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Bachelor of Communication/Bachelor of Business in Marketing (Dual Degree)

Bachelor of Communication/Bachelor of Business in Marketing (Dual Degree)

at Western Sydney University - Parramatta South Campus Australia

Overview

Tailor your studies to your specific goals by combining our Bachelor of Communication degree with a Bachelor of Business degree. 

Through classwork, independent study and engagement with the multicultural nature of our communities, students develop an understanding of the local and international relevance of their chosen studies, with opportunities to develop and produce a range of media outcomes as applied research and professional projects throughout their studies.

Students complete a capstone subject in engaged learning that equips them as ‘business ready’ in terms of dealing with real world business issues and problems and generating real world business solutions.

Marketing

Marketing focuses on the exchange process built around understanding and satisfying the needs and wants of customers.

Often this is associated as doing business within a highly competitive business environment, yet marketing strategy is also important for government and not-for-profit organisations.

Marketing satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for membership of the Australian Marketing Institute (AMI).

This major introduces students to the core concepts of marketing theory, consumer behaviour, marketing communications, brand management, and marketing strategy.

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Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

48

Duration

Western Sydney University - Parramatta South Campus

Location

Bachelor of Communication/Bachelor of Business in Marketing (Dual Degree) Assistant Fee

$29488

Tuition Fee

$NA

Average Cost of Living

$0

Application Fee

Bachelor of Communication/Bachelor of Business in Marketing (Dual Degree) Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have Standard XII Higher Secondary Certificate.
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Detailed Program and Facts

Full Time On Campus

Program Intensity

Under Graduate

Program Level

48

Duration

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Other Courses by Western Sydney University - Parramatta South Campus,Australia

Students in this major examine the geography of contemporary Australian cities and regions. Geography is the integrated study of people, places and environments.

The cutting edge interests of today’s Geographers include post-colonialism, the emergence of global information economies, indigenous issues, class and cultural disparities, population movement, sexuality and space, and the global diffusion of popular culture.

Urban Studies is a newer discipline focused on social justice within the city, through its critical assessments of peoples’ access to scarce urban resources, such as housing, transport, education and employment.

The political, economic, and cultural forces that shape cities and urban policy are the key concerns of the Urban Studies curriculum. These applied interests in urban well-being and city structure are the intellectual basis for the Urban Planning profession.

The Geography and Urban Studies major is a compulsory component of the University’s accredited Planning course.

36 month

Duration

$ 27552

Tuition

Health Sciences, Nursing and Emergency Services

Master of Nursing in Aged Care

The Master of Nursing prepares Registered Nurses for advanced practice, aligning with a range of professional pathways. You will learn to apply advanced nursing concepts in your chosen major through theoretical knowledge and critical thinking skills.

The focus of the Master of Nursing is to provide the necessary skills for Registered Nurses to meet their professional goals in a clinical or research setting. This includes studying cultural and social diversity in health care, evidence based health care and leadership in clinical practice. Our students are provided the option to choose a major in either clinical leadership, clinical teaching, aged care, primary health care or research studies, preparing you for career progression in your chosen field.

Opportunities are provided for students in their final sessions of study to apply these advanced nursing concepts learnt through a specific project or research experience relevant to your professional goals.This program can be completed through either full time or part time study, as well as distance or on campus, allowing you the flexibility to integrate it into your current workplace requirements.

Aged Care

The Aged Care major provides students with an opportunity to gain formal education in contemporary aged care to either enhance their existing clinical experience or provide skill development to facilitate nursing excellence in the provision of quality aged care. Graduates who complete this major in Aged Care will be prepared to take on a leadership role in nursing within aged care services.

18 month

Duration

$ 32848

Tuition

Tailor your studies to your specific goals by combining our Bachelor of Arts degree with the Bachelor of Creative Industries degree.

When you graduate after four years, you have two degrees, and the unique skills relevant to the contemporary employment environment.

The Arts component combines academic knowledge with practical real life training. It is designed to equip you with a broad range of skills and knowledge in research and critical enquiry, and is sufficiently flexible to cater to a range of career aspirations and personal interests.

In the Creative Industries component you will combine a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

Japanese

Language majors will enable you to develop an appropriate level of proficiency in a second language, which may be used for professional purposes such as teaching, interpreting and translation, business or international relations.

If you are undertaking a language major in Japanese, you will be able to use the language in question according to its grammatical and pragmatic principles, communicate with native speakers appropriately in the spoken as well as the written mode, and demonstrate an understanding of the cultures and societies associated with the language.

48 month

Duration

$ 29488

Tuition

This double degree program is designed for students whose interests span the Arts and Social Sciences.

It will give you the skills and versatility to work across a range of academic and professional disciplines, including the opportunity to develop global perspectives and communication skills.

You need to include a Social Science Major, so you can design your own academic program within the Bachelor of Social Science program structure.

Psychological Studies

The Psychological Studies major comprises units in the discipline of psychology that focus on the field of inquiry, using scientific techniques and methods to understand and explain behaviour and experience.

Units in the program are drawn from the following core areas of psychology: brain and behaviour, learning, motivation and emotion, social psychology, lifespan development, perception, and cognitive processes.

48 month

Duration

$ 27552

Tuition

This double degree is designed for students whose interests span the Arts and Business.

Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers.

Psychological Studies

The Psychological Studies major comprises units in the discipline of psychology that focus on the field of inquiry that uses scientific techniques and methods to understand and explain behaviour and experience.

Areas of study include: the brain and behaviour, learning, motivation and emotion, social psychology, lifespan development, perception, and cognitive processes. A Psychological Studies major does not meet APAC requirements for an accredited sequence in Psychology.

Students wishing to enrol in an accredited Psychology sequence should complete the Psychology key program of 160 credit points.

48 month

Duration

$ 30408

Tuition

Agriculture, Forestry & Animal Sciences

Master of Science in Agriculture

Our Master of Science degree can be taken in a number of majors: Public Health Nutrition, Food Science, Greenhouse Horticulture or Agriculture. This program builds on your professional experience and/or prior degrees to develop advanced expertise and critical understanding in science and in these disciplines.

Agriculture

Increasing the sustainable production of food for a growing population, in an unpredictable and increasingly harsh environment, is a global priority. Agricultural systems that meet these social and environmental goals of sustainable development must be developed to ensure healthy lives. This Postgraduate major is designed for science graduates interested in agricultural careers in technological innovation, research and development, agricultural policy and senior management. It is expected that upon completion of the program students will have the cognitive, technical and critical thinking skills to analyse issues and articulate appropriate solutions in the ever-evolving field of agricultural science. A capstone subject involving either a research or professional industry project will allow students to integrate their knowledge and skills developed throughout the program.

24 month

Duration

$ 34944

Tuition

Become an in-demand computing professional. Get the edge with real-world project experience. This degree is designed for high achievers who want to take on advanced ICT studies and high-level research.

Develops your skills in systems analysis and design, application development, program design, networks, web design and the implementation of technology.

This degree shows you how to apply solutions in practice and  transforms today’s brightest computing minds into tomorrow’s computing leaders.

Be mentored by experienced academics and research groups. Gain access to industry-leading facilities where you can bring your ideas to life. Shape your unlimited future.

This degree is exclusively for high-achieving students, and will continually challenge you to do even better and build on your academic success. Students in the Advanced degree program are automatically enrolled in The Academy Opens in new window which offers interdisciplinary leadership programs, professional development and local and international internship and engagement opportunities for students.

Health Informatics

Increasingly, healthcare information is being captured electronically and newer technology modes are being applied in many innovative ways to support efficient and effective clinical care. This major aims to promote understanding of Information and Communications Technology (ICT) concepts in healthcare including electronic healthcare records; healthcare data analysis; fundamentals of medicine concepts and disease classification; healthcare system interoperability and design. This specialisation will prepare students for the ICT challenges ahead in the healthcare domain, and equip students with the knowledge and skills for taking up employment opportunities with major public and private healthcare providers and technology suppliers.

36 month

Duration

$ 32424

Tuition

This double degree program will allow you to combine your interest and expertise in science with a sophisticated understanding of international issues and systems. This will equip you to work in globalised science-based professions and industries.

You can design your own academic program within the Bachelor of Science program structure, which must include a Science major. This can be combined with an International Studies major in International Relations and Asian Studies.

The Bachelor of Science/Bachelor of International Studies equips you to work in globalised science-based professions and industries. Our graduates have a solid grounding in a core science disciplines such as Biological Science, Chemistry or Mathematics.

 Animals Science

Interactions between people and animals are increasing due to our reliance on animals for companionship and food production. This major will enable you to develop a deep understanding of these issues, through studies of animal behaviour, animal health and welfare, animal nutrition, animal production, animal reproduction, and human-animal interactions. You will have access to diverse on-campus animal facilities including reptiles, native mammals, sheep, cattle and deer and off-campus organisations such as wildlife parks, zoos and farms. 

A variety of exciting career paths are available to graduates of this program, including international opportunities in the many fields of animal science. Graduates of this degree can look forward to career opportunities as an animal welfare officer, life scientist, quarantine officer, animal journalist or can progress into pursuing a research career, teaching career or working in government and related industries. 

48 month

Duration

$ 33600

Tuition

The Bachelor of Arts (Dean’s Scholars) degree is designed to develop your communication and personal skills, creativity, capacity for independent thought, adaptability to new situations, and problem-solving abilities.

Peace and Development Studies

The Peace and Development Studies major is concerned with inequalities of power and opportunity that lead to international and local conflict, uneven development, social dislocation and environmental degradation. This major examines the structural causes of racist and gendered violence, environmental crises, forced migration, poverty, resource conflict, and inter-generational inequity.

You will be introduced to theories and methods for identifying, measuring and resolving conflict and environmental degradation. Constructive solutions include empowerment and self-determination, sustainable living, peace building and conflict resolution strategies.

The major is organised around three fields of inquiry: structural inequality, social justice and human rights; development and sustainability; and peace and humanitarian responses/ actions.

36 month

Duration

$ 27552

Tuition

This double degree is designed for students whose interests span the Arts and Business.

Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers.

 Peace and Development Studies

The Peace and Development Studies major is concerned with methods for promoting peace, human rights and sustainability. It involves a critical analysis of inequalities of power and opportunity that lead to international and local conflict, social dislocation and environmental degradation. Students will examine the structural causes of racist and gendered violence, environmental crises, forced migration, poverty, resource conflict, and inter-generational inequity.

The inter-related network of solutions includes empowerment and self-determination, sustainable living, constructive development, peacemaking and peace building.

These require understanding of the theories and method for identifying, measuring and resolving conflict and environmental degradation. The assumptions and failings of traditional development practice are critically assessed. Students will engage social theory within an interdisciplinary and applied framework, at local, national and international levels.

The major is comprised of three fields: 1) structural inequality, social justice & human rights; 2) development and sustainability; 3) peace and humanitarian responses/actions.

48 month

Duration

$ 30408

Tuition

View All Courses by Western Sydney University - Parramatta South Campus, Australia

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