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Bachelor of Business Administration with Specialisation in Digital Marketing

Bachelor of Business Administration with Specialisation in Digital Marketing

at Quantum University India

Overview

The BBA program at Quantum School of Business aims at providing leadership skills in budding business managers and entrepreneurs. The BBA curriculum offers a comprehensive knowledge of Accounting, Marketing, Global Business, Finance, Human Resources, Information Systems, Organizational Behavior, Logistics and Insurance.

Marketing is a well-established tool of businesses around the world. It enables businesses to inform the customers about existing and new products. However the information revolution has reinvented the concept of marketing. An increasing number of people spend their time on the internet. Digital marketing is an emerging field dedicated to showcase brands to an internet enabled audience in a swift and focused way. The course has been designed from varied perspectives of consumers, analysts, and entrepreneurs. Managers and entrepreneurs involved in the planning, implementation or monitoring of the marketing strategies can also benefit. This course has a practical thrust on learning with hands on training, where students work with virtual website, marketing datasets, dummy display ads, SEO lectures and class discussions.

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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

36

Duration

Quantum University

Location

Bachelor of Business Administration with Specialisation in Digital Marketing Assistant Fee

$76500

Tuition Fee

$NA

Average Cost of Living

$1000

Application Fee

Bachelor of Business Administration with Specialisation in Digital Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma or equivalent.
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Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

36

Duration

Study Visa

The BBA program at Quantum School of Business aims at providing leadership skills in budding business managers and entrepreneurs. The BBA curriculum offers a comprehensive knowledge of Accounting, Marketing, Global Business, Finance, Human Resources, Information Systems, Organizational Behavior, Logistics and Insurance.

Marketing is a well-established tool of businesses around the world. It enables businesses to inform the customers about existing and new products. However the information revolution has reinvented the concept of marketing. An increasing number of people spend their time on the internet. Digital marketing is an emerging field dedicated to showcase brands to an internet enabled audience in a swift and focused way. The course has been designed from varied perspectives of consumers, analysts, and entrepreneurs. Managers and entrepreneurs involved in the planning, implementation or monitoring of the marketing strategies can also benefit. This course has a practical thrust on learning with hands on training, where students work with virtual website, marketing datasets, dummy display ads, SEO lectures and class discussions.

Other Courses by Quantum University,India

Health Sciences, Nursing and Emergency Services

Master of Science in Nutrition and Dietetics

Nutrition studies Nutrients or valuable food elements which are the essential for the sustenance, maintenance and of growth the human body. Since the food elements are the primary source of the nutrients human diet acquires central importance in human health. The absence of proper nutrition in diet is termed malnutrition. Malnutrition is known to seriously impair health and development of mental and physical attributes. Hence Nutrition also explores the link of diseases and health issues, food allergies and intolerances with Nutrients. Nutritionists usually work in a research setting involving scientific aspects of food science or biochemistry.

Dietetics is scientific study of the human diet in perspective of Nutrition. In modern healthcare diet has become important for the individual and community in equal measure. The changing food pattern and erratic food habits have enhanced the role of nutritionists and dieticians. They plan healthy diets and corrective diet therapy considering the health age and food habits of individuals. They are also entrusted with the responsibility to educate the general public about right diet for appropriate nutrition.

24 month

Duration

$ 55000

Tuition

The MTECH program is a blends strong theoretical foundations with practical learning through extensive analytical, computational and execution. The course not only develops industry relevant skills along core competence for academic and research tasks. The course will impart the students a firm grounding in cutting edge design and execution strategies for a spectrum of infrastructure needs.

24 month

Duration

$ 85500

Tuition

The BBA program at Quantum School of Business aims at providing leadership skills in budding business managers and entrepreneurs. The BBA curriculum offers a comprehensive knowledge of Accounting, Marketing, Global Business, Finance, Human Resources, Information Systems, Organizational Behavior, Logistics and Insurance.

A BBA with a Marketing Specialization is aimed at the future professionals of the Marketing field. It deals with exposing the prospective customers of the products and services. Marketing professionals deal with products development or services of a business. Such graduates work with teams for ad campaigns or develop public relations. They use creative and useful incentives to increase sales.

The main areas of study are such as pricing theory, buyer behavior, import and export. The students are also exposed to liberal arts classes. Active marketing internship provides hands-on work experience. The program hones communications ability, presentation techniques and interpersonal skills.

36 month

Duration

$ 76500

Tuition

The BBA program at Quantum School of Business aims at providing leadership skills in budding business managers and entrepreneurs. The BBA curriculum offers a comprehensive knowledge of Accounting, Marketing, Global Business, Finance, Human Resources, Information Systems, Organizational Behavior, Logistics and Insurance.

Tourism management professionals are involved in the management of passports, visas, tickets, traveler cheques, personal and baggage insurance, accommodations, travel modes, tour program, itineraries and overall stay of tourists. The routine tasks involve answering inquiry about rates, fares, travel time-tables and all essentials of trip planning. Another task may concern understanding tourist requirements and planning travel economy.

The course structure revolves around a few core subjects that include the essentials of effective Communication Skills, Ticketing Public Relations and Tour Guiding Skills. The more technical aspects are covered in Tourism Policy, Travel Management, and Air Tour Operation.

36 month

Duration

$ 76500

Tuition

BCA, an acronym for Bachelors in Computer Applications, comprises of a three year undergraduate curricula. The thrust of BCA is on an application of Computer languages. The course works as a good launch pad for an advanced career in Information Technology. The course is quite popular as its eligibility criterion is very open. A student from any stream, with English, is considered suitable.

The basic focus of the BCA curriculum is on computer architecture, operating systems, database management systems, software engineering, web technology and computer languages such as C, C++, HTML, Java etc.

36 month

Duration

$ 67000

Tuition

The MTECH in information security and cyber forensics aims to develop professional technocrats who can expertly identify security problems and design appropriate solutions along facilitating legal forensics. They shall have the capability to execute research and teaching tasks in cryptology.

This program highlighting theoretical as well as practical aspects like analytical methods, academic ideas, legal policy, industry practices and management to an effective implementation in Enterprise Wide Security, Data Center Security, Language-Based Security and Hardware and Embedded Systems Security.

24 month

Duration

$ 85500

Tuition

Engineering & Technology

Diploma in Mechanical Engineering

The diploma in mechanical engineering aims to provide an introduction to the basic subjects and concerns of mechanical engineering. Mechanical Engineering is the discipline which deals with the design, manufacture, operation and maintenance of machines. Mechanical Engineering uses core concepts of physics and material science for design, manufacture and maintenance of different mechanical systems.

The program is designed so that students develop multiple skills in analytical ability, creative thinking, innovative problem solving and engineering acumen. The curriculum will inculcate self-confidence so that the learners can handle and execute real time tasks in mechanical engineering.

36 month

Duration

$ 55000

Tuition

Bachelor of Arts in Journalism and Mass Communication is meant to introduce students to the highly active and lively area of media and communication. Mass Communication today is a much broader domain encompassing radio, television, films, magazines, newspapers, advertising, branding, and internet.

36 month

Duration

$ 63500

Tuition

Engineering & Technology

Diploma in Civil Engineering - LE

The Civil Engineering diploma course at Quantum University has been designed to provide a firm foundation in the fundamentals of civil engineering. This diploma course gives the students a firm grounding in essential subjects which includes drafting, planning, surveying, costing, estimation construction, project management, safety management and environmental affairs.

The students will assimilate and synthesize technical concepts to develop active application in a problem solving strategy. The course prepares students for team work. The student is exposed to ethics and professional practices. The learner develops multidisciplinary thinking and critical thinking to execute research/teaching assignments.

24 month

Duration

$ 51000

Tuition

The MTECH course in Digital Communication has been designed so that the students can deepen their knowledge of principles of digital electronics and its specific application domain of communications. The course emphasizes error control coding techniques which are essential for smooth work of modern communication systems. Consequently the students are intensively trained in the designing of error control encoders/decoders.

The course focuses on the concepts of digital electronics, modulation, equalization techniques, multiplexing, convolution coding, channel coding, and spread spectrum communication communications. Mat lab techniques are emphasized throughout the course.

The course also allows the students to extend their employability via elective courses. The electives include subjects like Wireless & Mobile Network, CMOS Design, VSLI design and Real Time Operating Systems. The course has a heavy emphasis on practical lab based work, industry interaction and research work.

24 month

Duration

$ 85500

Tuition

View All Courses by Quantum University, India

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