Bachelor of Arts in Arabic / Bachelor of Business (Dual Degree)

at Western Sydney University - Parramatta South Campus Australia

This combined degree offers you a unique opportunity to gain the creative and business skills necessary to prosper in the contemporary innovation landscape.

Underpinned by a foundation of graphic design, the Bachelor of Design gives you fundamental skills and knowledge in the exciting and constantly changing area of visual communication.

The Creative Industries component combines a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

The program is designed for those who wish to pursue a creative practice while gaining the business and legal acumen to become a successful part of the creative economy on their own terms.

Public Relations

The Public Relations major covers the skills and knowledge required in the profession of public relations, including event management, issues and crisis management and campaign development.

The major focuses on the role of the public relations practitioner or adviser and provides a theoretical framework of the industry. Students engage with both theory and practical projects and complete an internship placement.

This double degree program is designed for students whose interests span the Arts and Social Sciences.

It will give you the skills and versatility to work across a range of academic and professional disciplines, including the opportunity to develop global perspectives and communication skills.

You need to include a Social Science Major, so you can design your own academic program within the Bachelor of Social Science program structure.

 Innovation and Change

This major explores the links between leadership and entrepreneurship in the context of dynamic domestic and global environments. The major introduces the concepts of change and innovation as they relate to organisational transformation of businesses. You will deal with conflicting viewpoints to understand the complexity of the organisational relationships involved in change and innovation.

To prepare you for management roles, the major examines the challenges associated with developing sustainable, innovative and creative organisations, and includes assessments that facilitate engagement with elements of organisational change and innovation.

The major develops an understanding of how to initiate a business venture, taking advantages of perceived opportunities and mobilising the required resources. To this end, different theories and perspectives on leadership and entrepreneurship are examined, and you will be encouraged to apply them to real-life situations as a way of preparing to be future leaders and entrepreneurs.

Tailor your studies to your specific goals by combining our Bachelor of Communication degree with a Bachelor of Business degree. 

Through classwork, independent study and engagement with the multicultural nature of our communities, students develop an understanding of the local and international relevance of their chosen studies, with opportunities to develop and produce a range of media outcomes as applied research and professional projects throughout their studies.

Students complete a capstone subject in engaged learning that equips them as ‘business ready’ in terms of dealing with real world business issues and problems and generating real world business solutions.

Marketing

Marketing focuses on the exchange process built around understanding and satisfying the needs and wants of customers.

Often this is associated as doing business within a highly competitive business environment, yet marketing strategy is also important for government and not-for-profit organisations.

Marketing satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for membership of the Australian Marketing Institute (AMI).

This major introduces students to the core concepts of marketing theory, consumer behaviour, marketing communications, brand management, and marketing strategy.

The Bachelor of Arts (Dean’s Scholars) degree is designed to develop your communication and personal skills, creativity, capacity for independent thought, adaptability to new situations, and problem-solving abilities.

International Relations

This major has been designed to meet the needs of Australian government, business and society, to engage the states and peoples of Asia at all levels in pursuit of national interests and as part of the globalisation process.

It provides you with the opportunity to study contemporary Asia, in addition to the rich and diverse histories, politics, cultures and languages of Asian countries, as well as the international issues affecting Australia’s interests and role in the region and in the world at large.

The major area also includes a range of units concerned with the United States and Europe as well as with Asia itself, and units in international relations covering other parts of the world. It seeks to produce graduates with a broad, liberal education, and with the skills to mediate between Australia and the world in general, and Asia in particular through political, economic, commercial, cultural, diplomatic and strategic links.

This degree opens doors to entrepreneurship, start-up companies and new innovations that require business knowledge and cutting-edge information systems and technology skills.

Today, to implement technology, practising professionals need to not only have knowledge and skills in information and communications technology, but they also need to understand the context in which computer technology can best be selected, applied and implemented.

The business component of the double degree will allow students to gain knowledge in one of three core Business areas: Money, Markets or Management. 

Applied Finance

The Applied Finance major equips you with the expert skills to create a career as a finance specialist. In this major you will develop in-depth knowledge of finance with a focus on investment and securities, economics, and banking and finance.

The core units in the Bachelor of Business will provide you a foundation of business knowledge and develop your skills in innovation, career planning, and numeracy.

The Applied Finance major builds on this knowledge and skills in an applied discipline based context. It satisfies the educational requirements for membership of the Financial Services Institute of Australasia (Finsia).

Designed for high achieving students the Bachelor of Construction Management Advanced (Honours) will provide you with the skills required to lead and drive change in the adoption of new technologies in the construction industry.This unique course will prepare you for an unlimited career in the building industry. Along with the full suite of theory and practical knowledge that will enable you to develop a broad-based view of how the construction industry operates, you also complete a suite of work-integrated learning units where you’ll have the opportunity to work with agreed industry partners.

If you’re creative, passionate and a problem solver, our enhanced Arts degree could be for you.

Choose a study plan that aligns with your own interests. Find your passion and select from 27 majors. Discover opportunities for internships and overseas study.

Cultural and Social Analysis

Cultural and Social Analysis is an interdisciplinary major developing knowledge, research skills and analytic capacities relevant to understanding and interpreting landscapes of cultural diversity and social difference in our contemporary world, both in terms of the broad contours, as well as specific micro-social environments.

This major provides grounding in contemporary debates and methodologies in cultural studies and social theory, and draws on various disciplines including history, sociology, communications, and linguistics. Topics include popular culture, everyday urban life, cultural and social impacts of scientific theories and new technologies, multiculturalism, and contemporary spirituality.

Our Master of Science degree can be taken in a number of majors: Public Health Nutrition, Food Science, Greenhouse Horticulture or Agriculture. This program builds on your professional experience and/or prior degrees to develop advanced expertise and critical understanding in science and in these disciplines.

Food Science

The Master of Science majoring in Food Science is designed for graduates interested in furthering a career in food science and technology, working in a variety of settings, such as food manufacturing, research and development, regulatory affairs, technical and senior management. Graduates will develop knowledge and skills to meet future challenges to the food supply including sustainability, food safety, and health and nutrition, applicable to both Australian and global contexts. This major develops essential content knowledge, analytical skills and mastery of laboratory methods and quality assurance through an integrated set of subjects in food processing, quality assurance, food evaluation techniques and new product development. In particular, these subjects are all directed towards solving current and future challenges. Students will be prepared to become professional food scientists with the cognitive, technical and critical thinking skills to analyse issues and articulate appropriate solutions. Students will become familiar with the University’s food pilot plant and commercial kitchen and be able use these facilities to practise their skills and application of knowledge and skills. A capstone subject involving professional research project allows students to integrate their knowledge and skills developed from the whole program and build on research skills that are scaffolded through the curriculum.

This double degree is designed for students whose interests span the Arts and Business.

Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers.

Japanese

Language majors will enable you to develop an appropriate level of proficiency in a second language, which may be used for professional purposes such as teaching, interpreting and translation, business or international relations.

If you are undertaking a language major in Japanese, you will be able to use the language in question according to its grammatical and pragmatic principles, communicate with native speakers appropriately in the spoken as well as the written mode, and demonstrate an understanding of the cultures and societies associated with the language.

This is a double degree program that targets the wide application of information technology in Business providing a well rounded education in two disciplines.

Sport Management

The Sport Management major is designed for people who seek careers in Australian and international Sport management. Specialist subjects provide students with a capacity to understand and function within the increasingly dedicated context in which sport is played, organised and managed.

Students who complete this major will be equipped with the skills and knowledge to manage sport experiences pertaining to globalisation and emerging contemporary issues in sport.