Advanced Diploma in Business Administration - Marketing

at Conestoga College - Doon Campus Canada

This one-year certificate program is designed for students who wish to acquire a general education in the arts and sciences while having the flexibility to explore further educational options within the college or pursuing a degree at a local university. Students will acquire knowledge and skills in communication, critical thinking and research, while exploring contemporary issues in today's global society. Students will select and explore a topic of interest through the construction of a research project, paper, and portfolio that culminates in a presentation to an audience. During this program, students will participate in a course that will enable them to discover career opportunities. In the second semester, students will consult with their program coordinator to select from a variety of post-secondary courses in disciplines of their choice. The program is designed to allow students to explore options that meet future academic goals either through selecting courses in a major discipline or courses eligible for credit transfer to local university partners (courses are subject to availability). After successful completion of this program, students may wish to transfer to the Two-year General Arts and Science Diploma program, apply to programs within Conestoga College, or pursue further education at other institutions.

Financial Technology
The field of financial technology is evolving as it responds to the challenges facing the 21st century financial sector. This means that professionals employed in the field must be equipped to support diverse client groups such as individuals and company-based financial institutions. If you have a background in the computer industry, finance or other related fields, and are ready to attain in-depth competencies to help consumers and businesses track, manage, and facilitate their finances, this Ontario College Graduate Certificate program will be of interest to you. Through a variety of projects, case studies and interactive learning opportunities, and using current and relevant resources to support the latest trends in financial technology, you will develop the skills needed to help individuals and businesses secure their finances. You will study topics such as applications, emerging market trends, artificial intelligence, entrepreneurship and management. In just eight months, graduates will be job-ready to take the lead in the financial technology industry in various roles such as Business Analyst, Blockchain Business Analyst, Financial Technologist and other roles related to financial technology.

Process Quality Engineering
This advanced-level graduate certificate program provides individuals with the knowledge and techniques to improve the delivery and quality of products and services. The material that is taught in this program can be applied within any area of an organization. The focus of this program is on the achievement of performance excellence through the use of modern quality improvement methods. The program develops the skills required to perform process quality roles in a broad range of organizations and sectors.The program content aligns favourably with selected American Society of Quality's (ASQ) Bodies of Knowledge. This program is non-industry specific as it provides the proficiencies demanded by organizations in today’s market place.

Global Business Management
The Global Business Management graduate program provides an internationally-focused body of knowledge and skills for individuals interested in extending their business understanding beyond the domestic environment. The curriculum emphasizes the skills and knowledge necessary to operate in different roles within international cultural, legal and political contexts. This broad-based program will explore the field of management both in theory and through practical applications considering different organizational lenses. Graduates will be eligible to apply for the FITT (Forum for International Trade Training) diploma, and the CITP (Certified International Trade Professional) designation (subject to one year of work experience).

Project Management
Learn how to manage simple to complex projects from start to finish, and become a critical part of an organization’s most exciting achievements. Develop the skills you need to oversee project management activities such as planning, managing scope, costs, time while balancing client expectations. Learn organizational Agility with practices such as Scrum. Establish goals for your project team and lead them to overcome obstacles to achieve success, meeting stakeholders needs. Earn project management education hours towards a variety of certifications: Certified Associate in Project Management (CAPM), Project Management Professional (PMP), Agile Scrum Master (ASM), Risk Management Professional (RMP), or Agile Certified Practitioner (ACP) designations. Interested in taking this program on a part-time basis? It's possible to complete this program while still working full-time and fulfilling your other commitments.

Strategic Marketing Communications is an experiential, career-focused program for graduate students who want to learn how to work in the multiple roles expected in the marketing and communications fields. Graduates will enter an evolving area of the communications sector. The move to integrate the ways an organization communicates to its internal and external stakeholders has grown, in part, due to the pervasive use of social media which both enhances and challenges communicators globally. All sectors of business and not-for-profit organizations must now manage both offline and online images and messages for consistency across the traditional silos of marketing, sales, advertising, and public relations. While graduates have the knowledge to work in these diverse fields, they do so by integrating the disciplines with a common strategic direction, to achieve the goals of the organizations that employ them. This strategic approach is emphasized through the planning phase and reinforced as students learn to produce professional collateral and digital content using industry-standard technology and emerging social platforms. Learning culminates in a client-based capstone project to develop an integrated marketing communications plan.

Practical Nursing is a career-focused program where the student will gain the knowledge, skills and experience required to become a member of the nursing profession and health-care team. The foundational knowledge for practical nursing is based on scientific theory from nursing, the physical and psychosocial sciences and humanities. Person-centred care is learned in context through real-life experiences and career-related work-integrated learning (WIL) experiences. Seniors care is given special attention to meet the needs of an aging population. Regulatory Obligations: The Nursing ActThe Nursing Act requires that all graduate practical nurses wishing to work in Ontario must be registered with the College of Nurses of Ontario. The Nursing Act also states graduates must not have been convicted of a criminal offence or an offence under the Narcotic Control Act (Canada) or the Food and Drugs Act (Canada). In addition, the Nursing Act identifies a number of other abilities and requirements that must be met in order to practice nursing in the province of Ontario. The College of Nurses of OntarioGraduate practical nurses wishing to register with the College of Nurses of Ontario must sign a declaration of their status regarding: citizenship; permanent residence; immigration; convictions of a criminal offence under the Narcotic Control Act/Food and Drug Act; involvement with respect to professional misconduct, incompetence or incapacity in Ontario in another health profession; any mental or physical disorder, which makes it desirable in the public interest that the person not practice nursing. These conditions also apply throughout the program. In preparation to pursuing a nursing career, we encourage all prospective nursing students to carefully consider the requisite skills and abilities for nursing practice in Ontario outlined by the College of Nurses of Ontario.

This accelerated program is offered over two calendar years and provides the same learning outcomes as the three-year advanced diploma program. It is ideal for those who are interested in bridging into the Accounting, Audit and Information Technology (AAIT) degree program. Graduates would receive credit for the first two years of the AAIT degree program if they maintain a 70% overall average. Diploma graduates would normally start in September and complete two co-op work terms. Graduates with work experience may also receive credit towards one work term.The program provides the knowledge and skills necessary for a career in an intermediate-level accounting position, along with the fundamentals necessary for advancement to managerial positions. Graduates of this program are able to apply computer, communication, and mathematical skills and employ management accounting techniques to support accounting activities, including the maintenance of accounting records and the preparation of financial statements and individual and corporate tax returns. In addition, graduates are able to perform a variety of more complex functions, including applying principles of financial analysis and planning and control; using analytical and evaluation skills to support a variety of management functions; and collaborating in the design of an organization's system of internal control.

This two-year diploma program prepares students for professional practice in the field of early learning and child care. Through interactive classroom learning and integrative field placement experiences, students will develop skills that will enable them to work in collaboration with families, colleagues and communities for the purpose of designing, implementing and evaluating inclusive play-based early learning programs. Building on a thorough understanding of child development and principles of responsive practice, students will work in partnership with college-operated child development centres, kindergarten classrooms, licensed early learning and care programs and community agencies in order to integrate classroom theory and practice in meaningful and engaging ways.

Whether your dream is to work in global cities like London, Beijing or New York, or to work for a local company that deals in worldwide trade, the dynamic International Business Management degree at Conestoga will put you on the right track. This four-year, co-op Bachelor of Business Administration (Honours) program is designed to prepare students to manage international business endeavours and work in global companies. The goal is to provide graduates with the ability to bring people, processes, and technology together to achieve improved performance in domestic or international enterprises. At the end of Year 2, students have the option of selecting a major in Human Resource Management (HRM), Supply Chain Management (SCM), Marketing Management (MM), Sustainability Management (SM) or continuing in the general stream. Program highlights include:

• Three paid co-op terms
• Choice of a major consulting project or a Bachelor's thesis
• Use of SAP© Business Suite Applications
• An emphasis on effective decision-making through data analytics and the Ivey Case methodology
• A strong international focus including a second language, international exchange opportunities, and dual-degree opportunities in Ireland and France.

Conestoga's Interior Decorating program offers you a dynamic environment to build the creative and technical skills needed to excel in the diverse field of Interior Decorating.
Learning from industry experts, you'll develop essential and practical skills through studio, lab and lecture experiences, in addition to field trips and guest speakers. You'll take courses on colour, textiles, finishes and fixtures which are enhanced with access to our large sample library. With the benefit of current, industry-standard software, you'll focus on space planning, drafting and visual 2D and 3D presentations that bring your design concepts to life. Multiple courses on business practices and entrepreneurship will further prepare you for success in the industry.
A field placement opportunity in your last semester will allow you to gain hands-on career experience before graduating. Many students have secured full-time employment as a result of their placement with employers such as decorating/design firms, product showrooms, design magazines and home staging companies.
Not only is our two-year diploma program recognized by the Decorators and Designers Association of Canada (DDA), Conestoga is the only college offering Interior Decorating graduates the opportunity to earn a second 2-year diploma in Visual Merchandising Arts with the completion of one additional year. As a graduate of both programs, you can expand your employment potential in the design industry to include both residential and retail spaces.

Conestoga's Bachelor of Public Relations degree was the first to be approved in Ontario and the fourth of its kind in Canada. Public relations is the management of communication between an organization and its public. Public relations specialists work in employee communication, media relations, investor relations, marketing communication and other specialized communication functions. This profession demands strong communication skills, diplomacy, strategic thinking and the ability to understand complex issues, and Conestoga's Bachelor of Public Relations degree responds with a case-based approach. The goal is to provide graduates with the critical thinking skills and the practical experience required to manage reputations, responses, and relationships on behalf of their organization.We offer students the opportunity to combine their learning with paid co-op terms to allow students to apply theory to public relations practice. Courses in public relations management, global public relations, business and project management, and the ethics and philosophy of public relations offer unique perspectives.Students will be encouraged to join one of several professional organizations during their degree program. Professional development, networking, and volunteerism are of tremendous benefit to the public relations graduate throughout their career.