Bachelor of Technology (Honours) in Computer Science and Engineering with specialization in Banking, Financial Services and Insurance

at University of Petroleum and Energy Studies India

Digital video & audio are growing exponentially in the Indian media sector and there is a huge demand for original content. This requires specialised production skills which are in high demand.  This degree program equips students with sound technical skills to create digital video and audio content. Students are trained on the latest technology tools to produce, distribute and monetise media properties across digital multimedia industries.

Students are trained as digital broadcasting storytellers & producers. They are provided hands-on experience in the fields of Mobile Journalism, Audio/Video Production, Content Creation, Podcasting, Production, Direction and Live Broadcasting. School of Modern Media students at UPES work in one of the most advanced studios in the country where they learn the skills required for digital and mass media broadcasting which are taught by the best professionals in the industry.

Digital Audio is growing significantly in India as the next big digital platform. To cater to the growing demand in new radio formats, this specialization is designed to equip students to be Digital Content Creators with highly advanced skills for Radio & Audio Production. Students interested in either producing or editing podcasts, learning storytelling for the audio medium or understanding post-production process for an audio product are fit for this course. The broad themes explored in this course include: Digital Audio Storyboarding, Sound Design & Mixing, Audio & Podcast Production, Post Production, Distribution & Monetisation.

The growing communications industry in India has opened new avenues for media professionals. This degree program caters to the growing demand for digital savvy communicators in this space. It is designed to empower students interested in strategic communications, event management, public relations & corporate communications. The program focuses on developing marketing campaigns, internal & external communication skills & strategic media planning. Students interested in careers in PR Agencies, Event Management Companies, Corporates or the Public Sector would be a good fit for this course.

Social media outreach is a vital aspect of corporate communications, public relations and event management. The aim of this specialization is to train students as well rounded social media professionals who are adept in using various social media tools, undertaking high quality digital market research, data and PR skills. Students interested in a thorough understanding of all aspects of social media: from research to handling to data analytics along with outreach are a good fit for this specialization. The themes that would be studied in this specialization include: social media handling, social media campaigns, market research, data analytics and PR strategies. 

The specialization prepares the students on subjects including Service Operations and Total Quality Management. The emphasis is on developing critical as well as analytical thinking in the specialized area though case study, projects, workshops, masterclasses by industry experts, among other pedagogical tools. ?

M.Sc. (Petroleum Geo-Sciences)- Environmental Geo-Chemistry

Environmental geochemistry has grown rapidly over the last decade and is the core of environmental sector. Global environmental consultancy market is the primary destination for suitably skilled graduates. This field is currently growing at its strongest rate for five years. Environmental Geochemistry expertise is key to many aspects of the day-to-day work of environmental consultants, geologists, civil, structural and mining engineers, environmental regulatory authorities, mining and oil companies.

Environmental geochemistry is concerned with the sources, distribution and interactions of chemical elements in rocks, soils, waters, air and biological material. It concerns studying a wide variety of environmental materials using a range of analytical tools that include field investigation, chemical instrumentation, and digital modelling.

Environmental geochemistry graduates are well suited for environmental consulting, specializing in interpretation of complex datasets and chemical behaviour, or for analysing scientific data for a commercial or research laboratory. The M.Sc. Environmental Geochemistry program has been developed in response to this demand for high-level skills in this field.

B.Com (Hons) - E-Commerce Marketing aims to impart business fundamentals that can help e-commerce business grow. It focuses on marketing, digital marketing, accounting, finance, strategy, pricing, and analytics. It also teaches social media marketing, content marketing, email marketing, search engine optimization, Google Analytics, Facebook ads, LinkedIn ads, digital advertising, affiliate marketing, influencer marketing, virality, and much more. ?

The Integrated B.Tech Food Technology-M.B.A program helps students save one year, as it is a 5-year program in which students get both B.Tech Food Technology Degree as well as MBA degree and it is as per UGC Norms. In this integrated program, the management of food processing, storage, transportation, distribution, marketing, sale, profit and loss calculations are imparted.

This specialization lays a solid foundation in all areas of food biotechnology and provides a comprehensive review of the biological and chemical concepts that are important in each discipline. Food Biotechnology is a branch of food science in which modern biotechnological techniques are applied. It covers topics ranging from molecular biology to industrial applications of food biotechnology for the improvement of food and food products. It prepares students for careers in the dynamic food sector as well as for research and development.

This integrated specialization further offers students a chance to choose between two MBA specializations: 

• Product Management
• Marketing

BBA Accounting and Information Systems delivers knowledge regarding the computer-based method for tracking accounting activity in conjunction with information technology.
The course opens doors to work in financial services industries, with emphasis on marketing strategies and overcoming challenges

Business Process Disruptions focus on risks associated with business processes. In this program, the nature of disruptions are understood in detail with a focus on supply chain and logistics. The importance of continuous operations, criticality of IT in business processes, barriers to supply chain transformation, and threat of competitive forces is studied.

PhD in Petroleum Engineering is the highest academic degree awarded in the study of Petroleum Engineering.

The course is dynamic in nature and gives students the time and space to explore different aspects of the digital media landscape. The thematic focus for study majorly revolves around Mass Media and its roots in social communication; Digital Marketing; Social Media; Digital Media Communication; PR and Advertising and Digital Media and Contemporary Relevance. Enrolled students will get equipped in skills related to advertising, public relations, digital storytelling, podcasting, etc.