Graduate Certificate in Marketing Management (Co-op)

at Sheridan College - Hazel McCallion Campus Canada

Get a well-rounded architectural education

Gain the practical skills and fundamental architectural knowledge you need to enter the workplace after graduation. You'll study building code standards, materials, project planning and more. Skills you'll learn include: 2D and 3D Computer-aided Design and Drafting (CADD), Building Information Modeling (BIM), visual problem-solving, preparation of contract documents and specifications and envelope detailing.

International Business Management
The professors who teach Sheridan's International Business courses are personally experienced in international business. They are continually updating the program so that it accurately reflects current international market conditions, challenges and regulations.

Things you'll do and learn

• Develop a foreign market entry strategy for a specific product or service.
• Research and analyze potential international opportunities.
• Create a customized international business plan to support the global initiative of a real company.
• Learn to navigate cultural differences among trading partners and clients.

Co-op Experience
Eligible students (see About Co-op) can acquire invaluable work experience in the international business field through a work-term cooperative education assignment following completion of the academic portion of the program. This training experience gives you an ideal way to apply what you have learned in class and explore different career paths.

Advertising – Account Management
In this graduate certificate program, you’ll learn to plan, develop and create complete digital and traditional advertising campaigns. You’ll graduate with confidence, ready to contribute your skills to a professional advertising agency.

Co-op option: Get advertising work experience
Co-op experience can make all the difference. As an advertising student at Sheridan, you can apply for a four-month co-op work term. This on-the-job experience can be just the career boost you need to land a great job in advertising. Our co-op program is competitive — you’ll need to meet certain requirements to qualify.

Sheridan’s Business Administration – Finance program offers you skills that are highly valued by employers in this competitive marketplace

Exceptional educators
Sheridan's business professors are not only seasoned educators, but also experienced professionals who are respected in the business community. This combination has led to high respect for our Business Administration – Finance program and greater co-op and employment opportunities for our students and graduates.

Innovative learning
Investment portfolio games, in-depth case studies of actual corporate financials and collaborative assignments will help you apply financial and wealth management techniques and strategies in personal and corporate situations.

This program prepares you to initiate, plan, execute, monitor and control a project to ensure its success. That's true whether your area of interest is the arts, community or social services, business or government administration. If you're a seasoned professional, this program provides the opportunity to learn new skills to advance your career faster.

Things you'll learn to do

• Identify clear project objectives and detailed project requirements.
• Develop and monitor performance measures.
• Create valuable project management plans.
• Manage communication with all team members and project stakeholders.
• Arrange and control finances.
• Manage project constraints including scope, quality, cost and time.

Additional information
The program gives you a comprehensive foundation in project management and organizational management that applies to not-for-profit, for-profit and government organizations of all sizes. The activities, cases and projects are focused on small–medium sized projects, and are uniquely non-technical in their objectives and learning outcomes.

Under the direction of professors who are both outstanding educators and well-experienced in the project management field, you'll learn through:

• Interactive classroom activities and numerous case studies.
• Extensive assigned teams and collaborative activities.
• Your initiative engaging the local community throughout the program.
• The Capstone experience working with an actual charity, government, or business organization on a real project that is valuable to them.
• Mobile computing – using your laptop you'll have 24/7 access to all course materials.

Cooperative Education
You have the option to work for one work term at the end of the program’s eight-month academic portion to gain further valuable real-world experience that is highly regarded by employers. This paid co-op/unpaid internship experience allows you to explore different career paths and apply classroom learning to additional actual business situations.

Cities need designers who understand the built environment. This eight-month graduate certificate responds to that demand, teaching you to design inclusive and sustainable solutions that connect and integrate urban landscapes. Sheridan is one of the few colleges in Canada to offer this niche training, which is traditionally taught in master's level studies.

Real-world inspiration and learning
Our state-of-the-art Hazel McCallion Campus is a living lab for urban designers, surrounded by new development in the heart of Mississauga. Be inspired by the blank canvas of opportunity around you or make the short trip to Toronto to generate more ideas. You'll also have the chance to propose real-world solutions during a field placement with an urban design firm or industry partner.

Learn from urban design experts
Sheridan is well-known as a leader in design education. Learn from professors who have strong academic backgrounds and extensive industry experience in built environments. They'll teach you how to apply software skills to create visualizations of urban environments. You'll also study concepts of mobility, wayfinding, placemaking, ecology and more.

Creative Industries Management
The creative industries need skilled professionals who understand both the business and creative side of media. Sheridan's Creative Industries Management is a specialized eight-month program designed to prepare graduates as managers and entrepreneurs in the arts. With an understanding of management, financing and marketing you'll be ready for a career in film, television, video games and more.

Marketing Management
The Marketing Management program at Sheridan provides students with the digital marketing expertise that employers are looking for. During this course, students will learn how to:

• Apply search engine marketing, social media promotion and marketing analytics principles to optimize your organization's marketing efforts.
• Learn basic marketing graphics skills to create support materials such as brochures, newsletters and web page updates.
• Write marketing and communications plans.

Our Business Administration – Accounting program provides a balance of theoretical studies, hands-on learning and specialized courses.

Learn how accounting supports business
Businesses rely on accountants to monitor their performance, compliance and financial health. Your first year will involve common curriculum shared by all business administration students, providing you with an understanding of how companies work. Topics of study include communications, finance, human resources and marketing — all areas of business you’ll impact as an accountant.

Specialize your skills through electives
Study advanced accounting principles that aren’t covered in our two-year Business Accounting program! In your final year, you can master skills essential for employment in the field’s more demanding positions. Choose from a broad selection of electives, including courses in tax, auditing, budgeting, business analysis and financial statement preparation.

Optional accounting co-op placement
Enjoy the opportunity to earn while you learn! All advanced diploma students have the option of gaining more than 1,000 hours of work experience through a co-op work term. Co-op is a competitive program and you’ll need to meet certain academic requirements to participate. Connections you build during your work term may lead to employment opportunities after you graduate.

Learn from industry experts
Sheridan’s accounting professors are actively involved in the industry, presenting at conferences and contributing to publications of accounting textbooks and articles. Many also hold the Chartered Professional Accountants (CPA) designation and maintain strong ties with the business community, which may assist you with obtaining a co-op work term.

Our professors are not only outstanding teachers, but also successful business people who are highly experienced in their respective fields. Through their connections in the business world, they are able to enhance your education by bringing in real-world examples of business issues.

Things you'll learn
Through practical, hands-on classroom activities, you’ll learn to make business decisions, plan, work with a team, use business computer applications and write effective business correspondence. The first year will provide you with a solid grounding in business fundamentals, and the second year will allow you to specialize, taking courses that meet your particular career interests and goals.

Sheridan Business Career Fair
You’ll have an opportunity to network with prospective employers, distribute your résumé and learn about local career opportunities at the annual Sheridan Business Career Fair. Recruiters from more than 50 top-level local and national employers regularly attend this event.

Your Business diploma program will cover such topics as:

• Analysis of the business environment
• Managing a business
• Marketing
• Accounting
• Human resources
• Finance
• Business Information Systems

Sheridan’s Business Administration – Finance program offers you skills that are highly valued by employers in this competitive marketplace

Exceptional educators
Sheridan's business professors are not only seasoned educators, but also experienced professionals who are respected in the business community. This combination has led to high respect for our Business Administration – Finance program and greater co-op and employment opportunities for our students and graduates.

Innovative learning
Investment portfolio games, in-depth case studies of actual corporate financials and collaborative assignments will help you apply financial and wealth management techniques and strategies in personal and corporate situations.

This program gives you a clear pathway to becoming a Chartered Professional Accountant (CPA). Once you’ve successfully completed this program, you can apply to CPA’s Professional Education Program (PEP) — the final step before you write your Common Final Exam (CFE). Even if you don’t have an accounting background, you’ll soon be on your way to becoming a CPA.