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Bachelor of Arts/ Bachelor of Business in Marketing (Dual Degree)

Bachelor of Arts/ Bachelor of Business in Marketing (Dual Degree)

at Western Sydney University - Parramatta South Campus Australia

Overview

This double degree is designed for students whose interests span the Arts and Business.

Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers.

Marketing

Marketing focuses on the exchange process built around understanding and satisfying the needs and wants of customers. Often this is associated as doing business within a highly competitive business environment, yet marketing strategy is also important for government and not-for-profit organisations. This major introduces students to the core concepts of marketing theory, consumer behaviour, marketing communications, brand management, and marketing strategy. Graduates are equipped with the skills for marketing careers in a range of diverse industries across an international platform. This major satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for membership of the Australian Marketing Institute.

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Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

48

Duration

Western Sydney University - Parramatta South Campus

Location

Bachelor of Arts/ Bachelor of Business in Marketing (Dual Degree) Assistant Fee

$30408

Tuition Fee

$NA

Average Cost of Living

$0

Application Fee

Bachelor of Arts/ Bachelor of Business in Marketing (Dual Degree) Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have Standard XII Higher Secondary Certificate.
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Detailed Program and Facts

Full Time On Campus

Program Intensity

Under Graduate

Program Level

48

Duration

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Other Courses by Western Sydney University - Parramatta South Campus,Australia

Health Sciences, Nursing and Emergency Services

Master of Public Health

The Master of Public Health focuses on the comprehensive assessment of all determinants of health, which include broader social and environmental factors in addition to physical risk factors. Learning opportunities are aimed at developing the essential knowledge and required skills to effectively assess and respond to emerging public health issues, including evaluation of public health programs and disaster planning and management.

As one of Australia’s premier health sciences education institutions, Western is internationally renowned for its teaching and research across both clinical and non-clinical health sciences. This is why graduates from our Master of Public Health are so highly sought-after.

The Master of Public Health provides students with the ability to assess all determinants of health, including broader social and environmental factors in addition to physical risk factors. It provides you with in-depth knowledge on global and public health issues and determinants from broader social and environmental factors to physical risk. You will receive practical skills in community development and health promotion programs, and also complete a culminating research and practice experience in the evaluation of a contemporary public health issue. This degree also offers a variety of study areas including communicable diseases, policy analysis and economic evaluation, allowing you to focus on your topics interests.

Our graduates are able to identify social factors affecting health and examine implications for policy, health systems and different groups. Completion of this program will equip you with the skills to analyse and interpret results from quantitative data collections in order to interpret health status and health impacts.

Graduates of this program will be exposed to academic and industry leaders who share their experience and knowledge to facilitate insight into contemporary public health issues. Students will develop skills and professional development in the fields of health policy, social determinants of health, epidemiology, biostatistics, applied research and evidenced based practice, as well as an understanding of recent developments in the discipline.

24 month

Duration

$ 30080

Tuition

Tailor your studies to your specific goals by combining our Bachelor of Arts degree with the Bachelor of Creative Industries degree.

When you graduate after four years, you have two degrees, and the unique skills relevant to the contemporary employment environment.

The Arts component combines academic knowledge with practical real life training. It is designed to equip you with a broad range of skills and knowledge in research and critical enquiry, and is sufficiently flexible to cater to a range of career aspirations and personal interests.

In the Creative Industries component you will combine a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

Geography and Urban Studies

Students in this major examine the geography of contemporary Australian cities and regions. Geography is the integrated study of people, places and environments.

The cutting edge interests of today’s Geographers include post-colonialism, the emergence of global information economies, indigenous issues, class and cultural disparities, population movement, sexuality and space, and the global diffusion of popular culture.

Urban Studies is a newer discipline focused on social justice within the city, through its critical assessments of peoples’ access to scarce urban resources, such as housing, transport, education and employment.

The political, economic, and cultural forces that shape cities and urban policy are the key concerns of the Urban Studies curriculum. These applied interests in urban well-being and city structure are the intellectual basis for the Urban Planning profession.

The Geography and Urban Studies major is a compulsory component of the University’s accredited Planning course.

48 month

Duration

$ 29488

Tuition

Public Safety and Legal Studies

Bachelor of Laws (Graduate Entry)

Forge a career as a world-class legal professional and stand up for what’s just with our Bachelor of Laws (Graduate Entry). Law at Western embraces the fundamental concepts of justice and places an emphasis on social justice and equality. At its heart, it's about a fair go for all.

Experience immersive legal learning and connect with a network of pre-eminent professionals through our Western Sydney University Justice Clinic, Lucy Mentoring Program, Law focused partnerships and cutting edge moot courts. Equip yourself with on the ground experience of legal drafting, court advocacy, client advising, oral communication, negotiation and mediation. Hone your knowledge with access to the fourth largest e-law library in NSW and find out how good it feels to use your knowledge to benefit society.

 

36 month

Duration

$ 32344

Tuition

This double degree is designed for students whose interests span the Arts and Business.

Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers.

Indonesian

Language majors will enable you to develop an appropriate level of proficiency in a second language, which may be used for professional purposes such as teaching, interpreting and translation, business or international relations.

If you are undertaking a language major in Indonesian, you will be able to use the language in question according to its grammatical and pragmatic principles, communicate with native speakers appropriately in the spoken as well as the written mode, and demonstrate an understanding of the cultures and societies associated with the language.

48 month

Duration

$ 30408

Tuition

Our fully accredited Bachelor of Creative Industries is unique in NSW. It gives you the opportunity to combine your studies in Arts, Communication, Design and Music with programs in Business and Law.

Creative Writing

The Creative Writing major provides students the opportunity to produce their own creative writing and to edit and publish their work. Students study with professional authors, editors and publishers from the Writing and Society Research Centre and staff from the School of Humanities and Communication Arts.

In addition, students have the opportunity to study contemporary approaches to language and literary studies, including literary criticism and theory, linguistic analysis, genre and textual study, and to read and examine a wide selection of modern and classic literatures. Career prospects include publishing, editing, teaching, writing and advertising.

36 month

Duration

$ 29488

Tuition

This double degree program allows you to span both the legal and scientific worlds. This Bachelor of Science asks questions about how the natural world works and the impact of humans at its interface. It does so in a systematic, yet rigorously creative way based on inquiry and evidence. A Bachelor of Science will prepare you to take part in this process of inquiry, by both contributing to it and by using scientific knowledge to solve current problems in broad settings.

The Bachelor of Laws program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills.

Applied Physics

This major provides a deep knowledge of physics and its applications. While also developing a grounding in mathematics and strong computing knowledge, the physics major assures understanding of the concepts, tools and techniques of physics including the interfaces where physics contributes to other scientific disciplines, and the use of physics in wider intellectual and social contexts.

Graduates of this degree can look forward to career opportunities as a medical laboratory scientist, forensic scientist, in government and related industries, in scientific and technical management or can pursue a research or secondary teaching career.

60 month

Duration

$ 32344

Tuition

If you’re creative, passionate and a problem solver, our enhanced Arts degree could be for you.

Choose a study plan that aligns with your own interests. Find your passion and select from 27 majors. Discover opportunities for internships and overseas study.

Criminology and Criminal Justice

This criminology major offers students the opportunity to study crime and criminal justice in a critical way that particularly stresses social and cultural definitions of criminality and the reactions to it.

Areas of focus include criminal justice institutions and practices; the development of criminology as a discipline and its various strands; forms and patterns of victimisation; crime prevention strategies and debates; aspects of juvenile justice; the evolution of prisons and different forms of punishment; law enforcement and surveillance; violence, gender and crime; cultural depictions of crime and contemporary debates in criminology.

36 month

Duration

$ 27552

Tuition

This double degree program is designed for students whose interests span the Arts and Sciences. Our graduates work across a range of academic and professional disciplines, including the opportunity to develop global perspectives.

International relations and Asian studies

This major has been designed to meet the needs of Australian government, business and society to engage the states and peoples of Asia at all levels in pursuit of national interests and as part of the globalisation process.

It provides students with the opportunity to study contemporary Asia, as well as the rich and diverse histories, politics, cultures and languages of Asian countries and the international issues affecting Australia’s interests and role in the region and in the world at large.

The major area also includes a range of units concerned with the United States and Europe as well as with Asia itself, and units in international relations covering other parts of the world. It seeks to produce graduates with a broad, liberal education with the skills to mediate between Australia and the world in general and Asia in particular through political, economic, commercial, cultural, diplomatic and strategic links.

48 month

Duration

$ 33600

Tuition

Natural Sciences & Mathematics

Bachelor of Science in Chemistry

Get ready for a journey of discovery when you study Science at Western. Develop the skills you need to investigate a wide range of scientific disciplines from astronomy to zoology. Help create a sustainable future in all businesses and industries.

Pick which subjects suit your career goals. Open up to a world of unlimited opportunities in astrophysics, conservation biology, drug design and pharmaceuticals, environmental health, food formulation, forensics, biomedical and biophysical research, hospital or pathology labs,  plant science and horticulture, and wildlife management. 

Chemistry

A Bachelor of Science with a chemistry major will prepare you to take part in a process of inquiry, by both contributing to it and by using scientific knowledge to solve current problems. The Chemistry program provides a strong background in the key topic areas of contemporary chemistry, including aspects of chemical theory in analytical, inorganic, organic and physical chemistry, with a strong emphasis on practical laboratory skills, and applications in contemporary research, industry and the environment. A research project is available to students in the final year of the degree preparing you for a professional career in a wide range of chemistry based industries. The degree allows for the completion of a second major or additional sub-majors and electives to diversify learning for the careers of the future.

Graduates of this degree can look forward to career opportunities as a research scientist, forensic scientist, or a scientist in environment, mining or manufacturing industries. Other opportunities can be found in pharmaceutical industries, health and food industries, in scientific and technical sales, consumer affairs or you can progress into pursuing a research or secondary teaching career.

36 month

Duration

$ 33600

Tuition

This double degree program is designed in recognition of the globalising nature of the information technology industry.

In the IT area, the program allows students to develop skills in application development, program design, systems analysis and design, networks, web-design, and the implementation of technology.

Cultural and Social Analysis

Cultural and Social Analysis is an interdisciplinary major, developing the knowledge, research skills and analytical capacities relevant to understanding and interpreting landscapes of cultural diversity and social difference in our contemporary world.

This major focuses on both the broad contours, as well as the specific microsocial environments. This major provides grounding in contemporary debates and methodologies in cultural studies and social theory, and draws on various disciplines, including history, sociology, film studies, and the visual arts.

48 month

Duration

$ 32424

Tuition

View All Courses by Western Sydney University - Parramatta South Campus, Australia

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