Bachelor of Computer Application with Specialization in Artificial Intelligence

at Bennett University India

The 1-year PGD in Advertising & Marketing is curated on consultation with top marketing managers of the Times Group. The program is delivery involves elements such as case studies, presentations, business immersion, market visits, workshops, group projects, onsite exposure, industry interaction, globally competitive curriculum, high-pressure business scenarios and simulations, and live projects.

The BBA program at the School of Management comes with an international perspective combined with a hands-on, industry-based learning experience for the students.The program positions the students at an interface that works towards creating leaders, managers, and entrepreneurs capable of developing and leading sustainable business enterprises.The BBA in Marketing specialization equips the student to master the skills from the domain of marketing management. The courses covered in this specialization are Product and Brand Management, Sales and Distribution, Consumer Behaviour, Integrated Marketing Communication, Services Marketing, among others.

The 1-year PGD in Intellectual Property Rights (IPR) offered at the School of Law is designed to introduce the legal aspects and socio-economic dimensions of IP. The curriculum covers the varied aspects of IP law including patent, copyright, design, trademark, and geographical indications. The course curriculum and course content approved by the Board of Studies which includes top academics and industry experts.

The BA Liberal Arts program, offered by the School of Liberal Arts, aims to inculcate critical thinking among students, enabling them to communicate effectively, making them ethical decision-makers and transforming them into leaders.With a specialization in Marketing, students can acquire the strength, skills, and confidence to tackle the real world of business challenges and market changes. Courses range from Basic Marketing Management, Consumer Behaviour, Product and Brand Management, Sales and Distribution, Digital Marketing and Native Advertising, Basic Research Methodology, Advertising Strategy, Services Marketing.

BTech Biotechnology program encompasses courses from basic sciences, humanities & social sciences, entrepreneurship, engineering, bioinformatics, and core biotechnology with teaching-learning through research-enabled project-based learning.With the latest advances in drug discovery and protein engineering technologies, this specialization will enable the students to understand desirable functional characteristics of proteins of interest and maintaining or enhancing product safety and efficacy. The specialization will focus on drug discovery tools, methods used for identifying and designing a new drug, and the regulatory responsibilities for drug discovery.

PGD Film, Television and Web Series offered by Times School of Media is a one-year postgraduate course for the post-Netflix generation of producers, screenwriters, directors, camera people, editors, production designers, film distributors and artist managers. Designed by professionals from Junglee Pictures, this new program aims to deliver employable and smart thinking professionals aware of the knowledge and skills of curating content for big and small screens.

BTech Biotechnology program encompasses courses from basic sciences, humanities & social sciences, entrepreneurship, engineering, bioinformatics, and core biotechnology with teaching-learning through research-enabled project-based learning.In this specialization, students learn about Biomedical Technologies used in Diagnostic and Therapy, Bioimaging and Medical Innovations

M.Tech in Cyber Security course is a 2-years long post-graduate degree program that imparts advanced knowledge on Cybersecurity and its active applications in real-time scenarios. This course provides in-depth knowledge on various tools and technologies used for securing communications, managing threats and analytics etc. The course is specially designed to discuss the strategies required for solving different cybersecurity threats and challenges. The course is perfect for those candidates who are willing to become security professionals to handle the real-life challenges and issues connected with the cybersecurity field. This course offers in-depth knowledge on cybersecurity, security analytics related tools and technologies implemented to overcome cybersecurity challenges. 

This program under the School of Engineering & Applied Sciences offers flexible and modular options of Minors, Honors, Dept and open Electives, Audit courses, two Internships of 8 and 16 Weeks, One Year Internship option in the last year, opportunities to participate in Competitions, Hackathons, Clubs, and Societies, and Project-Based Experiential Learning.There is an increasing trend of integration of AG (Augmented Reality) and VR (Virtual Reality) in the gaming market. Courses on VR Gaming, VR and 360 Video Production, 3D Interaction Design in Virtual Reality, Game Mechanics, etc., are offered as part of Specialized Electives. Apple Mac Lab, Nao Robot V6, and other head-mounted devices are available for doing projects.

BTech Biotechnology program encompasses courses from basic sciences, humanities & social sciences, entrepreneurship, engineering, bioinformatics, and core biotechnology with teaching-learning through research-enabled project-based learning.The specialization is designed to provide advanced knowledge in Applied Genetics, and Genomics required for Genetic counseling and precision medicine. The course focuses on subjects related to Human Genetics, Genetic Counselling, Genomics and Personalized Medicines.