Graduate Certificate in Sound Design & Production

at George Brown College - St. James Campus Canada

The Screenwriting & Narrative Design program educates students on the challenge of writing a well-structured story within linear and nonlinear contexts. The elements of character, dialogue, scene, setting, texture, style and tone are rigorously explored. Students master the subtle variances of language employed through structured and open-world storytelling as they create memorable stories and scripts for film, TV, games and interactive media. Opportunities will be provided to work with fellow students (directors, actors and designers) on student-led projects as well as potential research projects.

Program Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Produce linear and non-linear narrative content to industry standards using current and relevant software.
• Create content employing traditional and non?traditional dramatic narratives with advanced application for entertainment writing within linear and non?linear mediums.
• Articulate the differences between the varying mediums’ production processes and how the writer integrates into each process.
• Investigate the varying guilds, associations, agencies, and groups and how they interact with relevance to the different industries.
• Differentiate the history of film, television, video game and interactive media from other media as well as the intersections between them.
• Analyze the evolving landscapes for production, distribution and content creation in order to anticipate challenges and opportunities arising from technological change and consumer demand.
• Prepare for employment in the field by evaluating the present business climate of the relevant film, television, video game, online, mobile and interactive industries, and using interview and presentation skills, resume writing skills, proposal and pitch development skills, and portfolio preparation.
• Conduct research using a variety of relevant research methods, including online and library resources to do effective world building and character creation.
• Engage and invoke an emotional response from an audience, recognizing and using relevant style and narrative structures including plot analysis, characterization, setting, dialogue, point of view, structure, length and originality.
• Evaluate personal and recognized works of entertainment writing for traditional composition techniques including “unity of effect” as these apply to both traditional rhetorical structures and narratives with branching structures and/or multiple narratively coherent conclusions.
• Manipulate point of view to develop narratives, analyze form and structure to apply evolving techniques, and compare setting and atmosphere to adjusting narrative time within linear and non-linear narrative.
• Assess personal and recognized works of traditional and interactive narratives for techniques in character development exploring limitations presented by traditional techniques in character development for non-linear and participatory character creation.

This program was developed to enable integrated learning involving you, the college and our industry partners. It was created to meet the immediate industry need for highly skilled Culinary Management graduates with real-world kitchen experience and chef training.

In this program, you will work toward a Culinary Management diploma in four consecutive semesters. While this program is designed to deliver the same learning outcomes as Culinary Management (H100), you will also benefit from semesters 3 and 4, which are integrated directly with industry.

In the first semester, you will learn the fundamental culinary skills and theories required to work in a modern kitchen, as well as essential industry employability skills such as communications and mathematics for hospitality. In the second semester, you will develop more advanced culinary skills and broaden your food, wine, and culinary culture knowledge as you prepare to enter your field placements.

In the third semester, you will experience the culinary industry first-hand during your residency at our state-of-the-art learning facilities, The Chefs’ House and The Café, where you will work alongside emerging top talent while serving a public of discerning urban diners. This experience is concurrent with in-class and online theory-based Chef School courses to support your learning and development.

In the fourth semester, you will complete your studies with an integrated 14-week industry residency at one of our leading culinary and hospitality industry partners, concurrent with online theory-based courses. The online asynchronous learning forum affords the opportunity for either local or international placements.

This integrated program is ideal for self-motivated individuals who want to increase their culinary industry employability prospects upon graduation.

In this Marketing Management – Financial Services graduate certificate program in Toronto, students will develop the marketing skills that employers value in the area of Financial Services Marketing. This particular area of marketing combines an understanding of the special needs of financial services customers with strong marketing acumen. Students will develop skills to successfully market to different customers and build long-term profitable relationships with them.

The Media Foundation program offers students the chance to explore a variety of media career options while developing the skills necessary to succeed in diploma and advanced diploma media programs. It includes courses in game design and development, photography and image manipulation, storytelling, audio production, interactive media and visual storytelling techniques.

The Portfolio class offered in semester two will help students create a portfolio, which can be used to submit for further studies in Graphic Design, Interaction Design, Game - Art and Video Design & Production and other college and university programs requiring a portfolio for admission.

Program Learning Outcomes
The graduate has reliably demonstrated the ability to:

• Develop creative concepts and ideas through a variety of techniques and in a range of formats.
• Choose appropriate tools, techniques and applications to create media assets and presentations.
• Incorporate researched opinions expressed in mainstream and social media technologies into presentations and reports.
• Utilize current and relevant search strategies and techniques for information fact-finding.
• Apply industry practices to written proposals and print documents, visual storyboards, and interactive presentations.
• Choose visual strategies, historical concepts and precedents in the analysis of past and present trends.
• Create original photographs and videos through a variety of techniques and processes.
• Choose appropriate narrative structures and vocabularies to analyze media and evaluate meaning, coherence, connections and effectiveness.
• Utilize a variety of industry standard audio/video software applications and techniques in the creation of media for a wide range of platforms.
• Use a variety of current industry-standard media tools and techniques to develop self-promotional materials.

Do you love the excitement of travelling and learning about fascinating world cultures? Do you want to be a leader in the tourism and hospitality industry? If your passion is to create memorable experiences and use your creativity to become part of the largest industry worldwide, then join the Tourism and Hospitality Management program at George Brown College!

Through this two-year tourism diploma program, you will learn about the exciting and diverse tourism industry with courses in culinary tourism, heritage tourism, sustainable tourism, hotel operations and event planning. Graduates gain the skills required to be progressive leaders within the industry, enriching the experience of tourists. You will receive industry certifications in food safety, responsible alcohol beverage service, TICO Travel Counsellor Certification and first aid (CPR).

As part of your fourth semester, you will complete a 14-week industry externship with your choice of a nationwide or international placement. This opportunity will enhance your knowledge with real-world experience and help you start building your network of contacts. Completing the Tourism and Hospitality Management program will make you the kind of multi-talented graduate the local and international tourism industry is seeking in today’s competitive environment.

To better hone your international tourism and hospitality management skills you have the option of participating in an exclusive Experiential Study Tour.

Your Field Education Options
As part of your fourth semester, you will complete a 14-week industry externship with your choice of a nationwide or international placement. This opportunity will enhance your knowledge with real-world experience and help you start building your network of contacts. This valuable work experience can be added to your resume.

In addition to more formal on-the-job work experience, George Brown College endeavours to provide learning opportunities with real world challenges and clients. Find out more about field education at Centre for Hospitality and Culinary Arts.

PROGRAM STANDARDS AND LEARNING OUTCOMES:-

• The graduate has reliably demonstrated the ability to:
  • Provide professional guest services to enhance customer satisfaction by anticipating, meeting and/or exceeding individual and organizational standards and objectives.
  • Create marketing plans informed and supported by market research, social networks, product knowledge and sales strategies.
  • Contribute to effective management in hospitality, tourism and leisure settings by implementing leadership skills and strategies.
  • Evaluate and apply effective financial management and accounting practices to support operations in the tourism industry.
  • Comply with relevant organizational and workplace systems, processes, policies, standards, legal obligations and regulations, and use knowledge of risk management principles, to support and maintain efficient, productive, safe, secure, accessible and healthy tourism operations.
  • Apply principles of teamwork and constructive relationship management to support positive workplace culture.
  • Integrate hospitality skills and knowledge to promote ongoing personal and professional development.
  • Design and deliver inclusive tourism and hospitality programs, products and services that comply with all relevant legislation, conform to relevant ethical guidelines and promote best practices of corporate social responsibility.
  • Analyze and implement sustainability practices in the tourism and hospitality industry by adapting to environmental, social, cultural, political and economic trends and issues.

Students in the Business Administration – Project Management advanced diploma program will be prepared to manage project scope and change, project control, project staffing and risk management, provide motivation and goal setting, utilize project management tools and perform other functions in careers that incorporate project management or in stand-alone project manager positions. Graduates of this program will have demonstrated their knowledge, skills and abilities related to business in general and project management in particular.

This learning experience will enable graduates to demonstrate:

• Analysis of the impact of an organization's project management initiatives on its human resources, management, financial and business strategies, policies and practices
• Implementation of a project plan including making trade-offs among competing objectives and taking timely action to deal with problems and opportunities
• Application of accounting and financial knowledge to the management of projects
• Allocation of human resources required to manage project tasks using leadership and teamwork skills
• Working with teams and stakeholders effectively and in a professional manner, respecting differences

PROGRAM LEARNING OUTCOMES

• The graduate has reliably demonstrated the ability to:
  • Evaluate the impact of global issues on an organization’s business opportunities by using an environmental scan.
  • Apply principles of corporate sustainability, corporate social responsibility and ethics to support an organization’s business initiatives.
  • Assess and use current concepts/systems and technologies to support an organization's business initiatives.
  • Conduct and present research to support business decision making.
  • Plan, implement and evaluate projects by applying project management principles.
  • Perform work in compliance with relevant statutes, regulations and business practices.
  • Apply human resource practices to support management objectives and the organization’s goals.
  • Use accounting and financial principles to support the management and operations of an organization.
  • Assess marketing and sales concepts and strategies and apply them to the needs of an organization.
  • Outline principles of supply chain management and operations management and assess their impact on the operations of an organization.
  • Participate in the development of a business plan.
  • Develop strategies for ongoing personal and professional development to enhance work performance in the business field.
  • Outline strategies used to manage risks in an organization's business activities.

This Business – Marketing diploma prepares graduates for a variety of career opportunities in the exciting field of marketing. Students will build and demonstrate the skills needed to work in a wide range of organizations.

This learning experience will enable you to:-

• Use the building blocks of a marketing plan to analyze the market, the customers and the competition
• Describe the purpose and value of effective market research and design
• Develop integrated and consistent communication strategies and solutions that will engage customers and help companies grow their brands through direct, digital, mass and social media channels as well as public relations and sales promotion.
• Participation in extracurricular activities allows students to build on their knowledge and skills while networking. This is one of many ways that our School of Marketing helps 

PROGRAM STANDARDS AND LEARNING OUTCOMES
The graduate has reliably demonstrated the ability to:

• Contribute to the development of a marketing plan that will meet the needs or goals of a business or organization.
• Contribute to the development of an integrated marketing communication plan of a product, concept, good, and/or service based on an identified market need or target.
• Contribute to the development of new and/or modified marketing concepts, products, goods, and/or services that respond to market needs.
• Contribute to the development of strategies for the efficient and effective placement/distribution of a product, good, and/or service to respond to an evolving market.
• Contribute to the development of strategies related to pricing for a product, good and/or service.
• Analyze the viability of a concept, product, good, and/or service in local, national or global markets.
• Participate in conducting market research to provide information needed to make marketing decisions.
• Communicate marketing information persuasively and accurately, in oral, written, graphic and interactive media formats.
• Plan, prepare and deliver a sales presentation or pitch to address the needs of the client.
• Develop strategies with clients, customers, consumers, co-workers, supervisors, and others to maintain and grow working relationships.
• Develop learning and development strategies to enhance professional growth in the field.
• Apply entrepreneurial strategies to identify and respond to new career opportunities that might include contract employment, and self-employment initiatives.
• Operate within a framework of organizational policies and practices, when conducting business of the organization.

In this three-semester Visual Effects graduate certificate program, you will expand upon concepts and techniques in 3D animation, motion graphics or audio/video editing for film and television. Preparing for a career in the post-production industry, visual effects artists combine the skills of a programmer with the creativity of a designer. As members of film and television production teams, visual effects artists turn concepts into visual representation.

Visual effects artists hone their visual storytelling capabilities through the use of elements such as digital lighting, surface attribute design and camera composition. While learning the procedures for planning visual effects for film, you will cover the techniques of procedural modeling and animation used in visual effects films.

Program Learning Outcomes
The graduate demonstrates the ability to:

• Design visual effects sequences using storyboarding and pre-visualization that meet production requirements.
• Use filmmaking and game terminology to communicate effectively throughout all stages of production.
• Complete the production of live action plates for use in visual effects.
• Manage the production of visual effects projects to meet production schedules.
• Identify hardware and software protocols specific to the field of visual effects.
• Analyze images and physical sets to digitally re-create lights, cameras, locations and objects.
• Create photo-real images to match live action footage.
• Recreate natural phenomena by using appropriate particle or dynamic effects.
• Integrate 2D and/or 3D computer generated imagery and live action elements.
• Create customized tools through software or scripting to allow for more advanced application of visual effects techniques.
• Work collaboratively in interdisciplinary teams on the production of visual effects.

The field of International Business encompasses a variety of disciplines including finance, sales, marketing, and human resources. Consequently Business Administration – International Business program graduates will be prepared to perform in a variety of specialized areas such as international market entry and distribution, international trade management, international negotiation and trade research, international marketing, international trade finance, planning, logistics, legal aspects of international trade and other functions related to business in general and international business in particular. Graduates of this program will have demonstrated their knowledge, skills, and abilities related to international business, and will have prepared for careers that include negotiators, freight forwarders, logistics, and marketing.

You will learn about:

• Documents and procedures supporting the movement of products and services in a global supply chain
• Statutory and regulatory compliance
• International payment instruments and options
• Foreign exchange strategies
• Human resource strategies in an international operation.

PROGRAM STANDARDS AND LEARNING OUTCOMES:

• The graduate has reliably demonstrated the ability to:
  • Conduct an environmental scan to evaluate the impact of world issues on an organization’s international business opportunities.
  • Conduct, evaluate and present market research to support an organization’s international business decision-making.
  • Prepare and analyze documentation and follow procedures to support the movement of products and services in the organization’s global supply chain.
  • Analyze the impact of statutory and regulatory compliance on an organization’s integrative trade initiatives.
  • Develop and implement strategies to negotiate effectively within various cultural environments and to address the impact of cultural differences on an organization’s integrative trade initiatives.
  • Develop and present an international marketing plan, and evaluate sales strategies that support an organization’s integrative trade initiatives.
  • Identify and interpret relevant international financial documents and assess financial strategies that support an organization’s integrative trade initiatives.
  • Analyze the impact of an organization's integrative trade initiatives on its human resources management strategies, policies, and practices.
  • Develop and present an international business plan.
  • Plan, implement and evaluate team projects by applying project management principles.
  • Analyze principles of corporate sustainability, corporate social responsibility and ethics, and apply them to an organization’s integrative trade initiatives.
  • Select and apply current technologies to support an organization’s integrative trade initiatives.
  • Develop and present a plan for ongoing personal and professional development to enhance work performance within the international business field.

Interaction Design is an interdisciplinary field merging design skills such as user experience, interface development and graphic design with programming to create meaningful experiences between the user, digital and physical platforms, such as websites, wearables and mobile devices.

Modified by the psychological, social, economic and cultural factors that shape our present and future world, this ever-evolving field envisions new ways of human-computer interaction within systems, services, products and spaces across multiple industries.

Throughout the Interaction Design program, students will be expected to address such topics as mixed realities, immersive environments, usability, spatial relations and human factors. An emphasis on usability testing, research, collaboration and real-world projects distinguish this program.

Program Learning Outcomes

• The graduate has reliably demonstrated the ability to:
  • Collaborate in a team environment with various stakeholders to design multi-disciplinary products and services.
  • Apply the appropriate tools that allow for designing, building, visualizing, and programming digital interactive experiences.
  • Assess the requirements of a complex interactive media project.
  • Plan the development and execution of an interaction design project in response to resource and budgetary requirements.
  • Design a complex media project (interface, navigation, graphics, text treatment) using best practice design and development principles, and applying conceptual and theoretical frameworks.
  • Make interactive products, environments, systems and services using appropriate technologies, materials, and manufacturing methods.
  • Perform all work in compliance with regulations, legislation, security policies, industry standards and codes of ethics.
  • Use research skills to assess and inform optimal digital user experience within interactive interfaces.
  • Apply creative and innovative thinking techniques to manage change and solve design problems.
  • Make recommendations based on human computer interaction design guidelines to improve user experiences with interaction design.
  • Design an interactive product or service that delivers a usable interactive experience.
  • Contribute to a variety of interactive platforms and environments, incorporating the principles and elements of design.
  • Create a design solution in accordance with strategies, recommendations and state of the art methodologies.