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Bachelor of Information Systems (Advanced)/Bachelor of Business in Marketing (Dual Degree)

Bachelor of Information Systems (Advanced)/Bachelor of Business in Marketing (Dual Degree)

at Western Sydney University - Parramatta South Campus Australia

Overview

The business component of the double degree will allow you to gain knowledge in one of three core Business areas: Money, Markets or Management. The Money area encompasses majors in Applied Finance and Economics, while Markets centre around majors in Hospitality, Sport Management, International Business and Marketing. Finally the Management area includes majors in Human Resources and Management.

Your  knowledge is augmented with study in the Information Systems domain including, but not limited to, system analysis and design, information systems, programing, database design and development, networking, system deployment and management, web and mobile development and social computing.

Marketing

Marketing focuses on the exchange process built around understanding and satisfying the needs and wants of customers. Often this is associated as doing business within a highly competitive business environment, yet marketing strategy is also important for government and not-for-profit organisations.

This major introduces students to the core concepts of marketing theory, consumer behaviour, marketing communications, brand management, and marketing strategy. Graduates are equipped with the skills for marketing careers in a range of diverse industries across an international platform.  

The Marketing major satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for membership of the Australian Marketing Institute (AMI).

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Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

48

Duration

Western Sydney University - Parramatta South Campus

Location

Bachelor of Information Systems (Advanced)/Bachelor of Business in Marketing (Dual Degree) Assistant Fee

$32424

Tuition Fee

$NA

Average Cost of Living

$0

Application Fee

Bachelor of Information Systems (Advanced)/Bachelor of Business in Marketing (Dual Degree) Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have Standard XII Higher Secondary Certificate.
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Detailed Program and Facts

Full Time On Campus

Program Intensity

Under Graduate

Program Level

48

Duration

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Other Courses by Western Sydney University - Parramatta South Campus,Australia

In the Bachelor of Communication, through classwork, independent study and engagement with the multicultural nature of our communities, students develop an understanding of the local and international relevance of their chosen studies, with opportunities to develop and produce a range of media outcomes as applied research and professional projects throughout their studies.

Through self-directed, team-based and problem-based learning strategies requiring active participation in the community and professional contexts, graduates learn to reflect and value ethical and intellectual conduct as well as respect for diversity and social justice principles.

The Bachelor of Laws (Honours) program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills.

The program provides students with a broad progressive legal education with a strong practical orientation to the law. Students develop skills in problem-solving, critical thinking, research, communication, collaboration, self-management, and ethical and professional awareness and judgement. Students will have the opportunity to develop skills in legal advocacy, negotiation, and legal technology and extend their professional and learning experiences through work integrated learning, clinical placement and international exchange engagements.

 Public Affairs

The Public Relations major covers the skills and knowledge required in the profession of public relations, including event management, issues and crisis management and campaign development.

The major focuses on the role of the public relations practitioner or adviser and provides a theoretical framework of the industry. Students engage with both theory and practical projects and complete an internship placement.

60 month

Duration

$ 32344

Tuition

We live in a world of screens ­– screens that need content. The Bachelor of Screen Media provides students with the tools and the know-how to make compelling, in-demand content crossing the spectrum of film, television, documentary, web series, video games and interactive experiences.

At Western, we’re pioneering a curriculum that prepares graduates to become the visual communicators of the future. Using our world-class facilities, you will learn to write, produce, direct and edit your own original content whilst also serving as collaborators on your classmates’ productions. You’ll work on campus in our TV studio, fully fitted with multi-cameras, green-screen and professional lighting. We’ll show you how to shape your content in the edit suites, and enhance your productions in the large Mac labs. You can also borrow equipment from the loan store to shoot content on location.

In your first year you’ll gain a strong foundation in different approaches and genres, and get hands-on experience creating short pieces. You’ll learn best-practice filmmaking, camera, editing, sound, be introduced to animation and visual effects, and build an understanding of the business of the industry. As you progress through the degree, you will develop skills in digital storytelling, and explore virtual, augmented and mixed reality. From Day 1, you will start building your portfolio with content created in class, so that by the time you graduate, you will have a rock-solid showcase of your work to impress potential employers.

In your second and third years, you’ll have the opportunity to  choose complementary subjects in either Journalism or Design, depending on your area of interest. If you’d like a future career creating short or long-form documentaries – insightful exposés of ex-world leaders or ‘tiger kings’, or highlighting the impact of climate change: choose the Journalism stream. Or if you’re more interested in creating interactive online experiences, apps and game design – choose the Design stream. Both streams complement the skills and knowledge you develop in your screen media subjects, further enhancing career opportunities.

36 month

Duration

$ 29488

Tuition

Natural Sciences & Mathematics

Bachelor of Advanced Science in Biology

Be constantly challenged and extended by your studies. Think about a career involving scientific research.

Biology

This major provides students with a broad knowledge base of biology from the molecular world to global ecosystem science with a focus on the sustainability of the natural world. The major allows students to use the learning beside a range of other diverse majors and is especially applicable to students who are considering teaching as a career. Students will have the opportunity to develop discipline knowledge alongside scientific laboratory and inquiry based skills. The major also includes developing strong communication and critical thinking skills, essential for the future role of biology graduates.

Graduates of this degree can look forward to career opportunities as a laboratory scientist, research scientist, in government and related industries or can progress into pursuing a research career or a career in secondary teaching.

36 month

Duration

$ 33600

Tuition

Today, to implement technology, practising professionals need to not only have knowledge and skills in information and communications technology, but they also need to understand the context in which computer technology can best be selected, applied and implemented. You will work with organisations to design, develop, deploy and manage information systems through the application of computing technology.

This program will help you carry out a real-life project where you will need to demonstrate you can design and develop an information system that solves a community-based problem.

This degree is exclusively for high-achieving students, and will continually challenge you to do even better and build on your academic success. Students in the Advanced degree program are automatically enrolled in The Academy Opens in new window, which offers interdisciplinary leadership programs, professional development and local and international internship and engagement opportunities for students.

Entertainmnent Computing

This major covers theories and technologies of big data with applications to information systems. Students completing this major will possess and apply the technical skills for managing large volumes and varieties of data in the information systems context.

This major will deal with a comprehensive focus on the technical and theoretical knowledge of design, development and deployment of software applications in the field of Entertainment Computing, including Games Technology and Database Design and Development.

36 month

Duration

$ 32424

Tuition

This double degree is designed for students whose interests span the Arts and Business.

Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers.

Sport Management

The Sport Management major is designed for people who seek careers in Australian and international Sport management. Specialist units provide students with a capacity to understand and function within the increasingly dedicated context in which sport is played, organised and managed. Students who complete this major will be equipped with the skills and knowledge to manage sport experiences pertaining to globalisation and emerging contemporary issues in sport. Graduates find career employment at all levels of government as well as within the private sector for both commercial and non-commercial organisations. Positions include project management of facilities and events, management and coordination of leisure, sport and civic event departments, sport marketing, player management and sport public relations, elite sport development, sport and leisure programming.

48 month

Duration

$ 30408

Tuition

This combined degree offers you a unique opportunity to gain the creative and business skills necessary to prosper in the contemporary innovation landscape.

Underpinned by a foundation of graphic design, the Bachelor of Design gives you fundamental skills and knowledge in the exciting and constantly changing area of visual communication.

The Creative Industries component combines a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

The program is designed for those who wish to pursue a creative practice while gaining the business and legal acumen to become a successful part of the creative economy on their own terms.

Law and the Creative Industries

The Law and the Creative Industries major equips you with specialised legal skills and knowledge to support your career in the creative industries in Australia.

In this major you will develop tailored, strategic knowledge to enable you to effectively contribute to business decision making and to appreciate the legal and regulatory challenges within the context of creative and innovative enterprises.

The units in this major focus on the fundamentals of Australian law, critique and analysis of law, contracts, torts, alternative dispute resolution and media law, with the option to also incorporate studies in competition and consumer law, intellectual property and law within the employment context. The legal and regulatory focus of this major will provide you with specialised knowledge and skills designed to enhance your access to a range of careers within the creative industries sector. Students are advised that this specialisation does not qualify students for admission to legal practice in NSW. Students wishing to pursue a career in legal practice should apply for one of the relevant Bachelor of Laws courses. For further information, please contact the Academic Course Advisor for the Bachelor of Laws as noted below.

48 month

Duration

$ 29488

Tuition

This program examines the relationship of nations, cultures, languages and systems of government within the international system

International Studies provides you with the diverse skills and knowledge needed to meet the changes in societies, governments and businesses.

It develops your capacity to analyse the historical development of relations among nation states and contemporary political, social and cultural issues, such as globalisation, transnationalism and migration.

You will be able to combine studies from a range of discipline areas, including Asian and Islamic Studies, cultural and social analysis, history, politics and philosophy, and modern languages (Chinese, Japanese, Indonesian or Arabic). The program provides for one semester study abroad during three years of full-time.

36 month

Duration

$ 27552

Tuition

Health Sciences, Nursing and Emergency Services

Bachelor of Sport Development in Public health

Be a leader in and on the field. Our one-of-a-kind Bachelor of Sport Development opens the door to a broad range of career opportunities in the delivery of sport and recreation programs.

Study across a huge range of areas, including physical activity, exercise and health promotion, sport coaching, psychology, sport management, and capacity building through community projects.

Public health

Public health is the science of disease prevention, prolonging life and improving health for individuals and their communities. This work is achieved by promoting healthy lifestyles, researching disease prevention, conducting population health assessment and measurement, improving environmental health, engaging the community and detecting, preventing and responding to infectious diseases. Public health professionals are required to assess and respond to emerging public health issues and work in a variety of settings, including national and state health departments, community organisations and the global health sector.

The Public Health major builds a student’s knowledge of the biological, social, cultural, economic and physical factors that underpin the health of a population and how to promote health for all. Students will also develop and use skills in epidemiology and biostatistics, surveillance and prevention, and public health policy. This Major will be identified on the Student’s Academic Transcript following completion of the course.

36 month

Duration

$ 29488

Tuition

Tailor your studies to your specific goals by combining our Bachelor of Arts degree with the Bachelor of Creative Industries degree.

When you graduate after four years, you have two degrees, and the unique skills relevant to the contemporary employment environment.

The Arts component combines academic knowledge with practical real life training. It is designed to equip you with a broad range of skills and knowledge in research and critical enquiry, and is sufficiently flexible to cater to a range of career aspirations and personal interests.

In the Creative Industries component you will combine a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

Global Business

The global economy is becoming increasingly important for organisations seeking out new opportunities to expand their customer base and develop partnerships.

Managers who are well versed in the needs of doing business internationally and who can exploit these opportunities will therefore play an integral role in any such corporation.

Building on a solid foundation in domestic business education, including global sustainability, international business strategy, managing in a global environment, and international marketing, this major equips graduates with the detailed knowledge of the international dimension of business and the necessary understanding of the workings of that market system.

48 month

Duration

$ 29488

Tuition

This double degree program is designed in recognition of the globalising nature of the information technology industry.

In the IT area, the program allows students to develop skills in application development, program design, systems analysis and design, networks, web-design, and the implementation of technology.

 International English

International English examines English in its many varieties with a focus on the international development of the language, extending far beyond native English speakers, and identifying features of the language essential to academic and professional performance.

The major provides a basis for international students who may intend to teach English in different countries, or enter other language-centred professions, or for local students intending to pursue post-graduate qualifications in education or wanting to improve English skills. 

The major provides studies in the varieties and structures of English, informed by specific studies in linguistics, English teaching and bilingualism, and language acquisition.

48 month

Duration

$ 32424

Tuition

View All Courses by Western Sydney University - Parramatta South Campus, Australia

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