Diploma in Business in Marketing (Co-op)

at Fanshawe College - London Campus Canada

The Interactive Media Design program will professionally prepare students for an evolving job market in digital media design, development and production, providing comprehensive training in new media technologies with an emphasis on web application design, interactive rich media, and current technologies for developing usable, media-rich sites and applications. The curriculum will combine courses in design, coding, marketing and media management and incorporate industry-standard tools from companies such as Adobe, Maxon, etc., as well as open-source technologies for web application development.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Complete both individual and collaborative interactive media projects effectively.
• Use best practices and tools to design and develop dynamic, rich-media content.
• Contribute to the assessment of the requirements of an interactive media project.
• Contribute to the development, budgeting, planning and professional presentation of an interactive media project.
• Design a media project (interface, navigation, graphics, text treatment) using current best practice design and development principles, and applying conceptual and theoretical frameworks.
• Build effective and dynamic Web sites and/or mobile applications.Identify and analyze ethical and professional issues arising in an online environment.
• Apply research and conceptual skills to propose possible solutions for mobile/multimedia/Web development problems.
• Use creative and critical thinking techniques in the effective design, development and implementation of an interactive media project.
• Contribute to the assessment of the financial, technical and artistic success of an interactive media project.

Business - Logistics and Supply Chain Management is a two-year Ontario College Diploma program. The curriculum covers theory and application of supply chain management in private and public sector environments. Specifically, courses address material sourcing, transportation methods, inventory, retail management, negotiation skills and analytical techniques. Students also enhance their computer skills and their business communication skills. The program aligns to the curriculum of various professional associations in supply chain management. Graduates, equipped with the skills required to improve an organization's profitability and operations, are in high demand in both the private and public sector.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Apply knowledge of the functional components of logistics to the interrelationships in the integrated supply chain.
• employ a working knowledge of operations processes and systems required in manufacturing, distribution, and services.
• Contribute to plans and schedules, at various levels in an organization.
• Apply the basics of purchasing and supplier management to current best practices.
• Apply best practices for inventory planning and control throughout the integrated system.
• Utilize information technology to support logistics management functions.
• Evaluate and select warehousing and transportation options and recommend appropriate solutions for business requirements.
• Participate in the planning, implementation, and evaluation of projects.
• Conduct business in the international marketplace.
• Conduct business in compliance with relevant national and international law, legislation, regulations, safety requirements, and professional standards.
• Communicate effectively, orally and in writing, as required in a business culture.
• Apply problem-solving and critical-thinking skills as required in logistics management.
• Use effective human relations, interpersonal, and team skills in an organizational environment.
• Develop strategies for ongoing professional development to maintain and increase competence.
• Apply basic knowledge of the interrelationships among the functional areas of business in logistics management.

Co-operative Education

• Applicants seeking a Co-op Endorsed Diploma should apply to the Business - Logistics and Supply Chain Management (Co-op) program, Program Code BLS2.

This three year Building Renovation Technology Advanced Diploma program will prepare students to plan, implement, and lead building and renovation projects and equip them with the skills to manage the technical and business operations related to a range of building projects in the residential and light commercial sectors of the construction industry.  The program will address the changes in Ontario Building Code, introduced in January 2017, which dramatically increased the requirement for buildings to be sustainable and highly energy efficient.

Co-operative Education
This three year program has two co-operative education work terms.  Students can choose to participate in a four-month paid co-op term from May to August between years one and two of academic study.  The second work term is eight months and takes place May to December following the completion of the second year of academic study.
Students who fulfill both the academic and co-op requirements of the program will be eligible to graduate with a Co-op Endorsed Diploma. More information about co-operative Education can be found at www.fanshawec.ca/co-op.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Develop and use strategies for ongoing professional development to remain current with industry changes, enhance work performance and explore career opportunities.
• Comply with and monitor health and safety practices and procedures in accordance with current legislation and regulations.
• Prepare quotes and monitor that work is completed in compliance with the rights and conditions of contractual obligations, the Ontario and/or National Building Codes, applicable laws, bylaws, standards and ethical practices in the building construction and renovation field.
• Promote and maintain sustainability practices in the implementation of building construction and renovation projects.
• Facilitate the collaboration and interaction among a range of tradespersons and project stakeholders to support timely completion of building construction and renovation projects.
• Review and interpret project plans and produce technical sketches and documents to support building construction and renovation projects.
• Use technologies to obtain, analyze, organize and communicate building construction and renovation information.
• Analyze and solve technical problems related to the design and implementation of building construction and renovation projects by applying the principles of advanced technical mathematics, building design and building science.
• Select, maintain and safely use hand tools, and portable and stationary power tools, when performing layout, cutting, fitting and assembly operations.
• Complete building and renovation stages, from site layout and footings to the application of interior and exterior finishes, in accordance with blueprint specifications and conservation principles.
• Evaluate the methods employed and the use of equipment and materials involved in the completion of building construction and renovation projects.
• Schedule, coordinate and monitor the progression of building construction and renovation projects by applying principles and strategies of project management.
• Design and implement business strategies to develop home building, renovation and re-development enterprises.
• Apply leadership, supervision and interpersonal skills to manage building construction and renovation projects.

The Marketing Management program will ensure your potential meets your management dreams. This one-year graduate certificate is designed for university and college graduates looking for a career in the marketing management sector. The mix of digital marketing courses offered will provide you with a competitive advantage in today's job market. Fanshawe is the only college to work with Google, the Search Engine Marketing Professional Organization and WordTracker, which gives you unique opportunities to develop search engine marketing skills and conduct real search engine marketing campaigns on the Internet. You'll graduate with superior analytical, decision-making, and communication skills, and be ready for a successful career in sales, marketing research, advertising and promotion, event planning, direct marketing, digital marketing, marketing analytics, promotions management, brand management, public relations, and/or media sales.

In the program, you'll dig deep into marketing's role in driving value for business via both web-based and face-to-face strategies you will learn by being exposed to real life business issues. You'll be mentored to manage, develop and justifying marketing strategies, and presenting your creative ideas to your peers and to real business clients.

In-class students can also apply for the opportunity to further develop their marketing consulting skills, with the option of substituting two courses for the intensive community consultancy program, working with real business live clients.

Business is a two-year Ontario College Diploma program. This program is designed for students with an interest in all aspects of business. Students gain an understanding of all various business areas including accounting, finance, marketing, human resources, supply chain management, small business, and project management. Ethical and sustainable business practices are considered, and students are encouraged to explore individual areas of business that are of greater interest.    Students are given a wide exposure to business that meets the needs of those who desire a career in business management whether in a large organization or a family business.  Students can also earn education credits toward the Certified in Management (CIM) designation from the Canadian Institute of Management. Graduates who meet admission requirements are eligible for transfer to the Business Administration - Leadership and Management Advanced Diploma or the Honours Bachelor of Commerce (Management) Degree program.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Identify and discuss the impact of global issues on an organization's business opportunities by using an environmental scan*.
• Apply principles of corporate sustainability*, corporate social responsibility and ethics to support an organization's business initiatives.
• Use current concepts/systems and technologies to support an organization's business initiatives.
• Apply basic research skills to support business decision making.
• Support the planning, implementation and monitoring of projects.
• Perform work in compliance with relevant statutes, regulations and business practices.
• Explain the role of the human resource function and its impact on an organization.
• Use accounting and financial principles to support the operations of an organization.
• Describe and apply marketing and sales concepts used to support the operations of an organization.
• Outline principles of supply chain* management and operations management.
• Outline and assess the components of a business plan.
• Develop strategies for ongoing personal and professional development to enhance work performance in the business field.

The Photography program provides training for students in the professional aspects of the photography industry. Digital SLR instruction will prepare the student for work in photojournalism, architectural, advertising, fashion, product, industrial, public relations, portrait, and wedding photography. Students will be introduced to the fundamentals of video and audio capture using DSLR cameras. Production work includes instruction in black and white and colour using digital printing systems. This program integrates the use of high-end laptops, digital imaging and video editing software in the curriculum.

Learning Outcomes:
The graduate has reliably demonstrated the ability to

• Select and use appropriate photographic equipment and techniques to capture quality images of a variety of subjects, in studio and on location.
• Use post-production techniques to edit and finish images in formats that meet industry standards and the needs of the client.
• Create lighting schemes using appropriate techniques, equipment and accessories to produce quality images that meet the needs of the client.
• Employ design elements and principles to plan and create visually sound images.
• Complete all work in a professional and ethical manner and in accordance with legal requirements applicable to the photography industry.
• Develop strategies to maintain currency with evolving photography trends, issues, technologies and industry practices to enhance work performance and guide professional development.
• Select and use digital asset management tools and strategies to catalogue, store, back up, retrieve and archive images and prints.
• Use business planning and administrative skills to support and maintain a photography business.
• Use a variety of marketing tools and strategies that effectively promote photographic products and services.
• Develop and present a professional portfolio that illustrates one's creative approach and image conception, capture, editing and production skills

Auto Body Repair Techniques is a one-year Ontario College Certificate program that prepares graduates to enter the auto body repair field. The curriculum focuses on the practical skills used by entry-level auto body repairers: welding, refinishing, and body and frame repair. Students also learn how to assess vehicle damage and develop repair estimates.

Learning Outcomes:-
The graduate has reliably demonstrated the ability to:

• Under appropriate supervision, repair and refinish damage to automotive bodies and frames, and inspect and repair vehicle safety devices.
• Under appropriate supervision, use diagnostic equipment and basic repair techniques to service automotive power train, tires and rims, fuel and electrical systems, and heating, air conditioning and cooling systems.
• Repair rust on vehicles and apply corrosion protection where appropriate.
• Access information to remain current with advanced trade techniques in auto body repair.
• Assess vehicle damage and provide repair estimates to clients.
• Perform basic auto body business accounting to calculate inventory, damage and repair estimates.
• Make ethical business decisions when conducting sales and interacting with clients. 8. Communicate effectively to build and maintain client relationships.

The Broadcast Journalism - Television News Ontario College Graduate Certificate program is designed to prepare informed, principled, creative and disciplined Broadcast Journalists for a career in Television News. The unique program focus is designed to train the news Videographer/Reporter/Producer. 

Program includes use of broadcast news gathering equipment, audio and visual, news writing, newscasting, news editing, interviewing, researching, TV video editing, TV news casting, TV production and practical Broadcast Journalism experience. The program includes an ongoing internship and a two-month internship program in March and April to be completed in newsrooms across Canada.

The Computer Systems Technology program is an accredited, three-year co-operative education, Ontario College Advanced Diploma program which provides comprehensive training for students wishing to work in the high demand areas of network, security, virtualization, data storage and management and systems operation and management.  This program provides the students the ability to be effective team leaders, think critically, solve problems and acquire new skills quickly.

Under the guidance of expert faculty, combined with the use of leading edge labs, the program emphasizes the design, implementation, configuration, monitoring, troubleshooting, management, as well as the hands-on installation of networking, security, VoIP, mobile devices, virtualization, data storage and management, server, workstation and operating systems technologies.

Instruction in project management, communication and interpersonal skills prepare the student to effectively interact with all levels of users in both oral and written mediums.

Upon completion of the program, and in addition to the highly valued Ontario College Advanced Diploma, graduates should have the knowledge and skills to take exams for the following certifications, if they choose to do so: Cisco Certified Network Associate (CCNA) and Cisco Certified Network Professional (CCNP). Graduates may also choose to apply the knowledge gained to prepare and test for other industry certifications, such as those offered for Microsoft, Linux, VMWare and EMC2.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Analyze and resolve information technology problems through the application of systematic approaches and diagnostic tools;
• Analyze, plan, design, and implement computer systems;
• Analyze, plan, design, and implement networking solutions;
• Install, configure, troubleshoot, monitor, maintain, upgrade, and optimize computer systems;
• Install, configure, troubleshoot, monitor, maintain, upgrade, and optimize networks;
• Use a variety of scripting tools and languages to automate routine tasks;
• Participate in the deployment and administration of databases within a networked environment;
• Plan, develop, and be responsible for data storage to ensure the integrity of information;
• Apply knowledge of security issues to the implementation of information technology solutions;
• Appraise existing security solutions with a view to on-going maintenance, development, and improvement of organizational security;
• Provide efficient and effective technical support to clients in a manner that promotes safe computing practices and reduces the risk of the issue recurring;
• Articulate, defend, and conform to workplace expectations found in information technology (IT) environments;
• Contribute to the successful completion of the project applying the project management principles in use.

The Honours Bachelor of Commerce (Management) Degree program is designed to provide students with a well-rounded education in business management. The curriculum emphasizes that organizational success is achieved through effective leadership and is driven by people in all areas and departments within an organization. This four-year honours level degree includes a mandatory paid co-op work term between Levels 7 and 8 and is aligned with the Canadian Institute of Management professional program. Cross-functional courses combined with applications in sustainable business practices and effective ethical leadership from the local, national and global perspective will prepare graduates for a wide range of employment opportunities.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Use the interdependence of various functional areas of business (i.e. financial, marketing, operations, human resources) to achieve organizational success in domestic and international environments.
• Develop strategies that will achieve organizational goals through integration of business methodologies that assess costs, benefits, risks, and opportunities, and that utilize current and emerging technology and trends.
• Enhance business opportunities by incorporating external variables into various business decision models.
• Assess the unique business needs of organizations of various sizes, public sector, private sector, and not-for-profit firms.
• Evaluate professional, ethical, and legal codes of conduct.
• Research, analyze, and critically evaluate qualitative and quantitative data from a variety of sources to support business decisions through effective problem solving, critical thinking, logic and reasoning.
• Communicate information, arguments, and analysis accurately and reliably for the message, audience, and purpose.
• Perform effectively and efficiently within groups or teams, demonstrating leadership, team-building, and influencing skills.
• Design personal learning plans and integrate learning strategies into current and future development goals.
• Assess resource allocation decisions that influence sustainability practices and drive economic, social, cultural, and environmental stewardship.
• Analyze domestic and international business opportunities within an international context.
• Plan, implement, and evaluate projects and programs, using project planning principles and tools.
• Assess the overall financial performance of an organization.
• Apply management-level decision-making and strategic planning skills.
• Develop a business plan based on sound research that integrates business principles and best practices.
• Evaluate the impact of the economic, social, political, and cultural variables which affect a business.
• Demonstrate leadership skills to motivate others to achieve personal and organizational goals.
• Design strategies to creatively organize, lead, and manage the risks of an organization.
• Implement best practice principles for the planning, directing, and controlling of an organization.
• Contribute to the planning, implementation and evaluation of sales strategies to improve revenue generation.
• Construct creative and innovative ideas to address business challenges and opportunities.
• Assess the impact on individuals, groups and organizations when an individual exceeds the limits of their knowledge and takes inappropriate risks.

Co-operative Education
This four-year Honours Degree program requires completion of one mandatory co-op work term. More information about Co-operative Education can be found at www.fanshawec.ca/co-op