Develop advanced management knowledge with a specific focus on building smart solutions to complex marketing issues in modern organisations. Develop your expertise in core areas that include:

• Business ethics
• People, leadership and performance
• Business analytics
• Strategic thinking

What you'll learn

Emerging trends and technologies, contemporary design issues, construction challenges and research are key focuses of this graduate diploma. You will also:  

• develop design proposals

• foster client relations

• survey building sites

• learn how to translate traditional drawing and design methods to specialised computer programs

• develop research methodologies  

This degree has a strong focus on experience-based learning. You will have access to practical-based courses which use simulated financial markets in the Finance Trading Room to enhance your learning and engage in real world practical tasks in specialised fields in Finance. You can also choose to enhance your business consulting skills and experience through a professional business placement in Australia or overseas.

What you'll learn

Your undergraduate degree will start with core courses in areas such as analytics, accounting and economic theory. These will give you a solid grasp of business fundamentals that you can apply to a range of careers. You’ll then branch out into your specialisation, and learn the latest in areas such as macroeconomics, economics of public policy and analysis; portfolio and fund management; and international currency and banking markets. You can also embark on an overseas study tour, undertake an industry placement, or work on an industry-related research project.

The Master of Finance will explore areas such as financial theory and markets, investment management, corporate finance as well as econometrics.
 

This hands-on postgraduate qualification will equip you with a comprehensive understanding of sustainable design thinking as it relates to the changing world of design. 

What you'll Learn
Sustainability, emerging materials, new technologies and research are key focal points of this degree.  

You will also study:  

• sustainable design theory and practice
• social, cultural, economic, and technological advancements and their impact on sustainable design
• research methodologies.

What you'll learn

The two year program comprises 16 courses, including 4 electives and an industry placement/project.  You will start with seven core courses common to all specialisations in the IMBA. Through these you will develop advanced skills and expertise in areas of international management including:

• Global business environment
• People leadership and performance
• Economic principles for business
• Fundamentals of data analytics

Hands-on teaching and learning is a focus of this degree, and as a contemporary art student you will have access to a comprehensive range of facilities in custom-built studios and workshops. Alongside these are studies in art history, theory, and courses in how to grow your career and opportunities to connect with industry partners in the City West cultural precinct. A key feature of the degree is its flexibility. Students can choose to focus on the development of hand skills or opt for a more multidisciplinary pathway through the program.

Throughout your studies, you can select from a range of the studio areas including:

• Ceramics
• Drawing
• Glass
• Jewellery 
• Painting
• Photography
• Sculpture
• Textiles
• Printmaking

And also be introduced to the contemporary practices of video, sound, performance, and new media art.

What you'll learn

This master’s degree will expand your knowledge and skills in management, administration, leadership, project management, strategic management, financial management and more.

Through a unique blend of health and business courses, you'll learn to:

• Provide the overall strategic direction and management for a service, facility, organisation or centre.
• Work in senior levels of management influencing high-level organisation, financial and administrative decisions.
• Prepare for leadership roles in health within Australia and internationally.
• Develop and strengthen project management processes to plan, manage, execute and deliver successful projects.
• Develop competencies in designing rigorous quantitative research to inform healthcare knowledge, practice, and policy.
• Undertake administrative operations such as reporting and budget planning.
• Understand business analytics, the accounting environment and health economics within organisations.