Graduate Certificate in Marketing Management

at Algonquin College - Ottawa Campus Canada

In the one-year Interactive Media Management Ontario College Graduate Certificate program, you develop the hands-on skills to plan and develop websites, online media and dynamic content. While learning industry-standard practices, you gain the solid foundation in interactive media that you need to further your career in today`s dynamic job market.

You experience the complete design and development process lifecycle of a media-rich product and learn the fundamentals of the industry standard software package Adobe Master Collection, which includes Photoshop, Illustrator and more.

While acting in the role of an interactive media producer , you develop and implement multimedia projects with rich media content to create various ways of interacting with consumers.

Throughout the program, as you apply your skills on solo projects and team-based applications for a wide variety of users and audiences, you may deal with regional, national and international clients.

The two-year Heating, Refrigeration and Air Conditioning Technician Ontario College Diploma program, delivered in a compressed format over 42 weeks, is approved by the Technical Standards and Safety Authority (TSSA) and is taught in Algonquin`s state-of-the-art Algonquin Centre for Construction Excellence (ACCE) building. By studying in the ACCE building, you have the opportunity to work in a fully-outfitted facility where you learn both traditional and advanced technologies used in the industry.

Start the program by learning electrical and heating essentials – all courses have a strong hands-on component. To better prepare you for a career in the industry, vocational subjects are enriched with courses in:

• Communications
• Mathematics
• Related sciences
• Computer applications

Continue to enhance your knowledge and skills throughout the remainder of the program, and learn about controls, forced air gas/oil heating systems, hydronics and refrigeration concepts.

Algonquin College`s program also includes an approved curriculum for:

• Gas Technician 3 (G3) and 2 (G2)
• Oil Burner Technician 3 (OBT3) and 2 (OBT2).

This means that you have an opportunity to prepare for and write your TSSA exams, in order to become licensed as a Gas Technician and Oil Burner Technician during the program. At the end of your second term, you may be eligible to apply to write your G3 and OBT3 certificates of qualification. At the end of your final term, you may be eligible to apply for your G2 and OBT2 certificates of qualification, making you more employable in the field.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Relate effectively to heating, refrigeration, and air conditioning supervisors, coworkers, and customers.
• Work safely and in accordance with all applicable acts, regulations, legislation, and codes to ensure personal and public safety.
• Select and use a variety of heating, refrigeration, and air conditioning tools and equipment safely and properly.
• Solve math and applied science problems required to effectively install and maintain heating, refrigeration, and air conditioning systems, and associated components.
• Prepare and interpret electrical, mechanical, and piping drawings.
• Install, service, and troubleshoot heating, refrigeration, air conditioning systems, and associated components.
• Develop strategies for ongoing personal and professional development, that will lead to enhanced work performance and career opportunities, and keep pace with industry changes.
• Identify and apply discipline specific practices that contribute to the local and global community through social responsibility, economic commitment and environmental stewardship.

The one-year Project Management Ontario College Graduate Certificate program prepares you for a rewarding career in project management. Project management is a highly sought discipline that applies technical, leadership and business strategy skills to plan and execute projects effectively and efficiently. There is a growing demand for project managers in the global economy.

Our experienced faculty are dedicated to preparing you to thrive in a project leadership position. Algonquin College is a Registered Education Provider (REP) with the Project Management Institute (PMI)®and is approved by the PMI to issue Professional Development Units (PDUs) for its training programs.

Learn to move a project along its lifecycle phases through the application of concepts, strategies and best practices. Acquire creative, practical and advanced expertise that contributes to ensuring overall project success via the combination of in-class and practical learning activities. Get hands-on project experience via a work integrated learning opportunity, which serves as a vehicle for incorporating and applying skills obtained during the academic studies and providing an opportunity to handle real-life situations.

Learn the tools, perspective and expertise necessary to successfully achieve results and deliver value. Develop a critical understanding of ten knowledge areas according to A Guide to the Project Management Body of Knowledge (PMBOK)®.

Students also have the option to gain real-world experience through a paid co-operative education (co-op) work term (see Additional Information for more details). Please note that places in the co-op version of the program are subject to availability.

Upon graduation, you may find employment as a project management practitioner in a wide range of national, international, profit and non-profit organizations. You could also pursue a career as a(n):

• Assistant or junior project manager
• Project administrator
• Project control officer
• Project coordinator
• Project manager
• Project scheduler
• Project team leader
• PMI and PMBOK are registered marks of the Project Management Institute, Inc.

The one-year International Business Management Ontario College Graduate Certificate program prepares you for a rewarding career involving international business management. This program offers an in-depth understanding of versatile international management skills and knowledge. You help meet the need for trained professionals who can work with the increasing volume of cross-border traffic around the globe.

This program`s courses are scheduled to accommodate professionals who have to balance work and school. Faculty consists of experts who are dedicated to preparing you for a high level of career success. Take a hands-on approach, learning to investigate, analyze and manage domestic and international business activities. As well, learn to identify international partners and develop global networks. Activities, projects and case studies simulate a work environment and help prepare you for a career in International Business upon graduation.

Practice preparing documents, including international marketing, research and management plans. Develop strategies for overcoming language and cultural barriers and working with security requirements related to international logistics.

This program prepares you for success immediately after graduation. We put a strong emphasis on connecting students with prospective employers. Upon graduation, you have met the academic requirements for application to the Certified International Trade Professional (CITP) designation granted by the Forum for International Trade Training (FITT). One year of relevant work experience is also required to qualify for this designation. Graduates may find employment in a wide range of international fields, including:

• Government
• Banking
• Financial services
• Industry
• Logistics
• Supply chain management
• Marketing
• Sales
• Management consulting
• Entrepreneurship
• Administration

The Bachelor of Information Technology (BIT) – Interactive Multimedia and Design degree is a joint collaboration between Algonquin College and Carleton University; graduates of the program receive a Bachelor of Information Technology degree as well as an Interactive Media Development Ontario College Advanced Diploma.

The degree is designed to offer students programming centred around both a practical experience and a theoretical background. For more information about each of these unique collaborative degrees, applicants should visit bitdegree.ca

The Business Ontario College Diploma program provides you with a well-rounded foundation in management, human resources, operations, accounting, finance, marketing, international business, and supply chain management. Gain theoretical and applied knowledge to complete projects that reflect real business responsibilities. Develop essential business skills in communication, information technology, teamwork, problem solving, task management, and customer service.

You have the opportunity to collaborate with industry professionals to analyze and find solutions for real-world business issues. Your knowledge and skills come together as you create a professional business plan that mirrors what could be expected in industry.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Identify and discuss the impact of global issues on an organization`s business opportunities by using an environmental scan.
• Apply principles of corporate sustainability, corporate social responsibility and ethics to support an organization`s business initiatives.
• Use current concepts/systems and technologies to support an organization`s business initiatives.
• Apply basic research skills to support business decision making.
• Support the planning, implementation and monitoring of projects.
• Perform work in compliance with relevant statutes, regulations and business practices.
• Explain the role of the human resource function and its impact on an organization.
• Use accounting and financial principles to support the operations of an organization.
• Describe and apply marketing and sales concepts used to support the operations of an organization.
• Outline principles of supply chain management and operations management.
• Outline and assess the components of a business plan.
• Develop strategies for ongoing personal and professional development to enhance work performance in the business field.
• Identify and apply discipline-specific practices that contribute to the local and global community through social responsibility, economic commitment and environmental stewardship.

The two-year Recreation and Leisure Services Ontario College Diploma program prepares you to pursue a career in a variety of supporting roles and leadership positions at culturally relevant recreation facilities, parks and in open spaces. In this program, you learn how to make a difference in the community by promoting and advocating for the benefits of recreation, leisure and healthy living.

Experience the fun, exciting and growing recreation and leisure services field. As a student, you complete more than 300 hours of field placement, which provides you with on-the-job training and active experience in the industry.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Develop, implement and evaluate inclusive recreation, leisure and wellness programs and events for individuals, groups and communities which respond to assessed needs, interests, abilities and that use available resources and incorporate best practices.
• Apply administrative and customer service skills to support the delivery of recreation, leisure and wellness programs, events and services.
• Analyze, develop and implement marketing strategies to reach diverse individuals, groups and communities for programs, events, services and facilities using current communication technologies.
• Contribute to the development of fiscally sustainable and responsible recreation, leisure and wellness programs, events and services using current and relevant principles and practices of business, finance and social entrepreneurship.
• Supervise, lead and support the development of staff and volunteers involved with recreation, leisure and wellness programs, events and
• services.
• Apply safety and accessibility practices to the efficient operation and administration of recreation and leisure facilities and settings.
• Promote the benefits and values of recreation, leisure and healthy active living and recommend inclusive programs, events and services to individuals and groups.
• Apply community development strategies which engage citizens and community partners while advocating for healthy communities.
• Develop strategies for ongoing personal and professional development as a recreation and leisure services professional.
• Identify and apply discipline-specific practices that contribute to the local and global community through social responsibility, economic commitment and environmental stewardship.

This one-year Ontario College General Arts and Science - Design Studies Certificate helps you develop your creativity, learn design principles, and enhance your drawing skills. You will learn about layout, typography, mixed media, photography, drawing, 3D modelling, and industry standard design software. These skills will assist you in creating a competitive portfolio, which you may use to pursue further studies in the design field.

You receive an Ontario College Certificate in General Arts and Science - One Year, with a concentration in Design Studies. This program helps you to expand your knowledge in design and choose your career path. This certificate prepares you to be successful in other programs such as:

• Graphic Design
• Interior Design
• Interior Decorating
• Illustration
• Architectural Studies
• Industrial Design
• Advertising
• Mobile App Design
• Web Development
• Multi-media and more

Completion of this certificate confirms to potential employers that you have the ability to learn at a post-secondary level. With this certificate, you may also choose to continue your education in Year II of the General Arts and Science Ontario College Diploma program.

Computer Systems Technology Security is a three-year Ontario College Advanced Diploma that prepares the students for significant roles in securing the integrity, critical data of a business, confidentiality, network infrastructure and transactions while developing the practical hands-on skills and theoretical knowledge to implement, recommend and solve various advanced security solutions and countermeasures.

During the course, the students learn to employ common techniques and tools used in investigations and digital forensics, deploy modern security countermeasures against threats to the IT infrastructure, explore how to participate in the investigation and incident response process effectively and how to validate and evaluate security controls. The curriculum also includes topics like Canadian/International laws, assess the technical aspects and risk levels of security solutions, privacy laws and compliance, ethical and social implications related to security, the legal process and proper evidence gathering procedures, analyzing and managing risk/threats, security and penetration tests and vulnerability assessments, designing effective corporate security policies and IT forensic concepts and tools

The graduates of the course may find jobs in various industrial, service, private and industrial sectors, public organizations (financial, healthcare), privately managed security firms, users of information networks, including government organizations; small, medium-sized and large business enterprises, ; law enforcement agencies (RCMP, OPP, local police forces) and associated security agencies (CSIS, CSE), primary communications carriers, information service providers, information technology consulting firms and security audit/penetration consulting firms.

The students may secure job positions in the Information Technology environment like that of a corporate information security or security administrator (junior to intermediate level); corporate information security manager/officer (junior to intermediate level); network security specialist (junior to intermediate level); IT/network security consultant (junior to intermediate level); IT/network security architect/designer (junior to intermediate level); security auditor/penetration tester (junior to intermediate level); digital forensic analyst/consultant/investigator (junior to intermediate level); IT/network security and compliance analyst/investigator (junior to intermediate level); technical support specialist - security (intermediate level); technical integration sales representative and support (intermediate level).

Learning Outcomes

The graduate has reliably demonstrated the ability to:

• Analyze and resolve information technology problems through the application of systematic approaches and diagnostic tools.
• Analyze, plan, design, and implement computer systems.
• Analyze, plan, design, and implement networking solutions.
• Install, configure, troubleshoot, monitor, maintain, upgrade, and optimize computer systems.
• Install, configure, troubleshoot, monitor, maintain, upgrade, and optimize networks.
• Use a variety of scripting tools and languages to automate routine tasks.
• Participate in the deployment and administration of databases within a networked environment.
• Plan, develop, and be responsible for data storage to ensure the integrity of information.
• Apply knowledge of security issues to the implementation of information technology solutions.
• Appraise existing security solutions with a view to on-going maintenance, development, and improvement of organizational security.

Turn your passion for sport into a rewarding business career

The Sport Business Management Ontario College Graduate Certificate program prepares you for an exciting career in the ever-growing, multi-billion dollar sports industry.

The program positions you to work in the management and business aspects of the sports industry. Study in Canada`s capital, where there are professional sports franchises and more national governing sport bodies and multi-sport organizations than any city in Canada.

Receive cross-disciplinary training and sport management professional preparation. Learn:

• Event planning and management
• Sport bidding and hosting
• Sport tourism
• Sport marketing
• Sport finance and economics
• Sport sponsorship
• Ticket sales

Understand sport business in the social context, community sport issues, sport governance and the legal aspects of sport. Acquire skills in entrepreneurship, customer service, and project management.

Your program experience includes team work, case studies, role playing, and a variety of applied assignments. Connect with business management within the sport industry, with access to influential industry leaders, who share their experiences in the classroom. The program includes an intensive, hands-on work placement. For a minimum of 16 hours per week, you can apply your skills and knowledge to projects with organizations and clients in the sport industry. Network with industry professionals as you complete your work placement activities. Many students take advantage of these opportunities and receive further placement hours.

Upon graduation, students are well-prepared to begin working as a sport business professional. Your career could involve:

• Event planning
• sales
• Marketing
• Facility management
• Business administration

You could work within:

• Professional sport
• National and provincial sport governing bodies
• Public agencies
• Community recreation departments
• Sporting goods companies
• Sport marketing agencies
• Sport agent operations
• Athletic service organization