Graduate Certificate in Business Analytics

at Seneca College - Seneca International Academy Canada

This one-year graduate certificate program will provide you with the skills to identify and collect meaningful data, prepare data for analysis, conduct analysis of data sets and present results in a meaningful format to help inform business decisions across the enterprise. Key topics of study include: statistics needed for analytics, programming languages for data analysis, security and privacy for the field of business analytics, data predictive analytics and leadership in the business environment.

Skills
Throughout this program you will develop the following skills:

• Business analytics to support evidence-based decision-making
• Development of software applications related to data management and manipulation
• Entrepreneurial strategies to identify new business opportunities

This two-year diploma program will provide you with a solid foundation of marketing. You will have a detailed understanding of integrated marketing communications, selling, strategies and analysis, web design, research and channel management.
You will be equipped with tools and techniques to create multi-objective marketing strategies, including promotional campaigns, pricing, packaging and distribution of products, services and ideas. You will also benefit from problem-based learning, real-world projects and case studies.

Skills
Throughout this program you will develop the following skills:

• Leadership
• Brainstorming ideas
• Management techniques
• Critical thinking
• Planning
• Project management

In today's competitive environment, managing the supply chain and effectively controlling supply chain costs is critical for business. This has created a demand for employees with current skills and knowledge on how to effectively manage the supply chain using up-to-date tools, processes and technology.

This eight-month graduate certificate program provides you with a concentrated and coordinated approach to study the flow of goods and services from raw material suppliers to the final customer. This product flow will be reviewed from a global perspective, providing you with a comprehensive understanding of the international business process. You will learn using hands-on interactive methods, including case-studies, making your experience relevant and applied.

Skills
Throughout this program you will develop the following skills:

• Project management
• Critical thinking
• Leadership 
• Teamwork
• Analysis

This eight-month graduate certificate program will develop your fundamental knowledge of marketing management and channel your strength towards creating, building, communicating and delivering value to customers in innovative and creative ways. You will gain skills and knowledge in several key areas including marketing research techniques, launching a new product or service, market segmentation techniques, pricing strategies, promotion and communications strategies, strategic market planning, generating new accounts and sales revenues.

Skills
Throughout this program you will develop the following skills:

• Propose marketing plans
• Market research
• Developing strategic pricing
• Formulate budget  
• Prepare sales presentations

Optional Work Term
Students meeting all academic requirements may have the opportunity to complete an optional work term in a formal work environment. The work term is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility. Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

When you graduate from this two-year Business Information Technology graduate certificate program, you will be equipped to help shape how businesses manage their connected systems. As an IT professional, you will have the skills to analyze, design and implement creative and effective cloud-based solutions using appropriate programming languages, databases and data sources to meet the current and future business needs. You will also have knowledge in programming and networking, making you fully capable of working individually or as part of a diverse team across all industries and sectors.

This program includes an optional work term where you can put your skills into practice and gain valuable work experience in the IT industry. You will also be given the opportunity to innovate through an enterprise project.

Skills
Throughout this program you will develop the following skills:

• Cloud computing
• Computer administration with Linux and Microsoft
• Information technology networking
• Database management
• Information technology security
• Business communication and leadership
• Privacy, law and ethics

Optional (Co-op)
Students meeting all academic requirements may have the opportunity to complete an optional work term(s) in a formal work environment. The work term(s) is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility. Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

This two-year diploma program prepares you with the skills and knowledge to begin your career as a programmer. As a leader in developing relevant programs, we have the largest offering of computer studies programs in the province. Through a variety of practical and theoretical courses, you will gain skills in mobile development, web development and distributed programming techniques and database administration. You will also learn about security and a variety of operating systems including Windows, UNIX, Linux and IBM Business Computing. Graduates of this program will enter their industry with programming and communications skills suitable for employment.

Open Sources and Seneca
Seneca has connections with top tier open-source companies such as Mozilla, creators of the Firefox web browser, and Red Hat, maker of the most successful commercial Linux operating system. In a variety of courses, you will have the opportunity to work with top tier developers on such projects.

Skills
Throughout this program you will develop the following skills:

• Computer programming
• Operating systems
• Database and web technology
• Data communication
• Security
• Advanced programming languages
• System methodologies
• Internet client and server-side development
• Database system design and maintenance
• Solve problems associated with software installation

This two-year diploma program provides you with the knowledge and technical skills for leadership in the networking industry.  In our on-campus labs, you will receive practical hands-on training in computer hardware, applied Internet technology, system diagnostics, local area network installation and data communication techniques. 

This program is built on partnerships with some of the most influential names in networking today, Cisco, IBM, Microsoft, Rogers and Sun, giving you an edge in the industry. The program curriculum prepares students to specialize in system administration, network administration, security, and physical and logical network design.

Skills
Throughout this program you will develop the following skills:

• Personal computer hardware
• Operating systems
• HTML
• Linux/UNIX
• Microsoft Windows server administration
• Data communication
• Web server installation
• Maintenance and security
• Analyze and resolve information technology problems
• System design and installation

This eight-month graduate certificate program focuses on the long-term economic, environmental and social value of sustainable business strategy.

This program is designed to meet the growing needs of professionals who can propose, measure and evaluate sustainability initiatives. You will learn to develop and implement economically viable, lean business strategies for existing organizations or pursue entrepreneurship in sustainability. As a student of this program, you will have access to our HELIX innovation incubator.

Skills
You will learn to measure and reduce carbon footprints, recommend lean business strategies and integrate sustainability initiatives and strategies within several projects.

Optional Work Term
Students meeting all academic requirements may have the opportunity to complete an optional work term(s) in a formal work environment. The work term(s) is similar in length to an academic semester and typically involves full-time work hours that may be paid or unpaid. In programs with limited work term opportunities, additional academic requirements and a passing grade on a communication assessment may be required for eligibility. Eligibility for participation does not guarantee a work position will be secured. Additional fees are required for those participating in the optional work term stream regardless of success in securing a work position.

This eight-month graduate certificate program prepares you for careers in project development and management in both environmental and civil engineering industries. Your studies will encompass all aspects of project management, from the competitive bid process to scheduling, risk management and the closing of projects. During the second semester, you will gain valuable industry experience under the guidance of a mentor.

Skills
Throughout this program you will develop the following skills:

• Project management
• Leadership
• Collaborative teamwork
• Risk management
• Bid process
• Scheduling
• Closing projects

This program enables you to develop tactical marketing strategies using marketing analytics and prepare you to compete in a rapidly evolving landscape where new opportunities present themselves daily. Understanding marketing analytics allows marketers to strengthen business practices by focusing their time, energy and resources on the right projects and the right customers.