Bachelors of Business Administration / Bachelor of Law (B.B.A.LL.B.) (Honours) with specialization in International Trade and Investment Law

at University of Petroleum and Energy Studies India

Integrated (B.Com (Hons)) - (MBA) - E-Commerce aims to impart business fundamentals that can help e-commerce business grow. It focuses on marketing, digital marketing, accounting, finance, strategy, pricing, and analytics. It also teaches social media marketing, content marketing, email marketing, search engine optimization, Google Analytics, Facebook ads, LinkedIn ads, digital advertising, affiliate marketing, influencer marketing, virality, and much more.

The specialization in marketing prepares the students on subjects like Financial Institutions and Markets, Behavioural Finance, etc. The program instils the skills, knowledge and aptitude required to develop a holistic understanding of the specialized area, so that the student becomes industry ready.

E-Business has come a long way in the last 15 years. As technology continues to grow at a rapid pace, e-business harnesses new techniques to make online selling and online shopping a lot more efficient and convenient.

The media industry in India is transforming into a digital-first industry. Traditional media platforms like newspapers, TV & radio networks are all transforming into converged digital platforms which means that media professionals today need new age digital skills for producing, distributing & monetizing content.

This cutting-edge degree program is designed to equip students for this growing demand in the Indian & global media industries. It takes a digital- first approach focusing on the transformative role of technology in journalism & communications. It focuses on New-Age growth areas in media such as social media, mobile journalism, data visualisation & Search Engine Optimization (SEO). This degree program trains students as digital storytellers, provides hands on training on state-of-the-art infrastructure and imparts cross-cutting communication skills  which are in demand in the media sector,corporates, public policy institutions and startups.

Social media skills have become fundamental in our day-to-day life and are the defining focus of the current media landscape. Whether you envisage building your own brand on social media or work for a media organization for content marketing or strategic analysis, our specialization in Social media will prepare you for effective use of online channels and social media platforms. Our courses focus on social media tools, metrics, curating and creating content, and marketing strategies. This specialisation simultaneously equips students with Google Search Engine Optimisation (SEO) tools for increasing distribution and discoverability of online content which is a key skill set to all online publishing. The course would specifically focus on social media and SEO integration for a strategic use of search engine algorithms, on-page and off-page optimization, for highest search engine ranking and site visibility and traffic. The SEO specialization would cover critical areas such as algorithms, building social media signals, PageRank, HTML tags, and effective use of keywords.

Brands are understanding the importance of content and its role in driving organic traffic. The course focusses on improving a business’ website by increasing the organic traffic to attract more customers. The student is one step closer to becoming a complete digital marketer with expertise in search engine optimization.

In this program, a student learns about the basics food preservation and conservation. In this particular specialization, the Design of food process plant, Food plant location, Food plant layout, requirements like water supply, Electricity supply, clean environment and location, Contraction material used, Waste management, cleaning and sanitisation are main course content. The equipment used during food processing, packaging requirement, utensils, standards related to material used in construction of food processing equipment’s, standardisation of food process, arrangements of equipment’s in best possible way.  The food processing Industry visit carried out for practical knowledge.  Food Industry Trainings are also carried out. Scope and importance of food plant engineering, Processing methods and their requirements, Preservation by drying, Preservation by low temperature, heat treatments, and Food conversion operation. In this a student learns about various techniques and procedures involved in food packaging. This subject helps a student to understand the importance of processing of various kinds of food products. This course covers both practical and theoretical aspects of food industry.

Bachelor of Business Administration and Bachelor of Legislative Law (BBA + LLB) is a five-year integrated dual degree course which provides an integrated study of management studies and legislative law in an entirely independent manner.

This is a 5-year integrated law degree program – the first two years of the program focus primarily on arts and the last three on law subjects. The program prepares students for both national as well as international criminal justice systems. It has both classroom teaching as well as practical components like moot courts, law internships, workshops, guest lectures, national and international academic events, legal debates, and interaction with legal luminaries.

Bachelor of Business Administration and Bachelor of Legislative Law (BBA + LLB) is a five-year integrated dual degree course which provides an integrated study of management studies and legislative law in an entirely independent manner.

This specialised undergraduate program deals with the business, policy governance, regulatory, and legal aspects of various non-renewable/fossil fuels and renewable energy sources. The course covers the business cycle operations, regulatory policies, governance mechanism and all-round legal perspectives in the entire energy basket market including commercial, taxation, and environmental governance aspects.

This course provides a holistic view of the techno-commercial and policy-cum-regulatory framework of energy and its relationship with other sectors. The curriculum deepens the students’ understanding of the relationship between commercial economics, industry profitability, regulatory reforms vis-a-vis conservation, development, environmental impact, and judicious use of resources.

The program covers various aspects of managing Aviation operations. It includes multiple facets like overseeing runway operations, terminal operations, peak hour passengers’ management, aircraft stands administration and airspace operations. This course aims towards building up foundation in understanding airport master planning and associated constraints.