Diploma in Broadcasting - Television

at Seneca College- Seneca at York Campus Canada

Drawing on Seneca’s strength and reputation in digital media education, this program will equip you with in-demand knowledge and skills for the growing field of user experience (UX). The program will focus on business skills along with the technical and design capabilities needed to create dynamic interactive experiences in video games, mobile apps and other online environments. The curriculum will be complemented with courses that address critical thinking, global awareness and research methods to develop evidence-based, rich interactive design.

The program will also equip you with entrepreneurial skills to explore small-business opportunities and, in the fourth year of the program, you will work on a final capstone project about launching an idea from inception.

Skills
Throughout this program you will develop the following skills:

• UX design
• Digital media production
• Imaging and graphics
• 3D modeling and animation
• Creative coding
• Scripting techniques
• Business and entrepreneurial skills

This eight-month graduate certificate program focuses on providing you with the skills and knowledge to develop and execute successful brand strategies in today's consumer-focused digital environment. You will understand all aspects of a brand and then develop a plan to build successful brand equity.

Your learning will be further advanced through a range of instructional styles, case studies and relationship-building with industry professionals through industry/association field work or optional work term.

Skills
Throughout this program you will develop the following skills:

• Develop brand strategies
• Product launch planning
• Business analysis
• Research
• Branding 

Optional Work Term
Students meeting all academic requirements may have the opportunity to complete an optional work term(s) in a formal work environment.  The work term(s) is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility.  Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

This two-year diploma program will expose you to the different aspects of advertising communications including strategic planning, concept development, digital content creation and management, copywriting, art direction, account management, applied research and public relations.

You will be challenged to be a creative and imaginative thinker, strong-willed, and a superior writer with solid interpersonal skills.

Each semester of this program offers a building-block process with fundamentals and real-life experiences delivered by industry expert professors and advertising agency partners to nurture and inspire your creativity. Throughout each semester, you will also have opportunities to develop and present full-fledged ad campaigns.

In the second year, you will have an opportunity to pick between the creative or strategic streams depending on your career interest. Along with specializing in portfolio development, personal branding, and digital and mobile planning. The program will also offer you an opportunity to attend New York Advertising Week. You will become a part of the advertising industry with agency tours, meet with the industry leaders and begin the challenge of marketing yourself.  

In recent years, our students have won gold, silver and bronze awards in national competitions such as the Advertising Educators Association of Canada Student Competition, The Grip Limited Juicer and the Cossette Communication Grow-Op.?Other international awards won by graduates include the Cannes Lion Advertising Festival, Marketing Magazine, CASSIES, Clio Awards, New York Festivals and London International Awards.?

Skills
Throughout this program you will develop the following skills:

• Copywriting
• Creative thinking
• Content creation
• Interpersonal skills

This one-year graduate certificate program offers practical experience for a career in technical, scientific, and computer-related communication. Today’s technical communicators are professionals who create technical content, develop user assistance, design websites, design and deliver corporate training, explain computers and technology to users, create multimedia materials, and develop support systems for consumer products.
You will learn technical writing and editing, graphic and web design, user experience, content strategy, and instructional design. Courses cover the skills necessary to adapt to emerging technologies and launch your career as a professional immediately upon completing the program. You will gain hands-on experience through optional work placement under an employer committed to helping you meet your learning goals.

Skills
Throughout this program you will develop the following skills:

• Design
• Research
• Edit
• Produce technical documents

Optional Work Term
Students meeting all academic requirements may have the opportunity to complete an optional work term(s) in a formal work environment.  The work term(s) is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility.  Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

Seneca is the only post-secondary institution offering the accelerated Real Property Administration program (Assessment and Appraisal). In this eight-month diploma program, you will develop expertise in all aspects of property valuation and property tax sectors.  You will advance expertise in all aspects of property valuation – in both the property appraisal and property assessment fields, including all aspects of the property assessment system, the assessment appeals process, and property tax calculation and administration.

Skills
Throughout this program you will develop the following skills:

• Property valuation techniques
• Data collection and analysis
• Math and spreadsheet analysis
• Effective communication
• Conflict resolution
• Leadership and team building

This is an accelerated version of our Law Clerk program. If you have a previous postsecondary degree or diploma, you will finish this program in nine months instead of four semesters. The program will prepare you to work under the supervision of a lawyer in a fast-paced legal environment. In addition to learning about legal principles and ethics, you will obtain practical, hands-on training that will equip you for success in the workplace. The curriculum focuses on criminal, immigration, intellectual property, personal injury, real estate, corporate and commercial, and family law as well as litigation, wills and estates, etc. with an emphasis on the technological skills needed in these practice areas.

Taught by lawyers and law clerks with excellent professional experience, the program offers students opportunities to engage with current law clerks, leading industry experts, and legal recruiters through workshops, law firm tours, court visits, career preparation events, field placement, and various speaking engagements.

Fluency in English is critical to your success in the program and the legal environment, and there is a strong focus on communicating effectively from the beginning of your program to graduation.

Skills
Throughout this program you will develop the following skills:

• Liaising with clients, courts and other legal professionals
• Conducting legal research, reviewing legislation and synthesizing relevant information
• Editing legal forms and court documents
• Co-ordinating and organizing evidence
• Managing client records and billing procedures
• Helping interview witnesses and industry experts
• Drafting correspondence and documents using cutting-edge legal software
• Carrying out complex tasks with minimal supervision
• Proofreading and professional communication

Work Experience
Field Placement
If you meet all necessary academic requirements, you will be eligible to participate in 20 days of unpaid field placement at the end of your final semester, which gives you practical work experience, networking opportunities, and exposure to potential employers. With the support and assistance of the School's faculty and staff, you will play an active role in securing your placement. Successful completion of field placement is a requirement for graduation.

Endorsed by the Public Affairs Association of Canada and the Government Relations Institute of Canada, this eight-month graduate certificate program features specialized practical government relations training that will prepare you for careers in government relations.

You will learn to work with organizations and clients to co-ordinate and support their efforts to monitor, analyze and shape government action on existing and proposed legislation and regulation.
Government relations professionals establish long term relationships with government policy makers, utilizing strategic planning, issue analysis, lobbying, and stakeholder engagement skills to shape public policy and regulatory issues.

Skills
Throughout this program you will develop the following skills:

• Issue analysis
• GR campaign planning and design
• Strategic communications
• Stakeholder management
• Ethical and regulatory requirements
• Enhanced presentation techniques
• Basic research skills

Optional Work Term
Students meeting all academic requirements may have the opportunity to complete an optional work term in a formal work environment. The work term is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements may be required for eligibility. Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position. To qualify, students must achieve an overall GPA of 3.5 in their first semester, a minimum grade of "A" (80 per cent) in GRM700 and GRM701 and be recommended by the program

Seneca’s two-year Acting for Camera and Voice diploma program offers exciting, hands-on learning experiences in the unique blend of film and voice acting. You will learn techniques that will enable you to build a strong foundation of stage acting, movement, voice and camera acting. 

Your studies will teach you to research roles, how to create audio and video demo reels, how to write scripts and business management skills necessary to succeed in your acting career.

Skills
Throughout this program, you will develop the following skills:

• Acting to any medium
• Script writing
• Business management

In this two-year diploma program, you will benefit from practical training and learn the essential principles and techniques used in the biochemical sciences. You will gain hands-on experience needed to perform experiments and determinations with the precision required in a broad range of industries. That means getting hands-on training in the proper care and use of laboratory apparatus for wet and instrumental methods.

The program covers a broad range of topics, including organic and analytical chemistry, biochemistry, industrial microbiology, as well as pharmaceutical and instrumental methods.

Skills
Throughout this program you will develop the following skills:

• Perform assays and determinations with speed, precision and accuracy
• Care of laboratory apparatus for wet and instrumental methods
• Physical, chemical and microbiological analysis
• Conduct basic manual analysis
• Prepare organic and inorganic compounds
• Perform instrumental chemical analysis and report results

This two-year creative diploma program combines traditional illustrative media, digital media and business which will educate you to succeed as a professional illustrator. The program specialties include children’s book illustration, comics, spot and advertising illustration and concept art for film and game animation.

In addition to building on visual art skills such as drawing, painting, printmaking, sculpture and digital media, you may also be able to register your own small business. You will have the skills to succeed as an entrepreneurial artist with a website, accounting, marketing and revenue generating skills in the curriculum.

Skills
Throughout this program you will develop the following skills:

• Advanced drawing and painting
• Sculpting
• Creating screenprints and interactive illustrations