Diploma in Marketing Management

at Kwantlen Polytechnic University - Richmond Campus Canada

Engineering First-Year at KPU is a two-semester program designed for well-prepared students to meet the requirements for direct transfer to the second-year of an engineering degree program.

KPU's Engineering First-Year program includes many of the courses and topics common to the first-year of engineering degree programs at UBC, UVic and SFU.

Transfer to UBC
The KPU program most closely resembles UBC's first-year engineering curriculum.  Successful completion of the KPU program with a sufficiently high GPA may qualify the student for UBC's second-year Engineering Transfer admissions guarantee. Please see the UBC Engineering website for specific details on engineering transfer.

Transfer to UVic
Students that successfully complete the KPU program with a sufficiently high GPA may be considered for admission to second year on an equal footing with 1st year UVic engineering students. Please see the UVic Engineering website for specific details on engineering transfer.

Transfer to SFU
Students that successfully complete the KPU program with a sufficiently high GPA may be eligible to transfer to second-year engineering at SFU. However, there will be first-year courses specific to the SFU engineering programs that students may need to complete at SFU. Please see the SFU Engineering website for specific details on engineering transfer.

The Certificate in Criminology is a 30-credit program offering students an introduction to criminology and other disciplines as well as post-secondary training for careers in criminal justice agencies. On completion of the Certificate, students have the option of entering the Diploma in Criminology, Associate of Arts in Criminology, Bachelor of Arts in Community Criminal Justice, or Bachelor of Arts, Major or Minor in Criminology. Students who want to ensure that they do not have to make up additional coursework should choose their optional criminology courses carefully in consultation with an Academic Advisor and the University Calendar requirements for the applicable Criminology program.

The Bachelor of Arts Major in Sociology provides students with critical, practical and transformative studies that aim to prepare them for life and work in a diverse and globalized world. It is a flexible and well-rounded program, offering academic rigor and a solid grounding in sociology theory and research methods, and the study of societies in local and global contexts. Opportunities for engaging in applied, experiential and community-based learning are provided throughout the program.

Students may choose to gain a broad understanding of the discipline by taking courses in a wide range of sub-fields in sociology or streamline their programs by concentrating on particular subjects of interest to them such as gender and sexuality, racialized and ethnic minority groups, Indigenous studies, media and cultural studies, education, global social problems and social justice. In their final year, students may opt to hone their research skills by taking courses in Canadian and global studies with a primary research component. Or they may choose to take one of the community services courses to gain practical work experience by volunteering in an organization within the local community or participating in a field-school overseas in a developing nation. 

The BSc. Major in Physics for Modern Technology will give students a solid background in physics and also in the applications of physics to modern technology. Physics is a major driving force behind the development of new technology, and in turn, new technologies allow scientists to push forward the boundaries of knowledge. The relationship is symbiotic, so this program is aimed at those who have an interest both in fundamental science and in the practical application of that science in an industrial and/or laboratory setting. As well as studying physics, students will gain technical skills that are highly relevant to work that is going on in local industry.

The study of criminology focuses on the problem of crime and on understanding the social, cultural, political, and economic forces that interact with the law. Concerns about public safety, crime, and social justice contribute to a strong demand for people knowledgeable in these areas. The fundamental courses present overviews of legal systems with particular emphasis on criminal and juvenile justice, forms of criminal behaviour, the role of law in understanding social and psychological phenomena, and the applications of sociological theory in understanding law and legal systems. Additional coursework provides a deeper understanding of the causes and consequences of crime, criminal justice policy, socio-legal theory, critical criminology, and restorative justice.

Criminology is an exciting and expanding area of study. By studying criminology and justice, students will learn about the causes and prevention of crime and other social harms as well as explore possible solutions to these problems. Our criminology BA degree programs provide excellent preparation for law school and for graduate study in sociology, criminology, criminal justice, and other disciplinary and interdisciplinary programs.

The Accounting Diploma program prepares graduates for entry-level accounting positions in the work force or to continue their studies at KPU in the Bachelor of Business Administration (BBA) in Accounting.

The Diploma program includes courses in financial accounting, management accounting, finance, taxation and auditing. Graduates will also take courses in economics, business math, business statistics, Simply Accounting, information management, English and communications. The Accounting Diploma is carefully aligned with the requirements of the CPA accounting designation.

The Associate of Arts Degree in Sociology is a provincially recognized two-year academic credential program. The aims of this program are to provide students with an entry point into a Bachelor of Arts degree program, to create greater ease in transferring credits to other post-secondary institutions, to enrich students’ intellectual lives, and prepare them with academic knowledge and skills applicable to various work contexts. Students are exposed to an overview of central topics in sociology, fundamental sociological theories and concepts, studies in Canadian society and specialized subject areas in sociology.

Students who complete the Associate of Arts Degree in Sociology and wish to continue their studies at KPU may enter the Bachelor of Arts Major or Bachelor of Arts Minor in Sociology degree program with relative ease. Additional course credits at the 2000 level are required for graduation in these programs so students should be sure to consult the program information on our BA degrees.

The Associate of Arts Degree in Sociology meets common academic standards at post-secondary institutions throughout the province. This means that students may apply for ‘block transfer’ of course credits from their first two years of study at KPU to programs at other universities in British Columbia. Completion of BA programs in sociology at other institutions will also require additional courses at the 2000 level.
Arts Degree Advisors can assist students in ensuring they meet entrance and graduation requirements for the BA in sociology degree programs at KPU.

The B.A. Major in Political Science offers the chance to explore the political world through an innovative suite of offerings that combines a solid foundation in scholarship with 'hands-on' learning opportunities in debate, diplomacy, and policy. The Bachelor of Arts Major in Political Science is designed with a special focus on emerging power dynamics at the national, trans-national, and global levels, and is therefore an ideal choice for those with a serious interest in engaging with the many dimensions of power in the modern world.

As a Political Science B.A. Major, you will begin your studies with a broad range of introductory courses that expose you to the key sub-fields within the discipline (Canadian and comparative politics, international relations, and political thought), before gradually transitioning to more specialized courses in the second- and third-year levels, and advanced-level seminar work in the fourth year of study. You will also take at least one 'experiential' course instilling hands-on skills in debate, diplomacy, and policy, as well as one upper-level course on emerging trans-national sites of power.

The Marketing Management Diploma is a comprehensive program designed to provide a solid, general foundation in this exciting field. Study begins with emphasis on basic business knowledge and skills, and then intensively explores the discipline of Marketing, with emphasis on the job skills and experience that business demands. Projects with local businesses and organizations are also included in order to provide real world experience.

Graduates of this program may also be eligible to continue their business study by pursuing a Bachelor of Business Administration (BBA) degree in Entrepreneurial Leadership, Human Resources Management, or Marketing Management.  Many of the courses required for the Marketing Management Diploma are requirements for these BBA degree programs.  Students wishing to progress into a BBA degree should consult with a School of Business advisor for course planning assistance.

Co-operative Education

The Marketing Management diploma is offered with a Co-operative Education option. Co-operative Education gives a student the opportunity to apply the skills gained during academic study in paid, practical work experience semesters. Students can complete two work semesters while completing their diploma. Work terms generally occur full-time in separate 4 month work semesters. Work semesters alternate with academic study.

The Certificate in NGO (Non-Governmental Organizations) and Nonprofit Studies at KPU is unique to this region, and is distinct from other nonprofit management programs in that it offers the following:

• 30-credit program available directly out of high school
• Program structure that bridges the Faculty of Arts, the School of Business, and the Faculty of Science and Horticulture
• Broad inclusion of local human rights, environmental, and advocacy organizations in B.C.'s Lower Mainland

Rather than developing an exclusive overseas / development focus, our program recognizes the depth of learning that can take place right here in greater Vancouver. This sector has been steadily growing for more than fifty years, at times outpacing the growth of Canada's economy as a whole. KPU identifies with the innovation characteristic of this sector, and is eager to move a new generation of learners into work in this area.

The educational experience is designed to address the NACC (Nonprofit Academic Centers Council) Curricular Guidelines for Undergraduate Study in Nonprofit Leadership, the Nonprofit Sector and Philanthropy (2007), and prepares students for voluntary and entry-level work at nonprofit organizations and NGOs. Students will acquire practical and up-to-date skills, including an introduction to Imagine Canada's Standards Program, Canada Revenue Agency guidelines for the nonprofit sector, and the following skills and methods:

1. Skill sets: Marketing, minute-taking, database work, presenting, blogging, reporting, academic research and writing, literature reviews, fundraising principles
2. Methods: Participant-observation, qualitative methods, interviewing, cross-cultural understanding, face-to-face field methods, mapping, critical analysis, ethics and advocacy

There are a wide range of jobs in the nonprofit sector in Canada and the U.S., with salaries varying greatly depending on skills, experience, and region. These organizations serve a broad mandate, addressing humanitarian issues, environmental problems, human rights issues, development efforts, and the problems experienced by marginalized populations. There is an increasing move towards professionalization in this area, and KPU's targeted introduction to disciplines in the Faculty of Arts, the School of Business, and the Faculty of Science and Horticulture ensures that graduates have covered comparative perspectives on civil society, voluntary action and philanthropy, as well as key aspects of financial management and accountability.