Bachelor of Arts in Aquatic Resources

at St. Francis Xavier University Canada

Marketers understand that customers do not buy products; they buy solutions and benefits. Marketers help their organizations understand customer perceptions of value and how to create, communicate and deliver that value better than the competition. Marketers do this in ways that contribute to society in general, not just to the bottom line.

Students choosing to study marketing at StFX have the opportunity to take foundational marketing courses including Consumer Behaviour, Marketing Management, Professional Sales and Marketing Research. They can also explore specific areas of marketing such as digital marketing and customer relationship management.  Complete course requirements are found here. Our courses aim to develop students’ knowledge and skills so they are ready for an exciting but complex world. Courses within the marketing stream engage students using a variety of pedagogical approaches including case analysis, simulations, presentations, research papers, and client-centred projects.

The marketing program also provides students with opportunities to participate in consulting projects and original research. Students pursuing an Advanced Major in Marketing work with a client organization to develop solutions to client-identified challenges and gain valuable skills and experience in the process.  Students interested in research can choose to pursue an Honours degree to work closely with a faculty supervisor on an individual research project in the field of marketing.

Students who study marketing are well positioned for careers in:

    • Entrepreneurship
    • Brand Management
    • Professional Sales
    • Market Research
    • Retail Management
    • Merchandising/Category Management
    • Advertising
    • Digital Marketing
    • Public Relations
    • Not-for-Profit Marketing

The International Business (IB) program is an interdisciplinary business program to which almost all other streams in the Schwartz School of Business contribute, collectively preparing future graduates with knowledge and skills needed to succeed in an international business environment. International business activities are providing significant opportunities for businesses of any size and industry that may export, import or have international operations. Prospective employers seeking candidates with a global perspective and awareness of international business responsibilities, combined with critical thinking, language and communications skills, will be welcoming graduates with a specialization in this field.

Courses cover a variety of topics related to international business, including:

    • globalization
    • international trade theory
    • global monetary system and financing
    • global business strategies
    • managing a global workforce
    • marketing internationally
    • international business ethics

Students in the IB courses will be exposed to engaging methods of instruction that include case analyses, presentations and guest lectures, simulated cross-cultural business meetings, multi-country analysis from an international business and cross-cultural perspective and more.

The program offers cross-cultural immersion experiences provided by StFX and our exchange partners. Students pursuing the advanced major or honours degree path are required to spend at least one term as an exchange student with one of our partner universities offering business courses. A complete list of exchange opportunities is available through the International Exchange office at StFX, linked here. The minimum one term exchange may be substituted by a minimum 3 month work placement with a company outside of Canada through the Co-op Program offered at StFX. In addition, students completing an advanced major or honours degree are required either to demonstrate that they are fluent in a second language or to take a 12 credit language pair. Students completing a major in IB do not need to complete either the exchange or the language requirement, yet are encouraged to consider both options.

Students who want to pursue a career in international business may want to consider earning the industry-recognized Certified International Trade Professional designation offered by FITT, the Forum for International Trade Training.

Do you care deeply about the inequities that exist in our world? Are you passionate about making a difference? Are you looking for a unique and engaging approach to the first year of your Bachelor of Arts program? If so, the Social Justice Colloquium is for you.

With increasing public interest in food and health, human nutrition is a dynamic field with new career opportunities emerging. StFX Human Nutrition students graduate with a strong scientific background in foods and nutrition, combined with social science perspectives, communication skills and understandings of ways to effect individual and social change.

WHY STUDY HUMAN NUTRITION AT STFX?
You will be well equipped to assist individuals, groups, and the population-at-large to achieve their food, nutrition, and health-related goals.

Under the guidance of talented faculty, you will learn through theory–based courses and experiential learning, such as lab and community-based assignments and Service Learning.

The Entrepreneurship stream provides a unique opportunity to gain the entrepreneurial competencies needed to start, develop and/or manage a small business venture, to engage in social entrepreneurship, and to pursue a career that requires entrepreneurship or one that provides assistance to the small business sector. Considering that the majority of net new jobs are being created by firms with less than 100 employees (where entrepreneurship is usually a key success factor) and that individuals with entrepreneurial skills and competencies are among the most sought after by growth industries, there is no shortage of career opportunities. Even communities and not-for-profits that are taking responsibility for their own destiny still often need help in identifying and pursuing entrepreneurial initiatives, and that is where our graduates can help.

Entrepreneurship is an interdisciplinary business program to which almost all other streams in the Schwartz School of Business contribute. As a result, courses cover a range of topics related to entrepreneurship, including:

    • entrepreneurship and new venture creation
    • social entrepreneurship
    • entrepreneurial finance
    • marketing research
    • marketing management
    • small business management

Courses in topics ranging from management accounting to business ethics to project management may also contribute to earning a business degree in Entrepreneurship.

Entrepreneurship students are persistent and determined, committed to seeing things through, and are never satisfied with the status quo. The Entrepreneurship stream will interest you if you thrive on taking responsibility, acting independently on your own initiative, finding creative solutions to problems and learning new things. You like to learn by becoming actively involved in the learning process, taking initiative, having opportunities to integrate and apply your knowledge, skills and abilities in a real-life context, and using creativity to solve problems and capitalize on opportunities. These opportunities are realized through an experiential and engaging learning environment that includes new venture start-ups, community-based projects, field trips and more.

Entrepreneurship students have several avenues to extend what they have learned into research, internships and society work. There are funding opportunities specifically aimed to assist student entrepreneurs, and faculty frequently supervise students in research and community engagement activities.

If you have a passion for the environment, and want to learn more about aquatic resources and sustainability, explore Aquatic Resources at StFX. Within this program, you’ll study aquatic life, climate change, policy and the complexity of human­ ecosystem interactions, all related to our most precious resource - water.

WHY STUDY AQUATIC RESOURCES AT STFX?
StFX is located next to Canada’s rugged Atlantic coastline, so you’ll have plenty of opportunity for hands-­on research exploring freshwater and marine resources first­-hand. It's this research that will give you invaluable experience — a distinct advantage in whatever you choose to do next!  In addition, you’ll develop and hone skills in oral and written communications, organization, and technical abilities like maintaining lab equipment, quality control and safety procedures.

It is often stated that the four key functions of management are planning, organizing, leading and controlling, and so the study of management focuses primarily on the strategic and human dimensions of business to prepare students to assume managerial roles in a variety of work organizations. The primary strands of scholarship within the field of management are below, and students in the Management & Leadership stream will take courses in each of these areas:

    • human resources management
    • strategic management
    • business ethics and corporate social responsibility
    • leadership
    • human behaviour in organizations
    • the theory of organizations

This stream contains core courses that are of sufficient breadth for students to subsequently pursue jobs in human resource management, industrial relations, project management, general management and beyond, and in organizational types ranging from private to public, profit to not-for-profit. Post-graduate educational pathways most common for students in this stream include the national CPHR designation (Chartered Professional in Human Resources), MBA or MPA, research-based Masters’ degrees and Law, plus the focus on management in specific industries, such as Sports Management, Tourism and Hospitality, Health Administration, etc.  

Amongst other management programs, our basis for differentiation resides in our emphasis on responsible management, combining ethics, social responsibility, sustainability and responsible leadership. Our graduates learn about the complexities of managing within an increasingly global and diverse social context, and the leadership challenges that come with heightened expectations for responsible decision making amongst the many stakeholders of a modern corporation. Course instruction draws from a wide range of engaging methods, including community based projects, film and case analysis, debates, simulations, guest lectures, virtual teams and field trips. Along the way, through critique and reflection, students will learn more about themselves and the kind of business leader they are and wish to become.

Numerous undergraduate-level research opportunities are available for students, whether they are completing the honours degree or are hired by a faculty member as a research assistant; it is common for M&L faculty to be in a supervisory role for student research.

Our program is nationally accredited by the Canadian Institute of Management, and students graduating from this program meet the academic requirements for the Certified in Management (C.I.M.) designation. 

Psychology is the scientific study of thoughts, feelings, and behaviour. At StFX, students are taught by active research psychologists studying both human and animal behaviour. Studying psychology at StFX will give you an understanding of the ways that psychological scientists apply their knowledge to solve problems in the real world.

WHY STUDY PSYCHOLOGY AT STFX?
The StFX Psychology Department is led by a team of professors and lab instructors with varying perspectives on behaviour, development, health, social relationships, mental processing, and culture. As a psychology student at StFX, you will have opportunities to gain first-hand experience with psychological research in our lab courses and by working with your professors, lab instructors, and senior honours students. Many of our courses also have service learning options enabling you to apply your knowledge in community settings. In our program, you will receive a foundation in basic psychological science and the opportunity to choose from a wide selection of courses that give you a depth of knowledge in various fields, including forensic, gender, developmental, social and personality, abnormal, cultural, biopsychology, and health, with several courses available in each field. 

Women’s and Gender Studies at StFX is an interdisciplinary undergraduate program, which provides an academic and community context for scholarly inquiry focusing on gender. You will learn how to use gender as a category of analysis, including reflection on the manifestation of gender in your own life. Intersections of identities such as race, social class, gender, ability and sexuality are explored in the context of everyday life and in society. You will also explore the contributions, connections and insights of Women's and Gender Studies within the academy and beyond.

WHY STUDY WOMEN’S AND GENDER STUDIES AT STFX?
A rich interdisciplinary academic environment supported by committed faculty is a program hallmark. Formal academic programs are integrated with community projects. More than a dozen faculty members are affiliated with the program from fields as diverse as sociology, religious studies and nursing.

The Women’s and Gender Studies Program regularly hosts symposia, lectures and workshops as well as several events in which notable feminist activists, scholars, and artists speak and present their work. A graduation prize is awarded annually to a Women’s and Gender Studies graduating student.

The impact of enterprise systems—a single large-scale technology solution that supports the key business processes, information flows, and data reporting of an entire organization—on the competitiveness of today’s technology intensive organizations is significant. Enterprise systems allow organizations to adopt industry best practices, better understand and link with their suppliers and customers, and derive increased value from their significant volume of data. In addition to meeting the most basic information needs of organizations, enterprise systems also help improve competitiveness through the inclusion of business intelligence, knowledge management, customer relationship management, supply chain management, and product life cycle management capabilities. Developing and managing enterprise systems solutions not only require detailed technical knowledge, but also an understanding of business process redesign, project management, and change management.

The Post-Baccalaureate Diploma in Enterprise IT Management at StFX is a two-year diploma program focused on designing, deploying and managing enterprise systems solutions in organizations. The diploma program will utilize the latest and most popular enterprise systems solutions and tools. Students will gain hands-on experience with the most popular tools related to enterprise system design, use, and management (e.g., SAP ERP), project management, systems analysis and design, business intelligence and analytics, technology implementation, enterprise systems customization (e.g., ABAP language), and mobile commerce. Students will have the option to gain practical work experience through a co-op work term. Upon graduation, students will possess the knowledge and skills to become an entry-level enterprise systems consultant, IT consultant, systems analyst and eventually a project manager or IT manager.

CO-OP OPTION
Students in the Post Baccalaureate Diploma in Enterprise IT Management can apply to complete Co-operative Education (Co-op). Co-op students complete four months of paid work experience (summer between first and second year) in appropriate fields of business, industry, government, and non-profits and also integrate work experience in their field of interest within their academic studies. Students complete professional development seminars and workshops offered through the Co-op department prior to starting their work term placement.