Integrated Bachelor of Business Administration - Master of Business Administration in Marketing Management

at University of Petroleum and Energy Studies India

Pure mathematics includes developing the fundamental tools used by mathematicians, such as algebra and calculus, describing multi-dimensional space, or a better understanding of the philosophical meaning of mathematics and numbers themselves. Pure mathematics is the study of the basic concepts and structures that underlie mathematics. Its purpose is to search for a deeper understanding and an expanded knowledge of mathematics itself. 

The full term of two years and the syllabus for the program is divided into four semesters. This Master’s program is also an ideal preparation for various PhD programs in basic sciences and engineering.

The course equips students with specific laws that govern the digital media landscape as well as mass media in general – whether it is about advertising on the digital platform or Over-the-Top media services. The emphasis is on developing critical as well as analytical thinking in the specialized area though case study, projects, workshops, masterclasses by industry experts, among other pedagogical tools.

The program equips students with the skills to gain the maximum benefit within the petroleum sector. Industry experts are invited to interact with the students and be part of events to provide their insights and share their experiences. The students learn how to successfully and responsibly market under challenging environments.

Integrated (B.Des) - (M.Des) in Fashion Design introduces students to a combination of traditional craft techniques with digital technologies to transform concepts from two-dimensional fabrics into three-dimensional forms. The programme covers all aspects of the design process, from trend analysis, research and design development, drawing and illustration, colour and fabric development, historical and cultural studies, translation of ideas from 2D to 3D through to presentation, marketing and business development.

UPES School of Design’s Postgraduate Programme in Interaction Design trains students to research, analyze, prototype, and design concepts in business, social, and cultural contexts within existing and emerging technologies. Students will gain proficiency in creating engaging user interfaces, ranging from 2D screen (UI for web and mobile) to 3D (AR/VR and will be able to conceptualize user experiences around new and emerging technology, and design to make interfaces more usable, useful and pleasant.

This program provides students with an understanding of international trade negotiations and their relevance in the global business environment. The course equips them with the latest developments taking place in the area of foreign trade, and the ability to apply that knowledge in practical situations.

Automotive design is a distinctive field that encompasses engineering, creativity, business acumen and safety. An automotive designer is not bounded by automobiles only, they can be a designer for any form of wheeled transportation. This course includes a wide assortment of topics on the related aspects of the transportation sector, energy, and environmental concerns, application of fossil and alternative fuels and development of vehicles of the future. Automotive design engineering is a combination of art and science; a strong aesthetic sense is needed, as well as a solid grounding in the engineering and materials involved in building cars and their component parts.  Our program offers something unique wherein, we teach our students to be prepared for their professional career and also be life-long learners. We offer them courses not only for core subjects but also subjects which will ensure they have wholesome development and achieve their full potential.

Banking, Management Insurance gives students an in-depth understanding of the economic, financial and banking affairs. It helps students gain adequate knowledge about the management of financial risk along with the general management areas such as strategy, marketing, and organisational studies. The specialisation aims to inculcate training and practical approach among the students by using modern technologies, and also to give adequate exposure to the operational environment in the field of banking.

Biosimilar is that branch of study which deals with study of drugs that are very similar to original product, but not identical. They are not generic drugs and do not possess the same active pharmaceutical ingredient, yet comparable to original reference drug in terms of quality, safety and efficacy. Biosimilar are alternative potential therapeutics but not generics. For biosimilar products, the manufacturing process requires a high level of monitoring and testing.  

At UPES, B.Tech. Biotechnology students with a specialization in Biosimilars will be made familiar with existing regulations, manufacturing sciences and distribution practices of Biosimilar products in India and all across the globe. Students will learn about controversies associated with Generic drugs and need for development of Biosimilar products. Students will also learn how a drug is discovered in a lab, followed by testing in clinical trials and then launched in the market for commercialization.

This integrated specialization further offers students a chance to choose between two MBA specializations: 

• Biotechnology Marketing
• Biotechnology Product Management

The specialization acquaints the students on subjects such as Digital Human Resource Management, Strategic Human Resource Management et al. The program equips them to develop a comprehensive understanding about how an organization gains competitive advantage by effectively managing people while maximizing employee performance. ?