at University of Wollongong - Wollongong Campus Australia
Overview
Marketing is the activities, institutions and processes for creating, communicating and delivering products and services. This includes facilitating relationships to deliver value for consumers, clients and society. It's about everything from establishing who the customer is to developing a competitive advantage by effectively positioning products/services in the market. Marketing is essential for all organisations, even small business operators and not-for-profits.
This degree
You will undertake a foundation year that covers all core disciplines of business, giving you a solid understanding of issues facing organisations today. From your second year, you will major in Marketing and develop the skills and knowledge needed to plan, develop and execute integrated marketing and communications strategies.
Graduates take many different directions including advertising, digital and social media marketing, social change marketing and the development and of marketing new products. You will also undertake a final-year capstone subject that lets you apply everything you have learned in collaboration with students from other disciplines. Plus, you have the option of applying for an internship to gain valuable experience whilst receiving credit towards your degree.
What you will study
You will study how consumers behave, how organisations find out about their markets and the customers in those markets, how to create effective marketing communications campaigns, and how organisations manage marketing successfully. You will have the opportunity to deepen your understanding in key areas of marketing, for example, how to create change for the better in society or learn about marketing's applications internationally.
0
Application Processing Days
Under Graduate
Program Level
Full Time On Campus
Study Mode
36
Duration
University of Wollongong - Wollongong Campus
Location
$30864
Tuition Fee
$NA
Average Cost of Living
$0
Application Fee
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Full Time On Campus
Program Intensity
Under Graduate
Program Level
36
Duration
Arts & Humanities
Bachelor of Arts in Philosophy
The study of Philosophy at UOW teaches you how to think, not what to think. As lovers of wisdom, philosophers are deeply, personally invested in their quest for truth and enlightenment. There are no questions that philosophers will not consider. How should we live and treat others? Do our lives have meaning? Does science have all the answers? In studying philosophy at UOW you will explore the most fundamental topics, ask the deepest questions and –rigorously and systematically– scrutinize the answers given by the best minds down the ages.
Studying for a UOW degree in Philosophy will train you in logic and argumentation. It will enlarge and enrich your conception of what is possible. You will acquire the intellectual discipline needed to challenge the assumptions that frame the way we think about the world and how we should behave in it. You will learn to bring philosophical considerations to bear on practical problems in order to make informed decisions about important issues such as: social justice; free speech; global poverty; climate change, animal welfare; humane psychotherapy; education and expertise.
A philosophical education is valuable in just about any line of work. It develops your persuasive powers; critical thinking, problem solving abilities; and communication skills. A 2016 report by the Foundation for Young Australians reveals that these skills are in great demand today in professions that require people who can stand back and think with an open mind. Past UOW Philosophy graduates have found work in such diverse careers as: administration; art and design; business development; community and social services; consulting; education; entrepreneurship; healthcare; human resources; IT; legal; management; media; program and project research.
What you will study
Core subjects will teach you about: ethics, politics, mind, self, knowledge, science, and the relevance of philosophy to the wider world and the workplace. Elective areas of study include media; art and society; logic; the meaning of life; philosophy in film and literature; global and environmental ethics; bioethics; political philosophy; narrative psychology and selfhood; imagination and emotion; health and happiness; and Eastern philosophy.
36 month
Duration
$ 27936
Tuition
Arts & Humanities
Bachelor of Arts/Bachelor of Communication and Media (Dual degree)
Combining a Bachelor of Communication and Media with a Bachelor of Arts degree places a strong emphasis on applied learning and offers a broad introduction to ways in which new media practices shape our everyday lives, both in the workplace and in our communities. It will equip you with critical and creative thinking skills and effective communication and problem solving skills, all of which are required for high achievement in a range of media or related careers.
A Bachelor of Arts degree is one of the most popular degrees at University. Students who are passionate and curious about humanity and society enjoy the breadth and flexibility of the Bachelor of Arts degree. This degree will allow you to hone your skills of analysis and interpretation, and your ability to synthesise complex ideas; skills that are essential to practical problem solving and highly valuable to a wide range of employers. Every real-world problem today has a cultural and social dimension that can be understood using the skills you will gain doing a Bachelor of Arts degree, whichever major you choose.
The Bachelor of Communication and Media degree offers students a strong foundation in the global communication and media industries. This degree has a focus on preparing students for global careers in digital and social media, visual communication design, journalism, screen media production, marketing, communication and advertising. Students will encounter key ideas in the study and practice of media and communications, and gain flexible and transferable skills that will prepare them for informed engagement with the changing world of global media culture.
What you will study
You will choose one major in the Bachelor of Arts degree; Archaeology and Ancient History, English Literatures, Environmental Humanities, French, History, Indigenous Studies, Japanese, Legal Studies, Mandarin (Non-Chinese Background Students), Mandarin (Character Background Students), Philosophy, Photography, Politics, International Relations, Sociology, Spanish, Creative Writing, or Writing and English Literatures. In addition to the arts major you will also choose a minor or a second major from the Bachelor of Arts offerings.
The Bachelor of Communication and Media offers five majors - Digital and Social Media, Visual Communication Design, Journalism, Screen Media Production and Marketing, Communication and Advertising. You will need to select one major to specialise in throughout the duration of your degree.
54 month
Duration
$ 29616
Tuition
Engineering & Technology
Bachelor of Engineering (Honours) in Architectural Engineering
Architectural engineering bridges the gap between the professions of architect and engineer. If you are interested in engineering and ecologically sustainable design this degree will develop your integrative design skills, and inspire you to create buildings that are functional, efficient, beautiful, stimulating and have minimal environmental impact.
What you will study
You will study a common first year allowing you to learn more about engineering and its different fields. The common first year provides you with sound fundamentals in mathematics, statistics, physics, chemistry, computing, engineering science and communication, mechanics, materials and fluids.
From your second year you will focus on architectural engineering where you will learn about net zero energy, minimum environmental impact buildings that are integrated with renewable energy. Study areas include integrative and collaborative design studies, construction technology, history and theory of architectural engineering, project and practice management, environmental and cultural studies.
This degree
This degree includes a 12-week hands-on industry placement, and you may also be eligible to gain credit for relevant work experience, either in Australia or overseas, by participating in our Professional Options Program.
Through regular exposure to industry professionals and our multi-disciplinary Sustainable Buildings Research Centre, as a graduate of this degree you will be industry-ready and capable of contributing to creative, integrative design solutions.
48 month
Duration
$ 39456
Tuition
Environmental Studies & Earth Sciences
Bachelor of Science in Ecology and Conservation Biology
Ecology is the study of interactions among organisms and their environment, and conservation biology applies an understanding of these interactions for managing and protecting species and ecosystems. Ecologists and conservation biologists are broadly-trained, using the latest scientific knowledge, tools and techniques in both laboratory and outdoor settings to develop solutions across the areas of biodiversity, conservation, ecology, evolution, genetics, marine biology, medical research, and molecular biology. Evolution underpins biological science and can be used to predict phenomena, such as understanding the emergence of antibiotic-resistant organisms, and the ways in which different species might respond to global warming. Ecologists and conservation biologists work across all scales of biology, from molecules within organisms to populations of organisms and the ecosystems they form.
The Bachelor of Science is a flexible three year degree which allows you to choose from a variety of majors. In addition to these majors, opportunities exist for you to select additional minors to explore other areas of study.
What you will study
The Bachelor of Science major in Ecology and Conservation Biology incorporates field and laboratory studies at all levels, providing extensive opportunities for hands-on learning both within UOW’s modern laboratories, and in the superb marine, freshwater, terrestrial and urban environments of the South Coast and inland regions. The specialist conservation biology training, combined with a broad background in biology, ecology and evolution will give you the knowledge and skills sought in a wide range of government and industry organisations that conduct or facilitate research or use research as a basis for advising on policy, both in Australia and internationally.
36 month
Duration
$ 33360
Tuition
Natural Sciences & Mathematics
Bachelor of Science Education
Science Education at UOW involves learning science and how to teach it effectively. As a science teacher you will teach the structure and behaviour of both the physical and natural world through observation and experiment. UOW educated science teachers have practical teaching skills and a high-level knowledge of science.
Science Education at UOW qualifies you to be a high school science teacher. You will complete extensive professional experience throughout your degree, which allows you to learn by observation and apply your skills in the classroom. You may also have opportunities for rural and international professional experiences, and to study overseas with UOW's international exchange and study abroad partners, and to join international cultural immersion programs.
UOW offers up to five Science Secondary Education Scholarships to students starting this degree with an ATAR above 80 and Band 5 in at least one science subject.
What you will study
During this four-year degree you will study a combination of science and education subjects allowing you to practically apply both disciplines throughout your degree.
Science subjects including biology, chemistry, earth and environmental science, and physics are complemented with education subjects about teaching and learning strategies including learning and development, pedagogy (the method and practice of teaching), professional teaching skills, curriculum studies and meeting learners' needs.
Teaching is an academically rigorous profession and teachers play a critical role in our communities. Strengthening requirements for studying teaching degrees is an initiative of the NSW Government to ensure that initial teacher education programs prepare high quality graduate teachers who can respond to the needs of all learners to make a positive impact on student learning. At UOW we are committed to ensuring our graduates are of the highest standard by setting appropriate entry criteria and maintaining a strongly developmental program that supports teacher education students from diverse backgrounds with diverse experiences, abilities and perspectives to become the teachers of the future.
48 month
Duration
$ 29040
Tuition
Arts & Humanities
Master of Philosophy in Arts
The Master of Philosophy (Arts) comprises 24 credit points of coursework and a thesis component in the Arts and Social Studies disciplines. Credit may be awarded for the coursework component and will determine the appropriate entry point.
For information regarding the University's research activity, research strengths, scholarships and services, visit UOW's Research and Innovation website. For specific information relating to research being undertaken within the Faculty of the Arts, Social Sciences and Humanities, visit the Faculty's research pages.
24 month
Duration
$ 29712
Tuition
Computer Science & IT
Bachelor of Computer Science (Honours)
The Bachelor of Computer Science (Honours) course is a follow-on degree from the Bachelor of Computer Science. It will provide you with an opportunity to develop, to a sophisticated level, established theoretical and practical skills gained during your undergraduate course.
This degree
A weekly seminar in Autumn and Spring Sessions provides training in advanced research skills specific to disciplines within computer science, as well as providing you with the opportunity to exercise these skills in a peer-reviewed environment.
The program of study provides:
If you are considering an Honours degree, you are encouraged to talk to the Program Coordinator well in advance to seek approval for enrolment, discuss your program, and negotiate a thesis topic and supervisors.
What you will study
You are given the opportunity to undertake research on a topic of your interest. In addition, you will also complete four elective subjects ranging from data mining, software engineering, visualisation, computer security and other subjects.
12 month
Duration
$ 35568
Tuition
Computer Science & IT
Master of Information Technology in Enterprise Networking
The Master of Information Technology (Enterprise Networking) involves an in-depth study of the organisational, economic, regulatory and socio-technical issues that arise in the implementation of IT in business and government, and how to effectively manage those issues.
This degree is suitable for those without an IT background seeking to develop the fundamental skills required to work in the sector, or to undertake a management role in which an understanding of IT implementation is essential.
What you will study
You will study core subjects in programming, data management and security, information design and content management, e-business technologies, strategic network design, systems development and business process management. You will also complete a minor research project or report.
This degree
With the proliferation of mobile and other devices with network capability, along with the rising popularity of the Internet, users and application providers expect services to be available anytime and anywhere. This course in Enterprise Networking provides you with the skills to project manage and administer computer networks and security risks.
This course will prepare you for a career in network administration or network design and management, or network security engineer or administrator.
24 month
Duration
$ 34848
Tuition
Arts & Humanities
Bachelor of Psychological Science (Honours)
This one-year Honours degree is for graduates of a three-year psychology degree who need a fourth year of study to apply for provisional registration as a practising psychologist. It is also a pathway for graduates of a three-year degree who wish to move into postgraduate research in psychology.
This degree
The Bachelor of Psychological Science (Honours) is a fourth year of study accredited by the Australian Psychology Accreditation Council. It is a route to postgraduate coursework or research degrees in Psychology and also a qualification for eligibility for provisional registration as a psychologist with the Psychology Board of Australia. An Honours year of study provides students with a competitive advantage when they enter the workforce.
What you will study
You will produce advanced written work that demonstrates your ability to analyse and synthesise information, solve complex problems, and orally present this information in various formats. You will show an advanced ability to apply research methods to address psychological questions related to behaviour and mental processes.
12 month
Duration
$ 34080
Tuition
Arts & Humanities
Bachelor of Journalism/Bachelor of Arts (Dual degree)
Combining Journalism with Arts places a strong emphasis on applied learning, and offers a broad introduction to ways in which new media practices shape our everyday lives, both in the workplace and in our communities. It will equip you with critical and innovative thinking skills, effective communication and creative writing skills, all of which are required for high achievement in a range of journalism careers.
Journalism and reporting is an evolving industry that encompasses a multitude of media including print, television, radio, web, and social media to inform, engage and entertain. Studying a Bachelor of Journalism degree alongside a Bachelor of Arts degree will teach you to gather, assess, create and present news and information to a wide range of audiences and also write, edit and publish a broad variety of written materials. The Bachelor of Journalism - Bachelor of Arts also allows you to gain foundational knowledge in many traditional areas of study including history, literature, languages and philosophy and the disciplines of social sciences, cultural studies, sociology and politics.
The Bachelor of Journalism has a prescribed set of core subjects, as well as the opportunity to use electives to complete a major or two minors from a multi-disciplinary list. You will choose one major in the Bachelor of Arts degree: Archaeology and Ancient History, English Literatures, Environmental Humanities, French, History, Indigenous Studies, Japanese, Legal Studies, Mandarin (Non-Chinese Background Students), Mandarin (Character Background Students), Philosophy, Photography, Politics, International Relations, Sociology, Spanish, Creative Writing, or Writing and English Literatures. In addition, you will choose a minor or another major from the Faculty of the Arts, Social Sciences and Humanities.
54 month
Duration
$ 27936
Tuition
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