Bachelor of Arts/Bachelor of Creative Industries in Advertising (Dual Degree)

at Western Sydney University - Parramatta South Campus Australia

With this degree, you will learn how to plan, develop and integrate applications and information systems into a global business environment.

Today, to implement technology, practising professionals need to not only have knowledge and skills in information and communications technology, but they also need to understand the context in which computer technology can best be selected, applied and implemented.

Health Informatics

Increasingly, healthcare information is being captured electronically and newer technology modes are being applied in many innovative ways to support efficient and effective clinical care. This major aims to promote understanding of Information and Communications Technology (ICT) concepts in healthcare including electronic healthcare records; healthcare data analysis; fundamentals of medicine concepts and disease classification; healthcare system interoperability and design.

This double degree program allows you to span both the legal and scientific worlds. This Bachelor of Science asks questions about how the natural world works and the impact of humans at its interface. It does so in a systematic, yet rigorously creative way based on inquiry and evidence. A Bachelor of Science will prepare you to take part in this process of inquiry, by both contributing to it and by using scientific knowledge to solve current problems in broad settings.

The Bachelor of Laws program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills.

This major will help you understand nutrition, and the science behind food in the largest business sector in the world.

 Innovative Foods

A major in Innovative Foods will prepare you to be a leader in developing innovative, safe, healthy and sustainable foods. A solid foundation in the biological and chemical sciences, needed to underpin food science, will enable graduates from this program to be confident in the rapidly evolving food technology sector. Graduates can pursue opportunities in food formulation, food research and development, quality assurance, food plant management, food molecular biology, flavour chemistry, consumer relations, food quality assurance and teaching. The program is flexible and enables you to undertake units in human nutrition and health, food production, biotechnology, integrated management with industry and community links, with modern sensory and food processing facilities.

The Bachelor of Medical Science prepares you for a career in a range of laboratory roles, as well as providing an avenue for further study including graduate research programs.

Biomedical Science

The Biomedical Science Major within the Bachelor of Medical Science aims to educate students in the biology that underpins human health and disease. In this major you will study the structure and function of biological organisms from the molecular to the systemic . This major will give you an integrated foundation in biochemistry, cell biology, genetics, physiology and anatomy. This major will equip you with core discipline knowledge from which you can embark on unlimited career choices in or outside of a laboratory - from hospital pathology to biomedical engineering, medical technology and beyond.

The Bachelor of Arts (Dean’s Scholars) degree is designed to develop your communication and personal skills, creativity, capacity for independent thought, adaptability to new situations, and problem-solving abilities.

Organisations and Work

A major in Organisations and Work provides you with the skills to initiate valued change and contribute in the complex field of management. The development of strategic knowledge provides strong analytical outcomes directed at understanding the impact managers have on organisational decision making.

This major also aims to instil values and attitudes that support leaders in judgements about balancing the pursuit of organisational objectives with creating opportunities for developing people’s capacities. 

The business component of the double degree will allow you to gain knowledge in one of three core Business areas: Money, Markets or Management. The Money area encompasses majors in Applied Finance and Economics, while Markets centre around majors in Hospitality, Sport Management, International Business and Marketing. Finally the Management area includes majors in Human Resources and Management.

Your  knowledge is augmented with study in the Information Systems domain including, but not limited to, system analysis and design, information systems, programing, database design and development, networking, system deployment and management, web and mobile development and social computing.

Economics

The Economics major provides a broad pluralist perspective on fundamental aspects of relationships between individuals, firms, institutions and countries.

Students will learn how economies function and how public policy and the way organisations behave affect diverse social, economic and environmental problems. Students are introduced to a wide array of competing economic theories, so that they are critically informed about the ways in which they can transform the world.

Increasingly in the digital age, data plays an important role in many occupations. Extracting information from data has become a science in itself, blending skill sets from mathematics, statistics and computing to help companies drive informed decision making and problem solving.

Studying this program will provide you with extensive scientific skills and methods to extract meaningful data and solve complex problems.

Every industry benefits from the correct use of data, as it provides insights into their customers, business and environment. During this program you will learn about the various types of data, the extraction of relevant and meaningful data, as well as developing the analytical skills to turn this data into valuable insights. Throughout your studies you will learn how to efficiently identify trends, understand customers and predict behaviour, detect fraud, and identify credit risk.

Our Master of Data Science provides a strong applications focus, covering the nature of data, including Big Data and data driven investigations, as well as visual and computational analytics.

The Master of Laws (LLM) provides law and non-law graduates with a flexible postgraduate opportunity to develop advanced, integrated and contemporary knowledge in one or more areas of legal study. The LLM is a sophisticated degree with substantial consideration of relevant international, professional and transdisciplinary aspects of the law which will enhance student career expertise and prospects.

The program develops advanced legal research and writing skills and enhances the ability of students to critically evaluate complex legal issues within a global context. All students will have the opportunity to apply their legal knowledge and skills by conducting independent research and by engaging in analytical studies on specialised topics in the student’s areas of interest. The program offers an invaluable opportunity for law graduates without experience in a legal environment to be supervised and mentored by experienced legal practitioners through a legal placement subject. There is no tuition fee associated with this subject and the subject may be undertaken at the same time as the academic subjects.

This double degree program allows you to span both the legal and scientific worlds. This Bachelor of Science asks questions about how the natural world works and the impact of humans at its interface. It does so in a systematic, yet rigorously creative way based on inquiry and evidence. A Bachelor of Science will prepare you to take part in this process of inquiry, by both contributing to it and by using scientific knowledge to solve current problems in broad settings.

The Bachelor of Laws program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills.

Biology

This major provides students with a broad knowledge base of biology from the molecular world to global ecosystem science with a focus on the sustainability of the natural world. The major allows students to use the learning beside a range of other diverse majors and is especially applicable to students who are considering teaching as a career. Students will have the opportunity to develop discipline knowledge alongside scientific laboratory and inquiry based skills. The major also includes developing strong communication and critical thinking skills, essential for the future role of biology graduates.

Graduates of this degree can look forward to career opportunities as a laboratory scientist, research scientist, in government and related industries or can progress into pursuing a research career or a career in secondary teaching.

The business component of the double degree will allow you to gain knowledge in one of three core Business areas: Money, Markets or Management. The Money area encompasses majors in Applied Finance and Economics, while Markets centre around majors in Hospitality, Sport Management, International Business and Marketing. Finally the Management area includes majors in Human Resources and Management.

Your  knowledge is augmented with study in the Information Systems domain including, but not limited to, system analysis and design, information systems, programing, database design and development, networking, system deployment and management, web and mobile development and social computing.

Human Resource Management

Human Resource Management Major is designed for people who seek careers in human resource management and industrial relations. Graduates’ careers focus on enhancing the value of human and social capital through supporting employee engagement for many different kinds of organisations, market-oriented and community-oriented organisations and many kinds of people.

The teaching philosophy is based on knowledge in action, a fusion of the Australia Human Resource Institute’s capabilities for HR professionals and the Western Sydney University Graduate Attributes designed to secure success.

An aim of the program is to instil those values and attitudes that can support leaders in judgements about balancing the pursuit of organisational objectives with creating opportunities for developing people’s capacities and careers.

This double degree program is designed in recognition of the globalising nature of the information technology industry.

In the IT area, the program allows students to develop skills in application development, program design, systems analysis and design, networks, web-design, and the implementation of technology.

Cultural and Social Analysis

Cultural and Social Analysis is an interdisciplinary major, developing the knowledge, research skills and analytical capacities relevant to understanding and interpreting landscapes of cultural diversity and social difference in our contemporary world.

This major focuses on both the broad contours, as well as the specific microsocial environments. This major provides grounding in contemporary debates and methodologies in cultural studies and social theory, and draws on various disciplines, including history, sociology, film studies, and the visual arts.