Bachelor of Communication / Bachelor of Laws (Honours) in Advertising

at Western Sydney University - Parramatta South Campus Australia

Tailor your studies to your specific goals by combining our Bachelor of Arts degree with the Bachelor of Creative Industries degree.

When you graduate after four years, you have two degrees, and the unique skills relevant to the contemporary employment environment.

The Arts component combines academic knowledge with practical real life training. It is designed to equip you with a broad range of skills and knowledge in research and critical enquiry, and is sufficiently flexible to cater to a range of career aspirations and personal interests.

In the Creative Industries component you will combine a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

Creative Writing

The Creative Writing major provides students the opportunity to produce their own creative writing and to edit and publish their work.

Students study with professional authors, editors and publishers from the Writing and Society Research Centre and staff from the School of Humanities and Communication Arts.

In addition, students have the opportunity to study contemporary approaches to language and literary studies, including literary criticism and theory, linguistic analysis, genre and textual study, and to read and examine a wide selection of modern and classic literatures.

Our fully accredited Bachelor of Creative Industries is unique in NSW. It gives you the opportunity to combine your studies in Arts, Communication, Design and Music with programs in Business and Law.

Music

The Music major provides students from outside the Music program with a comprehensive introduction to current practice in the fields of music, performance and sound production for sound design, composition and performance.

Foundation level units examine the fundamentals of music performance, acoustics, stereo recording and mixing, MIDI systems and sequencing, sound synthesis, and composition utilising environmental sound.

Technical concepts are contextualised within a survey of electroacoustic music and sonic arts practice. Students will also examine studio techniques, new performance technologies, and composition and design for screen media.

The business component of the double degree will allow you to gain knowledge in one of three core Business areas: Money, Markets or Management. The Money area encompasses majors in Applied Finance and Economics, while Markets centre around majors in Hospitality, Sport Management, International Business and Marketing. Finally the Management area includes majors in Human Resources and Management.

Your  knowledge is augmented with study in the Information Systems domain including, but not limited to, system analysis and design, information systems, programing, database design and development, networking, system deployment and management, web and mobile development and social computing.

International Business

The global economy is becoming increasingly important for organisations seeking out new opportunities to expand their customer base and develop partnerships. Managers who are well versed in the needs of doing business internationally and who can exploit these opportunities will therefore play an integral role in any such corporation.

Building on a solid foundation in domestic business education, including global sustainability, international business strategy, managing in a global environment, and international marketing, this major equips graduates with the detailed knowledge of the international dimension of business and the necessary understanding of the workings of that market system.

This double degree is designed for students whose interests span the Arts and Business.

Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers.

International Relations

This major has been designed to meet the needs of Australian government, business and society to engage the states and peoples of Asia at all levels in pursuit of national interests and as part of the globalisation process.

It provides students with the opportunity to study contemporary Asia, as well as the rich and diverse histories, politics, cultures and languages of Asian countries and the international issues affecting Australia’s interests and role in the region and in the world at large.

The major area also includes a range of units concerned with the United States and Europe as well as with Asia itself, and units in international relations covering other parts of the world. It seeks to produce graduates with a broad, liberal education with the skills to mediate between Australia and the world in general and Asia in particular through political, economic, commercial, cultural, diplomatic and strategic links.

Students are encouraged to undertake a minor in an Asian language in conjunction with the major. Employment opportunities may be found in the State and Commonwealth public service, overseas organisations, the media, business and industry, education and research.

Our Communication degree will give you the professional skills and knowledge to build the ‘go anywhere, do anything’ career you want. Major in Journalism, Advertising, Public Relations or Screen Media and develop job-ready skills in communication, digital media, media production, research, and innovation.

Journalism

The Journalism major combines an understanding of how the news media work with practical experience in broadcast, print and online journalism.

Students develop journalism skills suitable for newspapers, magazines, internet, radio and TV, corporate and community media.

Take the lead in a critical area of needed skills. Our Master of Health Science degree offers you the opportunity to lead in the fields of Health Services Management, Occupational Health and Safety or Digital Health.

The degree is specifically designed to prepare new, aspiring, and middle tier health service practitioners, planners, and managers to lead in the strategic and operational management of a wide range of health services and facilities.

Digital Health

The Digital Health specialisation combines the opportunity to study contemporary issues associated with information management in healthcare organisations with the integration of a sound understanding of the impact of digital health, as well as the development and implementation of projects and programs relating to this growing and critical area in both organisations and professional practice. The specialisation would be of interest to clinicians, health management and science (information engineering) professionals, and personnel working in health corporate roles with responsibilities in health data and information. Students in this specialisation can further focus their studies in aspects of innovation and entrepreneurship, and research and development in the digital health space. You will also gain experience with the development and implementation of projects and programs relating to these growing and critical areas in organisations and professional practice.

This double degree program is designed for students whose interests span the Arts and Sciences. Our graduates work across a range of academic and professional disciplines, including the opportunity to develop global perspectives.

Sustainable Environmental Future

Managing our environment sustainably requires professionals who are trained in new technologies across multiple disciplines, including biological and physical sciences, risk assessment, policy and management. Understanding how life interacts with water, soil and the atmosphere empowers us to develop sustainable management solutions for our most pressing environmental challenges.

You will learn how to apply fundamental scientific knowledge to evaluate and mitigate the impacts of human activities on natural and managed ecosystems, including the built environment. You will have access to world class ecological and environmental research facilities, and will engage in hands-on, field-based learning, taught by a team at the cutting edge of research in this field. As a graduate, you are prepared for a career in environmental management, consultancy and biological conservation.

Western’s Bachelor of Psychological and Social Sciences is the foundation for anyone wishing to go on to further study to become a psychologist. If you are curious by nature, inquisitive about life and how we, as a society live and interact, this degree will expand your knowledge through theory, research and practical application.

This degree combines a broadly based, interdisciplinary social sciences three-year program with an undergraduate accredited sequence in Psychology.

You will gain a deep understanding of the complex and culturally diverse world we live in and emerge with a thorough understanding of how Psychology uses scientific techniques and methods to understand human cognition, affect and behaviour.

When you graduate, you will have the interdisciplinary and specialist skills and knowledge required for a range of careers available in areas of sociology, mental health, peace and development and counselling in both government and private sectors as well as the academic requirements to proceed to advanced study.

Building Design Management involves the synthesis of technical knowledge with an understanding of building occupant needs, site context and aesthetics. This degree enables you to develop expertise in designing integrated, practical, spatial, technical and environmentally sustainable building projects.

The Bachelor of Building Design Management program provides you with the knowledge and skills required to undertake lead roles in the ‘Design and Construct’ stream of building procurement, as well as becoming team members in the design of large and complex building development projects.

Our construction graduates are known within the industry to be highly motivated and commercially adept. With an additional skill set in building design, you will be well placed to lead adaptive and more sustainable construction project solutions.

All aspects of building design are included: commencing with an initial design concept; extending to design brief formation; project documentation; quality control management during the building process; and finally leading to project handover.

This double degree program is designed for students whose interests span the Arts and Sciences. Our graduates work across a range of academic and professional disciplines, including the opportunity to develop global perspectives.

Islamic Studies

Students engage in interdisciplinary study essential to an understanding of Islam, past and present. The area of study balances historical and modern Islamic studies and research methods.

One of the keys to Islamic Studies is ‘relevance’ to contemporary Australian society but relevance can only come from a sound comprehension of past traditions in Islamic scholarship and their socio-historical contexts.

Preparation for graduate study is also a key objective of this program, with its focus on developing critical and interdisciplinary research skills through a combination of approaches. Students are encouraged to undertake a minor in Arabic to complement the Islamic Studies major.