Graduate Certificate in Customer Relationship Marketing and Sales Management

at Fanshawe College - London Campus Canada

The Broadcasting - Radio and Media Production program is a highly concentrated hands-on approach to training students for careers in radio broadcasting and emerging broadcast media.  Students operate four broadcast properties in Fanshawe College's School of Contemporary Media building, which is equipped with the latest in broadcast technology.  CIXX-FM (106.9) is Canada's first licensed instructional radio station at full power FM utilizing the latest digital control rooms and production equipment. Areas of study include: On-Air Performance, Creative Writing, Audio and Commercial Production, Sales/Marketing/Promotions, Music and Programming and Web and Social Media content development.  Listen live to students perform on 106.9 CIXX-FM, The X at www.1069thex.com, The Falcon at www.thefalcon.ca, CFRL Radio at www.cfrlradio.ca, and Stellar Radio, live video and audio at livestream.com/stellar_radio.  Broadcasting - Radio and Media Production students learn in a live on-air environment while performing on-air and various job functions identical to those in the Broadcast industry.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Create radio productions and audio content, in studio and on location, using relevant broadcasting equipment and related industry technologies.
• Deliver, support and promote radio broadcast content via multiple platforms using a variety of media.
• Participate in the planning and preparation of programming content for a variety of radio formats.
• Monitor and evaluate the quality of radio broadcasts using appropriate relevant resources, tools and equipment which meet current industry standards.
• Assist in promoting the a station’s brand and generating revenues through a variety of marketing and advertising sales activities.
• Plan and prepare interviews, scripts and reporting content for use in radio broadcasts.
• Use business skills and accepted industry practices in the completion of tasks and projects.
• Keep current with the needs of the broadcast industry using strategies that enhance work performance and guide professional development.
• Perform all work in compliance with relevant statutes, regulations, legislation, industry standards and company policies.
• Present live programming on air to relay various types of information and stories in different formats.

The program consists of four academic levels and eight months of co-op working in industry. The program prepares graduates for employment in areas such as numerically controlled machines programming, tool design, production planning, statistical process control, value engineering, advanced machining and maintenance engineering throughout the manufacturing industry. Modern numerically controlled CNC and CAD/CAM equipment is utilized in this program.

Other Information
Graduates of the two-year Manufacturing Engineering Technician (Co-op) Ontario College Diploma program may apply to Level 5 of the Manufacturing Engineering Technology (Co-op) program to complete the requirements for an Ontario College Advanced Diploma in Manufacturing Engineering Technology. Students wishing to continue into the Manufacturing Engineering Technology (Co-op) program must complete an "Application for Program Transfer" form available from the Office of the Registrar, Room E1012.
This program will be delivered over two years, which includes four academic levels and two 4-month co-op terms.
A CONNECT lab fee of $50.00 per academic term is included in the Additional Program Fees stated in the Fee Schedule. This fee helps cover costs associated with the delivery of the CONNECT mobile computing program.   

Co-operative Education
In order to be eligible for co-op, students must maintain a 2.0 GPA and be academically complete at the commencement of their co-op work term.
This is a two-year Co-operative Education program.  Students who fulfill both the academic and co-op requirements of the program will be eligible to graduate with a Co-op Endorsed Diploma.  More information about co-operative education can be found at www.fanshawec.ca/co-op.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Analyze and solve routine technical problems* related to manufacturing environments through the application of engineering principles.*
• Conduct routine analysis* of components, processes, and systems through the application of engineering principles* and practices.*
• Interpret and prepare graphics* and other technical documents* to appropriate engineering standards.
• Use computer hardware and software to support the engineering environment.
• Apply knowledge of manufacturing materials, operations, and processes to support the production of components.
• Apply knowledge of machinery, tools and other equipment to manufacture and assemble components.
• Conduct quality control and quality assurance procedures as required.
• Recognize the environmental, economic, legal, safety, and ethical implications of manufacturing projects.
• Use and maintain documentation, inventory, and records systems.
• Contribute to the implementation of a manufacturing project.
• Develop strategies and plans to improve job performance and work relationships.

Business - Finance (Co-op) is a two-year Ontario College Diploma program. This program is designed to develop the skills needed to work in the growing personal financial services sector, from customer service to wealth management and financial planning. Students will learn to work with clients, evaluating their needs and offer advice on personal financial management, tax and retirement planning, insurance, investments, and estate planning, as well as customer relations and providing product to clients. Qualified graduates will have completed all the educational requirements leading to the CFP® (Certified Financial Planner®) designation awarded by the Financial Planning Standards Council www.fpsc.ca. and the Registered Retirement Consultant® RRC® designation awarded by CIFP.

Students are also prepared to write the Canadian Securities Course® and Life Licensing Qualification Program examinations as prerequisites to securities and life insurance licensing. Students will also have completed the Mutual Funds Licensing course.

Co-operative Education
In order to be eligible for co-op, students must maintain a 2.5 GPA and be academically complete at the commencement of their co-op work term.
This is a two-year co-operative education program.  Students who fulfill both the academic and co-op requirements of the program will be eligible to graduate with a Co-op Endorsed Diploma.  More information about co-operative education can be found at www.fanshawec.ca/co-op
Applicants seeking a non Co-op Endorsed Diploma should apply to the Business - Finance program, Program Code BFN4.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Process and maintain financial records in compliance with relevant policies, procedures and regulations for individuals and/or organizations.
• Prepare and present financial information in compliance with relevant legislation and regulations for individuals and/or organizations.
• Generate financial reports for individuals and/or organizations by applying financial mathematics and statistics.
• Contribute to the development and the implementation of a financial plan to meet individuals' and/or organizations' needs and objectives.
• Contribute to the development and the implementation of marketing strategies to promote financial products and services and to enhance customer service.
• Develop and implement strategies to establish and maintain professional networking and business relationships in the finance sector.
• Analyze, within a Canadian context, the impact of economic variables, legislation, ethics, technology and the environment on individuals' and/or organizations' operations.
• Develop and implement ongoing strategies for personal and professional development, highlighting ethics, values and standards in the finance sector.

The Paralegal program is designed to provide students with the specialized knowledge and skills required to work as licensed Paralegals in Ontario. It is designed for those seeking licensing in accordance with the Law Society Act and under the Law Society of Ontario to become a practicing paralegal and for those who wish to upgrade their skills and broaden their areas of knowledge and expertise in authorized areas of practice.

Provincial legislation requires Paralegals to be licensed to practice in the areas of Small Claims Court, Provincial Offences, Summary Conviction Offences and Administrative Tribunals in Ontario. This program has been accredited by the LSUC and designed in accordance with LSUC curriculum requirements and core competencies and provides training in those areas in which a Licensed Paralegal may legally practice.

There is an extensive field training component of 120 hours to provide students the opportunity to gain practical hands-on experience in a legal environment.

Learning Outcomes 
The graduate has reliably demonstrated the ability to:

• Analyze and synthesize the fundamental elements of Canadian and Provincial governments, legal systems, and court structures, including principles and laws related to permitted areas of practice and rules for procedure and evidence in each court or tribunal.
• Articulate and adhere to the general principles of law, legal ethics and business practices, specifically related to paralegal rules of practice.
• Utilize the applicable structure, process, and jurisdictional authority of courts and administrative tribunals to successfully resolve disputes and appeals within the permitted scope of paralegal practice in the legal system.
• Develop and assess strategies which adhere to established principles of ethics and codes of conduct, and enhancement of professional competence.
• Select, evaluate, and compose effective advocacy techniques, including oral and written legal presentations, using accurate legal terminology.
• Employ effective human relations, interpersonal, and intervention strategies in alternate dispute resolution to assist in resolving conflicts.
• Select appropriate and use diverse legal research tools to research, interpret, analyze, synthesize, and update cases, legislation, and legal literature, and write persuasive, accurate, legal documentation and memoranda using appropriate legal citation.
• Apply legal research findings, the legal problem solving method, and ethical and practice guidelines to analyze case studies and client scenarios.
• Develop an effective case management strategy for court, administrative tribunals, or other representation and execute it efficiently.
• Analyze and evaluate the limitations on representation for paralegals and conduct all work within areas of permitted practice.
• Utilize information technology resources and current industry computer software.
• Manage a paralegal practice and operate a small business, including client service, communication, and accounting principles, in compliance with the Paralegal Rules of Conduct, the ethical and professional responsibilities of Paralegals, and the principles of effective business management.

The Computer Systems Technology program is an accredited, three-year co-operative education, Ontario College Advanced Diploma program which provides comprehensive training for students wishing to work in the high demand areas of network, security, virtualization, data storage and management and systems operation and management.  This program provides the students the ability to be effective team leaders, think critically, solve problems and acquire new skills quickly.

Under the guidance of expert faculty, combined with the use of leading edge labs, the program emphasizes the design, implementation, configuration, monitoring, troubleshooting, management, as well as the hands-on installation of networking, security, VoIP, mobile devices, virtualization, data storage and management, server, workstation and operating systems technologies.

Instruction in project management, communication and interpersonal skills prepare the student to effectively interact with all levels of users in both oral and written mediums.

Upon completion of the program, and in addition to the highly valued Ontario College Advanced Diploma, graduates should have the knowledge and skills to take exams for the following certifications, if they choose to do so: Cisco Certified Network Associate (CCNA) and Cisco Certified Network Professional (CCNP). Graduates may also choose to apply the knowledge gained to prepare and test for other industry certifications, such as those offered for Microsoft, Linux, VMWare and EMC2.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Analyze and resolve information technology problems through the application of systematic approaches and diagnostic tools;
• Analyze, plan, design, and implement computer systems;
• Analyze, plan, design, and implement networking solutions;
• Install, configure, troubleshoot, monitor, maintain, upgrade, and optimize computer systems;
• Install, configure, troubleshoot, monitor, maintain, upgrade, and optimize networks;
• Use a variety of scripting tools and languages to automate routine tasks;
• Participate in the deployment and administration of databases within a networked environment;
• Plan, develop, and be responsible for data storage to ensure the integrity of information;
• Apply knowledge of security issues to the implementation of information technology solutions;
• Appraise existing security solutions with a view to on-going maintenance, development, and improvement of organizational security;
• Provide efficient and effective technical support to clients in a manner that promotes safe computing practices and reduces the risk of the issue recurring;
• Articulate, defend, and conform to workplace expectations found in information technology (IT) environments;
• Contribute to the successful completion of the project applying the project management principles in use.

This program blends theory with hands-on application of theoretical principles delivered through course work and field practicum.  Students in this program will develop their knowledge and professional skills in areas such as child development and best practices in early childhood; the early childhood educator's role and responsibilities; the importance of play in children's learning; family involvement and curriculum design and implementation.

When the student graduates they will have the knowledge and necessary skills to work with children, families and community in the context of early learning and development programs for children from birth to age twelve. The student will be prepared to work in a variety of settings, including child care centres, early learning and family centres, Best Start programs, before and after school programs and with school boards.

Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Create learning contexts to enable, build and maintain caring, responsive relationships in partnerships with children, families and communities that value and respect social, cultural and linguistic diversity including Indigenous peoples’ worldviews and Francophone identity;
• Co-create, facilitate and reflect upon inquiry and play-based early years and child care programs and pedagogical approaches to support children’s learning, holistic development and well-being following children’s capabilities, interests, ideas and experiences;
• Co-design and maintain inclusive early learning environments to value and support equitable, accessible and meaningful learning opportunities for all children, their families and communities in a range of early years and child care settings;
• Collaborate with children, families, colleagues, agencies and community partners to create, maintain, evaluate and promote safe and healthy early learning environments to support independence, reasonable risk-taking and healthy development and well-being;
• Use observation strategies to identify children’s strengths and challenges and to ascertain when children and families might benefit from additional support or community resources;
• Use professional communication in interactions with children, families, colleagues, employers, the regulatory body, government authorities and children’s service agencies to meet legal and ethical standards of the early years sector;
• Act in accordance with relevant legislation, regulations, College of Early Childhood Educators Code of Ethics and Standards of Practice, agency policies and procedures and principles of evidence-informed practice and reflect upon their impact on one’s own role in early years and child care settings;
• Identify, report and document when a child is in a situation of perceived risk for, or actual neglect or abuse, in accordance with legislation, the College of Early Childhood Educators Code of Ethics and Standards of Practice, policies and procedures;
• Create and engage in partnerships with families, communities, colleagues, interdisciplinary professionals, authorities and child service agencies to advocate for quality early years and child care programs and services;
• Engage in reflective practice and continuous professional learning in accordance with principles of lifelong learning, evidence-informed practices in the early years sector and requirements of the College of Early Childhood Educators.

Fashion Design is a three year co-operative Ontario College Advanced Diploma program providing professional career-directed training in the development, production management and marketing of apparel design. Through classroom theory, lecture, lab work, field trips and work term experience, skills are applied. Networking with industry professionals promotes future employment opportunities. Emphasis is placed on design analysis, apparel manufacturing and technology, and design communications and marketing. Skills such as fashion illustration, computer-aided design, pattern-making and draping, and garment construction techniques are taught, and supported by studies of textile technology, historical research, manufacturing processes and applied computerized technology in the fashion industry. The program fosters creative and independent problem solving in students, preparing them for a future in the various sectors of the rapidly changing fashion industry.

Co-operative Education
This three-year program has two co-op work terms.  Students who fulfill both the academic and co-op requirements of the program will be eligible to graduate with a Co-op Endorsed Diploma.  More information about Co-operative Education can be found at www.fanshawec.ca/co-op

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Recognize the interrelationships among designers, manufacturers, merchandisers and consumers in the domestic and international marketplace
• Create original designs using flat pattern and draping techniques that incorporate design principles and address fitting variations for women's wear
• Use state of the art manufacturing computer technology in the Apparel development and design process
• Produce originally designed apparel that demonstrates an understanding of raw materials, colours, silhouettes, textures, and techniques, and meets industry standards
• Source and select raw material, illustrate concepts, apply production specification and costing information, and develop patterns to produce apparel that reflects quality standards
• Analyze the organizational functions, systems and logistics in the manufacturing and marketing of apparel
• Apply business principles that relate to launching products, starting up a new business and planning, organizing and running a special event
• Adapt global fashion trends from the historical, current, and future perspective to produce salable designs for consumers
• Produce and present work that meets the standards, ethics and practices of the domestic and global fashion industry
• Apply visual communication skills that allow for creative product development, design collaboration and professional portfolio development

This two-year Ontario College Diploma program provides the skills necessary for students wishing to enter the workforce in the live entertainment industry. Through both practical application and classroom theory, students will develop skills using the technologies of theatre production, with emphasis on lighting, sound, video and properties. To enhance these skills the students will also learn a range of disciplines including, networks, properties, scenic painting, rigging, special effects, design communications, theatre and art history and project management.

Business - Finance is a two-year Ontario College Diploma program. This program is designed to develop the skills needed to work in the growing personal financial services sector, from customer service to wealth management and financial planning. Students will learn to work with clients, evaluating their needs and offer advice on personal financial management, tax and retirement planning, insurance, investments, and estate planning, as well as customer relations and providing product to clients. Qualified graduates will have completed all the educational requirements leading to the CFP® (Certified Financial Planner®) designation awarded by the Financial Planning Standards Council www.fpsc.ca. and the Registered Retirement Consultant® RRC® designation awarded by CIFP.

Students are also prepared to write the Canadian Securities Course® and Life Licensing Qualification Program examinations as prerequisites to securities and life insurance licensing. Students will also have completed the Mutual Funds Licensing course.

Learning Outcomes
The graduate has reliably demonstrated the ability to

• Process and maintain financial records in compliance with relevant policies, procedures and regulations for individuals and/or organizations.
• Prepare and present financial information in compliance with relevant legislation and regulations for individuals and/or organizations.
• Generate financial reports for individuals and/or organizations by applying financial mathematics and statistics.
• Contribute to the development and the implementation of a financial plan to meet individuals' and/or organizations' needs and objectives.
• Contribute to the development and the implementation of marketing strategies to promote financial products and services and to enhance customer service.
• Develop and implement strategies to establish and maintain professional networking and business relationships in the finance sector.
• Analyze, within a Canadian context, the impact of economic variables, legislation, ethics, technology and the environment on individuals' and/or organizations' operations.
• Develop and implement ongoing strategies for personal and professional development, highlighting ethics, values and standards in the finance sector.

The Broadcast Journalism - Television News Ontario College Graduate Certificate program is designed to prepare informed, principled, creative and disciplined Broadcast Journalists for a career in Television News. The unique program focus is designed to train the news Videographer/Reporter/Producer. 

Program includes use of broadcast news gathering equipment, audio and visual, news writing, newscasting, news editing, interviewing, researching, TV video editing, TV news casting, TV production and practical Broadcast Journalism experience. The program includes an ongoing internship and a two-month internship program in March and April to be completed in newsrooms across Canada.