Bachelor of Business Administration (Honors) with Specialization in Marketing

at ARKA JAIN University India

Is your mind curious to know how electrical devises work? Are you inquisitive and have a strong interest in mathematics & science, then you may already have some essential engineering skills & an electrical and electronics engineering degree may well be for you. Electrical and Electronic Engineering involves the generation, storage & use of power.

B.Com (H) with ACCA course at Arka Jain University is a 3 year undergraduate programme and has been designed in collaboration with the Association of Certified Chartered Accountants (ACCA), UK and International Skill Development Corporation (ISDC), UK. The curriculum framework and content of this course has been integrated with the B.Com(H) and will facilitate students to conveniently pursue ACCA qualification in tandem with their 3 years undergraduate course. The ACCA Qualification is the world leading accountancy qualification for aspiring financial professionals – providing students with the skills, knowledge and values to have successful careers and lead the organizations they work with into the future.The program is designed to provide a competitive edge to the students to solve global business challenges.

This stream provides an ability to design and develop hardware and software technology related to cloud computing & other technologies.

Marketing
MBA in Marketing is the most sought after management specialization by professionals globally. Those keen on a career in Marketing and aiming to be managers in their specialized field can sign up for an MBA in Marketing

Human Resource Management
MBA in Human Resource Management offers many benefits to a person seeking employment within their business and valuable benefits to individuals who are intent upon working within the human resource industry

B.Voc is a 3 year degree program offered by ARKA JAIN University (AJU) as per UGC guidelines. Theory classes and hands on Practical Training will be provided at AJU – ARKA JAIN University Campus and NTTF Centres located at Jamshedpur (Golmuri & Burmamines).

• B.Voc is equivalent to any graduation degree and facilitates admission for post graduation courses like M.Voc and MBA.
• B.Voc enables students to take up Post Graduation, UPSC, Bank, Railway and other competitive exams.
• B.Voc graduates have better scope in industries.
• B.Voc Degree in a particular skill set, one can apply for specific skill based VISA rather than general work permit for foreign immigration.

It is a ?eld of engineering that deals with the study and application of electricity, electronics automation and embedded systems etc.

Bachelor of Business Administration in Marketing is an Under-Graduate Business Management course. Marketing is the study of market research and analysis, product designs, pricing, promotion, selling and distribution, and other similar marketing concepts. Within the specialization of marketing, the student will focus more on the concepts and fields such as promotions, advertising, research, and sales. The full degree course in Marketing consists of six semesters which the first four semesters are common to all the BBA programs and the last two concentrate and focus on the specialized subjects and topics related to the Marketing field.

Digital marketing is the act of promoting and selling products and services by leveraging online marketing tactics such as social media marketing, search marketing, and email marketing. In BBA in Digital Marketing specialization, you will master the essentials of discipline including Social Media Marketing , Online Business Models, SEO, SEM, Web Analytics, Google AdWords, PPC Advertising, AdSense, Payment Mechanisms, Content Marketing, Email, & Mobile Marketing etc.

“Digital marketing market size was valued at USD 43.8 billion in 2019 and industry experts believe that it is expected to register a CAGR of 17.4% from 2020 to 2027”