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Graduate Certificate in Human Resources Management (Co-op Optional)

Graduate Certificate in Human Resources Management (Co-op Optional)

at George Brown College - St. James Campus Canada

Overview

Organizations today require engaged, motivated employees who understand how to effectively support organizational goals while enhancing their own skills and knowledge. Becoming a valued advisor to the business is a Human Resources (HR) imperative, and understanding how to effectively demonstrate a set of key behaviours is of utmost importance.

George Brown’s Human Resources Management graduate certificate program comprehensively covers the key HR functions in this exciting field. Taught by seasoned HR professionals with industry experience, the program blends business-related theory and practical application to highlight how HR functions as a strategic partner to business units. Students explore the role of the HR department and the key accountability requirements to demonstrate a high level of professionalism in a work-related setting.

Upon completion of the program, you will be able to:

  • Describe how employment legislation impacts human resources
  • Design human resources policies and programs
  • Facilitate employee training and development
  • Ensure health and safety in the workplace
  • Recruit and select employees
  • Promote diversity
  • Manage performance
  • Recommend strategic change initiatives
  • Develop a total rewards system
  • Manage employee/labour relations
  • Create a comprehensive human resources plan

Your Field Education Options
WORK EXPERIENCE (CO-OP OR INTERNSHIP WORK TERM)
This program requires the successful completion of one semester of work experience to graduate. This work experience is either co-op (paid) or internship (unpaid). Students are also strongly encouraged to pursue self-directed industry work experience opportunities they believe would provide the learning experiences they value and meet the learning outcomes of the program. This valuable work experience can in turn be added to your resume.

Find out more about field education at the Centre for Business.

Program Learning Outcomes

  • The graduate has reliably demonstrated the ability to:
    • Contribute to the development, implementation, and evaluation of employee recruitment, selection, and retention plans and processes.
    • Administer and contribute to the design and evaluation of the performance management program.
    • Develop, implement, and evaluate employee orientation, training, and development programs.
    • Facilitate and support effective employee and labour relations in both non-union and union environments.
    • Research and support the development and communication of the organization’s total compensation plan.
    • Collaborate with others in the development, implementation, and evaluation of organizational health and safety policies and practices.
    • Research and analyze information needs and apply current and emerging information technologies to support the human resources function.
    • Develop, implement, and evaluate organizational development strategies aimed at promoting organizational effectiveness.
    • Present and evaluate communication messages and processes related to the human resources function of the organization.
    • Manage own professional development and provide leadership to others in the achievement of ongoing competence in human resources professional practice.
    • Facilitate and communicate the human resources component of the organization’s business plan.
    • Conduct research, produce reports, and recommend changes in human resources practices.
Read More

30

Application Processing Days

Post Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

12

Duration

George Brown College - St. James Campus

Location

Graduate Certificate in Human Resources Management (Co-op Optional) Assistant Fee

$15480

Tuition Fee

$12000

Average Cost of Living

$95

Application Fee

6

Backlogs Allowed

Graduate Certificate in Human Resources Management (Co-op Optional) Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have A Bachelor's Degree in any field of study
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Where would you like to study*

Work Permit Canada

Students who wish to work in Canada require a work permit to do so. A student in Canada can work part-time during the course of his studies and full-time during holidays and semester breaks and post the completion of their course/program.

Rules for getting a part-time work visa in Canada

You can also work part-time on campus at your university.

Work Permit

Duration

Your part-time work permit will be valid for as long as you have a valid study permit.

Working Hours

20 Hours/Week

As a full-time student, you can work for a maximum of 20 hours a week. However, you can work full- time during holidays and breaks.

Document Required to Work in Canada

List

To apply for a work permit, you will need a study permit that mentions that you are allowed to work part-time on campus.

Social Insurance Number

Study Permit

You will need a Social Insurance Number (SIN) to Service Canada. if you wish to work in Canada during the course of your studies. To apply for the same, you need a valid study permit, and you should be a full- time student at a recognized university.

You can work part-time off-campus if you are studying in the Quebec province.

Duration of Work Permit Canada

Your part-time work permit will be valid for as long as you have a valid study permit.

Work Hours Canada

As a full-time student, you can work for a maximum of 20 hours a week. However, you can work full- time during holidays and breaks.

Document Required to Work in Canada

To apply for a work permit, you will need a study permit that mentions that you are allowed to work part-time on campus.

Social Insurance Number

You will need a Social Insurance Number (SIN) to Service Canada if you wish to work in Canada during the course of your studies. To apply for the same, you need a valid study permit, and you should be a full- time student at a recognized university.

Working after completing your course

In Canada, you will need a work permit to get a full-time job in Canada after finishing your studies. You chose a work permit like the Post-Graduation Work Permit (PGWP) if you wish to stay back in Canada and work full-time.

Visit Government of Canada Website for more detail

Post-Graduation Work Permit (PGWP)

The Post- Graduation Work Permit (PGWP) allows you to work for three years in Canada if you have completed a two years degree or more.

Application

how can i apply

You can either apply online or download the form and mail the application along with the required documents. Pay your fee and then wait for the decision to come.

Application Documents Required

List

To apply for the work visa, you need a degree from a recognized and accredited Canadian University along with an intention to stay and work in Canada only temporarily.

When to Apply?

One can apply for the full-time work permit in the first three months post the completion of their course during which the study permit is still valid.

How long does it take?

90 days

You will have to wait for 90 days for the decision on your work permit.

Duration

3 Years

The work permit is valid for 3 years if you have completed a two years degree program or more.

Fees

CAD 255

The fee for the work permit is CAD 255 plus the holder fee and the work permit processing fee.

Monthly Wages

CAD 1,600

An applicant is guaranteed a minimum salary of CAD 1,600 per month while working in Canada. This amount though varies on the job and the province you are working in.

Work Hours Canada

No Limit

There is no maximum limit, and you can work for as many hours as you want on the full-time work permit.

Required Documents

List

To apply for the work visa, you will need the following documents:

  • Forms: IMM 5710, IMM 5476 and IMM 5475;
  • Graduation Proof
  • Proof of payment of work permit fees
  • Copies of your travel and identification documents, passport pages and current immigration document.

Till a decision is made on your work visa, you can continue to work full time. All you need to have is your completed degree, should have applied for the permit before the expiry of your study permit and you should be allowed to work off-campus.

Information

Disclaimer

The information provided about the work permit is true and complete to the best of our knowledge. All recommendations are made without any guarantee on the part of the author or the publisher. The author and the publisher, therefore, disclaim any liability in connection to and with the use of this information.

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Post Graduate

Program Level

12

Duration

Study Visa

Student Visa For Canada

Any student who wishes to study in Canada requires a student visa. Some of the essential information for the application process is given below.

When Should I Apply?

4 to 6 months

Ideally, one should apply for the study permit at least 4 to 6 months before the commencement of your course/program.

Bank Account

No Need!

There is no need for a blocked bank account to apply for a student visa to Canada.

Duration of visa

Course Duration + 3 Months

The student visa is valid for the entire period of your course plus three months.

Time to Wait for Visa

35 Days

It takes time. It might take up to 35 days post your interview for the application process to complete and for you to finally receive your visa.

Appointment

Required

It varies from applicant to applicant, but one may have to take part in one or two visa appointments, namely a medical examination and a visa interview.

How you can apply

Application Process

An applicant can either apply online or offline by visiting a visa application centre and submitting their documents. After the analysis of your application, you might be called for an interview.

Fee

Visa Fee

The visa application fee for Canada is CAD 150.

Minimum Funds

833 CAD, 917 CAD

You require a minimum monthly amount to be deposited into your account to prove that you can sustain yourself while studying in Canada. If you are studying in Quebec, you need to have a monthly minimum of CAD 917, and if you are studying in a province except for Quebec, you need to have a minimum of CAD 833 per month.

Any other expenses

Required

You will have to pay a medical examination fee and a visa application service fee to the tune of CAD 15 if you visit a visa application centre to apply for your visa.

Medical Examination

Required

One has to undergo a series of medical examinations to be deemed fit for a student visa of Canada. The tests mostly include blood and urine tests, chest x-rays and other organ checkups.

Language Skills

Not Required

one doesn’t need to prove their language skills in applying for a Canadian Visa.

Disclaimer: The information provided about the work permit is true and complete to the best of our knowledge. All recommendations are made without any guarantee on the part of the author or the publisher. The author and the publisher, therefore, disclaim any liability in connection to and with the use of this information.

English Test Requirement

6.5

Minimum Overall Score

88.0

Minimum Overall Score

60.0

Minimum Overall Score

Other Courses by George Brown College - St. James Campus,Canada

Hospitality, Tourism, Wellness Leisure & Sports

Certificate in Hospitality Services

Pre-Programs:
Pre-programs are post-secondary certificate programs that offer students the opportunity to take courses for career exploration or to qualify for further study. With small class sizes, dedicated teachers and built-in advising and supports, the pre-programs help students strengthen their academic skills and prepare for further course work.

Successful completion of the Hospitality Services (Pre-Hospitality) program prepares students academically for entry into the following Centre for Hospitality and Culinary Arts programs:

This unique program has a foundation of Hospitality, Food & Beverage and Culinary Arts courses that are taught by faculty in the Centre for Hospitality & Culinary Arts. Other important courses include Applied Math and Communications. The program is closely linked to operators of hotels, restaurants and catering companies in Toronto, and includes an industry externship for qualified students.

The program is closely linked to operators of hotels, restaurants and catering companies in Toronto, and includes an industry externship for qualified students.

Academic advisory services, career preparation, student support and success strategies are interwoven throughout the courses.

Note: Successful completion of this program is not a guarantee of admission to any other program, nor is it a requirement of any other program.

PROGRAM STANDARDS AND LEARNING OUTCOMES

  • The graduate has reliably demonstrated the ability to:
    • Provide hospitality service in a professional manner in order to increase customer satisfaction.
    • Identify and describe the various sectors of the Canadian tourism industry.
    • Use basic mathematic and monetary calculations to assist with the daily functions of a hospitality operation.
    • Assist in the marketing and sales of small and medium sized hospitality operation.
    • Identify and comply with health and safety regulations, legislation, and procedures related to the hospitality industry.
    • Plan and implement personal and professional development strategies related to the hospitality industry.
    • Use current technologies, systems, and computer applications to support daily functions of a hospitality operation.
    • Perform as an entry-level accommodation operations team member in both front and back of the house positions.
    • Perform as an entry-level food and beverage team member in both front and back of the house positions.

12 month

Duration

$ 15190

Tuition

Hospitality, Tourism, Wellness Leisure & Sports

Graduate Certificate in Advanced Wine and Beverage Business Management

Advanced Wine and Beverage Business Management is a one-year, three-semester postgraduate program developed for hospitality diploma and degree graduates, and industry professionals seeking an advanced level of learning focused on all aspects of the wine, spirit and beer business.

In our state-of-the-art tasting labs, students will explore and experience global beverages and their relationship to business, cuisine, culture and lifestyle.

This program will provide you with an advanced level of knowledge in beer, wine, spirits and mixology, and also teach you essential business skills such as financial management, organizational behaviour and strategic marketing – all vital to succeed in today’s competitive marketplace.

Your Field Education Options
This program provides a mandatory 14-week externship placement. George Brown works with employers and industry partners to identify potential work experience opportunities. Students are also strongly encouraged to pursue self-directed work experience opportunities, which they believe will provide the learning experiences they value and meet the learning outcomes of the program. This valuable work experience can be added to your resumé.

Program Learning Outcomes
The graduate has reliably demonstrated the ability to:

  • Manage different departments within food & beverage centred or sales environment using product knowledge, menu development and business acumen skills.
  • Position products appropriately in the market using established techniques in wine merchandising, product pricing, labelling, branding, advertising, promotions, marketing, public relations, media relations consumer behaviour in the wine industry.
  • Interpret import and export regulations and recognize opportunities and challenges within the business structures of the wine industry.
  • Manage and control different aspects of wine-related enterprises to make effective decisions regarding finance, accounting, budget planning, costing, taxation systems, pricing structures in the wine industry, using analytical and synthesis skills.
  • Implement and develop leadership and human resources skills required in the beverage business that include recruitment, motivational strategies, resolution of labour relations issues and the management of related challenges and responsibilities including culturally sensitive material.
  • Use current and relevant business strategies to facilitate a sustainable hospitality entity.

12 month

Duration

$ 23220

Tuition

Creative Arts & Design

Diploma in Acting for Media

The Acting for Media program goes beyond just acting for film and television and comprises training needed to succeed as a screen actor: acting technique, movement, voice and script analysis. Students will learn to articulate themselves through screen characterization, on-camera experience, and audition etiquette and standards. Graduating students will have a solid knowledge base of the industry including its history, structure and hierarchy and professional standards. Workshop simulations, on-camera exercises, voice-over demonstrations, green screen training and training in motion capture suits provide students with the skills needed to be a successful actor in the field.
Program Learning Outcomes
The graduate has reliably demonstrated the ability to:

  • Present oneself for employment as a professional actor and provide services that meet professional industry standards and ethics.
  • Create a character as intended by the writer through the study of screenplays, storyboards and commercial copy.
  • Develop a believable character appropriate for the role and to the technological requirements of each recorded media discipline.
  • Convey and sustain truth of character using relevant technical skills with appropriate emotional depth and clarity throughout the shooting of production.
  • Work collaboratively with agents, casting directors, producers, directors and film crews.
  • Develop and apply strategies for personal, career and professional development to enhance work performance and maintain currency within the industry.
  • Employ improvisational skills for problem-solving and character development.
  • Prepare materials that showcase his/her skills as both an actor and an entrepreneur.
  • Perform the activity required for the character according to the recorded media.

24 month

Duration

$ 14330

Tuition

The Business Administration (with Work Experience) advanced diploma program is designed to offer the widest range of possible career choices and opportunities in a variety of business disciplines. Graduates are prepared to work in diverse team settings and lead projects with relevant and practical skills.

This learning experience will enable you to:

  • Conduct and present research to support business decision making
  • Assess and use current concepts/systems and technologies to support an organization's business initiatives
  • Develop a business plan to formulate the strategic direction of an organization
  • Apply human resources practices to support management objectives and the organization's goals

PROGRAM STANDARDS AND LEARNING OUTCOMES

  • The graduate has reliably demonstrated the ability to:
    • Evaluate the impact of global issues on an organization’s business opportunities by using an environmental scan.
    • Apply principles of corporate sustainability, corporate social responsibility and ethics to support an organization’s business initiatives.
    • Assess and use current concepts/systems and technologies to support an organization's business initiatives.
    • Conduct and present research to support business decision making.
    • Plan, implement and evaluate projects by applying project management principles.
    • Perform work in compliance with relevant statutes, regulations and business practices.
    • Apply human resource practices to support management objectives and the organization’s goals.
    • Use accounting and financial principles to support the management and operations of an organization.
    • Assess marketing and sales concepts and strategies and apply them to the needs of an organization.
    • Outline principles of supply chain management and operations management and assess their impact on the operations of an organization.
    • Participate in the development of a business plan.
    • Develop strategies for ongoing personal and professional development to enhance work performance in the business field.
    • Outline strategies used to manage risks in an organization's business activities.

YOUR FIELD STUDY OPTIONS:
WORK EXPERIENCE (CO-OP OR INTERNSHIP WORK TERM):

This program requires the successful completion of two semesters of work experience to graduate. This work experience is either co-op (paid) or internship (unpaid). Either one will give you the practical experience employers value.
George Brown works with employers and industry partners to identify potential work experience opportunities. Students are also strongly encouraged to pursue self-directed industry work experience opportunities they believe would provide the learning experiences they value and meet the learning outcomes of the program. This valuable work experience can, in turn, be added to your resume.
In addition to on-the-job work experience, George Brown College endeavors to provide field education opportunities with real-world challenges and clients. Find out more about field education at the Centre for Business.

This Centre for Business program (B155) is part of our School of Management and is offered with Work Experience. Students wishing to apply for Business Administration without work experience should apply to B145.

36 month

Duration

$ 15190

Tuition

Each September, a small group of students begin a nine-month graduate certificate program in Interdisciplinary Design Strategy at the Institute without Boundaries (IwB), where they work as a team to research, design and realize a real-world project. Initiated in 2003, this program delves into the methods and practices of design research, strategy and social innovation. It is a unique educational experience offered by George Brown College in partnership with leading designers and industry.

Program Learning Outcomes

  • The graduate has reliably demonstrated the ability to:
    • Apply universal and sustainable design principles to complex global problems in order to create intelligent solutions that address environmental, social and economic challenges.
    • Manage an Integrated Design Process to deliver human-centred design strategy projects for government, corporations and non-profit organizations.
    • Design collaboratively in an interdisciplinary studio environment to complete environmental, communication, product, service and system design projects.
    • Apply primary and secondary research methodologies to the design process using a think/make practice model to achieve project outcomes that meet user needs.
    • Adhere to the professional practices of a design studio in order to facilitate the success of design teams in achieving project results.
    • Participate in a multi-phase design process in order to create a holistic, integrated, and realistic design project.
    • Liaise and manage the design process to provide solutions for clients including design, documentation, tendering, fabrication and delivery.
    • Present research results and design solutions to a diverse audience utilizing effective communication strategies.

9 month

Duration

$ 15480

Tuition

Hospitality, Tourism, Wellness Leisure & Sports

Diploma in Tourism and Hospitality Management

Do you love the excitement of travelling and learning about fascinating world cultures? Do you want to be a leader in the tourism and hospitality industry? If your passion is to create memorable experiences and use your creativity to become part of the largest industry worldwide, then join the Tourism and Hospitality Management program at George Brown College!

Through this two-year tourism diploma program, you will learn about the exciting and diverse tourism industry with courses in culinary tourism, heritage tourism, sustainable tourism, hotel operations and event planning. Graduates gain the skills required to be progressive leaders within the industry, enriching the experience of tourists. You will receive industry certifications in food safety, responsible alcohol beverage service, TICO Travel Counsellor Certification and first aid (CPR).

As part of your fourth semester, you will complete a 14-week industry externship with your choice of a nationwide or international placement. This opportunity will enhance your knowledge with real-world experience and help you start building your network of contacts. Completing the Tourism and Hospitality Management program will make you the kind of multi-talented graduate the local and international tourism industry is seeking in today’s competitive environment.

To better hone your international tourism and hospitality management skills you have the option of participating in an exclusive Experiential Study Tour.

Your Field Education Options
As part of your fourth semester, you will complete a 14-week industry externship with your choice of a nationwide or international placement. This opportunity will enhance your knowledge with real-world experience and help you start building your network of contacts. This valuable work experience can be added to your resume.

In addition to more formal on-the-job work experience, George Brown College endeavours to provide learning opportunities with real world challenges and clients. Find out more about field education at Centre for Hospitality and Culinary Arts.

PROGRAM STANDARDS AND LEARNING OUTCOMES:-

  • The graduate has reliably demonstrated the ability to:
    • Provide professional guest services to enhance customer satisfaction by anticipating, meeting and/or exceeding individual and organizational standards and objectives.
    • Create marketing plans informed and supported by market research, social networks, product knowledge and sales strategies.
    • Contribute to effective management in hospitality, tourism and leisure settings by implementing leadership skills and strategies.
    • Evaluate and apply effective financial management and accounting practices to support operations in the tourism industry.
    • Comply with relevant organizational and workplace systems, processes, policies, standards, legal obligations and regulations, and use knowledge of risk management principles, to support and maintain efficient, productive, safe, secure, accessible and healthy tourism operations.
    • Apply principles of teamwork and constructive relationship management to support positive workplace culture.
    • Integrate hospitality skills and knowledge to promote ongoing personal and professional development.
    • Design and deliver inclusive tourism and hospitality programs, products and services that comply with all relevant legislation, conform to relevant ethical guidelines and promote best practices of corporate social responsibility.
    • Analyze and implement sustainability practices in the tourism and hospitality industry by adapting to environmental, social, cultural, political and economic trends and issues.

24 month

Duration

$ 15190

Tuition

Hospitality, Tourism, Wellness Leisure & Sports

Bachelor in Culinary Management (Transfer Program)

OUR COMMITMENT TO BEING ONE OF INDIA'S BEST CULINARY SCHOOLS HAS LED US TO ASSOCIATE WITH THE BEST CULINARY SCHOOL OF CANADA, GEORGE BROWN COLLEGE IN TORONTO, ONTARIO. FROM THIS FALL OF 2021, WE WILL BE OFFERING ACADEMIC MENTORSHIP FROM GEORGE BROWN COLLEGE IN OUR BACHELOR OF CULINARY MANAGEMENT DEGREE. OUR STUDENTS WILL HAVE AN ACCESS TO A WORLD-CLASS CULINARY DEGREE CURRICULUM FROM GEORGE BROWN COLLEGE, WHICH WILL SET THEM UP FOR SUCCESS IN THE GLOBAL HOSPITALITY SECTOR.

Our students will also be exposed to the visiting faculty and chefs from George Brown College who are masters of the global culinary landscape. Students will have an option to ladder into the 4-year Bachelors of Commerce degree in Culinary Management at George Brown College in Toronto after two years of their study with Chitkara University and based on eligibility, and other statuary transfer conditions. As a graduating student from this program in India or in Canada, you will be ahead of your league with skills in culinary education that is most sought after in the hospitality industry.

TRANSFER OPTION
Enroll in 3 year of Bachelor in Culinary Management Degree at Chitkara University with an option to transfer after two years of study in India to George Brown College, Canada and graduate with a Honours B.Com degree in Culinary Management from George Brown in Canada after 4 years (2+2) of total study

48 month

Duration

$ 18190

Tuition

In today’s rapidly changing business world, organizations are realizing that their greatest asset is their employees and that effective people management is a key factor in their overall success. The Business Administration – Human Resources (with work experience) program will provide you with a practical approach to human resources management, preparing you for a variety of careers within this exciting and growing field. You will learn how to:

  • Design human resources policies and programs that adhere to employment legislation
  • Attract, retain and develop a productive workforce
  • Manage employee diversity
  • Ensure health and safety at the workplace
  • Advise on employee/labour relations

Our program enables you to work towards obtaining the professional designations offered through the Human Resources Professional Association of Ontario (HRPA). For information about obtaining professional designations in HR, please contact the Human Resources Professional Association of Ontario.

PROGRAM STANDARDS AND LEARNING OUTCOMES
The graduate has reliably demonstrated the ability to:

  • Contribute to the planning and implementation of employee recruitment, selection, and retention strategies.
  • Administer and facilitate the performance management program.
  • Coordinate and support the development, implementation, and evaluation of employee orientation, training, and development programs.
  • Implement and support effective employee and labour relations strategies in both non-union and union environments.
  • Administer and communicate the organization’s total compensation plan.
  • Collaborate with others in the implementation and monitoring of organizational health and safety policies and practices.
  • Contribute to the identification of information needs and apply current and emerging information technologies to support the human resources function.
  • Contribute to organizational development strategies aimed at promoting organizational effectiveness.
  • Present and evaluate communication messages and processes related to the human resources function of the organization.
  • Develop, implement, and evaluate personal professional development plans to achieve ongoing competence in human resources professional practice.
  • Identify and communicate the human resources component of the organization’s business plan.
  • Contribute to the collection, analysis, and utilization of human resources data.

YOUR FIELD STUDY OPTIONS
WORK EXPERIENCE (CO-OP OR INTERNSHIP WORK TERM)

This program requires the successful completion of two semesters of work term experience to graduate. This work experience is either Co-op (paid) or Internship (unpaid). Either one will give you the practical experience employers value.
George Brown works with employers and industry partners to identify potential work experience opportunities. Students are also strongly encouraged to pursue self-directed industry work experience opportunities they believe would provide the learning experiences they value and meet the learning outcomes of the program.

36 month

Duration

$ 15190

Tuition

Hospitality, Tourism, Wellness Leisure & Sports

Diploma in Hospitality - Hotel Operations Management

Our Hospitality – Hotel Operations Management program exposes you to current and best practices in:

  • Front office
  • Food and beverage
  • Marketing and sales
  • Conferences and catering

You will receive industry certification in food safety, responsible alcohol beverage service and first aid (CPR).
As part of your fourth semester, you will complete a 14-week industry externship. George Brown College works with employers and industry partners to identify potential work experience opportunities. Students are also strongly encouraged to pursue self-directed industry work experience opportunities that they believe would provide the learning experiences they value, and that meet the learning outcomes of the program. This opportunity will enhance your knowledge with real-world experience and help you start building your network of industry contacts. In addition, you will participate in a hotel operations management simulation as part of your final capstone project, which will allow you to apply your newly acquired skills and learning.

To better hone your international hotel management skills you have the option of participating in an exclusive European Study Tour visiting some of the top hotels in Europe.

Program Learning Outcomes
The graduate demonstrates the ability to:

  • Support an industry and workplace service culture by adopting a positive attitude and professional decorum, accommodating diverse and special needs and contributing as a team member.
  • Deliver customer service and solutions that anticipate, meet and/or exceed individual expectations, as well as organizational expectations, standards and objectives.
  • Use marketing concepts, market research, social networks, sales and revenue management strategies, relationship management skills and product knowledge to promote and sell hospitality services, products and guest experiences.
  • Apply business and revenue models as well as basic accounting, budgeting, financial and administration skills to support the effective management and operation of a variety of organizations delivering hospitality services and products.
  • Comply with relevant organization and workplace systems, processes, policies, standards, legal obligations and regulations, and apply risk management principles, to support and maintain efficient, safe, secure, accessible and healthy hospitality operations.
  • Use appropriate technologies to enhance the quality and delivery of hospitality services, products and guest experiences and to measure the effectiveness of hospitality operations.
  • Keep current with hospitality trends and issues, and interdependent relationships in the broader tourism industry sectors to improve work performance and guide career development.
  • Use leadership, teamwork, conflict and relationship management skills and tools, as well as knowledge of organizational behaviour, labour relations, employment standards and human rights to contribute to a positive work environment.
  • Respond to issues and dilemmas arising in the delivery of hospitality services, products and guest experiences by using and promoting ethical behaviour and best practices of corporate social responsibility and environmental sustainability.

24 month

Duration

$ 15190

Tuition

The Esports Management program equips you with the knowledge of esports business management. You will learn about the industry, players, influencers and partner loyalty, business and revenue models, regulations and media rights, digital communication approaches, team management, and audience engagement strategies. 

As a graduate, you will be equipped with the skills and interdisciplinary knowledge to succeed in the industry.? You will be work-ready and able to implement sponsorship programs, oversee differentiated delivery modes and manage teams. 

The program focusses on business management of esports events in virtual and in-person spaces, profitability and viability, brand extension, influencer, and partner loyalty. 

You will learn:

  • Strategic planning including revenue models and brand management strategies for teams, leagues, franchises, and influencers. 
  • How to build tactical plans including esports digital and social media promotion for participants, viewers, influencers, and consumers. 
  • About governing the industry's legal, regulatory, and ethical standards. 
  • HR/organizational strategies to manage teams, esports event participation influencers, and spectators. 

Your Field Education Options - There are 80 to 100 hours of experiential learning opportunities offered in the program within the esports industry. This includes partner facilitated and hosted projects, and mentoring.?

Program Learning Outcomes
The graduate has reliably demonstrated the ability to:

  • Construct proposals, promotional material, and presentations to meet the needs of stakeholders by utilizing evidence-based research, persuasive communication techniques, and graphical elements.
  • Manage technical strategy, including applications, software and hardware required in scalable esports environments.
  • Develop strategies for the successful implementation of esports partner and sponsorship programs.
  • Assess, plan and implement differentiated delivery modes for esports events to ensure profitability and viability.
  • Research the micro and macro environments of gamers and esports communities in order to develop events, experiences, marketing and promotional material that respond to the needs of those environments and communities.
  • Adhere to professional, legal, regulatory, environmental, ethical, diversity and inclusion standards when performing work and conducting esports business operations.
  • Manage accounting and financial operations to comply with tax and insurance practices for entrepreneurial, small, medium and large businesses.
  • Manage internal staff and external relationships by applying human resource leadership principles and negotiation skills to promote organizational effectiveness. 
  • Use project management principles, tools, and strategies to plan, organize and execute online or in-person experiences.
  • Lead the development of integrated marketing strategies that increase brand equity and revenue streams across all media.
  • Build and cultivate inclusive community-oriented business strategies that engage diverse stakeholders and generate revenue across the esports ecosystem

12 month

Duration

$ 15480

Tuition

View All Courses by George Brown College - St. James Campus, Canada

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The SAT is a Standardized evaluation that is necessary for enrolling in underaduate cur... Read More

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