Bachelor of Arts in Mass Communication (Honours)

at Avantika University India

The Design program at Avantika enables learners to look at the design process with multiple lenses: as a human-centered activity, as a cultural and societal activity, and as an experimental and innovative process. This process will witness a fusion of design, technology, and entrepreneurship to create new concepts, new products, new interactive spaces, new services, new experiences, new communication channels, new systems, new ways of creating and growing businesses, along with novel perspectives to look at the future. The students will not only create concepts of creations but will also prototype them, in reality, to prove that they actually work.

Retail Design is a unique program centered on creating delight through good design. It is a creative feature of architecture and interior design fused with the elements of graphic design and industrial design. The program takes an innovative and progressive approach to address design issues elemental to the growth and transformation of the retail design business.

PhD Program in Management is to prepare students with the required skills to discover and conduct research on intricate matters in the exclusive field of management. The program is actively dedicated to preparing intellectual leaders, both for the academic and business world. Graduates from the PhD Program in Management are placed with top-notch organizations in teaching, research, and consulting job roles.

The Business Administration program at Avantika follows a design-centered philosophy with a solid foundation of liberal studies, an interdisciplinary curriculum, and experiential learning at the core. The program starts with foundation courses, which give the students a solid grounding in essential business concepts and 21st-century skills that help them connect the dots. Then, the program layers the students' knowledge with core courses and real-world projects – the backbone of Avantika's BBA. This hands-on, project-based learning approach is imbibed from day one enabling the students to take a humanistic approach in solving contemporary challenges.

The finance management specialization provides a knowledge base and a set of practical tools that are essential to financial decision-making. The courses allow you to focus on complex financial problems and provide sustainable and real-world solutions.

The Design program at Avantika enables learners to look at the design process with multiple lenses: as a human-centered activity, as a cultural and societal activity, and as an experimental and innovative process. This process will witness a fusion of design, technology, and entrepreneurship to create new concepts, new products, new interactive spaces, new services, new experiences, new communication channels, new systems, new ways of creating and growing businesses, along with novel perspectives to look at the future. The students will not only create concepts of creations but will also prototype them, in reality, to prove that they actually work.

User Experience Design is a unique program centered on indulging the students in a digital environment to help them understand the ever-changing technologies. The program focuses on user-centered research as a starting point of designing a contextual, personalized, and emotional digital interface that makes any environment more comprehendible and usable. The course will expose the young learners to the various digital and research tools, and the critical and creative concepts that will help design an excellent experience.

The MBA program at Avantika University is designed to foster the skills and in-depth knowledge needed for lasting success. The experiential learning offered with our project-based learning pedagogy ensures a high-quality student experience.

The Design program at Avantika enables learners to look at the design process with multiple lenses: as a human-centered activity, as a cultural and societal activity, and as an experimental and innovative process. This process will witness a fusion of design, technology, and entrepreneurship to create new concepts, new products, new interactive spaces, new services, new experiences, new communication channels, new systems, new ways of creating and growing businesses, along with novel perspectives to look at the future. The students will not only create concepts of creations but will also prototype them, in reality, to prove that they actually work.

Interior Space and Furniture Design is a unique program centered on creating delight through good design. The program focuses on designing and planning interior spaces for all sorts of human requirements. The learners focus on designing spaces – interior and exterior and embellish the design activity by establishing a correlation with furniture accessories.

The Business Administration program at Avantika follows a design-centered philosophy with a solid foundation of liberal studies, an interdisciplinary curriculum, and experiential learning at the core. The program starts with foundation courses, which give the students a solid grounding in essential business concepts and 21st-century skills that help them connect the dots. Then, the program layers the students' knowledge with core courses and real-world projects – the backbone of Avantika's BBA. This hands-on, project-based learning approach is imbibed from day one enabling the students to take a humanistic approach in solving contemporary challenges.

The BTech (Computer Science and Engineering) is a 4-year, full-time program with an interdisciplinary curriculum and experiential learning at the core. The design-thinking and project-based learning approach emphasize student choice and voice, multidisciplinary learning, and societal impact coupled with a breadth of experience.

The Business Administration program at Avantika follows a design-centered philosophy with a solid foundation of liberal studies, an interdisciplinary curriculum, and experiential learning at the core. The program starts with foundation courses, which give the students a solid grounding in essential business concepts and 21st-century skills that help them connect the dots. Then, the program layers the students' knowledge with core courses and real-world projects – the backbone of Avantika's BBA. This hands-on, project-based learning approach is imbibed from day one enabling the students to take a humanistic approach in solving contemporary challenges.

The marketing management specialization enables students to understand customer behavior and their psychology. It equips relevant skills among students i.e. marketing analytics and branding tools needed to create lasting customer experience and advantage.