Master of Business Administration - Business Analytics

at Jagran Lakecity University India

B. Tech in Computer Science & Engineering (Artificial Intelligence and Machine Learning) is an undergraduate programme with advanced learning solutions imparting knowledge of advanced innovations like machine learning, often called deep learning and artificial intelligence.

This course is designed to enable students to build intelligent machines, software, or applications with a cutting-edge combination of machine learning, analytics and visualisation technologies. The main goal of artificial intelligence and machine learning (AI-ML) is to program computers to use example data or experience to solve a given problem.

If students are interested in coding, probability, statistics, passion for learning new algorithms and developing new ones, then AI-ML would be a good stream for them. This course offers the students a career with exceptional prospective fields and challenging roles in a futuristic industry. The financial security, the freedom to relocate, lifelong prospects of learning makes this programme an ideal career for computer science enthusiasts.

The B.Com (Honors) program is intended to provide strong foundation and overall academic development to students. This programme caters to commerce aspirants who desire to build their professional competence on a higher plateau with specialised knowledge in the field of financial market and banking & finance. It aims to equip students with the knowledge and competence in the field of business and commerce to pursue a professional career. This programme is to impart basic knowledge and skills in all the important subjects in the field of Commerce, to equip the students thoroughly in the field of financial market and banking & finance, to prepare students for advanced studies in Finance and Management and also professional courses in Accounting, Costing, Financial Analysis, Insurance and Corporate Secretary-ship, to foster ethical and moral values and attitudes for their development as effective personnel for business, industry and the financial services sector.

The school is providing specialization in selected games and sports as per the profession or interest of the players. To meet the demand of the time both practical and theoretical grounds have been established for furnishing the students in all aspects. The objective of making the students physically competence and providing knowledge of movement and safety is done via using different modes which includes carrier oriented courses, interaction & counseling from India’s sports personalities. Which not only boost the morale of the students but also helps them to analyze and evaluate the different career opportunities as per their interest.

Master in Business Administration (MBA) is a minimum 2 year full time programme in management. The programme offers options to specialize or earn a major or a minor in a pre-specified functional area. It brings an internationally benchmarked learning context. It primarily aims to help students up to 5 years of experience including fresh graduates, and/or students and with family business background emerge as business managers and leaders.

The course in MA Psychology intends to provide the students the basic training required to become practicing psychologists in their selected specialized area. The course covers the study of mind processes, motives, reactions, feelings, conflict resolution, crisis management, groupthink, motivations, and nature of the mind. It enables the students in conducting research work in different areas of Psychology and prepares them to undertake higher responsibilities in their professional field. The emphasis of the program lies in promoting critical and applied thinking in students in diverse areas such as counseling psychology, clinical psychology, social psychology, and industrial/organizational psychology. It is expected that the students will be able to design, conduct and analyze data through exposure to various research techniques and demonstrate competence in interpreting and critiquing scholarly work in their specialized area. The designed course structure enhances the ability to practically apply various psychological concepts and skills in innovative way. It also enables students to differentiate between the various forms of psychological assessments, testing and their appropriate application. In addition to this, students will imbibe the ethical code for psychologists and exhibit beneficence towards their clients in all respects.

The degree provides the students with a wide range of managerial skills and competence in wide areas of commerce. It equips student with the knowledge of accounting principles, business laws, economic policies and other aspects of trade and business. B. Com is an undergraduate degree designed to inculcate business acumen in students with a view to giving them a hold on theoretical aspects of different concepts of commerce and finance.

B. Tech in Computer Science & Engineering (Data Science) is an undergraduate programme which has been specifically designed to provide a platform to undergraduate students for a prospective career in upcoming data science industry. The course encompasses Data Science as an interdisciplinary, problem-solving approach that learns to apply scientific techniques to practical problems. It is intensive skill-oriented program with enough practical training for building business models for analytics. With analysis and statistical approach, data science is one of the fastest growing career opportunities in the country. It is designed to give exposure to the variety of applications that can be built using techniques covered under this program.

Master in Business Administration (MBA) is a minimum 2 year full time programme in management. The programme offers options to specialize or earn a major or a minor in a pre-specified functional area. It brings an internationally benchmarked learning context. It primarily aims to help students up to 5 years of experience including fresh graduates, and/or students and with family business background emerge as business managers and leaders.

The Internet and advances in digitization and social networking are transforming how companies and governments interact with customers and partners. The specialization in Digital Marketing provides students with the strategic and analytical skills to guide organizations in a digital world that is overflowing with data on customers, products, and interactions.

This programme explores the digital marketing environment from both, consumer and business perspective. The course provides an overview of various online business models and delves into digital advertising and social media marketing techniques and technologies. A mixture of case studies, guest speakers and assignments, including one that uses real advertising data, translates theory into practice.

More organizations continue to embrace the need for a stronger digital marketing strategy and the demand for digital marketing professionals are at an all-time high. Sharpening your skills in this competitive field is a must to give your career a substantial advantage. This Post Graduate Program in Digital Marketing from Simplilearn in collaboration with Purdue University is designed to help you master the key focus areas in digital marketing, including Search Engine Optimization (SEO), Social Media, Pay-Per-Click (PPC), Web Analytics, and Email Marketing.