Diploma in Business - Marketing

at Algonquin College - Ottawa Campus Canada

To prepare for further post-secondary study, the General Arts and Science - Community Studies Ontario College Certificate program helps you explore your interests, aptitudes and skills, with a focus on social sciences.

Discover new educational pathways and find your potential. You receive an Ontario College Certificate in General Arts and Science - One Year, with a concentration in Community Studies. This certificate helps prepare you for success in a variety of Algonquin College programs, including:

• Child and Youth Care
• Developmental Services Worker
• Early Childhood Education
• Community and Justice Service
• Social Service Worker

You can enter the workforce and demonstrate that you have well-developed skills and general knowledge in a variety of topics. Completion of this certificate confirms to potential employers that you have the ability to learn at a post-secondary level.

With this certificate, you may also choose to continue your education in Year II of the General Arts and Science Diploma program. After completion of Year II with an overall GPA of 3.0 or higher, you can apply for advanced standing at Carleton University or the University of Ottawa.

Interactive Media Design is a two year Ontario College Diploma program designed to prepare you for a variety of careers in the digital media industry. Web-design and programming, as well as video and motion graphic skills, are in demand in all employment sectors. You explore the primary elements of media project planning and development with equal importance given to the creative and the technical aspects. This balanced learning experience prepares graduates to be generalists in the media industry, meaning you can jump into a wide variety of roles as you begin your careers.

Strong emphasis is placed on hands-on media production through courses in computer-based web design and programming, as well as video and motion graphics. Through a number of program-specific elective courses, you can focus your path towards specializing as a video producer or a web developer, or you can choose to remain as a generalist, depending on your interests. You plan and execute individual and team-based projects under the guidance of a faculty, industry experts in the media field. You gain practical experience working with live clients through applied projects. You navigate these learning opportunities with the operating system of your choice, such as Apple OS X, Windows or other platforms.

This industry-driven program provides you with the diverse skillset that makes you adaptable in today`s dynamic job market across all sectors. Graduates may find employment in a wide variety of fields utilizing their skills in dynamic media development, web design and programming, photography, videography, motion graphics, project management, UX design, graphic design and content management. Other opportunities involve start-up businesses and a wide variety of alternate professional fields.

Students also have the option to gain real-world experience through a paid co-operative education (co-op) work term (see Additional Information for more details). Please note that places in the co-op version of the program are subject to availability. Students who elect to apply to the non co-op version of the program may not have the opportunity to transfer to the co-op version at a later date.  

The two-year Film and Media Production Ontario College Diploma program, delivered in a compressed format over 42 weeks, gives you hands-on experience with the equipment and processes used in the film and screen-based media production industry. The production industry has been an important contributor to the provincial, national and international economies for years. You benefit from the City of Ottawa`s promotion of the National Capital Region as a film-friendly location for local and external film production companies.

Participate in the creation of music videos, factual television, dramatic and documentary productions, and immerse yourself in the complete workflow of modern digital filmmaking - from production to direction and cinematography to post-production and delivery.

Through the creation of original student content and participation in real-world productions, the program mirrors the experience and expectations of the production industry and prepares you for careers in the film production sector. Through field placement, you examine the responsibilities and expectations of working on film sets, while learning and networking alongside established industry professionals.

Graduates may find entry-level employment in a variety of positions at production houses, post-production facilities, advertising agencies, government departments and equipment rental facilities.

Explore a challenging and rewarding career in business.

• Earn a flexible diploma that shows you are skilled in all of the key business disciplines. The Business Administration - General Business Ontario College Advanced Diploma program gives you the opportunity to customize your education in business. General Business is one of the seven majors that Business Administration students can select in the second half of the three-year program. Develop a skillset with learning from areas of business that include accounting, finance, human resources, international business, marketing and supply chain and operations management.
• By selecting the General Business major going into the fourth semester, you choose courses from at least two majors, and no more than four courses from any one major. Your coursework is based on which courses you select (not all courses are available).
• Students also have the option to gain real-world experience through a paid co-operative education (co-op) work term (see Additional Information for more details). Please note that places in the co-op version of the program are subject to availability.
• Upon graduation, you earn a comprehensive diploma that shows employers you are skilled in all key areas of business. Based on the course selections you made, pursue a variety of careers in diverse fields and industries.
• Upon completion of six semesters and with a minimum GPA of 2.9, you can apply to Nipissing University and with as little as 12 months of additional study at the Woodroffe campus, complete a Bachelor of Commerce degree.

The one-year Business Intelligence System Infrastructure (BISI) Ontario College Graduate Certificate provides you with specialized knowledge and skills to support the corporate use of Business Intelligence (BI), Data Visualization, Data Science, Cloud Services, and Agile Project Management. Research and evaluate current BI trends and theory as you specialize your career.

A technical program, BISI is ideal for students who have existing degrees or advanced diplomas in Computing Science, Engineering, Business, Mathematics or a similar relevant business-science- technology field.

BISI provides you with hands-on experience in:

• Database design, implementation and SQL
• Data warehouse design and development
• Data modelling and rendering
• Operating systems and programming fundamentals
• Data science essentials
• Cloud fundamentals
• Agile project management
• Selected current topics

As a student in this program, you collect, analyze, design, build, integrate and manage systems in order to facilitate data-driven decision-making. Use current versions of in-demand, enterprise grade software to access multiple data sources, including complex databases and data warehouses, for application and/or enterprise Cloud/Hybrid/on-premises solution delivery.

Undertake a project, as part of a small team, to use and build upon your acquired knowledge and skills while addressing client requirements. An optional paid cooperative (co-op) work term opportunity exists at program end for qualified students that meet employer requirements.

BISI graduates may work in the public or private sector. They have the knowledge and skills to become Business Intelligence Systems specialists liaising with IT technical support and subject matter experts, as well as Technical Business Analysts designing, developing, and implementing responsive data models. In some situations, the graduate`s previous field of study opens specialized opportunities in emerging markets.

Based on the foundational knowledge and skills acquired throughout the program, BISI graduates may choose to pursue various certifications, in areas like:

• IBM Cognos CA and related disciplines
• Tableau data visualization
• Cloud foundations
• Python programming

This one-year General Arts and Science - Environmental Studies Ontario College Certificate program allows you to research and debate environmental issues on the global, national and local level. Topics include environmental citizenship, environmental ethics, sustainable development and ecology. Expand your knowledge about the environment and the impacts made by humans.

This program prepares you for further study, rather than moving directly into the chosen industry. You receive an Ontario College Certificate in General Arts and Science - One Year, with a concentration in Environmental Studies.

Upon completion, you are eligible to apply to other specific Algonquin College programs if you desire. These programs include:

• Forestry Technician
• Environmental Technician
• Water and Waste Water Technician
• Biotechnology - Advanced
• Outdoor Adventure Naturalist

You may also choose to continue your education in Year II of the General Arts and Science Ontario College Diploma program. After completion of Year II with an overall GPA of 3.0 or higher, you can apply for advanced standing at Carleton University or the University of Ottawa.

This program helps you expand your knowledge and choose your career path. You can enter the workforce and show that you have well-developed skills and a general understanding in a variety of topics. Completion of this certificate confirms to potential employers that you have the ability to learn at a post-secondary level.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Develop, through general knowledge gained in a wide range of subjects, insight into both self and society.
• Develop flexibility and clarity of both thought and expression in order to develop communications competence to a level required by business
• and industry.
• Understand and utilize critical thinking processes and problem-solving techniques.
• Examine and evaluate various aspects of our changing society to assist in developing a sense of personal and social responsibility as a citizen in society.
• Employ basic vocational skills drawn from the areas of the Humanities, Social and Behavioral Sciences of Vocational Studies (Business, Technology).

In the Electrical Engineering Technology Ontario College Advanced Diploma program, you use state-of-the-art facilities to gain the knowledge and experience necessary to enter the electrical engineering field. This program is the continuation of the Electrical Engineering Technician program, and is open to students who already have an Algonquin College Electrical Engineering Technician Ontario College Diploma and meet the admission requirements.

Through a series of theory courses and extensive practical labs, you learn skills specific to becoming an Electrical Engineering Technologist. You expand your knowledge base of the following:

• Electrical principles
• Codes
• Circuitry
• Industrial control systems
• Computer applications
• Machinery
• AutoCAD
• telecommunications
• Electronics
• Instrumentation and robotics

Take on a complex project, either in partnership with an industry client or based on your own research interest, and use project management skills learned in the program to analyze and solve it. Complete your project by creating deliverables, monitoring and controlling project resources, and presenting results both orally and through written presentations.

Students also have the option to gain real-world experience through a paid co-operative education (co-op) work term (see Additional Information for more details). Please note that places in the co-op version of the program are subject to availability.

Electives during this program help you specialize in either automation or utilities.

OACETT (Ontario Association of Certified Engineering Technicians and Technologists) recognizes this program as meeting the academic requirements for certification in the Certified Technician (C.Tech) category. While a student, you are encouraged to register as an Associate member of OACETT.

Upon graduation, you may find employment in many different areas of the Electrical Engineering Technology field. You may have titles such as:

• Electrical designer
• Electrical technologist
• Electrical engineering technologist
• AutoCAD draftsperson
• Project estimator
• control system designer
• Instrumentation and controls (I&C) technologist
• Building automation engineering technologist
• Telecommunication quality assurance technologist

Gain the analytical thinking and problem-solving skills for a career in programming and software development.

The three-year Computer Engineering Technology - Computing Science Ontario College Advanced Diploma program prepares you for an information technology (IT) career in the private or public sectors. You gain the knowledge and skills to use a broad range of IT-based analytical thinking and problem-solving skills in support of the day-to-day operation of an enterprise`s software systems or in the development of new systems.

Learn a variety of programming languages (Java, C#, C++, C, and others) and operating systems (Windows, Unix/Linux, and QNX). In addition, you study the development tools and debugging techniques used to design, code and test integrated and/or embedded applications and software systems.

In your final year, you work in teams on sponsored real-world projects to develop a comprehensive application as part of the software engineering portion of the program. You also have the opportunity to select an elective course from an approved list, in areas that include graphics/multimedia, advanced database programming, android, business programming (Cobol), security and advanced web programming.

The majority of the program consists of courses in systems programming, software development, testing and maintenance. The balance of the curriculum consists of courses in technical communications skills (both oral and written), mathematics and general education electives.

Students also have the option to gain real-world experience through a paid co-operative education (co-op) work term (see Additional Information for more details). Please note that places in the co-op version of the program are subject to availability. Students who elect to apply to the non co-op version of the program may not have the opportunity to transfer to the co-op version at a later date.

Graduates may find employment as systems, integration, and applications programmers and/or testers, and as customer service representatives providing training and product support to clients of high technology corporations.

• Graduates may also pursue careers in such diverse areas as:
• Game and multimedia development
• GUI (graphical user interface) development
• IT communications, IT security, real-time and database systems
• Web-based applications
• Technical roles in all levels of government (federal, provincial, and municipal) 

The language skills you need for the life you want

The General Arts and Science - English for Academic Purposes (EAP) Ontario College Certificate program is an academically-oriented English as a Second Language (ESL) Program designed for International and Domestic students whose first language is not English.

Improve your academic English language skills for college and job success in a dynamic multicultural setting. Upon successful completion of the program, you obtain an Ontario College Certificate, which provides a pathway into post-secondary studies by satisfying the language requirements for entry into most programs offered at Algonquin College.

The EAP Placement Test determines your starting point in the program, ranging from low-intermediate to low-advanced language skills. As you move through the program, you actively participate in a variety of large and small group activities that provide engaging opportunities to practice the four language skills of:

• Reading
• Writing
• Listening
• Speaking

In the one-year Marketing Research and Analysis Ontario College Graduate Certificate program you master the current and emerging techniques in marketing research. This program prepares you for a data-driven career in the marketing research discipline.

You learn to investigate how and why people purchase products and services. In this program, you develop the employable skills to conduct marketing and opinion research in the public, not-for-profit and private sectors. The curriculum emphasizes the marketing research process including:

• Research design
• Questionnaire construction
• Moderator`s guide construction
• Data collection
• Basic and intermediate statistical analysis and interpretation, and
• Report writing and presentation skills

In addition, you become familiar with the scientific method of hypotheses testing and reaching conclusions to solve business problems.

Graduates may have opportunities to work in a wide variety of research settings in government, not-for-profit organizations, research providers and private businesses that use marketing research.