Diploma in Business - Marketing

at George Brown College - St. James Campus Canada

Overview

This Business – Marketing diploma prepares graduates for a variety of career opportunities in the exciting field of marketing. Students will build and demonstrate the skills needed to work in a wide range of organizations.

This learning experience will enable you to:-

  • Use the building blocks of a marketing plan to analyze the market, the customers and the competition
  • Describe the purpose and value of effective market research and design
  • Develop integrated and consistent communication strategies and solutions that will engage customers and help companies grow their brands through direct, digital, mass and social media channels as well as public relations and sales promotion.
  • Participation in extracurricular activities allows students to build on their knowledge and skills while networking. This is one of many ways that our School of Marketing helps 

PROGRAM STANDARDS AND LEARNING OUTCOMES
The graduate has reliably demonstrated the ability to:

  • Contribute to the development of a marketing plan that will meet the needs or goals of a business or organization.
  • Contribute to the development of an integrated marketing communication plan of a product, concept, good, and/or service based on an identified market need or target.
  • Contribute to the development of new and/or modified marketing concepts, products, goods, and/or services that respond to market needs.
  • Contribute to the development of strategies for the efficient and effective placement/distribution of a product, good, and/or service to respond to an evolving market.
  • Contribute to the development of strategies related to pricing for a product, good and/or service.
  • Analyze the viability of a concept, product, good, and/or service in local, national or global markets.
  • Participate in conducting market research to provide information needed to make marketing decisions.
  • Communicate marketing information persuasively and accurately, in oral, written, graphic and interactive media formats.
  • Plan, prepare and deliver a sales presentation or pitch to address the needs of the client.
  • Develop strategies with clients, customers, consumers, co-workers, supervisors, and others to maintain and grow working relationships.
  • Develop learning and development strategies to enhance professional growth in the field.
  • Apply entrepreneurial strategies to identify and respond to new career opportunities that might include contract employment, and self-employment initiatives.
  • Operate within a framework of organizational policies and practices, when conducting business of the organization.
Read More

30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

24

Duration

George Brown College - St. James Campus

Location

Diploma in Business - Marketing Assistant Fee

$15190

Tuition Fee

$12000

Average Cost of Living

$95

Application Fee

Diploma in Business - Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma
  • Ontario Secondary School Diploma or equivalent
  • Grade 12 English (C or U)
  • Grade 11 Math (M or U) or Grade 12 (C or U)
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Where would you like to study*

Work Permit Canada

Students who wish to work in Canada require a work permit to do so. A student in Canada can work part-time during the course of his studies and full-time during holidays and semester breaks and post the completion of their course/program.

Rules for getting a part-time work visa in Canada

You can also work part-time on campus at your university.

Work Permit

Duration

Your part-time work permit will be valid for as long as you have a valid study permit.

Working Hours

20 Hours/Week

As a full-time student, you can work for a maximum of 20 hours a week. However, you can work full- time during holidays and breaks.

Document Required to Work in Canada

List

To apply for a work permit, you will need a study permit that mentions that you are allowed to work part-time on campus.

Social Insurance Number

Study Permit

You will need a Social Insurance Number (SIN) to Service Canada. if you wish to work in Canada during the course of your studies. To apply for the same, you need a valid study permit, and you should be a full- time student at a recognized university.

You can work part-time off-campus if you are studying in the Quebec province.

Duration of Work Permit Canada

Your part-time work permit will be valid for as long as you have a valid study permit.

Work Hours Canada

As a full-time student, you can work for a maximum of 20 hours a week. However, you can work full- time during holidays and breaks.

Document Required to Work in Canada

To apply for a work permit, you will need a study permit that mentions that you are allowed to work part-time on campus.

Social Insurance Number

You will need a Social Insurance Number (SIN) to Service Canada if you wish to work in Canada during the course of your studies. To apply for the same, you need a valid study permit, and you should be a full- time student at a recognized university.

Working after completing your course

In Canada, you will need a work permit to get a full-time job in Canada after finishing your studies. You chose a work permit like the Post-Graduation Work Permit (PGWP) if you wish to stay back in Canada and work full-time.

Visit Government of Canada Website for more detail

Post-Graduation Work Permit (PGWP)

The Post- Graduation Work Permit (PGWP) allows you to work for three years in Canada if you have completed a two years degree or more.

Application

how can i apply

You can either apply online or download the form and mail the application along with the required documents. Pay your fee and then wait for the decision to come.

Application Documents Required

List

To apply for the work visa, you need a degree from a recognized and accredited Canadian University along with an intention to stay and work in Canada only temporarily.

When to Apply?

One can apply for the full-time work permit in the first three months post the completion of their course during which the study permit is still valid.

How long does it take?

90 days

You will have to wait for 90 days for the decision on your work permit.

Duration

3 Years

The work permit is valid for 3 years if you have completed a two years degree program or more.

Fees

CAD 255

The fee for the work permit is CAD 255 plus the holder fee and the work permit processing fee.

Monthly Wages

CAD 1,600

An applicant is guaranteed a minimum salary of CAD 1,600 per month while working in Canada. This amount though varies on the job and the province you are working in.

Work Hours Canada

No Limit

There is no maximum limit, and you can work for as many hours as you want on the full-time work permit.

Required Documents

List

To apply for the work visa, you will need the following documents:

  • Forms: IMM 5710, IMM 5476 and IMM 5475;
  • Graduation Proof
  • Proof of payment of work permit fees
  • Copies of your travel and identification documents, passport pages and current immigration document.

Till a decision is made on your work visa, you can continue to work full time. All you need to have is your completed degree, should have applied for the permit before the expiry of your study permit and you should be allowed to work off-campus.

Information

Disclaimer

The information provided about the work permit is true and complete to the best of our knowledge. All recommendations are made without any guarantee on the part of the author or the publisher. The author and the publisher, therefore, disclaim any liability in connection to and with the use of this information.

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

24

Duration

Study Visa

Student Visa For Canada

Any student who wishes to study in Canada requires a student visa. Some of the essential information for the application process is given below.

When Should I Apply?

4 to 6 months

Ideally, one should apply for the study permit at least 4 to 6 months before the commencement of your course/program.

Bank Account

No Need!

There is no need for a blocked bank account to apply for a student visa to Canada.

Duration of visa

Course Duration + 3 Months

The student visa is valid for the entire period of your course plus three months.

Time to Wait for Visa

35 Days

It takes time. It might take up to 35 days post your interview for the application process to complete and for you to finally receive your visa.

Appointment

Required

It varies from applicant to applicant, but one may have to take part in one or two visa appointments, namely a medical examination and a visa interview.

How you can apply

Application Process

An applicant can either apply online or offline by visiting a visa application centre and submitting their documents. After the analysis of your application, you might be called for an interview.

Fee

Visa Fee

The visa application fee for Canada is CAD 150.

Minimum Funds

833 CAD, 917 CAD

You require a minimum monthly amount to be deposited into your account to prove that you can sustain yourself while studying in Canada. If you are studying in Quebec, you need to have a monthly minimum of CAD 917, and if you are studying in a province except for Quebec, you need to have a minimum of CAD 833 per month.

Any other expenses

Required

You will have to pay a medical examination fee and a visa application service fee to the tune of CAD 15 if you visit a visa application centre to apply for your visa.

Medical Examination

Required

One has to undergo a series of medical examinations to be deemed fit for a student visa of Canada. The tests mostly include blood and urine tests, chest x-rays and other organ checkups.

Language Skills

Not Required

one doesn’t need to prove their language skills in applying for a Canadian Visa.

Disclaimer: The information provided about the work permit is true and complete to the best of our knowledge. All recommendations are made without any guarantee on the part of the author or the publisher. The author and the publisher, therefore, disclaim any liability in connection to and with the use of this information.

English Test Requirement

6.0

Minimum Overall Score

80.0

Minimum Overall Score

54.0

Minimum Overall Score

Other Courses by George Brown College - St. James Campus,Canada

Hospitality, Tourism, Wellness Leisure & Sports

Bachelor of Commerce (Honours) in Culinary Management (Bridging)

George Brown College offers the only four-year Culinary Management bachelor's degree in Canada. With the continuing growth of the culinary and food industry, there is a need for professionals who can marry detailed gastronomic knowledge, advanced management skills and the level of business acumen required to work in modern Canadian kitchens and food companies.

H316 is a bridge pathway into the H315 Honours Bachelor of Commerce (Culinary Management) program, specifically designed for graduates of Culinary Management diploma programs. Graduates of these diploma programs may be eligible to enter the third year of the degree upon successful completion of six bridge courses.

The Honours Bachelor of Commerce (Culinary Management) meets industry demand by preparing students with the depth and breadth of knowledge commensurate with an honours level, undergraduate commerce degree specializing in culinary management. Combining commerce, culinary, food studies and externship experiences, this degree program prepares graduates for kitchen, operations management or food development positions. Throughout our culinary management degree, students will gain an understanding of eight key areas:

  • Culinary Proficiency.
  • Culinary Theory.
  • Accounting and Finance.
  • Marketing and Communications.
  • Human Resources and Risk Management.
  • Specialized Business.
  • Research.
  • General Knowledge (Liberal Studies).

Your Field Education Options
Take part in a unique and robust externship. George Brown works with employers and industry partners to identify potential work experience opportunities. Students are also strongly encouraged to pursue self-directed industry work experience opportunities they believe will provide the learning experiences they value and meet the program's learning outcomes. This valuable work experience can be added to your resume.

In addition to more formal on-the-job work experience, George Brown College endeavours to provide learning opportunities with real-world challenges and customers. 

Program Learning Outcomes
The graduate demonstrates the ability to:

  • Distinguish among and apply current practices from industry and scholarship relating to accounting, marketing, customer service, human resources, supply chain management, health and safety, costing and pricing, hospitality and risk management.
  • Identify, appraise and/or apply various methods, skills, tools and systems used in a variety of disciplines related to culinary practice and study.
  • Research and analyze societal, environmental, cultural, economic, culinary and/or market demands at local, regional and international levels.
  • Collaborate effectively as part of a diverse culinary management team in order to develop strategies to realize organizational objectives in a variety of food service environments.
  • Drawing on fields of study and practice, develop and manage strategic partnerships, customer service and relationships.
  • Plan and execute fundamental contemporary cooking techniques that reflect an advanced knowledge of food theory and practice, nutrition and professional systems used in the culinary industry.
  • Use management theories and methodologies in order to provide recommendations for realizing organizational objectives specific to different kinds of culinary operations.
  • Develop a new food product, business and/or event, in order to facilitate market realization.
  • Apply advanced management techniques and theories to support large-scale, multi-unit culinary operations.
  • Monitor changing practices and evolving knowledge related to culinary management to select strategies for lifelong learning and professional advancement in the field of study.
  • Examine personal strengths, weaknesses and knowledge limitations in order to develop strategies that promote growth and build leadership potential.
  • Communicate information and concepts using advanced verbal and written skills that reflect disciplinary norms.
  • Use qualitative and/or quantitative information to develop cogent arguments, make sound judgments and apply concepts, principles and techniques that inform or enhance diverse types of culinary operations.

24 month

Duration

$ 18190

Tuition

Looking to launch your own small business or grow your current one? In just eight months, our Entrepreneurship Management program will provide you with the skills, knowledge and support to design a full business plan that includes business research, marketing, financing and web strategy.

Bring your business idea, develop your business plan and get feedback from faculty, entrepreneurs and fellow students, so at the end of the program, you are ready to launch your business. Students may also have the option of presenting their finished business plan to Futurepreneur to be considered for a loan of up to $15,000 and a mentor for two years. George Brown College supports entrepreneurial spirit and offers resources to help you start your own business. Find out more about opportunities offered through startGBC.

Upon successful completion of this program, you will have:

  • Completed a full business plan for your proposed business
  • Completed a financial plan including forecasting and cash flow
  • Identified sources of funding
  • Completed a marketing plan
  • Prepared a website

Program Learning Outcomes

  • The graduate has reliably demonstrated the ability to:
    • Develop, present, and analyze a comprehensive business plan adapted to the enterprise that adheres to professional standards and practices.
    • Assess and use current concepts/systems and technologies to support business initiatives.
    • Develop strategies for implementing effective marketing plans that reflect an analysis of relevant resources and practices of an enterprise.
    • Use accounting and financial principles to support the management and operations of an enterprise.
    • Select sales and customer service strategies and apply them to the needs of an enterprise.
    • Apply a range of human resource practices that support and promote small business objectives and goals and optimize all functional areas of a small business operation.
    • Implement principles of supply chain management and operations management and analyze their impact on the operations of a small business.
    • Conduct small business activities and transactions in compliance with pertinent legislation, policies, health and safety and other regulations, professional and business standards, as well as tax, insurance and other fiscal requirements.
    • Promote principles of sustainability and corporate social responsibility that apply to small business initiatives.
    • Prepare and follow a plan for ongoing personal and professional development to establish and maintain entrepreneurial networking and business relationships and opportunities.
    • Plan, implement, and evaluate projects by applying project management principles to support the operation and management of a small business.
    • Use market research to optimize the operation of a small business.
    • Select and implement risk management strategies to support all aspects of the operation of a small business.

8 month

Duration

$ 15480

Tuition

The Theatre Arts – Performance program at George Brown's School of Media and Performing Arts offers you vigorously concentrated, career-oriented training in the fundamental skills, practicalities, traditions and professionalism needed to work as a professional actor in theatre, television and film.

The conservatory, hands-on training is an integrated curriculum in which almost all subjects are related directly to the acting profession. Five skill courses form the core of our classical approach to training the actor: voice, speech, movement, music and dance. The acting curriculum features improvisation, contact improvisation, storytelling, poetry, text analysis, contemporary and classical scene studies, neutral mask, character mask, clowning, commedia dell’arte, television and film technique, and audition preparation. Further classes include: stage combat, dialectology, theatre history, the business of acting, and the Alexander Technique.

Besides great partnerships with Soulpepper Theatre Company, Tarragon Theatre and Theatre by the Bay, George Brown has run a successful mentorship program for a number of years. In the final year, students will be paired with a successful theatre practitioner. This partnership starts in the students’ final semester and continues for roughly a yearlong period. Mentors will meet with the student at a minimum three times as the student graduates and begins to transition out into the field. This program has been not only a success for the students but mentors have also expressed how great the experience has been and how rewarding it is to be there for the students as they graduate.

Program Learning Outcome

  • The graduate has reliably demonstrated the ability to:
    • Perform in a variety of theatrical contexts by applying acting, movement, and voice techniques as required.
    • Develop and present strategies for personal, career and professional development within the performing arts industry.
    • Apply and analyze theatre traditions and current trends from a variety of historical and cultural contexts to enhance personal creativity and theatrical performance.
    • Investigate and articulate personal reasons for pursuing creative work in the theatre.
    • Complete all work in compliance with industry standards and policies and professional ethics.
    • Use entrepreneurial and project planning skills to develop production and administrative aspects of professional theatre.
    • Perform vocal material – solo and choral – and execute staging and choreography as required by a theatrical performance.
    • Create and devise original works of theatre individually and collectively to perform in front of an audience.

36 month

Duration

$ 15190

Tuition

Organizations today require engaged, motivated employees who understand how to effectively support organizational goals while enhancing their own skills and knowledge. Becoming a valued advisor to the business is a Human Resources (HR) imperative, and understanding how to effectively demonstrate a set of key behaviours is of utmost importance.

George Brown’s Human Resources Management graduate certificate program comprehensively covers the key HR functions in this exciting field. Taught by seasoned HR professionals with industry experience, the program blends business-related theory and practical application to highlight how HR functions as a strategic partner to business units. Students explore the role of the HR department and the key accountability requirements to demonstrate a high level of professionalism in a work-related setting.

Upon completion of the program, you will be able to:

  • Describe how employment legislation impacts human resources
  • Design human resources policies and programs
  • Facilitate employee training and development
  • Ensure health and safety in the workplace
  • Recruit and select employees
  • Promote diversity
  • Manage performance
  • Recommend strategic change initiatives
  • Develop a total rewards system
  • Manage employee/labour relations
  • Create a comprehensive human resources plan

Your Field Education Options
WORK EXPERIENCE (CO-OP OR INTERNSHIP WORK TERM)
This program requires the successful completion of one semester of work experience to graduate. This work experience is either co-op (paid) or internship (unpaid). Students are also strongly encouraged to pursue self-directed industry work experience opportunities they believe would provide the learning experiences they value and meet the learning outcomes of the program. This valuable work experience can in turn be added to your resume.

Find out more about field education at the Centre for Business.

Program Learning Outcomes

  • The graduate has reliably demonstrated the ability to:
    • Contribute to the development, implementation, and evaluation of employee recruitment, selection, and retention plans and processes.
    • Administer and contribute to the design and evaluation of the performance management program.
    • Develop, implement, and evaluate employee orientation, training, and development programs.
    • Facilitate and support effective employee and labour relations in both non-union and union environments.
    • Research and support the development and communication of the organization’s total compensation plan.
    • Collaborate with others in the development, implementation, and evaluation of organizational health and safety policies and practices.
    • Research and analyze information needs and apply current and emerging information technologies to support the human resources function.
    • Develop, implement, and evaluate organizational development strategies aimed at promoting organizational effectiveness.
    • Present and evaluate communication messages and processes related to the human resources function of the organization.
    • Manage own professional development and provide leadership to others in the achievement of ongoing competence in human resources professional practice.
    • Facilitate and communicate the human resources component of the organization’s business plan.
    • Conduct research, produce reports, and recommend changes in human resources practices.

12 month

Duration

$ 15480

Tuition

Hospitality, Tourism, Wellness Leisure & Sports

Diploma in Baking and Pastry Arts Management

Under the guidance of top baking professionals, you will develop core skills and unleash your creativity in a wide range of specialized areas, including:

  • Chocolate and confections
  • Wedding cakes
  • Modern bakery cafe
  • Tarts and pastries
  • Plated desserts
  • Artisan breads and breakfast pastries
  • Petits fours, laminated dough and viennoiseries
  • Ice cream and sorbets
  • Artisan sugar confections

These skills will make you a sought-after graduate in the world of high-end bakery and pastry arts. Your classroom work will include a series of case studies designed to develop and perfect your baking skills. You will also complete an industry externship, gaining practical experience that will give you a real career advantage.

On the business side, you will learn the key skills that are necessary to run a successful baking operation, including:

  • Business planning
  • Leadership and motivation
  • Sales and marketing
  • Product packaging, showcasing and distribution methods

Program Learning Outcomes
The graduate has reliably demonstrated the ability to:

  • Research and design a variety of bakery, pastry and confectionary-related products that meet the needs of a range of food service environments.
  • Produce and present a variety of bakery, pastry and confectionary-related products that meet the needs of a range of food service environments.
  • Apply fundamental nutritional principles, including recipe modifications, to all aspects of baking production, with an awareness of potential allergens and dietary requirements.
  • Apply effective kitchen management skills in order to responsibly use resources in a baking and pastry operation.
  • Identify effective business practices, including marketing and cost control in the management of a pastry and baking operation.
  • Identify human resource management practices as they relate to the hospitality industry.
  • Develop ongoing personal strategies and plans to enhance hospitality leadership in a baking and pastry arts environment.

24 month

Duration

$ 15190

Tuition

Creative Arts & Design

Diploma in Acting for Media

The Acting for Media program goes beyond just acting for film and television and comprises training needed to succeed as a screen actor: acting technique, movement, voice and script analysis. Students will learn to articulate themselves through screen characterization, on-camera experience, and audition etiquette and standards. Graduating students will have a solid knowledge base of the industry including its history, structure and hierarchy and professional standards. Workshop simulations, on-camera exercises, voice-over demonstrations, green screen training and training in motion capture suits provide students with the skills needed to be a successful actor in the field.
Program Learning Outcomes
The graduate has reliably demonstrated the ability to:

  • Present oneself for employment as a professional actor and provide services that meet professional industry standards and ethics.
  • Create a character as intended by the writer through the study of screenplays, storyboards and commercial copy.
  • Develop a believable character appropriate for the role and to the technological requirements of each recorded media discipline.
  • Convey and sustain truth of character using relevant technical skills with appropriate emotional depth and clarity throughout the shooting of production.
  • Work collaboratively with agents, casting directors, producers, directors and film crews.
  • Develop and apply strategies for personal, career and professional development to enhance work performance and maintain currency within the industry.
  • Employ improvisational skills for problem-solving and character development.
  • Prepare materials that showcase his/her skills as both an actor and an entrepreneur.
  • Perform the activity required for the character according to the recorded media.

24 month

Duration

$ 14330

Tuition

The Honours Bachelor of Commerce (Financial Services) is a four-year business degree that was developed with employers to create graduates who can thrive in today's financial services industry. After the first year of studies, students can choose from either the Accounting or Financial Planning specialization.
Whether you are seeking a career as a professional accountant or a financial planner, this program provides the skills, knowledge and real-world experience to help you succeed.

The program includes:

  • Work integrated learning experiences that amount to no less than 14 weeks of full-time equivalent work (420 hours), either in one block or in multiple cumulative blocks appropriate to achieving the program learning outcomes
  • Accounting, banking management, administration and financial planning theory, as well as the practice of applying concepts in the real word
  • A state-of-the-art facility that includes network-ready wireless classrooms and study areas
  • Curriculum that is current and has been developed with input from our industry partners, the Chartered Professional Accountants of Ontario and the Financial Planners Standards Council.

PROGRAM LEARNING OUTCOMES
The graduate has reliably demonstrated the ability to:

  • Communicate information and concepts clearly and concisely using the most appropriate methods for the message, its purpose and its audience.
  • Work effectively in teams to achieve desired goals and outcomes by managing projects, resolving conflicts, addressing differing points of view and demonstrating self-awareness, self-confidence and self-management.
  • Solve business problems by interpreting data from primary and secondary sources in qualitative and quantitative analyses.
  • Evaluate risk, economics, environmental, ethical, legal, political, sociological and technical factors to support strategic decisions.
  • Formulate and communicate sound arguments using critical evaluation of research, personal and societal contexts.
  • Develop solutions to financial problems using relevant business and statistical models.
  • Assess the overall financial performance of an individual or organization and prepare appropriate financial reports.
  • Adhere to appropriate professional, legal and ethical codes of conduct and comply with government and industry regulations.
  • Use appropriate business software to manage data, analyze financial information, and create business reports.
  • Demonstrate awareness of uncertainty, ambiguity and limits of knowledge and how these might influence analysis and decisions.
  • Gather and evaluate data, formulate arguments and solve problems using appropriate methods of research and enquiry.

YOUR FIELD STUDY OPTIONS

  • Work experience is required as part of this program.

Work Experience
The Honours Bachelor of Commerce (Financial Services) degree includes Co-op experience(s) that amounts to no less than 14 weeks of full-time equivalent work (420 hours), either in one block or in multiple cumulative blocks appropriate to achieving the learning outcomes.

The Co-op experience usually occurs between your sixth and seventh semesters if taken in one block and all 420 hours must be completed before the seventh semester. This work experience provides you with the practical experience employers value. Organizations in the following categories are engaged as field education partners for the Financial Services degree:

  • Financial institutions
  • Accounting and accounting-related organizations
  • Small businesses
  • Not-for-profit organizations
  • Government offices
  • Major corporations

48 month

Duration

$ 18190

Tuition

Do you want to learn French patisserie? Join this specialized French pastry and culture program, learn from the experts here in Canada and then live, learn and get work experience in France!

Through this program, you will:

  • Experience hands-on learning in both Canada and France with the pre-eminent French chef professors in the country.
  • Build your knowledge of French pastry and culinary traditions and embrace emerging trends in French pastry.
  • Benefit from our partnership with Ecole National Superieure de la Patisserie (ENSP), the world-famous Ducasse school, one of France’s finest pastry chef schools.
  • Experience the vineyards, cheese producers and local markets of France as your open-air classroom.
  • Study in some of the best patisseries, bakeries, restaurants and hotels, where you will get attention, training and an inspiring experience.
  • After your experiences in France, demonstrate what you’ve learned through events, placements and showcasing your newly acquired skills back at George Brown College. Our faculty already have a reputation for excellence among French patisseries in Toronto and globally and this program and its unique opportunities will make you a sought-after employee when you graduate. "A bientot!"

Program Learning Outcomes
The graduate has reliably demonstrated the ability to:

  • Apply techniques such as reconstituting, revising, laminating and assembling to traditional French pastry and baking, using emerging trends in the French patisserie.
  • Converse in basic French and use correct terminology within a food service operation.
  • Identify the holistic practices in French gastronomy through field education and/or gastronomic theory.
  • Prepare French pastries and baked goods within Canadian and EU Health, Safety and Nutrition regulations, standards, guidelines, and processes.
  • Develop unique baking, pastry or confectionary product and manage the commercialization and marketing of that product.
  • Manage the production, sales and business aspects of a personally created line of French pastries and baked goods.
  • Work collaboratively as part of a culinary team, and conduct oneself in a professional manner.

12 month

Duration

$ 23220

Tuition

Hospitality, Tourism, Wellness Leisure & Sports

Diploma in Tourism and Hospitality Management

Do you love the excitement of travelling and learning about fascinating world cultures? Do you want to be a leader in the tourism and hospitality industry? If your passion is to create memorable experiences and use your creativity to become part of the largest industry worldwide, then join the Tourism and Hospitality Management program at George Brown College!

Through this two-year tourism diploma program, you will learn about the exciting and diverse tourism industry with courses in culinary tourism, heritage tourism, sustainable tourism, hotel operations and event planning. Graduates gain the skills required to be progressive leaders within the industry, enriching the experience of tourists. You will receive industry certifications in food safety, responsible alcohol beverage service, TICO Travel Counsellor Certification and first aid (CPR).

As part of your fourth semester, you will complete a 14-week industry externship with your choice of a nationwide or international placement. This opportunity will enhance your knowledge with real-world experience and help you start building your network of contacts. Completing the Tourism and Hospitality Management program will make you the kind of multi-talented graduate the local and international tourism industry is seeking in today’s competitive environment.

To better hone your international tourism and hospitality management skills you have the option of participating in an exclusive Experiential Study Tour.

Your Field Education Options
As part of your fourth semester, you will complete a 14-week industry externship with your choice of a nationwide or international placement. This opportunity will enhance your knowledge with real-world experience and help you start building your network of contacts. This valuable work experience can be added to your resume.

In addition to more formal on-the-job work experience, George Brown College endeavours to provide learning opportunities with real world challenges and clients. Find out more about field education at Centre for Hospitality and Culinary Arts.

PROGRAM STANDARDS AND LEARNING OUTCOMES:-

  • The graduate has reliably demonstrated the ability to:
    • Provide professional guest services to enhance customer satisfaction by anticipating, meeting and/or exceeding individual and organizational standards and objectives.
    • Create marketing plans informed and supported by market research, social networks, product knowledge and sales strategies.
    • Contribute to effective management in hospitality, tourism and leisure settings by implementing leadership skills and strategies.
    • Evaluate and apply effective financial management and accounting practices to support operations in the tourism industry.
    • Comply with relevant organizational and workplace systems, processes, policies, standards, legal obligations and regulations, and use knowledge of risk management principles, to support and maintain efficient, productive, safe, secure, accessible and healthy tourism operations.
    • Apply principles of teamwork and constructive relationship management to support positive workplace culture.
    • Integrate hospitality skills and knowledge to promote ongoing personal and professional development.
    • Design and deliver inclusive tourism and hospitality programs, products and services that comply with all relevant legislation, conform to relevant ethical guidelines and promote best practices of corporate social responsibility.
    • Analyze and implement sustainability practices in the tourism and hospitality industry by adapting to environmental, social, cultural, political and economic trends and issues.

24 month

Duration

$ 15190

Tuition

Hospitality, Tourism, Wellness Leisure & Sports

Diploma in Culinary Management (Integrated Learning)

This program was developed to enable integrated learning involving you, the college and our industry partners. It was created to meet the immediate industry need for highly skilled Culinary Management graduates with real-world kitchen experience and chef training.

In this program, you will work toward a Culinary Management diploma in four consecutive semesters. While this program is designed to deliver the same learning outcomes as Culinary Management (H100), you will also benefit from semesters 3 and 4, which are integrated directly with industry.

In the first semester, you will learn the fundamental culinary skills and theories required to work in a modern kitchen, as well as essential industry employability skills such as communications and mathematics for hospitality. In the second semester, you will develop more advanced culinary skills and broaden your food, wine, and culinary culture knowledge as you prepare to enter your field placements.

In the third semester, you will experience the culinary industry first-hand during your residency at our state-of-the-art learning facilities, The Chefs’ House and The Café, where you will work alongside emerging top talent while serving a public of discerning urban diners. This experience is concurrent with in-class and online theory-based Chef School courses to support your learning and development.

In the fourth semester, you will complete your studies with an integrated 14-week industry residency at one of our leading culinary and hospitality industry partners, concurrent with online theory-based courses. The online asynchronous learning forum affords the opportunity for either local or international placements.

This integrated program is ideal for self-motivated individuals who want to increase their culinary industry employability prospects upon graduation.

 

24 month

Duration

$ 15190

Tuition

View All Courses by George Brown College - St. James Campus, Canada

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