Graduate Certificate in Government Relations

at Seneca College- Seneca at York Campus Canada

This eight-month graduate certificate program focuses on providing you with the skills and knowledge to develop and execute successful brand strategies in today's consumer-focused digital environment. You will understand all aspects of a brand and then develop a plan to build successful brand equity.

Your learning will be further advanced through a range of instructional styles, case studies and relationship-building with industry professionals through industry/association field work or optional work term.

Skills
Throughout this program you will develop the following skills:

• Develop brand strategies
• Product launch planning
• Business analysis
• Research
• Branding 

Optional Work Term
Students meeting all academic requirements may have the opportunity to complete an optional work term(s) in a formal work environment.  The work term(s) is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility.  Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

With this eight-month graduate certificate program, you will gain enhanced knowledge and training in the growing fields of sports, entertainment, event and experiential marketing. This program will demonstrate how to apply the fundamental principles of strategic marketing to event properties through case analysis, field projects and client proposals.
This program will challenge your creativity and equip you to explore a career in event marketing that involves sponsor brand activation and developing live experiences that are amplified by digital and social media.

Skills
Throughout this program you will develop the following skills:

• Problem-solving
• Collaborating
• Building Relationships
• Leadership skills

Optional Work Term
Students meeting all academic requirements may have the opportunity to complete an optional work term(s) in a formal work environment.  The work term(s) is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility.  Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

Endorsed by the Public Affairs Association of Canada and the Government Relations Institute of Canada, this eight-month graduate certificate program features specialized practical government relations training that will prepare you for careers in government relations.

You will learn to work with organizations and clients to co-ordinate and support their efforts to monitor, analyze and shape government action on existing and proposed legislation and regulation.
Government relations professionals establish long term relationships with government policy makers, utilizing strategic planning, issue analysis, lobbying, and stakeholder engagement skills to shape public policy and regulatory issues.

Skills
Throughout this program you will develop the following skills:

• Issue analysis
• GR campaign planning and design
• Strategic communications
• Stakeholder management
• Ethical and regulatory requirements
• Enhanced presentation techniques
• Basic research skills

Optional Work Term
Students meeting all academic requirements may have the opportunity to complete an optional work term in a formal work environment. The work term is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements may be required for eligibility. Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position. To qualify, students must achieve an overall GPA of 3.5 in their first semester, a minimum grade of "A" (80 per cent) in GRM700 and GRM701 and be recommended by the program

This twelve-month diploma program will enable you to acquire the relevant administrative and technological skills to meet the demands of the current and emerging legal office environment. Through practical, hands-on training you will acquire a knowledge of legal office procedures, document production, specialized legal software, professionalism and ethics. Areas of study include litigation, family, corporate, real estate and estate law.

In three consecutive semesters, you will acquire the skills and knowledge usually offered in a four-semester program. This format allows you to complete the program and access the job market at a non-traditional time. Fluency in English, verbal and written, is critical to your success in the program and the legal environment, and there is a strong focus on communicating effectively from the beginning of your program to graduation.

Skills
Throughout this program you will develop the following skills:

• Familiarity with legal procedures and terminology
• Written communication, drafting and proofreading
• Organization and time management
• Problem-solving
• Proficiency in Microsoft Word and Excel, and specialized legal software

Field Placement
If you meet all the necessary academic requirements, you will be able to participate in an unpaid field placement that will allow you to acquire hands-on experience in a formal legal environment. You may have a shared responsibility for securing a placement. The placement may take place after the third semester of classroom studies, extending the length of the program by one month.

This one-year graduate certificate program is the first of its kind in Ontario. With the increase in cannabis product commercialization, there has been a growing demand for regulation and quality assurance experts. In this program, you will develop the knowledge and expertise to grade and maintain product quality in a highly regulated industry. Your learning will include interpreting and understanding regulatory standards governed by the Cannabis Act and Regulations. Upon successful completion of this program, you will be prepared to seek careers in cannabis regulation or quality assurance in medical or cannabis production organizations.

Skills

Throughout this program you will develop the following skills:

• Preparing and managing quality documents and records
• Analyzing clinical data
• Developing components of a quality manual
• Applying quality assurance frameworks
• Mitigating risks for an organization
• Supporting security system oversight
• Supporting Standard Operating Procedures (SOP) of the manufacturing and distribution of various cannabis products

In this three-year advanced diploma program, you will be training for an exciting career as a chemical technologist with specializations in chemical analysis, applied chemical engineering and environmental chemistry. This program will provide you with hands-on experience and a solid background in basic biology, chemistry and mathematics. You will further focus on analytical and instrumental chemistry, organic, industrial and polymer chemistry, metallurgy, ceramics, composites and environmental analysis, health and chemistry.

Skills
Throughout this program you will develop the following skills:

• Implement and evaluate quality control procedures
• Perform and validate laboratory procedures to conduct tests
• Improve industrial or chemical processes and laboratory equipment
• Prepare and purify compounds using standard chemical procedures

Optional Work Term
Students meeting all academic requirements may have the opportunity to complete an optional work term(s) in a formal work environment. The work term(s) is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility. Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

This eight-month graduate certificate program will develop your fundamental knowledge of marketing management and channel your strength towards creating, building, communicating and delivering value to customers in innovative and creative ways. You will gain skills and knowledge in several key areas including marketing research techniques, launching a new product or service, market segmentation techniques, pricing strategies, promotion and communications strategies, strategic market planning, generating new accounts and sales revenues.

Skills
Throughout this program you will develop the following skills:

• Propose marketing plans 
• Market research 
• Developing strategic pricing 
• Formulate budget  
• Prepare sales presentations

Optional Work Term
Students meeting all academic requirements may have the opportunity to complete an optional work term in a formal work environment. The work term is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility. Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

In this three-year advanced diploma program, you will attain skills and knowledge in both traditional and computer animation. As you learn to draw storyboards, design and animate characters and scenes, you will practice applying theories of motion, timing, storytelling and digital technology to produce high-quality animations and designs. The hands-on learning you receive will enable you to utilize the equipment, facilities and computer software currently used in the industry.

This program is designed to equip you to successfully compete in the world of 2D and 3D animation. You can expect to acquire and grow knowledge and skills relevant to producing animation for the web, television, games or film.

Skills
Throughout this program you will develop the following skills:

• Computer animation
• Animation production

This two-year diploma program enables you to pursue a university education to complete a diploma and a university degree in as little as four years at the University of Toronto (St. George or Scarborough), York University or Trent University. Courses include a variety of humanities and social science disciplines and focus on developing university-level skills.

This three-year advanced diploma program will prepare you with the knowledge and skills necessary to create effective design solutions for interactive, print and experiential design projects. Fundamental principles and skills training, followed by immersive cross disciplinary learning, culminate with a graduate showcase portfolio and the opportunity to participate in a field placement. This program will prepare you to work as a designer in the communications industry.

Skills
Throughout this program you will develop the following skills:

• Design
• Typography
• Business writing
• Marketing

Field Placement
You will have the option to pursue a field placement or an In-studio practicum during your sixth semester of the program.