Bachelor of Business Administration - Marketing Management (Optional Co-op)

at Kwantlen Polytechnic University - Richmond Campus Canada

The Associate of Arts in Geography is a two-year Human Geography program. It establishes a solid base of conceptual knowledge and applied skills supporting further study in Geography, engaged citizenship, and introductory employment in the public and private sectors. The curriculum combines topical coursework in introductory human geography and urban geography, and lab-science courses in earth science and atmospheric science. The curriculum also provides students with options for focused study of a variety of regions, and develops foundational skills in using computerized Geographic Information Systems (GIS) hardware and software to analyze and present spatial data.

The Marketing Management Diploma is a comprehensive program designed to provide a solid, general foundation in this exciting field. Study begins with emphasis on basic business knowledge and skills, and then intensively explores the discipline of Marketing, with emphasis on the job skills and experience that business demands. Projects with local businesses and organizations are also included in order to provide real world experience.

Graduates of this program may also be eligible to continue their business study by pursuing a Bachelor of Business Administration (BBA) degree in Entrepreneurial Leadership, Human Resources Management, or Marketing Management.  Many of the courses required for the Marketing Management Diploma are requirements for these BBA degree programs.  Students wishing to progress into a BBA degree should consult with a School of Business advisor for course planning assistance.

Co-operative Education

The Marketing Management diploma is offered with a Co-operative Education option. Co-operative Education gives a student the opportunity to apply the skills gained during academic study in paid, practical work experience semesters. Students can complete two work semesters while completing their diploma. Work terms generally occur full-time in separate 4 month work semesters. Work semesters alternate with academic study.

The Associate Degree is designed to provide an educational experience that prepares students for work, citizenship and an enriched life as an educated person, and to lay a solid foundation for further study in the field of Economics.
This program of study is recommended for students interested in pursuing a career in economics or finance and is designed to provide the foundations required for upper level courses.

Engineering First-Year at KPU is a two-semester program designed for well-prepared students to meet the requirements for direct transfer to the second-year of an engineering degree program.

KPU's Engineering First-Year program includes many of the courses and topics common to the first-year of engineering degree programs at UBC, UVic and SFU.

Transfer to UBC
The KPU program most closely resembles UBC's first-year engineering curriculum.  Successful completion of the KPU program with a sufficiently high GPA may qualify the student for UBC's second-year Engineering Transfer admissions guarantee. Please see the UBC Engineering website for specific details on engineering transfer.

Transfer to UVic
Students that successfully complete the KPU program with a sufficiently high GPA may be considered for admission to second year on an equal footing with 1st year UVic engineering students. Please see the UVic Engineering website for specific details on engineering transfer.

Transfer to SFU
Students that successfully complete the KPU program with a sufficiently high GPA may be eligible to transfer to second-year engineering at SFU. However, there will be first-year courses specific to the SFU engineering programs that students may need to complete at SFU. Please see the SFU Engineering website for specific details on engineering transfer.

The two-year Business Management Diploma will prepare program graduates for entry-level management positions. The program's foundation courses provide an understanding of the basic skills and techniques required to be effective in today's business environment. Graduates will take specialized courses in management essentials, human resources management, business law, negotiations, operations management, enterprise development, business planning and international business. The program emphasizes real world business applications of key management concepts.

Classes are exciting, practical and participatory. They may include a combination of lectures, exercises, case studies, in-class assignments, projects, student presentations, group work, role-play, structured simulations, field trips and guest speakers. Many classes are offered during evenings to accommodate part-time studies.

All courses may be applied for credit toward any of the following KPU Business Degrees:

• Bachelor of Business Administration (BBA) in Entrepreneurial Leadership
• Bachelor of Business Administration (BBA) in Human Resources Management
• Bachelor of Business Administration (BBA) in Marketing Management

Many of the courses included in this program are articulated with other universities and colleges for ease of course transferability to and from KPU.  Please refer to the BC Transfer Guide at www.bctransferguide.ca regarding the transferability of courses to and from specific institutions in British Columbia.

The Bachelor of Applied Science in Sustainable Agriculture degree is unique to North America and is distinguished from other agriculture degree programs by providing a broad scope of study related to sustainable food production as an integral and fundamentally critical element of sustainable human existence. Through a distinctive and exceptional combination of classroom and farm-based learning, the program offers a comprehensive perspective on:

• The science of agro-ecosystem design and stewardship;
• Innovative and ecologically sound crop production methods;
• Sustainable farm business management; and,
• The economic, social, and environmental challenges facing our food system

The curriculum is designed in recognition of the need for both practical and academic training within the new powerful movement in sustainable agriculture. Students will be immersed in a setting which fosters experiential learning and exploring personal interests and inclination. During our four year Bachelor degree program, students will work to realize three major learning outcomes:

The ability to grow fruit and vegetable crops within a sustainable ecological context. A full spectrum of experiential field-based agricultural courses are offered in Year 3 which, by necessity, follows a complete crop cycle beginning in the spring and extending through summer into the fall. These applied courses function as a mechanism to bring the theoretical concepts and principles of sustainable agro-ecosystem design, function and management to practical realization.

Develop the business, sales and marketing skills necessary to manage a sustainable agricultural farming business. The development of these skills is facilitated by the inclusion of a broad base of foundational courses supplemented by a multidisciplinary business management course in Year Four.

Develop practical, problem solving and research skills as well as an understanding of government, economic and business environments and policies needed to address issues of and advance sustainable agri-food systems, as related to employment in government, non-government organizations and the private sector.

The study of criminology focuses on the problem of crime and on understanding the social, cultural, political, and economic forces that interact with the law. Concerns about public safety, crime, and social justice contribute to a strong demand for people knowledgeable in these areas. The fundamental courses present overviews of legal systems with particular emphasis on criminal and juvenile justice, forms of criminal behaviour, the role of law in understanding social and psychological phenomena, and the applications of sociological theory in understanding law and legal systems. Additional coursework provides a deeper understanding of the causes and consequences of crime, criminal justice policy, socio-legal theory, critical criminology, and restorative justice.

Criminology is an exciting and expanding area of study. By studying criminology and justice, students will learn about the causes and prevention of crime and other social harms as well as explore possible solutions to these problems. Our criminology BA degree programs provide excellent preparation for law school and for graduate study in sociology, criminology, criminal justice, and other disciplinary and interdisciplinary programs.

The Bachelor of Science in Applied Psychology is ideal for students interested in pursuing a health sciences career. This is also the Psychology degree program most suited for students who have an interest in neuroscience, particularly at the graduate level. The BSc is the most interdisciplinary of our psychology degrees, exposing students to biology, chemistry, math, and physics in addition to a broad array of psychology courses. This degree is also very “hands-on” with students being exposed to lab and research experiences as well as developing technical writing skills and workplace expertise.

The degree was developed in close connection with employers in the field and community partners, and has an applied focus that prepares students for employment upon graduation, for research-focused graduate studies, or for entry into professional programs of study. Many courses within this program have a lab component. The program takes a systems/ecological approach, recognizing the interrelationships between humans and their environments.

As part of their upper-level coursework, students will take courses across three main topical areas within Psychology:

• Research skills;
• Biological psychology; and
• Health psychology.

The degree will be embedded throughout with psychological application, including hands-on lab experience and courses focusing on human interaction with and use of modern technology, professional business practices, and technical writing. Students also participate in a workplace practicum coordinated by KPU and co-supervised by faculty and employers in relevant fields of employment. This practicum placement will assist students in gaining workplace experience and in meeting potential future employers.

Students interested in applying to graduate school or who prefer a more extensive research experience are encouraged to apply to the Honours program. The Honours program affords students an opportunity to develop and report on a research project under the direct supervision of a faculty member within the Psychology Department. B.Sc. in Applied Psychology students can complete the Honours program within the 40 courses required for the degree.

The Associate Degree is designed to provide an education experience that prepares students for work, citizenship, and an enriched life as an educated person, and to lay a solid foundation for further study in the field of Political Science:-

Political Science studies power in all its forms. Since power is in a sense everywhere – from the workplace to the family, from communications media to the classroom, and beyond – practically everything can be grist for political analysis. Most often, however, political scientists focus upon power as exercised by governments and states, and in the international arena, between governments and states - as well as non-governmental organizations, businesses, social movements, and armed groups - that seek to influence all of these. Thus, Political Science explores the forces that shape our lives through public rule.
Political Science instils a range of highly transferable skills that are marketable in many fields and several career paths which place a premium upon training in Political Science.

The goal of the Bachelor of Arts Major in Anthropology Program at KPU is to prepare students for life, work, and research in diverse local and global communities. At KPU we offer two streams of study: Archaeology-Biological and Social-Cultural. The Archaeology-Biological stream has a unique component in that our current anthropology field school involves direct interaction at a high level with First Nations communities and Anthropology professionals, and has been endorsed by the British Columbia Association of Professional Archaeologists, the first such endorsement in Canada. The Social-Cultural stream prepares students for a knowledge- and information-based economy in a world that is increasingly globally interconnected. Learning in this area of our field is conducted through a high degree of community service work involving brokering between divergent stakeholders. The emphasis of Anthropologists at KPU is the applied aspect of our profession. Our teaching is realized through hands-on activities, lab work, and community events whose experience has the ultimate goal of understanding any aspect of humans and their activities.