Bachelor of Business in Marketing

at University of Wollongong - South Western Sydney Campus Australia

Registered nurses play an important role in the healthcare system and are involved in a range of activities that are designed to provide care of people with acute, chronic and complex health conditions. Registered nurses are integral in the treatment of people, families, communities, and populations.

You will have opportunities to apply theory to practice in modern simulated supported learning environments, prior to undertaking workplace experience. During the course you will attend 21 weeks of workplace experience in hospitals, aged care, and community facilities. This will immerse you in the field of nursing where you will care for people, putting into practice what you have learned in simulated tutorials.

You will evaluate and apply concepts drawn from nursing theory and research to professional practice. You will also develop an increased awareness of the effects of cultural, social, economic, legal and ethical influences on the development of the nursing profession and knowledge that will enable you to accept responsibility for more complex client management.

Economics is concerned with the big picture how a country, region or particular market is operating; while finance is a more microscopic look at industry risk and return on investment. The two disciplines complement each other giving you a more complete picture of the business world and open many doors to sought-after careers.

This degree
The Bachelor of Economics and Finance is for high achievers and as a graduate of the degree, you will be able to identify and apply the tools of analysis to a wide range of economic issues, including the behaviour of consumers and firms, the labour market, the environment, fiscal and monetary policy, and international trade.

Students will develop the skills necessary to make responsible professional judgements in their economic and financial decision-making. Your final year culminates with an exciting applied research project capstone subject. This experiential learning opportunity offers an international workplace-based project, or more traditional research-based project.

What you will study
You will study the theory, policies, practices and institutions of both the domestic and global economies. You will also develop expertise in the ways individuals, businesses and other organisations raise, allocate and use money.

UOW has experts encompassing the entire breadth of the underlying sciences, IT, engineering and mathematical methodologies in the ICT industry. Working closely with industry partners we ensure all programs remain relevant to industry trends and developments. Students study real-world projects and interact with and learn from industry professionals to ensure their job-readiness upon graduation.

The Bachelor of Information Technology provides foundation knowledge of organisational areas in IT, including:

• Database management
• Programming
• Information systems analysis and design
• Communications and networks
• Security
• Project management
• Web-based technology
• Professional practice in IT

Throughout your degree you will study a common core of subjects that links our computer science, IT and information systems degrees. There is an opportunity to specialise in a major at the Wollongong campus from your second year of study by choosing one or both the following majors:

• Network Design and Management
• Web Design and Development

For students who do not wish to specialise with a major, you will complete advanced subjects providing you with specific knowledge while also instilling you with professional knowledge and skills in information technology.

Finance is about money and investments. People on their own, people in partnerships, companies and other entities (including state and federal governments), have a common objective of profitable investment. What is a government-secured bond? What is a share? What are the reasons for investing in either and when is the right time? These are some of the questions answered in the domain of finance.

This degree
You will undertake a foundation year that covers all core disciplines of business, giving you a solid understanding of issues facing organisations today. From your second year, you will begin your major in Finance. The degree has an emphasis on practical applications and real-world financial management. Careers include finance manager, research analyst, management reporting manager, equity trade analyst, stockbroker, bank officer, investment operations analyst and venture capitalist.
You will also undertake a final-year capstone subject that lets you apply everything you have learned in collaboration with students from other disciplines. Plus, you have the option of applying for an internship to gain valuable experience whilst receiving credit towards your degree.

What you will study
You will learn the theoretical knowledge and tools demanded by employers in all sections of the world economy: investment, financial markets, financial modelling and portfolio analysis. You will utilise state of the art technology to learn advanced statistical techniques for analysis, including the classical linear regression model, model diagnostics, univariate time series modelling and forecasting. You will explore corporate finance, including financial strategies, security analysis and portfolio management.

Business information specialists are trained to analyse business problems and find possible IT solutions for these problems. This ranges from running an efficiency audit on a company's information systems through to analysing the effectiveness of a file management system and designing business software applications.

Business information specialists are also involved in the analysis, design, implementation, maintenance and enhancement of computer-based information systems critical to the successful operation of modern organisations. These specialists require a sound understanding of the business requirements to develop information systems and solutions to meet identified business needs and must deal with users at all levels within an organisation.

This course is specifically designed to prepare you for a career as a systems analyst or an information systems specialist. As well as having the capability of working in a business environment, graduates can work for the government or non-profit organisations.

This degree
The Bachelor of Business Information Systems provides foundation knowledge of organisational areas in IT, including:

• Database management and security
• Networks and Communications
• Human-computer interaction
• Principles of eBusiness
• IT project management
• Management Information Systems
• Project

You will also study key commerce subjects such as accounting and management. In your final year you will develop your own application as part of an annual student team project, developing solutions to real-world problems provided by our industry partners.

What you will study

• Business analysis systems and design
• Programming
• Data management
• Business systems infrastructure and security

You will also study key commerce subjects such as accounting and management. In your final year you will develop your own application as part of an annual student team project, developing solutions to real-world problems provided by our industry partners.

A double degree in a Bachelor of Business Administration and Bachelor of Information Technology gives you skills to work across all areas of business with the added advantage of being able to utilise technology to improve products and business processes.

The Bachelor of Business Administration offers a broad education across all key aspects of the business environment. In addition to studying the essential core disciplines of accounting, economics, finance, management and marketing, and allows students to focus on their interests by choosing electives from a particular Business discipline.

The Bachelor of Information Technology offers graduates key skills required for any IT professional such as: organisational areas in IT; database management; programming; information systems analysis and design; communications and networks; security; project management; and web-based technology.

Throughout this degree you will have the opportunity to gain practical, real-world experience and make professional connections, including the opportunity to participate in the Business Internship program.

A Bachelor of Business – Bachelor of Laws from UOW equips you with a comprehensive legal education: a world-class degree that provides a thorough grounding in the law, as well as a real-world focus on the essential practical skills and the social and ethical context in which the law operates.

Combining Law with Business prepares you for a range of careers, giving you the edge as you gain a legal perspective on contemporary and socially responsible business practice. It provides a program of study in commerce, business and administration and further develops analytical and interpersonal skills, and high levels of literacy and numeracy.

We believe that practical experience is a vital part of your legal training. We are the only law school in New South Wales that requires you to complete a legal internship, providing highly valued industry experience.

We are committed to social justice and providing a legal education that engages with the complexities of law's intersection with society.

Today’s business environment is dynamic and complex. The Bachelor of Business degree provides core skills across all business functions, as well as specialist knowledge in a chosen field. Throughout this degree you will have the opportunity to gain practical, real-world experience and make professional connections, including the opportunity to participate in the Business Internship program.

This degree

Double degrees are designed to broaden your knowledge and skills set, giving you a competitive advantage in the workforce. They also reduce the length and cost of study by combining two different degrees. This double degree delivers a practical and contextual legal education that prepares graduates not only for traditional careers in the legal profession but also for a wide range of careers in government, business and community organisations – as leaders, innovators and problem solvers.

On completion of this degree, you will be able to apply critical thinking, including the application of research methods to commercial issues in local, national and international contexts.

What you will study

The Bachelor of Business – Bachelor of Laws covers the prescribed areas of knowledge for future admission to the profession as well as including a choice of electives. Additionally, an integrated skills program equips graduates with experience in areas such as legal research, interviewing, legal drafting, advocacy and negotiation. Opportunities also exist to undertake subjects by way of an international exchange. You will select from a list of business majors including, Accountancy, Economics, Finance, Management, Marketing and Public Relations.

Marketing is the activities, institutions and processes for creating, communicating and delivering products and services. This includes facilitating relationships to deliver value for consumers, clients and society. It's about everything from establishing who the customer is to developing a competitive advantage by effectively positioning products/services in the market. Marketing is essential for all organisations, even small business operators and not-for-profits.

This degree
You will undertake a foundation year that covers all core disciplines of business, giving you a solid understanding of issues facing organisations today. From your second year, you will major in Marketing and develop the skills and knowledge needed to plan, develop and execute integrated marketing and communications strategies.

Graduates take many different directions including advertising, digital and social media marketing, social change marketing and the development and of marketing new products. You will also undertake a final-year capstone subject that lets you apply everything you have learned in collaboration with students from other disciplines. Plus, you have the option of applying for an internship to gain valuable experience whilst receiving credit towards your degree.

What you will study
You will study how consumers behave, how organisations find out about their markets and the customers in those markets, how to create effective marketing communications campaigns, and how organisations manage marketing successfully. You will have the opportunity to deepen your understanding in key areas of marketing, for example, how to create change for the better in society or learn about marketing's applications internationally.

Every major company in the world now relies on networks to survive. Network designers enable governments and businesses to share data and applications to achieve greater strategic advantage through, for example, the use of social media and cloud computing. Whether it’s a multinational company with offices throughout the world or a small start-up business, IT networks provide the means by which people can stay connected with each other and the latest information.

Network managers ensure networks operate reliably, so that their performance is appropriate to the organisation’s needs, as well as being made secure from external threats.

By studying network design and management you will develop the skills necessary to build or manage networks to support businesses and governments in a competitive global market.

This degree
The Bachelor of Information Technology provides foundation knowledge of organisational areas in IT, including:

• Database management
• Programming
• Information systems analysis and design
• Communications and networks
• Security
• Project management
• Web-based technology
• Professional practice in IT

You will be able to choose your major in your second year after studying a common core of subjects that links our computer science, IT and information systems degrees. Find your strengths and interests as you study the fundamentals of computer science and IT: programming, problem solving, network and communications, web technology, data management, system analysis, human–computer interaction, and project management. You’ll also complete a final-year capstone team project.

You can also choose to study a double degree with Engineering, Mathematics, Science, Creative Arts or Business. These programs of study will provide you with a broad experience of technology using various industry products such as Microsoft, Apple, Oracle, SAP and Cisco.

What you will study
The Network Design and Management subjects in this course will provide you with an understanding of requirements gathering, requirements analysis and the development of logical design to physical application. You'll learn how architectures provide the framework for addressing and routing, performance characteristics, security and network management.

Software engineering incorporates all aspects of software production from business strategy to design and coding, testing, quality and management of large-scale complex software systems. Software engineering is about multi-person development of multi-version software that is large and complex, such as the Windows, Linux and Android operating systems, office software, and flight control systems.

This degree
Computer scientists focus on the theoretical foundations and practical approaches to computation and its applications. They design methods and tools and write programs for computer applications. These applications can be in areas such as computer systems to control machinery, information management and big data, applications for mobile devices, stock market trend analysis, game design, visualisation of chemical reactions, neural network design, computational geometry for robot navigation, patient monitoring in hospitals, and much more.

What you will study
You will be able to choose your major in your second year after studying a common core of subjects that links our computer science, IT and information systems degrees. Find your strengths and interests as you study the fundamentals of computer science and IT: programming, problem solving, network and communications, web technology, data management, system analysis, human–computer interaction, and project management. You’ll also complete a final-year capstone team project.

You can choose to study a double degree with Engineering, Mathematics, Science, Creative Arts or Business. These programs of study will provide you with a broad experience of technology using various industry products such as Microsoft, Apple, Oracle, SAP and Cisco.