Bachelor of Arts in Cultural Studies

at University of South Australia - Magill Campus Australia

Fast-track your communication career and gain a bachelor and master qualification in just four years with our 3 + 1 Pathway to Master of Communication package. This unique offering allows you to elevate your career prospects by completing two industry-informed qualifications that have been developed to meet the fast-changing needs of the communication and media industries.

This package provides you with an opportunity to study a three-year bachelor degree and a one-year master degree (typically two years) in four years by substituting four undergraduate courses for selected postgraduate courses in the third year of your bachelor degree.

As part of this packaged program, you will:

• Major in Communication and Media covering strategic communication, media management, public relations, social media, advertising, and professional communication
• Select a sub-major in areas including applied linguistics, digital media, film and television, journalism, languages, marketing or social media
• Study courses in areas such as campaigns and crises; digital design; communication, media and creative industries; and digital entrepreneurship
• Undertake an industry-supervised project in your final year
• Study industry-informed degrees, which are adaptable and agile changing to the needs and demands of industry.

During your studies you will develop an advanced understanding of communication strategies and theories, and graduate with the capabilities to be a successful leader and decision-maker in any communication setting, across a diverse range of industries. 

What you'll learn

Your undergraduate degree will start with core courses in communication, where you will create, develop and deliver communication strategies for traditional and online media. You will also develop writing skills for a range of platforms, including traditional media, social media and digital platforms.

You will:

• Learn how to manage media and public relations in contemporary society, including the analytical thinking required for strategic planning and communication management 
• Study emerging trends within the communications industry, along with media law and ethics
• Major in Communication and Media covering strategic communication, media management, public relations, social media, advertising, and professional communication
• Select a sub-major in areas including digital media, film and television, journalism, linguistics, marketing or social media
• Undertake an industry internship in your third year
• Study courses in areas such as campaigns and crises; digital design; communication, media and creative industries; and digital entrepreneurship
• Undertake an industry-supervised project or research thesis in the final year of your masters degree.

Through your postgraduate studies, you’ll build your professional skills in social and digital media management, public relations and strategic communication. You’ll also:

• Develop your knowledge of the social and political aspects of communication underpinned by advanced research methods and planning skills
• Explore topics including digital design and strategic communication in campaigns and crises
• Develop your knowledge of the social and political aspects of communication underpinned by advanced research methods and planning skills
• Study in a workshop-based environment with connections to industry partners, real-world projects, and placement and networking opportunities

This degree provides a balance of courses in psychology theory and counselling – for graduates this means you will enter the workforce with a strong understanding of psychology, as well as the analytical, communication and interpersonal skills needed to work with individuals, groups and communities.

You will study a range of topics, including counselling and interpersonal skills; psychological theory; and specialist psychology courses. You will also be encouraged to engage in research projects and participate in community service activities, and through industry placements in your third year of study you will gain valuable practical experience. Practical learning is a key focus of this degree, it enhances your work-readiness. The value of this study component has been recognised nationally in the form of an award from the Australian Federal Government Office of Teaching and Learning.

What you'll learn

This is a specialised degree that will provide you with a solid understanding of the theory associated with psychology and counselling, as well as critical and analytical thinking skills, data management skills and research skills. You will study a range of courses that cover behavioural research methodologies, cognitive and technical skills and counselling practice.

You will apply your knowledge in a real-world environment when you complete an industry placement during your final year of study.

You will also have the opportunity to further explore specific areas of interest with a series of specialist psychology courses (these courses are subject to student demand and staff availability). The courses include:

• Advanced Research Methods
• Psychophysiology of Sleep
• Health Psychology
• Conservation Psychology
• Language, Context and Social Behaviour
• Work and Organisational Psychology

As a student studying the Cultural Studies major you will explore the complex and diverse economic, cultural, social, historical and political legacies that influence modern-day society.

You will:

• Develop a sophisticated body of knowledge regarding cultures and their contexts
• Undertake cultural analysis including weighing evidence, explaining varying perspectives and communicating effectively
• Research and analyse real world problems
• Explore contemporary cultural contexts including computer games, music and popular culture.

The English Language major will equip you with communicative proficiency and intercultural expertise to work in local and global contexts.

You will:

• Develop advanced level English skills to equip you as a career-ready professional
• Gain intercultural expertise to work internationally in a wide range of contexts
• Develop research and project management skills to help you pursue honours, research or postgraduate studies
• Gain a high-level understanding of how English affects the experience of individuals and communities globally.

What you'll learn

The English Language major will equip you with communicative proficiency and intercultural expertise to work in local and global contexts.

As a student studying the Languages major you will embark on an in-depth study of French, Italian or Japanese language (find out about other languages available through cross-institutional study by talking to the program director). You will also be given the opportunity to immerse yourself in your chosen language(s) and culture(s) through our exchange and in-country study programs. 

You will:

• Acquire competence in the speaking and writing of one or more major world language(s) both face-to-face and online;
• Be equipped with transferable language and intercultural skills required for work in international and multilingual professions and industries, part of which can be spent studying the chosen language in-country.
• Be equipped to work independently and collaboratively to construct effective arguments and produce creative and critical texts across a wide range of multilingual genres and media.
• Have a defined set of speaking, writing, editing and relevant analytical skills in the target language that can be used in a broad range of multilingual professional contexts.

You will also graduate with advanced writing, presentation, digital, communication, research and problem-solving skills that can be transferable across a range of roles and languages and are highly regarded by prospective employers.

What you'll learn

Under the guidance of world-class researchers you will embark on an in-depth study of French, Italian, Japanese or English (for non-English speaking students). You will develop your proficiency in listening, speaking, reading and writing in your chosen language, as well as your understanding of the related culture and society.

You will also be given the opportunity to immerse yourself in your chosen language(s) and culture(s) through exchange and in-country study programs. This degree allows you to select two majors ensuring you graduate with a broad knowledge of two areas of interest. You can choose your second major from the following:

• Aboriginal Studies
• Applied Linguistics
• Cultural Studies
• Creative Writing and Literature
• History and Global Politics
• Law, Policy and Politics
• Psychology
• Sociology

Skilled communicators are essential in every organisation and industry sector, and this adaptable degree will equip you with the knowledge and skills to plan, develop and deliver communication activities across a range of platforms.

You will develop skills in:

• Writing and creating content for traditional and online media
• Analysing social media and its role in society
• Managing media and public relations
• Critical and analytical thinking required for the strategic planning and management of communication and media.

What you Learn

You will learn how to write, plan, deliver and evaluate communication strategies that engage and inform target audiences using a range of media platforms. With a focus on communication for both traditional and online media, you'll study:

• Writing and content creation for traditional and online
• Social media strategy, engagement and content creation
• Critical and analytical thinking required for the strategic planning and management of communication and media
• Communication and media research
• Media law and ethics
• Emerging trends

As a student studying the Sociology major you will investigate cultural, social and political trends and attain much sought-after skills in critical and creative thinking.

You will:

• Understand the complexities of contemporary social life, addressing social problems and examining issues of ethnicity, globalisation, popular culture and social movements
• Have developed both critical and creative thinking capabilities in order to identify trends, structures and social issues that emerge from cultural, political and economic change.
• Be able to undertake systematic methods of investigation and analysis of societal structures within professional contexts in order to contribute effectively to local, national and international initiatives.

What you'll Learn

This degree will explore social life, social change and social problems. You will develop an understanding of the complexities of contemporary social life; addressing social problems and examining issues of ethnicity, globalisation, popular culture and social movements.

You will develop the critical and creative thinking skills to identify trends, structures and social issues that emerge from cultural, political and economic change.

As a student studying the History and Global Politics major you will develop an in-depth understanding of the patterns and processes that have shaped our societies over time and help you analyse and predict events in our contemporary world.

Key areas of study include:

• The politics of environmental change in Australia and Asia
• Framing global politics through film and documentaries
• Global politics and development
• World history trends
• Global power in the Indo-Pacific region
• Marginalisation in world affairs

What you'll learn

The History and Global Politics major will highlight the patterns and processes that have shaped our societies over time and help you to analyse and predict events in our contemporary world.

This industry-relevant postgraduate qualification is for students who have already completed a three-year bachelor degree and would like to increase their employment prospects with an early childhood qualification.

The curriculum is practical in nature and is solely focused on the education of children from birth to eight years of age. Practical learning is a major component and you will complete four supervised placements in childcare, preschool/kindergarten and junior primary schools, totalling 80 days.

What you'll learn

This degree has been designed to develop skilled, committed and flexible early childhood educators.

The focus is on practical learning, particularly relating to the principles and concepts relevant to early childhood development and learning. You will focus on four major areas:

• Child development
• Curriculum studies
• Professional experience
• Education studies

This degree provides a framework for understanding the notions of critical disability studies, ableism, ageism and as well as capacities to support individuals living with disability and utilising support networks to live their optimum life.

You will develop a broad and coherent body of knowledge of human service practice, with in-depth understanding in the underlying principles and concepts of:

• Ethical practice
• Social and emotional development and wellbeing, community engagement and promoting independence
• Policy, legislation and programs to support social value and optimal wellbeing.

In addition to this you will also get practical experience as part of the degree’s field education placement component. This is a valuable learning opportunity where you will build industry networks and further enhance your practical skills.