Bachelor of Communication and Media in Marketing Communication and Advertising

at University of Wollongong - Wollongong Campus Australia

The Game and Mobile Development major has been designed to meet the current global demand for skilled graduates in the areas of game and multimedia system development. This major will equip you with skills to apply techniques to the development of video games and related systems on computers and mobile platforms, including devices such as mobile phones, tablets and wearable devices. You will be able to identify approaches to solving real-world problems in video games and multimedia systems. In addition, you will develop both traditional computer science skills as well as creative skills including visualisation, interaction and communication skills. Experts in this field work in the entertainment industry, the game and mobile industry in Australia and worldwide as mobile application developers, game programmers, animators, game engine developers, mobile entertainment and multimedia designers.

This degree
Computer scientists focus on the theoretical foundations and practical approaches to computation and its applications. They design methods and tools and write programs for computer applications. These applications can be in areas such as computer systems to control machinery, information management and big data, applications for mobile devices, stock market trend analysis, game design, visualisation of chemical reactions, neural network design, computational geometry for robot navigation, patient monitoring in hospitals, and much more.

You will be able to choose your major in your second year after studying a common core of subjects that links our computer science, IT and information systems degrees. Find your strengths and interests as you study the fundamentals of computer science and IT: programming, problem solving, network and communications, web technology, data management, system analysis, human–computer interaction, and project management. You’ll also complete a final-year capstone team project.

You can also choose to study a double degree with Engineering, Mathematics, Science, Creative Arts or Business. These programs of study will provide you with a broad experience of technology using various industry products such as Microsoft, Apple, Oracle, SAP and Cisco.

What you will study
You can choose to study a double degree with Engineering, Mathematics, Science, Creative Arts or Business. These programs of study will provide you with a broad experience of technology using various industry products such as Microsoft, Apple, Oracle, SAP and Cisco.

The Game and Mobile Development major includes subjects such as 3D modelling and animation, game engine essentials, multicore and GPU programming, mobile multimedia, and interactive computer graphics. Students are strongly encouraged to choose some electives from Creative Arts.

Geographers help shape the future by understanding, explaining and predicting both human and physical environments. You will study the human and physical forces that shape the planet and the political, social and environmental issues that arise as a consequence of human interactions with the Earth. Never before have geography skills been so important: faced with anthropogenic climate change and predictions of rising seas, bushfires and flooding, geographers will help understand and plan for a sustainable, socially just and resilient future.

Equally, in an era of massive data of both physical and human processes, geographers have never been better positioned to support decision making and planning at all levels of government and business.

Your degree
The Geography program at UOW includes the opportunity to undertake practical laboratory and fieldwork, taking advantage of the local Illawarra environment including urban and heritage landscapes, coastal landscapes, rainforest escarpment and freshwater ecosystems.

You will develop the knowledge and skills to apply the latest technologies in spatial analysis and satellite imagery within the context of these environments. These skills are in demand across a broad range of sectors including government bodies, industry, and consultancies.

What you will study
You will learn skills in logical and critical thinking, creative problem-solving, practical research, organisation and project management, numeracy, statistical literacy, computer applications (including geographic information systems), and strong communication. You will apply these skills to problems in physical and human geography, studying the natural environment, its processes, and the interaction of these with human society and the way it shapes and is shaped by the natural world.

Your studies will include climate change, biogeography, coastal and fluvial environments, populations, urban and regional societies, spatial geography and environmental management.

On completion, high performing students considering further study or a career in research should consider the Bachelor of Science (Honours) program. This one year degree offers students a pathway to expanding their knowledge in geography and achieving their postgraduate research aspirations.

A Bachelor of Economics and Finance – Bachelor of Laws from UOW equips you with a comprehensive legal education: a world-class degree that provides a thorough grounding in the law, as well as a real-world focus on the essential practical skills and the social and ethical context in which the law operates.

Combining Law with Economics and Finance allows you to gain specialised knowledge of fiscal and monetary policies and economic theory at both micro and macro levels opening up a wide range of legal roles in private, government or corporate organisations. You will develop expertise in business and commercial enterprise, and learn about the behaviour of consumers and firms, the labour market, the environment, and international trade and how to raise, allocate and use financial resources and address global economic issues.

We believe that practical experience is a vital part of your legal training. We are the only law school in New South Wales that requires you to complete a legal internship, providing highly valued industry experience.

We are committed to social justice and providing a legal education that engages with the complexities of law's intersection with society.

This double degree delivers a practical and contextual legal education that prepares graduates not only for traditional careers in the legal profession but also for a wide range of careers in government, business and community organisations – as leaders, innovators and problem solvers.

What you will study

The Bachelor of Economics & Finance – Bachelor of Laws covers the prescribed areas of knowledge for future admission to the legal profession as well as including a choice of electives. Additionally, an integrated skills program equips graduates with experience in areas such as legal research, interviewing, legal drafting, advocacy and negotiation. Opportunities also exist to undertake subjects through an international exchange program. You will be able to identify and apply the tools of analysis to a wide range of economic issues, including the behaviour of consumers and firms, the labour market, the environment, fiscal and monetary policy, and international trade.

Environment and Heritage Management investigates issues of global significance, especially the human impact on the Earth, the management of valuable landscapes, and the planning of cities and regions.

This degree
The Bachelor of Science (Environment and Heritage Management) program at UOW includes the opportunity to undertake practicals and fieldwork, taking advantage of the local Illawarra environment including urban and heritage landscapes, coastal landscapes, rainforest escarpment and freshwater ecosystems.

What you will study
As a Science student, you will learn skills in logical and critical thinking, creative problem-solving, practical research, organisation and project management, numeracy, statistical literacy, computer applications (including geographic information systems) and strong communication. This specialist program combines Physical and Human Geography with relevant subjects to provide the skills and knowledge required for employment or research on both cultural and natural heritage issues.

The Bachelor of Creative Arts prepares you to become part of the creative industries, one of the fastest growing sectors in the world. The Bachelor of Business provides core skills in many business functions, essential to the contemporary arts and creative industries, as well as specialist knowledge in a chosen field.

In Australia, over 600,000 people create a living from working in film, television and radio as well as pod and webcasting; writing and editing; recording and performing; advertising and marketing; visual arts, design and architecture; as well as in museums (art and science), galleries, theatres and arts organisations. An understanding of the creative arts in tandem with practical commercial, business and administrative skills is essential for a career in arts administration, publishing, musical entrepreneurship or management of performing arts centres, museums, theatres or galleries. It gives practising artists and designers a unique edge in managing their talents for professional purposes.

By expanding your specialisation, you are able to carve out a career of your choice and gain highly competitive skills in a global workplace. It also enables people pursuing careers in business to think and work creatively and apply their business skills in the creative industries.

What you will study

The Bachelor of Creative Arts involves the study of theory and practice-based work in the following major study areas: Creative Writing, Music, Visual Arts or Visual Arts and Design.

You will choose one major from the Bachelor of Business: Accountancy, Business Law, Economics, Finance, Financial Planning, Human Resource Management, International Business, Management, Marketing, Public Relations or Supply Chain Management.

The Bachelor of Arts in Western Civilisation combined with the Bachelor of Politics, Philosophy and Economics is an exciting and unique double degree combination. It will take you on a unique philosophical adventure through which you will engage with a carefully curated selection of some of the greatest intellectual and artistic masterpieces ever produced. You will learn to analyse and appreciate complex philosophical, economic and political issues that matter to the contemporary world.

What you will study

You will philosophically reflect on questions about art, literature, science and religion while also investigating such topics as the nature of selfhood, truth, reason and wisdom. You will discover how great ideas and art can shape us - our understanding of ourselves and the world - and how ideas can make a difference for good or ill. By studying this double degree you will also learn how to interpret systems of government and understand policy-making processes. You will be exposed to the political, ethical and economic perspectives needed to make a difference in contemporary society.

You will develop informed and reasoned views about significant contemporary concerns, such as the value of democracy, benefiting from your acquired knowledge of the history of ideas. You will become acquainted with diverging perspectives from within various Western traditions of thought and art as well as under-represented voices and perspectives from outside of those traditions.

Medical Biotechnology is the application of exciting advances in molecular and cell biology to medicine, agriculture, and the environment. Through modern technologies such as genetic engineering, biotechnology is shaping diverse aspects of medicine (cancer, vaccines, therapy and diagnosis of genetic diseases), food production (transgenic plants), and industry (bioremediation).

The Bachelor of Medical Biotechnology (Honours) provides you with the tools and knowledge to work in both medicine and bioremediation. It encompasses the rapidly evolving fields of proteomics, genetic engineering, and advanced techniques in molecular analysis. A new generation of pharmaceuticals, vaccines, hormones, and anti-inflammatory agents are being developed using these technologies. This degree will prepare you to work in biomedical science research and the biotechnology industry, which is at the forefront of these developments.

Honours is built into the fourth year of this program, during which you will undertake a supervised research project.

Japan offers a rich culture of history, literature and arts, with its long history and a culture which features both traditional and ultra-modern elements. Japan also plays an important role on the Asia-Pacific political and economic stage, and is one of Australia’s major trading partners. The study of Japanese opens up a whole new world of linguistic and cultural experience that offers employment and research opportunities. It also provides access to the exciting culture of Japanese anime, manga and film.

What you will study
Students will study Japanese language, grammar, literature, art and history at UOW. The Japanese major offers a linguistic journey which focuses on developing the four language skills around real-world situations.
Core subjects focus on developing spoken and written language skills which can be used in real-life situations, as well as subjects on Japanese history, literature and society.

A Bachelor of Mathematics (Honours) degree considerably widens career opportunities and serves as an initial preparation for employment as a professional mathematician or statistician. It also satisfies the entry requirement for higher research studies such as a Master of Philosophy or a Doctor of Philosophy (PhD) degree.

This degree
The Bachelor of Mathematics (Honours) degree teaches highly transferable skills in problem-solving, data analysis, probability and variability, mathematical modelling, logistics and logic. The degree is flexible, so you can take up to one third of your subjects from other disciplines to expand your career options.

There are opportunities for scholarships from corporate partners, plus summer scholarships and undergraduate research projects with academic staff, access to programs offered by the Australian Mathematical Sciences Institute (AMSI) and inter-university courses via our Access Grid Room.

What you will study
You will complete a substantial thesis in Mathematics or Statistics in an area of interest under the close supervision of one or more members of staff in the discipline. The remainder of the degree consists of coursework subjects chosen from those offered by the School or the Australian Mathematical Sciences Institute (AMSI), with the approval of the Bachelor of Mathematics Honours Coordinator.

A Bachelor of Business – Bachelor of Laws from UOW equips you with a comprehensive legal education: a world-class degree that provides a thorough grounding in the law, as well as a real-world focus on the essential practical skills and the social and ethical context in which the law operates.

Combining Law with Business prepares you for a range of careers, giving you the edge as you gain a legal perspective on contemporary and socially responsible business practice. It provides a program of study in commerce, business and administration and further develops analytical and interpersonal skills, and high levels of literacy and numeracy.

We believe that practical experience is a vital part of your legal training. We are the only law school in New South Wales that requires you to complete a legal internship, providing highly valued industry experience.

We are committed to social justice and providing a legal education that engages with the complexities of law's intersection with society.

Today’s business environment is dynamic and complex. The Bachelor of Business degree provides core skills across all business functions, as well as specialist knowledge in a chosen field. Throughout this degree you will have the opportunity to gain practical, real-world experience and make professional connections, including the opportunity to participate in the Business Internship program.

This degree

Double degrees are designed to broaden your knowledge and skills set, giving you a competitive advantage in the workforce. They also reduce the length and cost of study by combining two different degrees. This double degree delivers a practical and contextual legal education that prepares graduates not only for traditional careers in the legal profession but also for a wide range of careers in government, business and community organisations – as leaders, innovators and problem solvers.

On completion of this degree, you will be able to apply critical thinking, including the application of research methods to commercial issues in local, national and international contexts.

What you will study

The Bachelor of Business – Bachelor of Laws covers the prescribed areas of knowledge for future admission to the profession as well as including a choice of electives. Additionally, an integrated skills program equips graduates with experience in areas such as legal research, interviewing, legal drafting, advocacy and negotiation. Opportunities also exist to undertake subjects by way of an international exchange. You will select from a list of business majors including, Accountancy, Economics, Finance, Management, Marketing and Public Relations.