Diploma in Business in Marketing

at Georgian College - Barrie Campus Canada

This program prepares graduates to work collaboratively with registered pharmacists and the interprofessional health care team within their scope of practice. Students will learn dispensing and compounding skills using knowledge from labs and supervised clinical practice. Courses focus on professionalism, relevant legislations, pathophysiology, and pharmacology, customer care, software systems, and principles of quality assurance. Students will utilize current technologies for an understanding of inventory control and customer service to accurately prepare and dispense medication. Guiding principles of safe medication practice; including aseptic technique, accurate calculations and labelling, use of current, credible sources of information are emphasized in lectures, simulated labs and community and institutional placements.

Feed your dreams! This one year program trains students to work in professional kitchens regionally, nationally, and internationally. Students learn fundamental food knowledge and develop skills of food preparation and presentation that prepares them for lifelong career success with strong industry connections. Students practice professionalism, culinary and management skills, safety and sanitation, nutrition, product knowledge and identification while applying their skills in a hands on learning environment. This program provides the in school portion of the cook apprenticeship program of the Ministry of Advanced Education and Skills Development.

In this program, students gain advanced skills in the use of environmental sampling, monitoring and testing equipment; data analysis; and information technology tools. They become familiar with applying the principles of ecosystem-based management for sustainability and develop the ability to manage environmental projects from planning through to implementation and maintenance. Through applied knowledge of health, safety and environmental requirements, students contribute to risk assessment and environmental systems management. Students are provided an opportunity to apply their skills through partnerships in the community and stresses the need for designing and implementing systems to prevent, control and clean-up environmental contamination.

Accreditation:
This program is accredited by the Canadian Association for Co-operative Education (CAFCE).
This accreditation represents the highest standard of achievement for co-operative education programs in Canada, and recognizes Georgian's commitment to quality in co-op education.

Students gain the required skills to install, service, and maintain the environmental systems for residential buildings, including working with a variety of gas appliances, as well as an introduction to refrigeration and air conditioning. Students examine energy efficient and environmentally friendly approaches; and read, utilize, and produce Heating, Refrigeration, and Air Conditioning (HRAC) drawings using industry standard software. Students gain the required skills to obtain the Technical Standards and Safety Authority (TSSA) Gas Technician 2 (G.2) exams in order to become a licensed gas technician.

Events can be used to stimulate economies, develop community awareness, increase public involvement, improve quality of life, raise funds and market products. Managing a successful event of any size requires extensive know-how and planning. In Georgian's Event Management program, students gain the skills and experience to prepare them for an exciting career in a fast-paced industry that relies on client satisfaction. The curriculum, designed by industry professionals,enables students to explore current trends and technologies that drive the industry. Students have an opportunity to gain hands-on experience planning, marketing, executing and evaluating events. By the end of the program, they are equipped with the knowledge, skill, and practical experience to find employment in the event industry.

In this program,students experience a unique blend of health care and business management. Through theory and practical experience in labs/clinics, students learn to competently dispense eyeglasses, contact lenses and sub-normal vision devices, and learn about basic refraction. Students gain  a strong foundation of ocular sciences in optics and anatomy,  and are provided the expertise necessary to layout and edge lenses for frame insertion, as well as repair, customize and modify eyewear to the patient/clients' needs. Emphasis is also placed on professional services. Through critical thinking, problem solving, and entrepreneurial skills, students learn to  how to establish and operate a small business, how to use effective sales techniques, and enhance communication and interpersonal skills in order to be successful in the optical retail environment.

Upon successful completion of the academic and co-operative education semesters, students are eligible to write the national registration examinations which allow them, if successful, to practice in Canada as a Registered Optician.

In this program, Internationally Educated Nurses (IENs) enhance their knowledge and understanding of nursing practice in complex care environments in Ontario by developing their theoretical and clinical skills. Individuals with complex care needs often suffer from combinations of multiple chronic conditions, mental health problems, drug interactions and social vulnerability. Using an interprofessional approach, students focus on the application and evaluation of advanced theories and practices related to ethical and legal issues, pharmacology, advanced health assessment, mental health nursing practice, complex health challenges, clinical decision making, communication, cultural diversity and sensitivity. Experienced nursing faculty use a variety of active learning methods, including simulation labs and a practicum placement to assist IENs to consolidate their understanding of healthcare in Canada and the nursing profession in Ontario.

In order to provide a quality practicum placement, students will be placed in a variety of settings. Students are required to provide their own transportation for the practicum.

Begin your career as a baker or pastry chef! Through hands-on training, students will study traditional and contemporary baking methods, the basics of pastry, cake decorating and contemporary dessert plating. Through classroom lectures, students learn baking theory, nutrition, trade calculations, sanitation, food safety and business concepts to support skills used in the daily operation of a bakery. Using global industry trends, graduates are prepared to critically think, innovate, and to professionally apply business management skills for lifelong career success as a baking professional in all sectors of the food service industry or as entrepreneurs.

Students in this program prepare to work alongside architects, designers and project managers. While developing skills in architectural drafting and design as well as an understanding of the building design and construction process, students take courses in computer-aided drafting and project design, building codes, contracts and specifications. Teamwork and project-based learning is emphasized. This program is common with the first four semesters of the Architectural Technology program and graduates may choose to continue into the third year of that program.

In this program, students gain the knowledge, skills, and attitudes they need to become marketing professionals who can effectively manage a range of tasks and functions within business-to-business (B2B) and business-to-consumer (B2C), not-for-profit, and government organizations. Using a broad range of analytical and creative approaches, students gain a wide understanding of marketing management fundamentals as they focus on concepts related to advertising, promotion, public relations, marketing research and data analytics, online/digital marketing, and international marketing management. As a result, students gain valuable insight into all aspects of marketing from an online, local, and international perspective.

Program Highlights
The graduate has reliably demonstrated the ability to:

• Formulate a marketing plan that will meet the needs or goals of a business or organization;
• Develop an integrated marketing communications plan for a product, concept, good and/or service based on an identified market need or target;
• Formulate strategies for developing new and/or modified products, concepts, goods and services that respond to evolving market needs;
• Develop strategies for the efficient and effective placement/distribution of products, concepts, goods and services that respond to evolving markets;
• Evaluate the impact of using different marketing strategies for a product, concept, good and/or service, on the finances, Return on Investment (ROI) and business goals of an organization;
• Evaluate the viability of a concept, product, good and/or service in a local, national or international market;
• Conduct market research to provide information needed to make marketing decisions;
• Communicate marketing information persuasively and accurately in oral, written, graphic and interactive media formats;
• Plan, prepare and deliver a sales presentation or pitch that addresses the needs of the client;
• Develop strategies with clients, customers, and consumers and others to grow and maintain relationships;
• Develop learning and development strategies and plans to enhance professional growth in the field;
• Apply entrepreneurial strategies to identify and respond to new career opportunities that might include contract employment and self-employment initiatives;
• Participate in and contribute to a framework of organizational policies and practices, when conducting business of the organization;
• Apply the principles of business ethics and corporate social responsibility to business decisions;
• Employ the management techniques of planning, organizing, directing, and controlling of marketing functions and activities in response to the business needs of the organization.