Graduate Certificate in Alternative Dispute Resolution

at Humber College - Lakeshore Campus Canada

Humber’s Music Business graduate certificate program starts in May and is a condensed summer program with two semesters rolled into one (May - August), followed by a third semester work placement in the fall. This program prepares you to work in any number of areas in the music industry. It offers a unique combination of theoretical and practical knowledge of the music industry, as well as entrepreneurial, business and project management skills. You will study the structure of the Canadian music industry, artist and venue management, manufacturing, contracts, licensing and copyright, national and international distribution, marketing, promotion, and sales. You will develop foundational music business expertise including communication and interpersonal skills in order to respond to industry demands for professionals who can interact with diverse teams and audiences. Opportunities for applied work and industry connections are important components of the program.

Learning Outcomes

• Upon successful completion of the program, a graduate will:
  • Situate music business decisions within key historical and current contexts of the music industry.
  • Articulate the unique responsibilities of key personnel in the music industry.
  • Analyze the marketplace and trends in the music industry and use the analysis for decision making in the music business environment.
  • Develop and implement a viable and realistic business plan for a professional musician or musical company.
  • Develop and implement a music marketing plan that includes sonic branding.
  • Collaborate with a team to market an artist or new music.
  • Adhere to legal principles, government legislation and regulations, copyright and contract requirements, and professional and industry codes of conduct.
  • Assess existing and emerging market entry options for music products or services and implement the optimal market entry strategy.
  • Apply negotiation, effective interpersonal communication, and human resource management skills to establish and maintain effective working relations.
  • Prepare and interpret financial statements to inform music business decisions and/or practices.
  • Identify and access public and private sources of capital to support music business plans.

Work Placement

• Students are required to complete an industry work placement totalling 300 hours. Humber staff will assist in placing the student - however, the ultimate responsibility for finding the placement is the student's.

Humber’s Television Writing and Producing graduate certificate program prepares you to work as a television writer and producer, and to work in the production offices and on sets of current major television shows.

You will learn how to write, as well as create and produce, all genres of television shows from half-hour situation comedy, animation, children’s, one-hour episodic, reality and lifestyle to late night comedies, short films and screenplays. You will work with award-winning writers; producers; directors; set designers; editors; directors of photography; and development and network executives from Toronto, Vancouver and Los Angeles to learn the lucrative and creative business of television and film. Learn from well-known guests, lecturers and faculty how to create, write, develop, pitch and sell the ideas that may one day lead to successful employment in writers’ rooms, production offices and on sets of major network television shows.

Learning outcomes
Upon successful completion of the program, a graduate will:

• Outline the requirements for various scripts including Movies of the Week, Variety Television, Children’s Programming and Dramatic Series.
• Create “spec” scripts of types including Movies of the Week, Variety Television, Children’s Programming and Dramatic Series.
• Calculate profit and sales figures for given productions.
• Summarize trends in television sales, production and markets.
• Prepare strategies for pitching and packaging new products.
• Provide a critical summary of all the technical requirements associated with television production and give examples of the problems and challenges encountered in production areas such as sound, lighting, space, sets, animation needs, camera operation, make up, costume design and music.
• Perform the duties of a director or a director’s assistant.
• Demonstrate the skills of a story analyst, reader production assistant and writer’s assistant.
• Demonstrate the responsibilities and functions of a theatrical agent.
• Outline the entrepreneurial skills needed by script writers.
• Network with well-known television writers and producers.
• Exhibit team building and communication skills and profit from exercises that encourage self-understanding, peer respect and professional behaviours.

By combining the latest recording technologies and entrepreneurial business strategies with performance, production, songwriting and composition in jazz, pop, R&B, Latin and world music, you will be well equipped with the knowledge and skills needed for success in today’s music world.

Founded in 1972, the program has consistently produced many of the most successful commercial and jazz musicians in Canada and the world. With more than 350 students and a faculty of 18 full-time and 80 part-time teachers, our program is one of the largest, most diverse and highly regarded programs of its kind in the country. Long known for the strength of its professors, Humber offers you the opportunity to study privately, in classroom situations, and in several of the more than 50 ensembles directed by a who’s who of Canadian music. As Toronto is the centre of Canada’s entertainment industry, Humber attracts the top professionals in jazz, musical theatre, television, film, commercials and pop.

After two years of core music courses, you will continue with lessons on your major instrument, as well as take classes in music production and music business while also choosing from electives in arranging, composition, advanced improvisation, film scoring, music production techniques, songwriting, ethnomusicology or pedagogy.

You’ll develop musicianship and artistry by presenting your own recital, arranging and composing original material, and recording and marketing your own music.
In addition, you will take courses in music history, theory, aural training and improvisation, and have the opportunity to participate in a variety of ensembles.

All students complete a major recording project/portfolio in their fourth year. The assembled portfolio, which includes a complete press kit and professional-quality recording, as well as other promotional materials, functions as your calling card for entrance into the music industry upon graduation.

Learning Outcomes
Upon successful completion of the program, a graduate will:

• Perform, compose, produce music at a professional level for entry to the competitive, global music industry.
• Demonstrate a knowledge of diverse musical styles and contextualize themselves within contemporary music history: specifically defined as the idioms of African American musical genres, mainstream pop music, country/folk music, Latin music, music for musicals and film, art music and jazz.
• Demonstrate, through performance and composition, a technical and musical mastery of harmonic, melodic and rhythmic structures.
• Demonstrate, through performance, an extensive knowledge of contemporary musical repertoire and apply appropriate performance skills in diverse music contexts.
• Compose and arrange in a broad range of contemporary music styles.
• Prepare and present a portfolio of recorded material reflecting a broad range of styles.
• Record, edit and produce a broad range of contemporary music.
• Apply computer applications/music technology skills in composition, arranging and production.
• Critically analyze and evaluate sound recordings and describe their production characteristics.
• Demonstrate, through production and performance, organizational, project management, and implementation skills.
• Demonstrate leadership, teamwork, communication, critical thinking, research and problem-solving skills. 
• Demonstrate a working knowledge of contract law, copyright law, intellectual property rights, royalties, and rules of public domain.
• Make use of entrepreneurial music business skills to engage in the competitive contemporary music industry.
• Demonstrate professional “freelance” etiquette relating to job seeking and keeping skills.
• Demonstrate an ability to research and present findings from primary and secondary sources.
• Formulate, articulate and present their own ideas about music, art and society through discussion and writings.
• Demonstrate an artistic awareness and understanding of musical aesthetics.
• Assess personal strengths, musical and business skills, knowledge, artistic vision, interests, and abilities.

Work Placement

• You will participate in a work placement designed to mirror the professional music world, which is largely characterized by contract, freelance and part-time employment. You are responsible for accumulating the equivalent of 420 hours of experience which will allow you to establish contacts and relationships with key companies and industry professionals.

Humber’s Advertising - Account Management graduate certificate program will prepare you to effectively manage the creative process for the benefit of clients at an advertising agency or within a client’s marketing department. You will develop a greater understanding of the world of creative advertising, media buying and client-agency relationships, and prepare to be part of a team driving strong communication to their target audiences. This program is primarily directed at advertising agency account manager roles but is adaptable to other communication or design-based companies in need of skilful client management.

This unique, writing-intensive program prepares account managers for the advertising industry by exploring a balance of skills from the advertising and creative side of the communication process. An underpinning of the course work investigates how digital marketing and social media impact advertising today. Speakers from the industry, combined with current case studies, enable you to confidently present effective and efficient solutions. Building on your strong writing skills, you will develop other presentation and communication skills in order to better liaise with creative and commercial forces. By incorporating people skills and critical thinking skills, you will acquire the essential knowledge required to thrive in the fast-paced, creative world of advertising.

Graduates will be an asset in three key areas - client relationships, creativity and process management.
You will learn about the link between successful creative and client success criteria including return on investment (ROI) and revenue goals, and how to develop briefs that inspire grounded, effective and exciting work. Digital storytelling and new media are integrated throughout the program. An in-depth understanding of integrated marketing communications and its relationship to other aspects of the business will help you succeed in a complex and challenging field.

Work Placement
Students will gain practical, hands-on experience in the industry by completing a mandatory work placement following their final semester of study.

Humber’s Media Communications diploma program is designed to meet industry demands within multi-faceted areas of the communications industry. Students graduate with a diverse range of marketable skills in photography, graphic design, web design and writing, social media, and videography.

In the program, you will learn how to:

• Be effective transmedia storytellers across multiple platforms
• Produce corporate video and audio for the web and other applications
• Design, write for and edit effective websites
• Shoot professional photographic images in both the studio and on location environments
• Create and edit content using current software applications such as Photoshop, InDesign, Illustrator and Premiere Pro
• Learn how to establish, operate and market your business through a course in freelance and project management
• Research, write and design communications such as media kits, blogs and brochures

Courses are designed with industry input, ensuring you are learning current and relevant information in state-of-the-art labs from industry experts – people who know the trends and effective methods of communications.

The first semester of this program is shared with the two-year Advertising and Graphic Design diploma, the three-year Journalism advanced diploma, the two-year Advertising and Marketing Communications diploma, and the three-year Public Relations advanced diploma programs, allowing the flexibility to continue in any of these five programs in second semester.

Learning Outcomes

• Upon successful completion of the program, a graduate will:
  • Perform the duties, tasks and activities required of a media communications specialist in business, government and the not-for-profit sectors.
  • Research and gather information in print, audio and visual formats for communications’ products and strategies.
  • Analyze clients’ communications needs and implement solutions for business, government and the not-for-profit sectors.
  • Create audio, visual and print communications according to the client’s purpose and audience.
  • Design and create content for websites, using current software applications.
  • Capture, scan, download, save, store, and manipulate digital images using current software applications.
  • Produce corporate video and audio using current software applications.
  • Create and manage content for presentations at in-house meetings and media conferences.
  • Adhere to ethical and legal guidelines in communications practice.
  • Maintain professional relationships with business associates and clients.
  • Develop a portfolio of communications’ products and strategies for a variety of projects and audiences.

Work Placement
Students will participate in a mandatory work placement which takes place in the last semester of study. During that time, students hone their skills in professional environments, developing digital communication solutions. They build complete portfolios which, when they graduate, have them standing out from their competitors as corporate communications professionals.

Humber’s Bachelor of Commerce – Management Studies degree program prepares you to take on a variety of managerial roles in many different types of business. The program is based on the seven traditional management functions (planning, organizing, staffing, directing, co-ordinating, reporting and budgeting) and gives you the necessary skills and knowledge to:

• Develop business strategies
• Analyze issues from various perspectives
• Apply classroom work to industry-connected projects
• Integrate transferable skills such as interpersonal interaction, communication and organization to all classroom and project work.

Our program starts with a foundation of business studies in areas such as organizational behaviour, law, economics, finance and accounting, marketing, and operations management. Specialization courses cover all seven management functions along with business research methods and strategic management. You’ll also get hands-on learning that provides both the education and the experience employers look for once you graduate. You’ll be taught by professors who are widely known for their real-world connections and background. Our industry-designed, project-based curriculum gives you the opportunity to take your ideas from concept to execution. In your final year, you will complete a senior-level project, giving you the opportunity to work on a team, problem solve, evaluate strengths and limitations, gather and synthesize data, and make appropriate decisions.

The program requires that you complete 14 weeks/420 hours of paid work in the summer between your sixth and seventh semesters. This gives you the hands-on, real-world experience that employers value. Your work placement will give you the opportunity to explore the field you’d like to work in when you graduate. We will work with employers and our industry partners to help you identify opportunities to pursue.

In every industry and every sector, there is a demand for qualified, effective managers – and that demand is growing. As a graduate of our program, your excellent managerial skills and strong understanding of the domestic business environment will make you a highly marketable employee. When you complete the program, you’ll have the knowledge, skills and hands-on experience necessary to take on an entry-level position in many fields including finance, human resources, marketing/sales and operations/logistics. Your degree will help accelerate your career advancement. If you have an entrepreneurial spirit, you’ll be well-positioned to start your own business. And if you want to explore further studies, you’ll be able to pursue graduate studies or industry designations.

Humber’s Introduction to Commercial Jazz Music certificate is a performance-based program designed to help you assess and strengthen your skills. It solidifies your knowledge of the fundamentals of western music and develops your current performance skills through the jazz-specific areas of improvisation, repertoire development and small group ensemble performance. You will emerge from the program with a clearer understanding of the field and your own career potential within it, and as a stronger candidate for entry into postsecondary music degree and diploma programs. All courses have a particular focus on the commercial jazz field.

Learning Outcomes

• Upon successful completion of the program, a graduate will:
  • Recognize & identify common styles of music.
  • Describe the commercial/jazz field in terms of tradition, artists, & styles.
  • Explain the contribution of various artists to the development of particular styles & idioms.
  • Analyze the components & performance differences of recorded selections.
  • Play a repertoire of memorized materials that are considered standards in the commercial/jazz field & reflect the various styles inherent in this music.
  • Write diatonic melodies in various styles demonstrating knowledge of relevant harmonic & melodic concepts & structures of form.
  • Perform in an ensemble demonstrating basic ensemble skills such as intonation, tuning, time, feel, balance & dynamics.
  • Identify their own musical strengths & weaknesses in terms of a performance career in the commercial/jazz field.
  • Implement strategies & plans for on-going personal & professional growth & development.
  • Establish a practice of critical self-assessment & professional goal setting.

Humber’s Business Management – Entrepreneurial Enterprise graduate certificate program provides the practical skills and knowledge you’ll need to take on a wide variety of leadership roles in innovative entrepreneurial enterprises.

This program covers every area of entrepreneurship from the fundamentals of developing and refining ideas to launching, growing and managing the enterprise. You will be prepared to take on key management roles in entrepreneurial enterprises including operations, marketing and sales, finance, human resources and strategic planning. Plus, you will learn all you need to start and manage your own new enterprise.

Students in this program can participate in Humber’s Business funding competitions for a chance to obtain seed funding for their new enterprise and other contests and progams sponsored by Humber's Centre for Entrepreneurship. Students in this program automatically become members of Humber’s Centre for Entrepreneurship which gives them access to mentorship, coaching, networking events, seminars, workshops, and entrepreneurial facilities and workspaces.

Learning Outcomes
Upon successful completion of the program, a graduate will:

• Develop and implement a comprehensive business plan for a new business enterprise.
• Present an executive summary of a comprehensive business plan to potential financial backers.
• Set up and operate a basic bookkeeping and accounting system for a new enterprise that will enable effective financial management.
• Construct, interpret and analyze key financial statements.
• Devise marketing plans encompassing development, implementation, performance monitoring and adjustment using appropriate tools, techniques and applications.
• Execute leadership strategies by modelling ethical practices and corporate social responsibility to enhance a firm’s competitive position and sustainability.
• Comply with legal and regulatory requirements, tax and other financial requirements, and non-financial compliance requirements and controls systems.
• Apply various selling structures, methods and techniques to generate revenue and effectively manage client relationships.
• Develop and implement an effective human resource management plan to support new ventures and ongoing business operations.
• Build and manage relationships using communication, networking, teamwork and leadership skills.
• Use evidence-based analysis and decision-making in all functional business areas.
• Analyze and realign business strategies to contribute to the operational sustainability of new or ongoing small or medium size enterprise.

Humber’s Film and Multiplatform Storytelling graduate certificate program is designed to address the growing demand for trained professionals capable of producing film and media content tailored for multiplatform delivery. Delivered in a hybrid format (combining online and in-class training), this program will train you to create compelling short films documentaries, interactive videos, virtual/augmented reality experiences and innovative transmedia projects.

The program will cultivate your ability to adapt to a constantly changing multiplatform media industry through engagement with a range of traditional and emerging media forms. You will also develop strong entrepreneurial and collaboration skills and initiative through team-based and individual projects. Professional communication skills are fostered including interpersonal, intercultural, networking and presentation skills.

You will learn how to access traditional and innovative funding opportunities while building personal brands as creative, cross-disciplinary, global storytellers. The program uses leading-edge curriculum design and online delivery that surpasses conventional perceptions about online education.

Learning Outcomes

• Upon successful completion of the program, a graduate will:
  • Evaluate the potential business opportunities of a story, including funding, audience targets and marketing.
  • Pitch and present multiplatform film projects in writing, orally and using a variety of multimedia and web-based methods.
  • Access public and private sector funding for film and/or multi-platform media projects
  • Write original stories that are at once personal and universal, thoughtful and compelling, honed through a rigorous writing revision process.
  • Adapt stories for production across various media and/or film.
  • Select optimal technologies and platforms for telling a given story.
  • Create time-based and interactive media projects from ideation to production phases.
  • Adhere with applicable legal, ethical and professional standards of the media industry.
  • Display professionalism and openness when receiving constructive critique and story suggestions.
  • Develop and apply strategies for personal and career development through activities such as research, experimentation, mentorship and networking.

Work Placement
This program includes a work placement component to give students an opportunity to gain valuable practical experience or mentorship in their area of interest in the creative industries. The 160-hour placement is done in the summer semester after two semesters of study and practice.

By combining the latest recording technologies and entrepreneurial business strategies with performance, production, songwriting and composition in jazz, pop, R&B, Latin and world music, you will be well equipped with the knowledge and skills needed for success in today’s music world.

Founded in 1972, the program has consistently produced many of the most successful commercial and jazz musicians in Canada and the world. With more than 350 students and a faculty of 18 full-time and 80 part-time teachers, our program is one of the largest, most diverse and highly regarded programs of its kind in the country. Long known for the strength of its professors, Humber offers you the opportunity to study privately, in classroom situations, and in several of the more than 50 ensembles directed by a who’s who of Canadian music. As Toronto is the centre of Canada’s entertainment industry, Humber attracts the top professionals in jazz, musical theatre, television, film, commercials and pop.

After two years of core music courses, you will continue with lessons on your major instrument, as well as take classes in music production and music business while also choosing from electives in arranging, composition, advanced improvisation, film scoring, music production techniques, songwriting, ethnomusicology or pedagogy.

You’ll develop musicianship and artistry by presenting your own recital, arranging and composing original material, and recording and marketing your own music.
In addition, you will take courses in music history, theory, aural training and improvisation, and have the opportunity to participate in a variety of ensembles.

All students complete a major recording project/portfolio in their fourth year. The assembled portfolio, which includes a complete press kit and professional-quality recording, as well as other promotional materials, functions as your calling card for entrance into the music industry upon graduation.

Learning Outcomes
Upon successful completion of the program, a graduate will:

• Perform, compose, produce music at a professional level for entry to the competitive, global music industry.
• Demonstrate a knowledge of diverse musical styles and contextualize themselves within contemporary music history: specifically defined as the idioms of African American musical genres, mainstream pop music, country/folk music, Latin music, music for musicals and film, art music and jazz.
• Demonstrate, through performance and composition, a technical and musical mastery of harmonic, melodic and rhythmic structures.
• Demonstrate, through performance, an extensive knowledge of contemporary musical repertoire and apply appropriate performance skills in diverse music contexts.
• Compose and arrange in a broad range of contemporary music styles.
• Prepare and present a portfolio of recorded material reflecting a broad range of styles.
• Record, edit and produce a broad range of contemporary music.
• Apply computer applications/music technology skills in composition, arranging and production.
• Critically analyze and evaluate sound recordings and describe their production characteristics.
• Demonstrate, through production and performance, organizational, project management, and implementation skills.
• Demonstrate leadership, teamwork, communication, critical thinking, research and problem-solving skills.
• Demonstrate a working knowledge of contract law, copyright law, intellectual property rights, royalties, and rules of public domain.
• Make use of entrepreneurial music business skills to engage in the competitive contemporary music industry.
• Demonstrate professional “freelance” etiquette relating to job seeking and keeping skills.
• Demonstrate an ability to research and present findings from primary and secondary sources.
• Formulate, articulate and present their own ideas about music, art and society through discussion and writings.
• Demonstrate an artistic awareness and understanding of musical aesthetics.
• Assess personal strengths, musical and business skills, knowledge, artistic vision, interests, and abilities.

Work Placement

• You will participate in a work placement designed to mirror the professional music world, which is largely characterized by contract, freelance and part-time employment. You are responsible for accumulating the equivalent of 420 hours of experience which will allow you to establish contacts and relationships with key companies and industry professionals.