Bachelor of Tourism and Event Management in Marketing

at Western Sydney University - Parramatta South Campus Australia

The Bachelor of Arts (Dean’s Scholars) degree is designed to develop your communication and personal skills, creativity, capacity for independent thought, adaptability to new situations, and problem-solving abilities.

Peace and Development Studies

The Peace and Development Studies major is concerned with inequalities of power and opportunity that lead to international and local conflict, uneven development, social dislocation and environmental degradation. This major examines the structural causes of racist and gendered violence, environmental crises, forced migration, poverty, resource conflict, and inter-generational inequity.

You will be introduced to theories and methods for identifying, measuring and resolving conflict and environmental degradation. Constructive solutions include empowerment and self-determination, sustainable living, peace building and conflict resolution strategies.

The major is organised around three fields of inquiry: structural inequality, social justice and human rights; development and sustainability; and peace and humanitarian responses/ actions.

This double degree program equips you with a degree in science, combined with a good understanding of basic business issues.

You can design your own academic program within the Bachelor of Science program structure, which must include a Science major. This can be combined with a Business major from a variety of disciplines.

This double degree program allows you to span both the commercial and scientific worlds in a way that a single degree cannot.

It permits you to multi-skill, and offers diverse career paths providing high marketability in multiple areas of expertise. 

As a graduate, you will be equipped to work as a scientist, with a good understanding of business principles and practices. Alternatively, as a Business graduate you will be well-prepared to work in science-based industries and institutions.

Applied Finance

The Applied Finance major equips you with the expert skills to create a career as a finance specialist. In this major you will develop in-depth knowledge of finance with a focus on investment and securities, economics, and banking and finance. The core units in the Bachelor of Business will provide you a foundation of business knowledge and develop your skills in innovation, career planning, and numeracy. The Applied Finance major builds on this knowledge and skills in an applied discipline based context. Finance specialists work in a range of roles within the rapidly growing finance sector. This major fulfils the educational requirements for admission as an Associate (A Fin) of the Financial Services Institute of Australasia (FINSIA) provided the applicant is at least working in the financial services industry. All other students are eligible to apply for Affiliate membership (no postnominals apply).

This double degree program will allow you to combine your interest and expertise in science with a sophisticated understanding of international issues and systems. This will equip you to work in globalised science-based professions and industries.

You can design your own academic program within the Bachelor of Science program structure, which must include a Science major. This can be combined with an International Studies major in International Relations and Asian Studies.

The Bachelor of Science/Bachelor of International Studies equips you to work in globalised science-based professions and industries. Our graduates have a solid grounding in a core science disciplines such as Biological Science, Chemistry or Mathematics.

Sustainable Environmental Futures

Managing our environment sustainably requires professionals who are trained in new technologies across multiple disciplines, including biological and physical sciences, risk assessment, policy and management. Understanding how life interacts with water, soil and the atmosphere empowers us to develop sustainable management solutions for our most pressing environmental challenges. You will learn how to apply fundamental scientific knowledge to evaluate and mitigate the impacts of human activities on natural and managed ecosystems, including the built environment. You will have access to world class ecological and environmental research facilities, and will engage in hands-on, field-based learning, taught by a team at the cutting edge of research in this field.

You’re curious, enjoy telling stories, and you want to use media to share ideas about the things that get people talking.

Our Communication degree will give you the professional skills and knowledge to build the ‘go anywhere, do anything’ career you want. Major in Journalism, Advertising, Public Relations or Screen Media and develop job-ready skills in communication, digital media, media production, research, and innovation.

Advertising

The Advertising major gives students a thorough grounding in general principles of communication as well as practical skills in advertising. The major offers a balance of advertising theory and practice and focuses on real, project-based outcomes.

Areas of study include advertising strategy, advertising creative and art direction, client and account management, digital and social media contexts, advertising campaigns.

This double degree provides you with the practical skills and knowledge required to excel in the fields of both business and law. The Bachelor of Business degree gives you the knowledge to create a career as a business professional. Whether you wish to pursue a corporate role in a global enterprise or start your own business, this degree will provide you with the skills to do it.  

The Bachelor of Laws program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills.

Human Resource Management

The Human Resource Management Major is designed for people who seek careers in human resource management and industrial relations.

Graduates’ careers focus on enhancing the value of human and social capital through supporting employee engagement for many different kinds of organisations, market-oriented and community-oriented organisations and many kinds of people.

The teaching philosophy is based on knowledge in action, a fusion of the Australia Human Resource Institute’s capabilities for HR professionals and the Western Sydney University Graduate Attributes designed to secure success.

An aim of the program is to instil those values and attitudes that can support leaders in judgements about balancing the pursuit of organisational objectives with creating opportunities for developing people’s capacities and careers. The perspectives are local and international, with an emphasis on the value of cultural and demographic diversity.

We live in a world of screens ­– screens that need content. The Bachelor of Screen Media provides students with the tools and the know-how to make compelling, in-demand content crossing the spectrum of film, television, documentary, web series, video games and interactive experiences.

At Western, we’re pioneering a curriculum that prepares graduates to become the visual communicators of the future. Using our world-class facilities, you will learn to write, produce, direct and edit your own original content whilst also serving as collaborators on your classmates’ productions. You’ll work on campus in our TV studio, fully fitted with multi-cameras, green-screen and professional lighting. We’ll show you how to shape your content in the edit suites, and enhance your productions in the large Mac labs. You can also borrow equipment from the loan store to shoot content on location.

In your first year you’ll gain a strong foundation in different approaches and genres, and get hands-on experience creating short pieces. You’ll learn best-practice filmmaking, camera, editing, sound, be introduced to animation and visual effects, and build an understanding of the business of the industry. As you progress through the degree, you will develop skills in digital storytelling, and explore virtual, augmented and mixed reality. From Day 1, you will start building your portfolio with content created in class, so that by the time you graduate, you will have a rock-solid showcase of your work to impress potential employers.

In your second and third years, you’ll have the opportunity to  choose complementary subjects in either Journalism or Design, depending on your area of interest. If you’d like a future career creating short or long-form documentaries – insightful exposés of ex-world leaders or ‘tiger kings’, or highlighting the impact of climate change: choose the Journalism stream. Or if you’re more interested in creating interactive online experiences, apps and game design – choose the Design stream. Both streams complement the skills and knowledge you develop in your screen media subjects, further enhancing career opportunities.

This double degree is designed for students whose interests span the Arts and Business.

Study in the Bachelor of Arts component is designed to develop communication and personal skills, creativity and a capacity for independent thought, adaptability to new situations and problem-solving skills, attributes increasingly demanded by employers.

Sociology

The major in Sociology provides students with a thorough training in the methods, theories and select leading areas of contemporary sociology.

As well as units in which methods and theories are taught, through the social science core, students enrolled in the Sociology major will have opportunities to study a number of particular themes from a sociological perspective, including inequalities, deviance, identities, gender, religion, medicine and health care, ethnicity and migration, and the family, among other possibilities.

The Bachelor of Arts (Dean’s Scholars) degree is designed to develop your communication and personal skills, creativity, capacity for independent thought, adaptability to new situations, and problem-solving abilities.

Heritage and Tourism

In a world where the preservation of historical and natural environments is one of the major challenges facing all societies, heritage has become a touchstone for social and cultural identity, our understanding of modernity, peace and development, our senses of citizenship, custodianship and community.

At the same time, heritage places have become significant tourist destinations and so, in a world of flows and networks, the heritage– tourism relationship is a critical one. This major leads to career paths with government and private sector roles in visitor management and development within heritage enterprises, such as museums, galleries and historic properties.

Be a leader in and on the field. Our one-of-a-kind Bachelor of Sport Development opens the door to a broad range of career opportunities in the delivery of sport and recreation programs.

Study across a huge range of areas, including physical activity, exercise and health promotion, sport coaching, psychology, sport management, and capacity building through community projects.

Public health

Public health is the science of disease prevention, prolonging life and improving health for individuals and their communities. This work is achieved by promoting healthy lifestyles, researching disease prevention, conducting population health assessment and measurement, improving environmental health, engaging the community and detecting, preventing and responding to infectious diseases. Public health professionals are required to assess and respond to emerging public health issues and work in a variety of settings, including national and state health departments, community organisations and the global health sector.

The Public Health major builds a student’s knowledge of the biological, social, cultural, economic and physical factors that underpin the health of a population and how to promote health for all. Students will also develop and use skills in epidemiology and biostatistics, surveillance and prevention, and public health policy. This Major will be identified on the Student’s Academic Transcript following completion of the course.

This double degree provides you with the practical skills and knowledge required to excel in the fields of both business and law. The Bachelor of Business degree gives you the knowledge to create a career as a business professional. Whether you wish to pursue a corporate role in a global enterprise or start your own business, this degree will provide you with the skills to do it.  

The Bachelor of Laws program satisfies the academic degree requirements for admission to practice as an Australian lawyer. Students will engage in collaborative face-to-face problem and case-based learning, will be supported by online learning materials, and will participate in authentic assessment to develop knowledge and skills.

Applied Finance

The Applied Finance major equips you with the expert skills to create a career as a finance specialist.

In this major you will develop in-depth knowledge of finance with a focus on investment and securities, economics, and banking and finance. The core units in the Bachelor of Business will provide you a foundation of business knowledge and develop your skills in innovation, career planning, and numeracy.

The Applied Finance major builds on this knowledge and skills in an applied discipline based context. Finance specialists work in a range of roles within the rapidly growing finance sector.