Diploma in Graphic Design Production

at Georgian College - Barrie Campus Canada

Students are introduced to skills and knowledge needed to succeed in recreation and leisure services. The curriculum includes: community recreation, outdoor adventure, arts, culture, heritage, leisure, fitness, retirement activities, life enrichment in long term care, adaptive-therapeutic recreation, facility operations, programming and event planning. Business administration fundamentals are incorporated with courses in marketing, accounting, technology, human resources, entrepreneurship and research. Experiential learning opportunities include a paid co-operative work semester, field trips, and participating in a number of events or programs working with children to seniors. Students gain proficiencies in leadership and group facilitation by designing, delivering and evaluating diverse, inclusive, relevant, environmentally sustainable recreation leisure and wellness initiatives.

Flight Attendants are ambassadors of the passenger experience in the Airline industry. In this program, students focus on the knowledge, skills and behaviours required to provide exceptional passenger service and deal effectively with the travelling public. Through theory and hands on experience, students gain knowledge of the various duties and responsibilities of a flight attendant and how to provide quality service and leadership. Emphasis is placed on passenger safety and use of emergency equipment through simulated experiences.

Mechanical technology is a cornerstone of sophisticated and advanced economies. Students in this program are learning the skills to apply scientific and engineering principles to solve mechanical engineering related problems. They are also undertaking the design and fabrication of mechanical apparatus and systems. These include automation and control systems, manufacturing processes and material handling.

For students interested in managing people or processes, Georgian''s two-year Business program provides a solid foundation in the basics of business. Studies in economics, accounting, marketing, and human resources lay the foundation for a good start. Individual courses provide the student with the fundamental knowledge and skills required to get to work. This program can launch a career or can be a spring-board into further studies.

Feed your dreams! This one year program trains students to work in professional kitchens regionally, nationally, and internationally. Students learn fundamental food knowledge and develop skills of food preparation and presentation that prepares them for lifelong career success with strong industry connections. Students practice professionalism, culinary and management skills, safety and sanitation, nutrition, product knowledge and identification while applying their skills in a hands on learning environment. This program provides the in school portion of the cook apprenticeship program of the Ministry of Advanced Education and Skills Development.

Interior decorating is the art of creating distinctive interior spaces that respond to functional needs and address aesthetic perceptions. Students focus on the use of space, beautification and furnishing of interiors and the documentation of design concepts resulting in an overall package that conveys a sense of place. Using a variety of formats including lecture, studio and lab, students complete projects to interpret client requirements and create innovative interiors. Students gain professional and entrepreneurial skills for industry and self-employment, as well as real life experience through participation in a field placement in the decorating field.

Graduates of this program will be prepared for exciting careers in the field of business. Students will develop the skills to research, analyze, and manage many aspects of business. Graduates will gain specialized career expertise, technical knowledge and skills, as well as practical experience that will enable them to start or further their specific career in business. Business skills obtained in this program will enhance graduate employability and the individual’s long-term opportunities for advancement.

Program Highlights
The graduate has reliably demonstrated the ability to:

• Implement business strategies that translate an organization’s vision into operational plans;
• Interpret and apply financial information to determine risk, costbenefit and liability of projects and operations;
• Develop and operationalize balanced performance measures that contribute to the successful implementation of strategic plans;
• Analyze business data to inform strategies that improve customer relationships and promote lean operations;
• Identify and present innovative solutions that help individuals and organizations become more agile and effective during change initiatives;
• Identify and implement leadership strategies to resolve conflict and improve individual and team performance in an organization;
• Apply design thinking and adaptive reasoning techniques to solve problems and improve an organization’s operational performance;
• Enhance active listening, written, oral, and presentation skills through interpersonal and technological applications in order to promote effective communication within an organization;
• Identify and apply discipline-specific practices that contribute to the local and global community through social responsibility, economic commitment and environmental stewardship.

Students in this program prepare to assume positions as certified dental assistants, level II. Corresponding with the level of study and in accordance with current legislation, students of this program experience a variety of practical experiences including placements in the Georgian College Oral Health Clinic and in the community, involving all clinical roles, specialty practice, education, health promotion, business administration and treatment coordination. Students also learn to fabricate dental appliances and manipulate a variety of dental materials. To emphasize how dental assistants are vital members of the oral healthcare team, students explore the meaning of professionalism, and develop their own professional identity.

In this program, students gain the knowledge, skills, and attitudes they need to become marketing professionals who can effectively manage a range of tasks and functions within business-to-business (B2B) and business-to-consumer (B2C), not-for-profit, and government organizations. Using a broad range of analytical and creative approaches, students gain a wide understanding of marketing management fundamentals as they focus on concepts related to advertising, promotion, public relations, marketing research and data analytics, online/digital marketing, and international marketing management. As a result, students gain valuable insight into all aspects of marketing from an online, local, and international perspective.

Program Highlights
The graduate has reliably demonstrated the ability to:

• Formulate a marketing plan that will meet the needs or goals of a business or organization;
• Develop an integrated marketing communications plan for a product, concept, good and/or service based on an identified market need or target;
• Formulate strategies for developing new and/or modified products, concepts, goods and services that respond to evolving market needs;
• Develop strategies for the efficient and effective placement/distribution of products, concepts, goods and services that respond to evolving markets;
• Evaluate the impact of using different marketing strategies for a product, concept, good and/or service, on the finances, Return on Investment (ROI) and business goals of an organization;
• Evaluate the viability of a concept, product, good and/or service in a local, national or international market;
• Conduct market research to provide information needed to make marketing decisions;
• Communicate marketing information persuasively and accurately in oral, written, graphic and interactive media formats;
• Plan, prepare and deliver a sales presentation or pitch that addresses the needs of the client;
• Develop strategies with clients, customers, and consumers and others to grow and maintain relationships;
• Develop learning and development strategies and plans to enhance professional growth in the field;
• Apply entrepreneurial strategies to identify and respond to new career opportunities that might include contract employment and self-employment initiatives;
• Participate in and contribute to a framework of organizational policies and practices, when conducting business of the organization;
• Apply the principles of business ethics and corporate social responsibility to business decisions;
• Employ the management techniques of planning, organizing, directing, and controlling of marketing functions and activities in response to the business needs of the organization.

This program is designed to provide training in the theoretical and practical aspects of modern marketing communications. Graduates will be able to perform advertising/communications functions using a variety of media techniques.

Why study Advertising and Marketing Communications at Georgian?
Advertising and marketing communications is the art and business of developing and communicating messages. It effectively reaches individuals with information about products, services and ideas. It's exciting, creative, demanding, rewarding and challenging. Let Georgian give you a head-start on your career in advertising and marketing communications!