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Bachelor of International Studies/Bachelor of Business in Marketing (Dual Degree)

Bachelor of International Studies/Bachelor of Business in Marketing (Dual Degree)

at Western Sydney University - Parramatta South Campus Australia

Overview

This combined degree is designed for students who want to combine their interest and expertise in International Relations and Asian Studies with a good understanding of basic business issues, complemented by a high level of knowledge relevant to a specific business discipline.

Graduates will have a solid grounding in the relationships of societies, cultures, languages and systems of government within the international system.

Students will develop their capacity to appreciate the historical development of relations among nation states, and analyse contemporary political, economic, social and cultural issues such as globalisation, transnationalism and migration.

Students complete a major in International Relations and Asian Studies, a minor in Arabic, Chinese, Spanish or Japanese languages, and a major in Marketing. When combined with a high level of knowledge from the specific business majors, you will be ready for the workplace of the future.

Marketing

Marketing focuses on the exchange process built around understanding and satisfying the needs and wants of customers. Often this is associated as doing business within a highly competitive business environment, yet marketing strategy is also important for government and not-for-profit organisations.

This major introduces students to the core concepts of marketing theory, consumer behaviour, marketing communications, brand management, and marketing strategy. Graduates are equipped with the skills for marketing careers in a range of diverse industries across an international platform. 

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Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

48

Duration

Western Sydney University - Parramatta South Campus

Location

Bachelor of International Studies/Bachelor of Business in Marketing (Dual Degree) Assistant Fee

$30408

Tuition Fee

$NA

Average Cost of Living

$0

Application Fee

Bachelor of International Studies/Bachelor of Business in Marketing (Dual Degree) Admissions Requirements

  • Minimum Level of Education Required: To be accepted for this program, students must have Standard XII Higher Secondary Certificate.
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Detailed Program and Facts

Full Time On Campus

Program Intensity

Under Graduate

Program Level

48

Duration

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Other Courses by Western Sydney University - Parramatta South Campus,Australia

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Bachelor of Arts in Heritage and Tourism

If you’re creative, passionate and a problem solver, our enhanced Arts degree could be for you.

Choose a study plan that aligns with your own interests. Find your passion and select from 27 majors. Discover opportunities for internships and overseas study.

Heritage and Tourism

In a highly mobile world (migration, tourism, media and communications, travel and transport) and in contemporary life where the preservation of historical and natural environments present as one of the major challenges facing all societies, heritage has become a touchstone for social and cultural identity, our understanding of modernity, peace and development, our senses of citizenship, custodianship and community.

At the same time heritage places have become significant tourist destinations and so in a world of flows and networks, the heritage-tourism relationship is a critical one. In the 21st century it is impossible to disentangle the two.

This major introduces contemporary heritage issues and provides an in-depth understanding of tourism as a social phenomenon.

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Tailor your studies to your specific goals by combining our Bachelor of Arts degree with the Bachelor of Creative Industries degree.

When you graduate after four years, you have two degrees, and the unique skills relevant to the contemporary employment environment.

The Arts component combines academic knowledge with practical real life training. It is designed to equip you with a broad range of skills and knowledge in research and critical enquiry, and is sufficiently flexible to cater to a range of career aspirations and personal interests.

In the Creative Industries component you will combine a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

History and Political Thought

Since the revival of humanist thought in the Renaissance, universities have placed studies in history and political thought at the centre of exploring what it is to be human.

At the heart of the History and Political Thought major are four compulsory units which introduce the student to the modern (since 1500) history of humanity. Although Europe is very prominent in the Major, the student will be invited to compare its history to the histories of Asia, Africa and the Americas.

The Major culminates in a capstone unit in students’ final semester discussing historical theories and methods. A wide range of elective units covers European, American, Australian and Asian history and political thought and includes thematic units which range widely over time and place.

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Duration

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Tuition

This combined degree is designed for students who want to combine their interest and expertise in International Relations and Asian Studies with a good understanding of basic business issues, complemented by a high level of knowledge relevant to a specific business discipline.

Graduates will have a solid grounding in the relationships of societies, cultures, languages and systems of government within the international system.

Students will develop their capacity to appreciate the historical development of relations among nation states, and analyse contemporary political, economic, social and cultural issues such as globalisation, transnationalism and migration.

Students complete a major in International Relations and Asian Studies, a minor in Arabic, Chinese, Spanish or Japanese languages, and a major in Marketing. When combined with a high level of knowledge from the specific business majors, you will be ready for the workplace of the future.

Applied Finance

The Applied Finance major equips you with the expert skills to create a career as a finance specialist. In this major you will develop in-depth knowledge of finance with a focus on investment and securities, economics, and banking and finance.

The core subjects in the Bachelor of Business will provide you a foundation of business knowledge and develop your skills in innovation, career planning, and numeracy. The Applied Finance major builds on this knowledge and skills in an applied discipline based context. Finance specialists work in a range of roles within the rapidly growing finance sector.

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Be a leader in and on the field. Our one-of-a-kind Bachelor of Sport Development opens the door to a broad range of career opportunities in the delivery of sport and recreation programs.

Study across a huge range of areas, including physical activity, exercise and health promotion, sport coaching, psychology, sport management, and capacity building through community projects.

Health Promotion

Health Promotion extends beyond raising awareness of healthcare issues. It also involves developing and implementing strategies for communities, individuals and policy makers to support good health and wellbeing. Health Promotion graduates help address health inequities in communities, link individuals and communities with healthcare, and assist individuals and communities to follow healthy behaviours, working across sectors and engaging collaboratively with communities to do so. Health promotion projects are as diverse as injury prevention, skin cancer prevention, HIV/AIDS awareness and community development. Health promotion professionals work in diverse settings including healthcare, workplace and educational facilities, community, local, state and federal government, private industry and not-for profit organisations.

The major combines studies of health politics and planning, health promotion practice and public health with a comprehensive foundation in the health sciences to develop the professional competencies important for ethical and safe practice. Students will develop the skills required to work in multidisciplinary teams. Evidence-based practice is one of the most important trends in healthcare today and a strong feature of the program. This Major will be identified on the Student’s Academic Transcript following completion of the course.

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Bachelor of Advanced Medical Science in Human Nutrition

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Human Nutrition

A Human Nutrition Major in Medical Science uses biology, chemistry and physiology to develop concepts in food and nutrient form and function in relation to human metabolism and physiology. This major takes students through the ingestion, digestion, absorption, storage and utilization of proteins, fats, vitamins, minerals and trace element. Students learn how these nutrients can be managed with respect to appetite, exercise, health and disease as well as develop a wide range of laboratory and research skills. Students will also develop critical analytical skills to assess and implement recommendations for testing, monitoring and community education.

36 month

Duration

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Tuition

The Bachelor of Arts (Dean’s Scholars) degree is designed to develop your communication and personal skills, creativity, capacity for independent thought, adaptability to new situations, and problem-solving abilities.

International Relations

This major has been designed to meet the needs of Australian government, business and society, to engage the states and peoples of Asia at all levels in pursuit of national interests and as part of the globalisation process.

It provides you with the opportunity to study contemporary Asia, in addition to the rich and diverse histories, politics, cultures and languages of Asian countries, as well as the international issues affecting Australia’s interests and role in the region and in the world at large.

The major area also includes a range of units concerned with the United States and Europe as well as with Asia itself, and units in international relations covering other parts of the world. It seeks to produce graduates with a broad, liberal education, and with the skills to mediate between Australia and the world in general, and Asia in particular through political, economic, commercial, cultural, diplomatic and strategic links.

36 month

Duration

$ 27552

Tuition

Tailor your studies to your specific goals by combining our Bachelor of Arts degree with the Bachelor of Creative Industries degree.

When you graduate after four years, you have two degrees, and the unique skills relevant to the contemporary employment environment.

The Arts component combines academic knowledge with practical real life training. It is designed to equip you with a broad range of skills and knowledge in research and critical enquiry, and is sufficiently flexible to cater to a range of career aspirations and personal interests.

In the Creative Industries component you will combine a core of entrepreneurship with major studies including culture and society, creative writing, design, enterprise innovation, journalism, literature, media arts, music performance and photo media.

Cultural and Social Analysis

Cultural and Social Analysis is an interdisciplinary major developing knowledge, research skills and analytic capacities relevant to understanding and interpreting landscapes of cultural diversity and social difference in our contemporary world, both in terms of the broad contours, as well as specific micro-social environments.

This major provides grounding in contemporary debates and methodologies in cultural studies and social theory, and draws on various disciplines including history, sociology, communications, and linguistics. Topics include popular culture, everyday urban life, cultural and social impacts of scientific theories and new technologies, multiculturalism, and contemporary spirituality.

Study in this area is relevant for work involving commentary and analysis of contemporary social issues and cultural practices (e.g. journalism, teaching, activism) and fields concerned with designing, delivering and evaluating cultural and artistic productions, and education, communication, welfare or health services, in culturally diverse communities.

48 month

Duration

$ 29488

Tuition

We live in a world of screens ­– screens that need content. The Bachelor of Screen Media provides students with the tools and the know-how to make compelling, in-demand content crossing the spectrum of film, television, documentary, web series, video games and interactive experiences.

At Western, we’re pioneering a curriculum that prepares graduates to become the visual communicators of the future. Using our world-class facilities, you will learn to write, produce, direct and edit your own original content whilst also serving as collaborators on your classmates’ productions. You’ll work on campus in our TV studio, fully fitted with multi-cameras, green-screen and professional lighting. We’ll show you how to shape your content in the edit suites, and enhance your productions in the large Mac labs. You can also borrow equipment from the loan store to shoot content on location.

In your first year you’ll gain a strong foundation in different approaches and genres, and get hands-on experience creating short pieces. You’ll learn best-practice filmmaking, camera, editing, sound, be introduced to animation and visual effects, and build an understanding of the business of the industry. As you progress through the degree, you will develop skills in digital storytelling, and explore virtual, augmented and mixed reality. From Day 1, you will start building your portfolio with content created in class, so that by the time you graduate, you will have a rock-solid showcase of your work to impress potential employers.

In your second and third years, you’ll have the opportunity to  choose complementary subjects in either Journalism or Design, depending on your area of interest. If you’d like a future career creating short or long-form documentaries – insightful exposés of ex-world leaders or ‘tiger kings’, or highlighting the impact of climate change: choose the Journalism stream. Or if you’re more interested in creating interactive online experiences, apps and game design – choose the Design stream. Both streams complement the skills and knowledge you develop in your screen media subjects, further enhancing career opportunities.

36 month

Duration

$ 29488

Tuition

This double degree is designed for students whose interests span the Arts and Business.

Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers.

Psychological Studies

The Psychological Studies major comprises units in the discipline of psychology that focus on the field of inquiry that uses scientific techniques and methods to understand and explain behaviour and experience.

Areas of study include: the brain and behaviour, learning, motivation and emotion, social psychology, lifespan development, perception, and cognitive processes. A Psychological Studies major does not meet APAC requirements for an accredited sequence in Psychology.

Students wishing to enrol in an accredited Psychology sequence should complete the Psychology key program of 160 credit points.

48 month

Duration

$ 30408

Tuition

This double degree program is designed for students whose interests span the Arts and Sciences. Our graduates work across a range of academic and professional disciplines, including the opportunity to develop global perspectives.

Creative Writing

The Creative Writing major provides students the opportunity to produce their own creative writing and to edit and publish their work.

Students study with professional authors, editors and publishers from the Writing and Society Research Centre and staff from the School of Humanities and Communication Arts.

In addition, students have the opportunity to study contemporary approaches to language and literary studies, including literary criticism and theory, linguistic analysis, genre and textual study, and to read and examine a wide selection of modern and classic literatures.

48 month

Duration

$ 33600

Tuition

View All Courses by Western Sydney University - Parramatta South Campus, Australia

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