Graduate Certificate in Music Business

at Humber College - Lakeshore Campus Canada

Humber’s Community and Justice Services diploma program focuses on both the community and the institutional sectors of the justice system. Our curriculum combines theory and applied skills, giving you the breadth of knowledge and experience needed to meet the demands of an entry-level position in this field. You’ll be prepared for occupations where you will work with offenders and other high-risk client groups and will explore the development of community programs, restorative justice initiatives and preventative measures. In addition, we practise inclusivity from a broad anti-oppressive perspective and place a strong emphasis on the practice of interpersonal, problem-solving and assessment skills.

Our faculty are skilled, committed, and have direct work experience within community and institutional correctional services. As a result, our program boasts strong community links. Additionally, experts also deliver further specialized community justice training. Our advisory committee regularly reviews our curriculum, ensuring our program is always on the cutting edge of developments in the field. 

You will have an opportunity to practise your skills during a supervised, comprehensive work placement in an institutional or community setting in Semesters 3 and 4, two days per week.

Our program allows you to help contribute towards creating safe and healthy communities. You may be involved in a variety of roles within the community such as:

• Community justice worker
• Provincial or federal adult correctional officer
• Provincial youth service officer
• Open custody youth worker
• Community crime prevention worker
• Victim services worker
• Residential worker
• Law enforcement officer

Gain the competitive edge that will qualify you for positions in a variety of settings such as:

• Community-based advocacy agencies
• Institutional or community correctional settings
• Law enforcement departments
• Courts

Humber’s Bachelor of Commerce – Fashion Management degree program is designed for students interested in the business side of fashion and offers management courses tailored specifically to the fashion industry.

Our program starts with a foundation of business studies in areas such as organizational behaviour, law, economics, finance and accounting, marketing, and operations management. Specialized courses in the fashion management curriculum include twentieth-century fashion history, trend forecasting, retail and wholesale management, brand management, store planning and merchandising, global sourcing, and retail finance.

You’ll gain practical skills through applied projects during which you’ll develop processes and products from the idea stage through to execution. You will also develop business plans and apply your classroom learning to fashion industry analysis, financial management and e-commerce assignments that simulate the latest challenges in the fashion industry.

Learning Outcomes

• Upon successful completion of the program, a graduate will:
  • Explain key theories and concepts in textiles, colour, trends and fashion history.
  • Compare and contrast the Canadian and international fashion industries.
  • Use various problem solving and empowerment approaches, inquiry, analytics and research methods and creative strategies to inform marketing, supply chain, operations and business decisions.
  • Evaluate marketing and sales strategies and assess their impact on consumers and the achievement of business goals.
  • Formulate business strategies that assess costs, benefit, risks, opportunities and that address organizational goals and external trends.
  • Use persuasive language, evidence-based arguments and active listening to communicate effectively with individuals, team members and/or business with diverse skills, expectations and behaviours.
  • Communicate effectively in oral, written, digital and visual forms, appropriate to external and internal stakeholders.
  • Acknowledge ambiguity and uncertainty of the fashion industry.
  • Work effectively within increasingly diverse and dynamic environments integrating leadership attributes with a global mindset.
  • Conduct sustainable fashion management business with consideration for environmental, human and financial issues.

Work Placement
The program requires that you complete 14 weeks/420 hours of paid work in the summer between your sixth and seventh semesters. This gives you the hands-on, real-world experience that employers value. Your placement will give you the opportunity to explore the field you’d like to work in when you graduate. We will work with employers and our industry partners to help you identify opportunities to pursue.

Humber’s Bachelor of Commerce – Management Studies degree program prepares you to take on a variety of managerial roles in many different types of business. The program is based on the seven traditional management functions (planning, organizing, staffing, directing, co-ordinating, reporting and budgeting) and gives you the necessary skills and knowledge to:

• Develop business strategies
• Analyze issues from various perspectives
• Apply classroom work to industry-connected projects
• Integrate transferable skills such as interpersonal interaction, communication and organization to all classroom and project work.

Our program starts with a foundation of business studies in areas such as organizational behaviour, law, economics, finance and accounting, marketing, and operations management. Specialization courses cover all seven management functions along with business research methods and strategic management. You’ll also get hands-on learning that provides both the education and the experience employers look for once you graduate. You’ll be taught by professors who are widely known for their real-world connections and background. Our industry-designed, project-based curriculum gives you the opportunity to take your ideas from concept to execution. In your final year, you will complete a senior-level project, giving you the opportunity to work on a team, problem solve, evaluate strengths and limitations, gather and synthesize data, and make appropriate decisions.

The program requires that you complete 14 weeks/420 hours of paid work in the summer between your sixth and seventh semesters. This gives you the hands-on, real-world experience that employers value. Your work placement will give you the opportunity to explore the field you’d like to work in when you graduate. We will work with employers and our industry partners to help you identify opportunities to pursue.

In every industry and every sector, there is a demand for qualified, effective managers – and that demand is growing. As a graduate of our program, your excellent managerial skills and strong understanding of the domestic business environment will make you a highly marketable employee. When you complete the program, you’ll have the knowledge, skills and hands-on experience necessary to take on an entry-level position in many fields including finance, human resources, marketing/sales and operations/logistics. Your degree will help accelerate your career advancement. If you have an entrepreneurial spirit, you’ll be well-positioned to start your own business. And if you want to explore further studies, you’ll be able to pursue graduate studies or industry designations.

Humber’s Professional Writing and Communications graduate certificate program supports you as you learn and practise the craft of writing while building a professional portfolio. This unique program provides you with the core transferrable skills you need to build a successful career in a variety of communications roles. Building on foundational skills such as storytelling, drafting, editing, pitching, interviewing and research, you will build proficiency in areas such as media writing, social media management, project management and design.

With a focus on writing for different audiences and purposes, as well as using current technologies to maximize the impact of your message, you will be well-positioned to enter the workplace with the knowledge and skills needed to succeed as a professional writer/communications specialist across a variety of sectors. You will also learn how to think strategically in preparation for taking on leadership positions within communications departments or starting your own freelance writing business.

The program will create a community of writers and support collaboration, networking, professional development and publication.

Learning Outcomes
Upon successful completion of the program, a graduate will:

• Analyze the elements of storytelling in texts and choose appropriate narrative techniques and forms for a variety of writing projects.
• Create documents suitable for a diversity of audiences and purposes using advanced linguistic and rhetorical skills.
• Create documents that adhere to standards of structure/formatting for standard print and electronic forms such as informational articles, reports, blog posts, and web site copy, and strategically repurpose content across these forms.
• Integrate new communications technologies into an existing media toolkit.
• Manage a multifaceted editorial project or communications campaign from the planning stages through completion, using a team-oriented, collaborative leadership style.
• Adapt a consistent, unique writing voice to different platforms and genres.
• Assess the needs of complex communications campaigns and then select and deploy appropriate strategies to meet those needs, using knowledge of communications theory and audience analysis.
• Produce and/or edit error-free publications for both print and on-line environments, through the use of grammar and mechanical rules, correct and relevant editorial terminology, and copy-writing and style guides.
• Analyze the structure and mechanics of a variety of document forms, both electronic and print, and apply substantive, line-level, and copyediting revisions as appropriate.
• Analyze the media landscape and the range of communications fields to plan ways to navigate the industry and market oneself.
• Create an online portfolio and social media profile to market writing skills to potential employers and freelance clients.
• Select suitable and credible research sources for strategic applications to a range of advanced communication challenges.

The Global Business Management Ontario Graduate Certificate program allows you to prepare for a wide variety of business management careers and gives you the time to decide which is best for you. No business experience, no prerequisite courses required – just your bachelor’s degree and the desire to find your place in the world of business management.

In your first year, the core curriculum covers the major functional areas of business and develops the qualities that every business wants in their managers: leadership, communications, creativity, problem-solving, teamwork, strategic planning and much more.

For your second year, you choose one of nine specialization streams to suit your individual needs and preferences. These streams include:

• Advertising Media Management
• Alternative Dispute Resolution
• Entrepreneurial Enterprise
• Event Management
• Fashion Management
• Financial Planning
• Human Resources Management
• International Business Management
• Marketing Management

Note: Specialization stream availability depends on the term in which second year is started.

By combining the latest recording technologies and entrepreneurial business strategies with performance, production, songwriting and composition in jazz, pop, R&B, Latin and world music, you will be well equipped with the knowledge and skills needed for success in today’s music world.

Founded in 1972, the program has consistently produced many of the most successful commercial and jazz musicians in Canada and the world. With more than 350 students and a faculty of 18 full-time and 80 part-time teachers, our program is one of the largest, most diverse and highly regarded programs of its kind in the country. Long known for the strength of its professors, Humber offers you the opportunity to study privately, in classroom situations, and in several of the more than 50 ensembles directed by a who’s who of Canadian music. As Toronto is the centre of Canada’s entertainment industry, Humber attracts the top professionals in jazz, musical theatre, television, film, commercials and pop.

After two years of core music courses, you will continue with lessons on your major instrument, as well as take classes in music production and music business while also choosing from electives in arranging, composition, advanced improvisation, film scoring, music production techniques, songwriting, ethnomusicology or pedagogy.

You’ll develop musicianship and artistry by presenting your own recital, arranging and composing original material, and recording and marketing your own music.
In addition, you will take courses in music history, theory, aural training and improvisation, and have the opportunity to participate in a variety of ensembles.

All students complete a major recording project/portfolio in their fourth year. The assembled portfolio, which includes a complete press kit and professional-quality recording, as well as other promotional materials, functions as your calling card for entrance into the music industry upon graduation.

Learning Outcomes
Upon successful completion of the program, a graduate will:

• Perform, compose, produce music at a professional level for entry to the competitive, global music industry.
• Demonstrate a knowledge of diverse musical styles and contextualize themselves within contemporary music history: specifically defined as the idioms of African American musical genres, mainstream pop music, country/folk music, Latin music, music for musicals and film, art music and jazz.
• Demonstrate, through performance and composition, a technical and musical mastery of harmonic, melodic and rhythmic structures.
• Demonstrate, through performance, an extensive knowledge of contemporary musical repertoire and apply appropriate performance skills in diverse music contexts.
• Compose and arrange in a broad range of contemporary music styles.
• Prepare and present a portfolio of recorded material reflecting a broad range of styles.
• Record, edit and produce a broad range of contemporary music.
• Critically analyze and evaluate sound recordings and describe their production characteristics.
• Apply computer applications/music technology skills in composition, arranging and production.
• Demonstrate, through production and performance, organizational, project management, and implementation skills.
• Demonstrate leadership, teamwork, communication, critical thinking, research and problem-solving skills.
• Demonstrate a working knowledge of contract law, copyright law, intellectual property rights, royalties, and rules of public domain.
• Make use of entrepreneurial music business skills to engage in the competitive contemporary music industry.
• Demonstrate professional “freelance” etiquette relating to job seeking and keeping skills.
• Demonstrate an ability to research and present findings from primary and secondary sources.
• Formulate, articulate and present their own ideas about music, art and society through discussion and writings.
• Demonstrate an artistic awareness and understanding of musical aesthetics.
• Assess personal strengths, musical and business skills, knowledge, artistic vision, interests, and abilities.

Work Placement

• You will participate in a work placement designed to mirror the professional music world, which is largely characterized by contract, freelance and part-time employment. You are responsible for accumulating the equivalent of 420 hours of experience which will allow you to establish contacts and relationships with key companies and industry professionals.

Humber’s Advertising and Graphic Design diploma program is designed to meet industry demand for advertising art directors and graphic designers with solid strategic, visual, conceptual, typographical and technical skills. Classes focus on the study of advertising while emphasizing the development of important skills like creative thinking, problem solving, teamwork and presentation skills.

This program will guide you through the many facets of visual communication including colour theory, conceptual process, typography, design, marketing strategies, interactive media, and digital technology through the use of industry standard tools. You will also have the unique opportunity to apply these skills on briefs for real clients through BuildingF, our in-house creative agency. As you learn fundamental advertising and marketing concepts, linkage projects will connect you with students in the Advertising Copywriting, and Advertising - Account Management programs. These projects will help you hone collaborative and teamwork skills, preparing you for the workplace. Your first semester is shared with the Public Relations advanced diploma, Journalism advanced diploma, Advertising and Marketing Communications diploma, and Media Communications diploma programs, giving you the freedom to change your area of study in the second semester.

Our advisory committee is made up of experienced art directors and designers who regularly review and provide input into our curriculum, ensuring it is always on the leading edge of industry developments. Many of our faculty are part-time instructors and creative advertising masters highly active in the industry, giving you the opportunity to benefit from their experiences, connections and insights.

Learning Outcomes:

Upon successful completion of the program, a graduate will:

• Develop and implement solutions to problems encountered in the production phase of the graphic design process.
• Produce effective visual communications through the application of design theories and principles according to specifications.
• Use a variety of technologies to capture and manipulate design elements in producing a final product.
• Apply typographic skills and knowledge to produce effective visual communications.
• Communicate effectively with coworkers, supervisors, clients, and others; work in a professional manner; and maintain professional relationships.

Humber’s Bachelor of Creative Advertising degree program will give you the solid foundation necessary for a variety of advertising careers. A wide range of courses cover important topics in digital marketing, communications, copywriting, promotion, persuasion and typography. Many instructors have significant and ongoing industry experience and will help you develop head-turning creative approaches to advertising.

Our program is enriched by opportunities to work in BuildingF, our in-house creative shop, giving you the chance to work on briefs for real clients while gaining valuable experience, connections and skills. With instruction in industry-standard design and production software, marketing and business principles, and content development and production, you will have a thorough understanding of contemporary advertising and insights into its future. Throughout this program, you will work in creative teams and gain the collaborative skills that will prepare you for the agency workplace.

The program is designed to offer you the flexibility to choose an area of focus, be it account management, art direction or copywriting. Should you find an avenue that suits you, you can immerse yourself in Humber’s advertising graduate certificate programs and continue to hone your abilities and marketability.

Learning Outcomes:

Upon successful completion of the program, a graduate will:

• Discuss key historical influences on current practices in creative advertising
• Identify relevant legal, regulatory and ethical considerations that apply to specific advertising areas
• Analyze the social, cultural, political, economic and technological influences on consumer behaviours
• Conduct effective primary and secondary research to derive insights applicable to advertising or marketing issues
• Employ a variety of creative strategies to generate ideas for solving advertising or marketing problems
• Create a campaign to solve an identified business challenge that influences the attitudes and behaviours of a described target audience
• Develop a targeted creative brief informed by insightful interpretations of marketing demographic and user experience research
• Contribute to a creative advertising team using acquired specialized competencies in one of creative strategy, art direction, or copywriting
• Express concepts, ideas, information, brand stories and research insights presented through refined verbal and visual techniques appropriate to the audience
• Questions assumptions and biases through listening, reading and observing critically
• Self-assess continuously to appreciate the lessons available in failure and the place of critique in the improvement process
• Collaborate effectively in team environments to achieve identifiable goals
• Employ entrepreneurial skills and thinking to identify market opportunities.
• Develop a showcase portfolio to represent industry ready competency in creative advertising

Work Placement
Students will gain practical, hands-on experience in the industry by completing a mandatory work placement in the winter semester of 4th year. As students are often hired directly from their placements, the final summer term is fully online.

Humber’s Bachelor of Child and Youth Care degree program provides you with the knowledge and skills required for in-depth work with children, youth and families. The program is based on the professional practice of child and youth care supported by the disciplines of psychology, sociology, community development, political science and education. The curriculum focuses on the theory and research of relational practice: building relationships to support children and youth in crisis or going through experiences of challenge and change.

You’ll learn from highly qualified professors, as well as from guest lecturers from the child and youth care practice field, youth in care and community representatives. You’ll have the unique opportunity to develop key skills under supervision in our state-of-the-art interview labs, therapeutic play laboratory setting, our family practice room and children’s activity room.

Your courses integrate the study of developmental, preventative and therapeutic approaches in child and youth care and will teach you direct methods such as interviewing and counselling, responding to abuse, therapeutic play, and other intervention modalities taught from a strength-based perspective and within a caring, anti-oppressive framework.

The first two years of the program provide you with a comprehensive understanding of child and youth development, as well as current methodologies in child and youth care professional practice. In the final two years, you will be able to engage in courses related to five areas of concentration in the program – youth justice and advocacy, social policy and research, approaches to care, community development and youth engagement, and international perspectives. The curriculum and work placement experiences throughout the program will support you to select a focus for your final thesis project in fourth year.

Learning outcomes:

Upon successful completion of the program, a graduate will:

• Describe, analyze and evaluate key concepts, ethics, values and theoretical approaches (historical and contemporary) in child and youth care and related community development.
• Analyze issues of social diversity and equality and their effects in relation to child and youth care and community development.
• Plan, implement, assess and evaluate child-centred & family-centred programs to meet the needs of clients, staff, families and community.
• Identify the challenges and rewards of working with children and youth especially those with physical, behavioural, social, and developmental issues in independent, organizational, institutional and community settings.
• Identify and evaluate alternatives to the current child and youth intervention strategies, with a view to anticipating future directions.
• Advocate for the holistic development of children and youth.
• Develop and maintain constructive relationships and partnerships with clients, professionals and the community demonstrating effective conflict management skills.
• Describe and evaluate the complex role of the community in child and youth development.
• Identify and implement the process of program management, measuring the cost and effectiveness of child and youth care and development.
• Examine & apply various research methods assessing the appropriateness of their use.
• Adhere to the laws, codes, regulations, standards and practices to protect the health, safety and welfare of clients, the public and other professionals involved in child and youth care community development initiatives with children and youth.
• Identify and implement community development processes measuring the cost and effectiveness of child and youth community development programs.
• Analyze contemporary issues in child and youth care including nutrition, literacy, poverty, homelessness, addictions, violence, substance use, crime, resilience and determinants of health.
• Evaluate social justice and political issues in regards to child and youth care and community development practices at local, national and global levels.
• Develop curriculum, programs and strategies for children, youth and the community which reflect current educational theory and pedagogy.
• Demonstrate self-awareness, self-confidence, self-direction, self-management, self-reflection and self-care in one’s professional development

Work Placement
Beginning in the first semester, you will have the opportunity to participate in an introductory field placement preparation course that will enable you to become familiar with the field of child and youth care. In your second semester, you will prepare for your field placement in Semester 3, by participating in the Preparing for Professional Practice course. The field placement in Semester 3 is 200 hours and will support you to develop your skills working in the community with children, youth and families.    

In addition, you will be required to complete a 14-week typically unpaid field placement between third and fourth year.

The combination of field placements will enable you to build therapeutic relationships, role model your professional skills and link academic theory to child and youth care practice.

Humber’s Public Administration graduate certificate program is the first of its kind in Canada providing all of the knowledge, skills and experience graduates need to become successful public service employees. Designed and taught by public administration professionals, this program is your key to succeeding quickly in a public sector job. You will receive advanced training in communications, policy analysis, project management, information technology, public finance, governance, leadership and human resources management. Experienced faculty, most of whom currently work in the public sector, will guide you through the core of the curriculum, with guest speakers addressing specific topical issues. The practical, skills-based curriculum provides the foundation for long-term career success by exposing you to the primary activities of public administration and by providing networking opportunities with civil servants from across the sector.

Learning Outcomes
Upon successful completion of the program, a graduate will:

• Describe the machinery of government in Canada, including the roles and responsibilities of executives, legislatures and the judiciary, as well as the relationships between all levels of government.
• Define ethics and values which are key to public administration and explain how they apply at all levels of public administration.
• Explore and compare public administration practices found in industrialized countries, especially member states of the European Union and the United States.
• Discuss current issues affecting Canadian public administration and examine how those issues are managed from a public management perspective.
• Discuss key elements of strategic planning processes and examine how these apply to public administration.
• Understand and relate to governments from two perspectives: as business entities with strategic plans, budgets, and core businesses; and as organizations composed of complex human behaviour.
• Explain key economic and finance concepts such as externalities, public and private goods, deficit financing, debt repayment, and fiscal federalism.
• Demonstrate how governments plan, manage and report on the collection and expenditure of public funds.
• Discuss information technology and software applications used in public administration as well as current information technology issues faced by public sector IT managers.
• Prepare and manage human resources in public administration, including the preparation of HR plans, recruitment and selection processes, supervisory skills, negotiating skills and conflict resolution skills.
• Describe the role that communications plays in the public sector and work with stakeholders and partners to meet the information needs of the public, the media, political staff and the bureaucracy.
• Examine how governments develop, implement and evaluate programs in general and learn how to use specific research and analysis tools to contribute to that process in particular.
• Identify the methodological and conceptual issues associated with evaluating and maintaining quality services in the public sector.
• Identify the skills and knowledge required by project managers and project management teams in the public sector.
• Understand and fulfill leadership responsibilities in the public sector by assessing individual leadership traits and behaviours and apply this understanding to the broader theories and concepts of leadership.
• Understand, contribute to, and manage partnerships in the public sector, broadly defined.

Work Placement

• You will gain on-the-job work experience with an eight-week (minimum) work placement within the public sector. With faculty support, you will find placements with an appropriate organization.