Bachelor of Communication/Bachelor of Business in Economics (Dual Degree)

at Western Sydney University - Parramatta South Campus Australia

This combined degree offers you a unique opportunity to gain the creative and business skills necessary to prosper in the contemporary innovation landscape.

Underpinned by a foundation of graphic design, the Bachelor of Design gives you fundamental skills and knowledge in the exciting and constantly changing area of visual communication.

The Creative Industries component combines a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

The program is designed for those who wish to pursue a creative practice while gaining the business and legal acumen to become a successful part of the creative economy on their own terms.

Cultural and Social Analysis

Cultural and Social Analysis is an interdisciplinary major developing knowledge, research skills and analytic capacities relevant to understanding and interpreting landscapes of cultural diversity and social difference in our contemporary world, both in terms of the broad contours, as well as specific micro-social environments. This major provides grounding in contemporary debates and methodologies in cultural studies and social theory, and draws on various disciplines including history, sociology, communications, and linguistics. Topics include popular culture, everyday urban life, cultural and social impacts of scientific theories and new technologies, multiculturalism, and contemporary spirituality. Study in this area is relevant for work involving commentary and analysis of contemporary social issues and cultural practices (e.g. journalism, teaching, activism) and fields concerned with designing, delivering and evaluating cultural and artistic productions, and education, communication, welfare or health services, in culturally diverse communities.

Get ready for a journey of discovery when you study Science at Western. Develop the skills you need to investigate a wide range of scientific disciplines from astronomy to zoology. Help create a sustainable future in all businesses and industries.
Pick which subjects suit your career goals. Open up to a world of unlimited opportunities in astrophysics, conservation biology, drug design and pharmaceuticals, environmental health, food formulation, forensics, biomedical and biophysical research, hospital or pathology labs,  plant science and horticulture, and wildlife management. 

Agrifoods

Immersed in an approach that integrates social, economic and environmental values, students will view plant and animal production from consumer contexts to explore personal and community perceptions about food sustainability. This innovative course merges topics of agriculture, food and health to empower you to design solutions for international development, community education and the urban–rural interface. This major provides hands-on experience, developing confidence and giving graduates an excellent foundation for careers in: teaching, research, biotechnology and industry. Throughout study, engagement with industry and community will inspire you to take action towards a regenerative and more environmentally sustainable AgriFood future.

Our fully accredited Bachelor of Creative Industries is unique in NSW. It gives you the opportunity to combine your studies in Arts, Communication, Design and Music with programs in Business and Law.

Journalism

The Journalism major combines an understanding of how the news media work with practical experience in broadcast, print and online journalism. Students develop journalism skills suitable for newspapers, magazines, internet, radio and TV, corporate and community media.

Today, to implement technology, practising professionals need to not only have knowledge and skills in information and communications technology, but they also need to understand the context in which computer technology can best be selected, applied and implemented. You will work with organisations to design, develop, deploy and manage information systems through the application of computing technology.

This program will help you carry out a real-life project where you will need to demonstrate you can design and develop an information system that solves a community-based problem.

This degree is exclusively for high-achieving students, and will continually challenge you to do even better and build on your academic success. Students in the Advanced degree program are automatically enrolled in The Academy Opens in new window, which offers interdisciplinary leadership programs, professional development and local and international internship and engagement opportunities for students.

Networking

This major covers theories and technologies of big data with applications to information systems. Students completing this major will possess and apply the technical skills for managing large volumes and varieties of data in the information systems context.

The Networking Major provides the students with in-depth knowledge for the analysis, design, and implementation of networked systems. It offers the students the opportunity to develop the technical skills needed for management and secure operation of a broad range of systems, including LANs, WANs, wireless networks, distributed systems, and large heterogeneous networks.

The Bachelor of Arts (Dean’s Scholars) degree is designed to develop your communication and personal skills, creativity, capacity for independent thought, adaptability to new situations, and problem-solving abilities.

Innovation and Change

This major explores the links between leadership and entrepreneurship in the context of dynamic domestic and global environments. The major introduces the concepts of change and innovation as they relate to organisational transformation of businesses. You will deal with conflicting viewpoints to understand the complexity of the organisational relationships involved in change and innovation.

To prepare you for management roles, the major examines the challenges associated with developing sustainable, innovative and creative organisations, and includes assessments that facilitate engagement with elements of organisational change and innovation.

The major develops an understanding of how to initiate a business venture, taking advantages of perceived opportunities and mobilising the required resources. To this end, different theories and perspectives on leadership and entrepreneurship are examined, and you will be encouraged to apply them to real-life situations as a way of preparing to be future leaders and entrepreneurs.

This double degree is designed for students whose interests span the Arts and Business.

Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers.

Japanese

Language majors will enable you to develop an appropriate level of proficiency in a second language, which may be used for professional purposes such as teaching, interpreting and translation, business or international relations.

If you are undertaking a language major in Japanese, you will be able to use the language in question according to its grammatical and pragmatic principles, communicate with native speakers appropriately in the spoken as well as the written mode, and demonstrate an understanding of the cultures and societies associated with the language.

Our fully accredited Bachelor of Creative Industries is unique in NSW. It gives you the opportunity to combine your studies in Arts, Communication, Design and Music with programs in Business and Law.

Music

The Music major provides students from outside the Music program with a comprehensive introduction to current practice in the fields of music, performance and sound production for sound design, composition and performance.

Foundation level units examine the fundamentals of music performance, acoustics, stereo recording and mixing, MIDI systems and sequencing, sound synthesis, and composition utilising environmental sound.

Technical concepts are contextualised within a survey of electroacoustic music and sonic arts practice. Students will also examine studio techniques, new performance technologies, and composition and design for screen media.

This double degree program is designed in recognition of the globalising nature of the information technology industry.

In the IT area, the program allows students to develop skills in application development, program design, systems analysis and design, networks, web-design, and the implementation of technology.

History and Political Thought

Since the revival of humanist thought in the Renaissance, universities have placed studies in history and political thought at the centre of exploring what it is to be human.

At the heart of the History and Political Thought major are four compulsory units, which introduce the student to the modern history of humanity (since 1500). Although Europe is very prominent in the major, you will be invited to compare its history to the histories of Asia, Africa and the Americas.

The major culminates in a capstone unit in students’ final semester, discussing historical theories and methods. A wide range of elective units covers European, American, Australian and Asian history and political thought, and includes thematic units which range widely over time and place.

The Bachelor of Arts (Dean’s Scholars) degree is designed to develop your communication and personal skills, creativity, capacity for independent thought, adaptability to new situations, and problem-solving abilities.

Organisations and Work

A major in Organisations and Work provides you with the skills to initiate valued change and contribute in the complex field of management. The development of strategic knowledge provides strong analytical outcomes directed at understanding the impact managers have on organisational decision making.

This major also aims to instil values and attitudes that support leaders in judgements about balancing the pursuit of organisational objectives with creating opportunities for developing people’s capacities. 

Our Master of Science degree can be taken in a number of majors: Public Health Nutrition, Food Science, Greenhouse Horticulture or Agriculture. This program builds on your professional experience and/or prior degrees to develop advanced expertise and critical understanding in science and in these disciplines.

Public Health Nutrition

The Master of Science major in Public Health Nutrition is designed for human nutrition graduates seeking to further their career in public health and health promotion; working in a variety of settings, such as local, state or national health organisations, non-government organisations, population health subjectts, community health centres, and international aid agencies. Roles may include, health promotion officer, research and evaluation officer, monitoring and surveillance officer, and health policy officer. The program draws on and complements the Master of Public Health, providing an attractive postgraduate pathway for students with prior nutrition knowledge. This major build an integrated understanding of relevant aspects of community and public health nutrition and its interrelation with other relevant disciplines including, behavioural sciences and nutrition/health education, social sciences, economics, politics, food and nutrition systems, and public health systems. A capstone subject involving a public health nutrition research project allows students to integrate their knowledge and skills developed from the whole program and build on research skills that are scaffolded through the curriculum.