Bachelor of Business in Marketing

at Western Sydney University - Parramatta City Campus Australia

Overview

With our revamped Bachelor of Business, you’re the boss. Start your major in your first year of study. Combine business subjects with majors and electives from across the whole university for a more diverse and adaptive skill set. Mix theory with real world industry projects. Gain industry-specific accreditation from Australia’s leading institutions.

Marketing

Through an in-depth understanding of the marketing field including the challenges of global forces, new technologies and changing customer demographics, students develop practical skills that contribute to improving organisational performance. The major is based on industry expectations and students work on industry-based projects and case studies equipping them to take on roles across numerous organisations including in digital marketing, campaign strategies, business and data analytics.

The marketing major shifts the focus from siloed factory-model approach found in typical marketing programs to one that is customer-centric, integrated, immersive and experiential. Unlike many other marketing majors, this new program embeds digital applications throughout.

This major satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for student membership of the Australian Marketing Institute and The Research Society.

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Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

36

Duration

Western Sydney University - Parramatta City Campus

Location

Bachelor of Business in Marketing Assistant Fee

$30408

Tuition Fee

$NA

Average Cost of Living

$0

Application Fee

Bachelor of Business in Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have Standard XII Higher Secondary Certificate.
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Detailed Program and Facts

Full Time On Campus

Program Intensity

Under Graduate

Program Level

36

Duration

Study Visa

Other Courses by Western Sydney University - Parramatta City Campus,Australia

The education you will gain in this program builds the necessary knowledge base for working in employment relations, but the emphasis is knowledge in action, as inspired by the Australia Human Resource Institute’s capabilities for HR professionals and Western Sydney Graduate Attributes designed to bring knowledge to life.

Students acquire the skills, knowledge and understanding of the challenges of managing people strategically in complex and turbulent environments. The program equips graduates with the ability to analyse and address a changing business environment, appropriate for careers in Australia and internationally.

12 month

Duration

$ 33352

Tuition

You have a passion for languages. Want to help people communicate across geographic borders. The Master of Translation and TESOL prepares you to become a qualified interpreter or English language teacher. And bring the world closer together.

As global borders continue to contract and overlap, so too does the need for qualified interpreters and English language teachers. Turn your passion for language into a world-spanning career, at Western.

A Master of Translation and TESOL from Western lets you transform your English language ability into a desirable and marketable skill, and qualifies you to teach English as a second language. Subject to demand, Western offers majors in Arabic, Japanese, Mandarin, Korean, Vietnamese and Spanish. This program also provides practical and theoretical training in interpreting and translation, including linguistics. Equips you with the research skills necessary to conduct a small research project in your area of interest.

24 month

Duration

$ 33600

Tuition

Architecture and Construction

Bachelor of Architectural Design

Capitalise on the change and growth taking place in Western Sydney by undertaking our innovative Bachelor of Architectural Design, Australia’s newest architecture degree program.This degree directly relates architectural design problems to urban transformation of contemporary cities, preparing architects for global employment by giving them the technological and intellectual skills to create sustainable, resilient, and well designed environments.

The Bachelor of Architectural Design focuses on a studio based education that fosters creative thinking, hands-on making, collaboration, and interdisciplinary integration.You will be provided with a combination of the skills and knowledge required by contemporary architects, including studies in spatial design, graphic communication, history and theory of architecture, digital design and fabrication, construction technology, and professional studies to meet all the accreditation pathway requirements of the Architects Accreditation Council of Australia and in conjunction with the proposed Master of Architecture (Urban Transformation) program.

36 month

Duration

$ 34696

Tuition

Upgrade your skills in a fully accredited professional Engineering program. Gain the required knowledge and degree to stay on top in a dynamic environment, with majors in civil, environmental, mechanical, electrical, telecommunications or mechatronic engineering.

Western’s streamlined Master of Engineering can be completed in two years to get you fully qualified and progressing your career sooner. This degree is taught at our innovative Parramatta City Campus, and enables you to pursue a major from our broad set of engineering fields.

Completion of this program will prepare you for a dynamically developing and changing technological environment, allowing you to stay at the forefront of the engineering world.

Graduates of this program will emerge with provisional accreditation at the Professional Engineer level by Engineers Australia, and gain access to the Centre for Infrastructure Engineering located at Western Sydney University.

Telecommunication

Recent advances in computer and telecommunications networked systems have increased the importance of network technologies in the discipline of computer science. This major gives you a thorough technical understanding of modern networked computer systems, how they work and the principles that govern them.

24 month

Duration

$ 34944

Tuition

Engineering & Technology

Master of Engineering in Biomedical

Upgrade your skills in a fully accredited professional Engineering program. Gain the required knowledge and degree to stay on top in a dynamic environment, with majors in civil, environmental, mechanical, electrical, telecommunications or mechatronic engineering.

Western’s streamlined Master of Engineering can be completed in two years to get you fully qualified and progressing your career sooner. This degree is taught at our innovative Parramatta City Campus, and enables you to pursue a major from our broad set of engineering fields.

Completion of this program will prepare you for a dynamically developing and changing technological environment, allowing you to stay at the forefront of the engineering world.

Graduates of this program will emerge with provisional accreditation at the Professional Engineer level by Engineers Australia, and gain access to the Centre for Infrastructure Engineering located at Western Sydney University.

Biomedical

Biomedical engineering applies principles and practices from engineering to medicine and biology to design and develop new technology and equipment for healthcare. Students studying this major will undertake subjects in advanced signal processing, biomedical electronics, human physiology, biomedical data, statistics and images in addition to advanced robotics.

24 month

Duration

$ 34944

Tuition

Advance your business career with a Master of Business Administration (MBA) from Western’s acclaimed Sydney Graduate School of Management.

This degree offers a unique range of majors, including Innovation and Entrepreneurship, Logistics and Supply Chain Management, Human Resource Management, Property, Management, Sustainable Business, Finance and Investment, Marketing, Information and Communications Technology, and Business Analytics.

Wherever you are in your professional journey, the Sydney Graduate School of Management at Western can help take you to the next level. The Master of Business Administration (MBA), arms you with advanced management skills and a comprehensive understanding of the global business environment.

Gaining practical experience is also a cornerstone of the SGSM MBA program, and is supported by our strong links with Australian businesses, such as PWC, Linfox, Deloitte, CNHI, Morningstar and others. You will have the opportunity to complete either a business internship or a business project subject, applying the knowledge you have gained during the program of your degree.

The aim of our MBA is to ensure you emerge with a proven ability to solve real-world business problems and advance your career. You don’t need to have studied business before, or have relevant work experience. We help you develop your expertise as you work through the program. You’ll finish your Master program ready to take on the world.

24 month

Duration

$ 33352

Tuition

Upgrade your skills in a fully accredited professional Engineering program. Gain the required knowledge and degree to stay on top in a dynamic environment, with majors in civil, environmental, mechanical, electrical, telecommunications or mechatronic engineering.

Western’s streamlined Master of Engineering can be completed in two years to get you fully qualified and progressing your career sooner. This degree is taught at our innovative Parramatta City Campus, and enables you to pursue a major from our broad set of engineering fields.

Completion of this program will prepare you for a dynamically developing and changing technological environment, allowing you to stay at the forefront of the engineering world.

Graduates of this program will emerge with provisional accreditation at the Professional Engineer level by Engineers Australia, and gain access to the Centre for Infrastructure Engineering located at Western Sydney University.

Mechatronics

Mechatronics (and robotics) provides the skills necessary for the design of smart machines of all types: cruise control in automobiles, pilotless spacecraft, automated factories and medical telerobotics. The program, accompanied by an extensive and integrated hands-on laboratory program, is essentially concerned with the design of intelligent mechanical systems and automation, and includes the study of robotics, computer control, automated manufacturing, microprocessor applications and machine design. Graduates in the program acquire the combined skills of mechanical and computer/electrical engineering that are needed in leading-edge industries such as aerospace systems, the car industry, automation and robotic applications, biomedical engineering, laser systems, and building materials manufacture.

24 month

Duration

$ 34944

Tuition

The Bachelor of Engineering (Honours) program is designed for students with interests in learning to address humanity’s issues and challenges through the development and deployment of technical solutions.

This program spans all major engineering domains and prioritises industry relevance via an emphasis on work integrated learning to ensure students are career-ready on graduation. In addition to becoming technical experts in their chosen field of specialisation, students are also challenged to become collaborative and innovative problem solvers with an appreciation for the importance of sustainability and global citizenship.

Robotics and Mechatronic engineering combines electrical, computing and mechanical engineering and is at the forefront in designing smart machines and systems, such as pilotless spacecraft, car cruise control, automated factories and medical telerobotics. Students explore intelligent mechanical systems and automation through an extensive and integrated hands-on laboratory program, as well as work-integrated industry projects. Students learn in-depth knowledge about the design and construction of these systems to integrate, evaluate and address their performance. The multidisciplinary skills students develop are sought after by leading edge industries, including aerospace and biomedical engineering.

Graduate destinations include:
Robotic and autonomous systems engineer, Autonomous equipment engineer, Electronics design engineer, Instrumentation engineer, Automation engineer, Control systems engineer.

48 month

Duration

$ 34696

Tuition

This program is designed for students who have completed undergraduate studies in architecture and are looking to gain the required professional degree required for registration as an Architect in Australia. Completion of the Master of Architecture (Urban Transformation) will also prepare students seeking to undertake doctoral level study with the necessary degree to seek admission as a higher degree by research candidate.

Join the newest School of Built Environment in the world, and make a difference while you study and contribute to the fastest growing region in Australia. Graduates of this program will benefit from the emphasis that is placed on developing mastery of architectural design not only in theory, but firmly in practice. Work on exciting studio projects in a highly entrepreneurial interdisciplinary environment, while engaging with prominent practitioners as they guide your studies. This includes former Government Architect and current Central City Commissioner Professor Peter Poulet.

Our small class sizes will ensure you get dedicated support as you complete a design-research thesis to demonstrate your ability to think independently, critically, and to resolve complex design issues. Additional studies in urban and contemporary architectural theory, building and design technology, electives, and professional practice constitute the overall degree. Learn practical technological and professional skills but also extend your creative, advocacy, environmental and social capabilities as we help you craft the beginning of your professional journey

24 month

Duration

$ 33280

Tuition

Engineering & Technology

Master of Engineering in Civil

Upgrade your skills in a fully accredited professional Engineering program. Gain the required knowledge and degree to stay on top in a dynamic environment, with majors in civil, environmental, mechanical, electrical, telecommunications or mechatronic engineering.

Western’s streamlined Master of Engineering can be completed in two years to get you fully qualified and progressing your career sooner. This degree is taught at our innovative Parramatta City Campus, and enables you to pursue a major from our broad set of engineering fields.

Completion of this program will prepare you for a dynamically developing and changing technological environment, allowing you to stay at the forefront of the engineering world.

Graduates of this program will emerge with provisional accreditation at the Professional Engineer level by Engineers Australia, and gain access to the Centre for Infrastructure Engineering located at Western Sydney University.

Civil

Civil engineering covers the fields of structural design, geotechnical engineering and water engineering, together with infrastructure design and environmental engineering. Graduates will work in the fields of design, construction and management of engineering structures. Projects may cover residential and commercial buildings, highways and airports, water supply and sewerage schemes, etc. You may be an engineer in private industry, government departments, or in city, municipal or shire councils.

24 month

Duration

$ 34944

Tuition

View All Courses by Western Sydney University - Parramatta City Campus, Australia

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