Bachelor of Communication and Media in Marketing Communication and Advertising

at University of Wollongong - Wollongong Campus Australia

The Master of Engineering (Computer) provides graduate Engineers with discipline-specific knowledge and technical skills in the design and development of hardware and embedded systems. These include sensors, robotics, smartphones, medical equipment and multimedia technology. You will develop specialist skills needed to lead a process of innovative change within the sector.

This degree

The Master of Engineering delivers expert skills and applied competencies required for the professional engineer. It is designed to train and enhance professional practice, advance technical and specialist skills, and provide an opportunity to put theory into practice with applied projects and research. The degree also delivers communication, strategic and project management skills essential to the practising engineer.

What you will study

You will complete the core subjects in Professional Communications and Engineering Workplace Practice, Innovation and Design, Advanced Laboratory, and Research Methods.

For the Computer Engineering major you will study subjects in Advanced Signals and Systems, Image and Video Processing, The Future Internet: Architectures and Communication Protocols plus additional subjects selected from the electives from Electrical, Computer, Mechanical or Engineering subjects. You will also complete an advanced project.

The Master of Applied Finance with a double specialisation in Investing and Financial Services is for students who are interested in focusing on investment, portfolio management and financial services. The degree will allow you to integrate technical, theoretical and industry knowledge on the operation and organisation of – and participation in – local and international finance. The Investing specialisation focuses on investment and portfolio management, while the Financial Services specialisation focuses on financial institutions, as well as bank management and lending.

Studying a Bachelor of Creative Arts - Visual Arts at UOW will allow you to explore diverse materials, processes and practices in an intensive, hands-on environment drawing on a range of studio practices from the established to the emerging, the analogue and the digital, from 2D to object and time-based works.

A Bachelor of Creative Arts at UOW encourages you to immerse yourself creatively, critically and practically. The Creative Industries are one of the fastest growing, most dynamic sectors in the world.
The Visual Arts major equips you with a sound knowledge of contemporary art practices and art history and theory within Australia and internationally. It also offers you the opportunity to take minors and electives that broaden your career opportunities such as, for instance, Creative Writing, Media Arts, Technical Theatre, Music Production, Photography, English Literature or languages.

Visual Arts is taught by academics who are also practising artists and scholars, and who work with you to develop your creative and critical abilities. You will work towards a major exhibition by the end of your degree, and are encouraged to participate in Student Initiated Projects (SIPS).

What you will study
This flexible degree equips you with technical skills and best-practice processes in studio practice and related theory and history studies. The studio processes cover textiles, painting and sculpture. You'll also receive a strong foundation in visual and design concepts and then work towards your chosen area of specialisation.

The BCA Honours year is for students who’ve done well throughout their Bachelor of Creative Arts degree. If you have a Distinction average or higher, the Honours year offers an additional year of study to pursue both critical and creative projects. For your critical work, you’ll focus on one topic from your undergraduate degree, writing a thesis of 10,000-15,000 words; and for your creative project, you’ll pursue a body of work in your chosen discipline. In both instances, the Honours year allows you to pursue a topic or theme you are really interested in with a supervisor who’s there to encourage and support you.

Potential employers appreciate the Honours degree because it demonstrates that students can: achieve complex goals, meet deadlines, investigate independently, use resources effectively, and write clearly.

What you will study
The Honours year has two functions at UOW: it offers students the chance to pursue in-depth critical and creative projects at the end of undergraduate study, and it acts as a bridge between undergraduate study and advanced research.

Studying Honours is about:

• Pursuing a creative project in a field you are passionate about
• Learning research skills, navigation skills and information systems (archives, the library, databases, electronic research networks)
• The opportunity to practise articulating complex ideas orally and in writing. It provides the experience of working closely with a supervisor on a project and working with firm deadlines
• Experiences in devising, researching and writing up an individual topic of study in an extended argument or thesis.

If you are doing, or have done particularly well in your Bachelor of Communication and Media degree, you should consider an Honours year. Your Bachelor of Communication and Media degree will have introduced you to a wide range of topics and problems, and an Honours project will enable you to explore these ideas in much greater depth. Honours research topics are various and negotiable. If you are really interested in a topic and want to find answers, you'll be encouraged and supported.

From a potential employer's perspective, your ability to achieve a complex goal, meet deadlines, investigate independently, use resources effectively and write coherently are highly valued attributes.

The Honours year has a number of functions at UOW; as an in-depth project at the end of undergraduate study, and as a bridge between undergraduate study and advanced research.  It may also afford you the opportunity to explore future career options. Studying Honours teaches you: training in research skills and in information systems (archives, the Library, databases and electronic research networks);  opportunity to practise articulating complex ideas orally and in writing; experience in working closely with a supervisor on a project and in preparing a major project to meet a deadline; and experience in devising, researching and writing up an individual topic of study in an extended argument or thesis.

In our increasingly connected and digital world, communicators with broad skills are in real demand.

The Bachelor of Communication and Media offers you a strong foundation in the national and international communication and media industry. With a focus on preparing you for global careers, the course places an emphasis on high-level skills in media production, communication research and independent project work.

This degree is designed for careers in digital and social media; visual communication design; journalism; screen media production; marketing; advertising; and public relations. You will be immersed in the study and practice of media and communication, and will gain flexible and transferable skills that will prepare you for the ever-changing world of global media culture.

What you will study
In addition to the core subjects in the Bachelor of Communication and Media, you must complete at least one major from the below list. There is also the opportunity to complete two majors which will increase your knowledge and employability in the media and communication industries.

• Digital and Social Media
• Screen Media Production
• Journalism
• Marketing Communication and Advertising
• Visual Communication Design

Public Health is the art and science of promoting population health, creating health environments and including health in all policies. Public Health practitioners work in government, not for profit and private organisations to improve living standards through preventing infectious diseases and poor health caused by unhealthy lifestyle, enabling positive mental wellbeing based on scientific evidence as well as conducting long terms studies of populations to improve current solutions.

This degree
This degree will provide you with an understanding of the key issues affecting the health of populations. You will develop skills in obtaining, reviewing and analysing health information; planning and managing a health program or project, and in improving the health of populations. This degree will expose you to the way governments, not for profits and private institutions conceptualise and tackle a variety of health challenges and prepare you for the future of public health.

High achieving students can undertake an Honours year at the conclusion of the degree to further develop and apply their research skills. Professional Recognition Graduates can apply to be a full member of the Public Health Association of Australia.

What you will study
During the UOW Bachelor of Public Health you will learn the basics of the health sector and develop an understanding of the problems involving health, illness, treatment and welfare. There is an emphasis on the scientific basis of public health, together with social policy and communication aspects. You will also be provided with career ready experiences throughout the degree to prepare you for a changing world of work.

Health services in Australia, as in most countries, are experiencing a surge of interest and investment in e-health. The Master of Health Informatics is designed to provide IT professionals with specific knowledge of health informatics and provide health professionals with a better understanding of IT within their industry.

You will study core subjects in Knowledge Engineering, Introduction to Health Informatics, Information Design and Content Management, and Concepts and Issues in Healthcare Computing. Depending on your previous qualifications, you will complete subjects from either an Information Technology or Health specialisation. You will also complete a Professional Practice and Research Project.

On graduation you will be equipped to:

• Develop national and state-wide strategies for departments of health;
• Manage major health informatics projects within and between organisations;
• Provide leadership in health informatics in public and private hospitals, with health system vendors, telecommunications providers and pharmaceutical companies.

Physics is a fundamental science and the foundation of engineering and other applied sciences. Physics is also utilised in an enormous variety of other disciplines ranging from climate studies to financial systems. Physicists have a very solid knowledge of the physical universe and apply this knowledge to initiate new and innovative ideas to further human development. They also solve complex problems and develop models to better understand and predict the behaviour of intricate systems.

Physicists contribute solutions in a broad range of areas, from everyday concerns in public health and safety to cutting edge advances such as the discovery of the Higgs boson.

Physics teaches you highly transferable skills that enable analysis and optimisation across many industries. You'll learn problem-solving, critical thinking and analytical skills that are in demand across all government and private sectors. Studying physics is a passport to work anywhere in the world.

This degree
You can choose from two study options:

• Basic Physics program designed with a minimum of compulsory subjects combined with elective subjects, or a second major in another discipline
• Full Physics program if you plan to undertake Honours and want to pursue a career as a professional physicist.

What you will study
You will learn the basis for making, interpreting and extending observations relating to the behaviour and structure of matter. When you choose the Bachelor of Science, majoring in Physics, you will study mechanics, thermodynamics, electricity and magnetism, vibrations, waves, optics, and modern, quantum and statistical mechanics. This will be complemented by a number of advanced mathematics subjects.

The Master of Computer Science will provide you with the skills and ability to solve complex real world problems by integrating computer science methods with effective management strategies, and by developing and deploying computer applications. During this degree you will be able to put theory into practice with an individual capstone project.

What you will study

You will study subjects in IT project management, advanced programming, algorithms and data structures. You can choose to complete subjects from the below four areas:

• Computational intelligence, and reasoning and learning
• Machine learning algorithms and big data
• Advanced network security and computer security
• Software requirements and specifications, and service-oriented software engineering