at University of Petroleum and Energy Studies India
Overview
The growing communications industry in India has opened new avenues for media professionals. This degree program caters to the growing demand for digital savvy communicators in this space. It is designed to empower students interested in strategic communications, event management, public relations & corporate communications. The program focuses on developing marketing campaigns, internal & external communication skills & strategic media planning. Students interested in careers in PR Agencies, Event Management Companies, Corporates or the Public Sector would be a good fit for this course.
The Specialization in Media Management, Marketing Campaigns and Strategic Communications, equips students with a strategic 360-degree corporate communication toolset for effective marketing communication. Students interested in managing brand products, working in the marketing space globally, using development communication in the social sector or entering strategic communications professionally or particularly suited for this course. The broad themes students would be exploring in detail as part of this specialisation include: Managing Brands, Marketing Communications, Product Management, Campaign Design, Strategic Marketing and Communication for Social Development.
30
Application Processing Days
Under Graduate
Program Level
Full Time On Campus
Study Mode
36
Duration
University of Petroleum and Energy Studies
Location
$120000
Tuition Fee
$NA
Average Cost of Living
$1300
Application Fee
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30
Application Processing Days
Full Time On Campus
Program Intensity
Under Graduate
Program Level
36
Duration
The growing communications industry in India has opened new avenues for media professionals. This degree program caters to the growing demand for digital savvy communicators in this space. It is designed to empower students interested in strategic communications, event management, public relations & corporate communications. The program focuses on developing marketing campaigns, internal & external communication skills & strategic media planning. Students interested in careers in PR Agencies, Event Management Companies, Corporates or the Public Sector would be a good fit for this course.
The Specialization in Media Management, Marketing Campaigns and Strategic Communications, equips students with a strategic 360-degree corporate communication toolset for effective marketing communication. Students interested in managing brand products, working in the marketing space globally, using development communication in the social sector or entering strategic communications professionally or particularly suited for this course. The broad themes students would be exploring in detail as part of this specialisation include: Managing Brands, Marketing Communications, Product Management, Campaign Design, Strategic Marketing and Communication for Social Development.
Creative Arts & Design
Integrated Bachelor of Design - Master of Design in Interaction Design
Integrated (B.Des) - (M.Des) - (Interaction Design) in Interaction Design trains students to research, analyze, prototype, and design concepts in business, social, and cultural contexts within existing and emerging technologies. Students will gain proficiency in creating engaging user interfaces, ranging from 2D screen (UI for web and mobile) to 3D (AR/VR and will be able to conceptualize user experiences around new and emerging technology, and design to make interfaces more usable, useful and pleasant.
60 month
Duration
$ 235500
Tuition
Creative Arts & Design
Integrated Bachelor of Design - Master of Design in Graphics Design
Integrated (B.Des) - (M.Des) in Graphics Design prepares students to become proficient and compelling visual storytellers with a focus on the evolving industry and technology. Students are exposed to image design, typography, layout design, branding, design history, research methods, web-based design, digital design, photography, and graphics technology.
60 month
Duration
$ 235500
Tuition
Public Safety and Legal Studies
Bachelors of Business Administration / Bachelor of Law (B.B.A.LL.B.) (Honours) with specialization in Digital Innovation and Law
Bachelor of Business Administration and Bachelor of Legislative Law (BBA + LLB) is a five-year integrated dual degree course which provides an integrated study of management studies and legislative law in an entirely independent manner.
The course is a combination of the study of commerce and law. By completing this integrated program, a student becomes well-versed in two different professional fields as a comprehensive concept with a focus on the impacts of digitisation in the legal industry. Students learn about different digital technologies and solutions, and their effects in the field of law.
60 month
Duration
$ 180500
Tuition
Journalism & Media
Bachelor of Arts Journalism and Mass Communication (Digital) -Social Media and Search Engine Optimisation
The media industry in India is transforming into a digital-first industry. Traditional media platforms like newspapers, TV & radio networks are all transforming into converged digital platforms which means that media professionals today need new age digital skills for producing, distributing & monetizing content.
This cutting-edge degree program is designed to equip students for this growing demand in the Indian & global media industries. It takes a digital- first approach focusing on the transformative role of technology in journalism & communications. It focuses on New-Age growth areas in media such as social media, mobile journalism, data visualisation & Search Engine Optimization (SEO). This degree program trains students as digital storytellers, provides hands on training on state-of-the-art infrastructure and imparts cross-cutting communication skills which are in demand in the media sector,corporates, public policy institutions and startups.
Social media skills have become fundamental in our day-to-day life and are the defining focus of the current media landscape. Whether you envisage building your own brand on social media or work for a media organization for content marketing or strategic analysis, our specialization in Social media will prepare you for effective use of online channels and social media platforms. Our courses focus on social media tools, metrics, curating and creating content, and marketing strategies. This specialisation simultaneously equips students with Google Search Engine Optimisation (SEO) tools for increasing distribution and discoverability of online content which is a key skill set to all online publishing. The course would specifically focus on social media and SEO integration for a strategic use of search engine algorithms, on-page and off-page optimization, for highest search engine ranking and site visibility and traffic. The SEO specialization would cover critical areas such as algorithms, building social media signals, PageRank, HTML tags, and effective use of keywords.
36 month
Duration
$ 120000
Tuition
Engineering & Technology
Bachelor of Technology in Renewable and Sustainable Energy Engineering - Sustainable Engineering
UN has shortlisted 17 Sustainable Development Goals (SDGs) as prime focus. From these 17 goals, 9 goals are directly and indirectly are addressed by Sustainable Energy Engineering (SEE). For SEE professional, sky is not the limit. SEE, finds opportunities from Underwater to over the sky. SEE, will ensure the generation of ‘Green Energy’, however they will also focus on the ‘Sustainability in Energy’. Growing demand for constant and reliable power supply in line with efficient resource utilization, rising penetration of captive power projects coupled with increasing techno financial assistance by regulatory arms will drive the growth of the global market. Sustainable Engineering is the process to generate energy through the processing of organic and inorganic sources. Positive regulatory reforms toward effective management of trash along with stringent government targets to integrate renewable energy resources will drive the industry dynamics in the coming years. This course is aligned with the present trends in the industries at global level keeping all aspects of technological advancement their performance analysis and technology deployment support structure to make the learner develop the required knowledge and skills as per the need of the industries.
48 month
Duration
$ 230000
Tuition
Public Safety and Legal Studies
Bachelors of Business Administration / Bachelor of Law (B.B.A.LL.B.) (Honours) with specialization in International Trade and Investment Law
Bachelor of Business Administration and Bachelor of Legislative Law (BBA + LLB) is a five-year integrated dual degree course which provides an integrated study of management studies and legislative law in an entirely independent manner.
This is a 5-year full-time course, which explores the role of international economic law in the contemporary global economy. It provides an overview of the legal foundations of the global economy and the regulatory frameworks governing international trade and investment relations.
The emphasis of the course is upon how international trade economics interacts with domestic investment law and cross-border investment law keeping in view MNC’s as well as other state and non-state actors.
60 month
Duration
$ 180500
Tuition
Engineering & Technology
Bachelor of Technology in Applied Petroleum Engineering Upstream Spl in Specialization in Digital Oilfield
The B. Tech. Applied Petroleum Engineering Upstream Spl in Specialization in Digital oilfield training is the panacea for intricacies of today’s oilfield business. There is scarcity of digitally trained workforce in E & P sector, which is major roadblock in the adoption of digitalization in the oil and gas industry.
Keeping this in mind, UPES offers digital oil field specialization to B Tech students of petroleum engineering. Digital oilfield concept blends business process management with digital technologies for workflow automation, productivity maximization, and cost reduction, resulting in O&G operation risk minimization.
A thorough implementation of digital oilfield can aid E&P as well as service companies enhance operational efficiency, production optimization, data integration, teamwork, and workflow automation. Furthermore, productivity gains can be achieved through enriched understanding of the subsurface, long-distance monitoring of drilling and completion operations, and logistics optimization.
48 month
Duration
$ 230000
Tuition
Engineering & Technology
Bachelor of Technology with Specialization in Fire and Safety Engineering
This B.Tech. program explores the various ways through which the concepts of engineering can be applied to prevent fire. It educates students with the science of designing buildings that promotes fire safety and property protection. Conserving natural resources and protecting the environment are at the forefront of this specialization.
48 month
Duration
$ 230000
Tuition
Business & Management
Bachelor of Business Administration in Aviation Management-Travel and Ground Handling Services
This course prepares students to undertake varied roles within the tourism sector. The program includes independent tour agencies management and operations as well as niche-chartered airlines operations venturing into pure tourism markets. Students get the opportunity to learn the intricacies of global and domestic tourism markets, seasonal variations in demand, factors affecting tourism markets and planning and execution of tour operations on a large scale.
36 month
Duration
$ 208500
Tuition
Public Safety and Legal Studies
Bachelor of Commerce / Bachelor of Law (B.Com.LL.B.) (Honours) with specialization in Legal and Secretarial Practice
The course is a concoction of the study of commerce and law. By completing this integrated course, a student can learn about two different professional fields. The specialised law course, in its five-years duration, equips the students with the knowledge of both commerce and legislative regulations as a comprehensive concept.
The course trains students to assist clients in setting up and managing their businesses across India. The program is a blend of legal functioning of the corporate entities with compliances required by them. Students will be able to provide end-to-end advisory service regarding the most suitable form of organization, based on the client’s specific needs and objectives. This may include incorporation and setting up of all types of Companies, creating a business setup in India through a branch or liaison office, obtaining statutory approvals and licenses for starting a business from local, municipal, state, and central government authorities.
60 month
Duration
$ 180500
Tuition
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